the social media landscape

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The social media landscape. Some key stats Social networking accounts for 23% of all online time. 800 million+ people now on social networking sites 500 million on facebook 83 tweets a second reference a product 35 hours of video uploaded every minute to YouTube. - PowerPoint PPT Presentation

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Page 1: The social media landscape

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Page 2: The social media landscape

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The social media landscape

Some key stats

• Social networking accounts for 23% of all online time.

• 800 million+ people now on social networking sites

• 500 million on facebook

• 83 tweets a second reference a product

• 35 hours of video uploaded every minute to YouTube

Page 3: The social media landscape

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The social media landscape

It’s not just the kids

• The average social network user is 37 years old.

• Facebook: 38.

• LinkedIn: 44.

• Twitter: 39.

• MySpace: 31.

• Bebo: 28.

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Social media and GCU

So what are we doing at the moment?

• Corporate

• Schools

• Services

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Social media and GCU

How are we represented out there?

• Facebook: 14 pages, 159 groups

• YouTube: 550 videos under “glasgow caledonian”

• Twitter: ?

• Ning: ?

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Social media and GCU

Debbie Colquhoun

Exchange & Study Abroad Administrator

Stephen Robertson

Web & Digital Marketing Manager

[email protected]