the social enterprise: using social media to connect and communicate your message
TRANSCRIPT
RMUG 2015Laramie County Community College
Cheyenne WY
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The Social Enterprise: Using Social Media to Connect & Communicate your Message
Kent Brooks
RMUG 2014Laramie County Community College
Computer Mediated tools which allow people to create, share or exchange information, ideas and media in virtual communities and networks.
-Wikipedia
What is Social?
-2015 Top 15 ebizMBA.com
social sites
RMUG 2014Laramie County Community College
To me… Facebook is more Personal, Twitter is News & Business, Linkedin is News + Business + a Job Board, Pinterest are Wants and Instagram is Vanity
RMUG 2014Laramie County Community College
Blogging?
Kentbrooks.com (tech)
Bacacountyhistory.com (local history)
RMUG 2014Laramie County Community College
-Mark Nowotarski 2011
http://bit.ly/1BW0q0e
The Growth of Social
RMUG 2014Laramie County Community College
If these leaders are using these tools … you need to know why…
RMUG 2014Laramie County Community College
Two of the Best in Higher Ed
@MCCPresident = Monroe Community College - SUNY #CollegePresident
@landryst = Seton Hall #CIO
RMUG 2014Laramie County Community College
Perspective from the Top…
“I Tweet a lot about all the inspiring things that are happening on my campus “ -@MCCPresident
RMUG 2014Laramie County Community College
Perspective from the Top…
“I never tweet anything I wouldn’t say in a board meeting” @MCCPresident
RMUG 2014Laramie County Community College
Perspective from the Top…
“I wouldn’t tweet anything I wouldn’t want my face next to” @MCCPresident
RMUG 2014Laramie County Community College
Perspective from the Top…
“Twitter amplifies and promotes college brand ” @MCCPresident
RMUG 2014Laramie County Community College
ARCHIVE
All of these great tips and more are archived in my Twitter feed
https://twitter.com/kentbrooks
RMUG 2014Laramie County Community College
Organizational Use?
Seton Hall uses Twitter to help filter Help Desk support requests and share information
RMUG 2014Laramie County Community College
Other Thoughts and Tips
If your going to be out on social be ready to respond
RMUG 2014Laramie County Community College
Other Thoughts and Tips
Never get in an argument on Twitter… nobody wins
RMUG 2014Laramie County Community College
Other Thoughts and Tips
Never get in an argument on Twitter… nobody wins
RMUG 2014Laramie County Community College
Other Thoughts and Tips
Think of Twitter as a Professional Development Center
RMUG 2014Laramie County Community College
Any Questions?Kent Brooks
Casper [email protected]
307 268 2703@kentbrooks
Questions
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