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Page 1: The second edition of Beirut Design Fair has confirmed its ... · INSTAGRAM FOLLOWERS FACEBOOK FOLLOWERS Jan. Feb. Mar. Apr. May Jun. Jul. Aug. Sept. Oct. Nov. Dec. 25 114 260 512
Page 2: The second edition of Beirut Design Fair has confirmed its ... · INSTAGRAM FOLLOWERS FACEBOOK FOLLOWERS Jan. Feb. Mar. Apr. May Jun. Jul. Aug. Sept. Oct. Nov. Dec. 25 114 260 512

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20 > 23 SEPT 201819 /22 SEPTEMBER 2019

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The second edition of Beirut Design Fair has confirmed its position as an indispensable meeting place for Design collectors and connoisseurs from Lebanon and the surrounding region.

BEIRUT DESIGN FAIR 2018 A concentrate of talents and experts

The choice to increase the level of quality every year paid dividends, with a strong focus on high level exhibitors that supported the fair’s two fold mission: to uncover the region’s brightest talents, and to offer a unique stage for spotlighting the most important designers from previous generations.

57 exhibitors based in 8 countries: Armenia, Australia, Belgium, France, Irak, Italy, Lebanon, United Arab Emirates.

SpotOn ! Section presented 22 promising talents, mainly Lebanese !

Visitors from more than 15 countries: Lebanon, United Arab Emirates, Saudi Arabia, Jordan, Syria, France, Italy, Spain, Germany, Luxembourg, Norway, UK, USA, Canada, Brazil, China...

Numerous professionals of Design market: curators, collectors, specialized press, interior designers & architects, contractors, prescribers for hotels and restaurants ...

BDF IN FIGURES20,000 visitors / 6,000 VIP visitors on the opening night / 4,500 m2 / 1,200 creations & 130 designers / 89% of exhibitors present achieved sales / 217 media publications

BDF 2018 - Cover illustration of the catalogue

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Media coverage in 2018 was omnipresent. A total of 217 publications. 65% in the Middle East and 35% in the rest of the World.

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Jan. Feb. Mar. Apr. May Jun. Jul. Aug. Sept. Oct. Nov. Dec.

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2018 MEDIA PUBLICATIONS

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Middle East Rest of the World

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SEPTEMBER 2018 MEDIA PUBLICATIONS

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FULL MEDIA COVERAGE !In Levant and rest of the world

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OnLine Middle East

Middle East

Newspapers Rest of the World

Rest of the World

Magazines

TV

Radio

3%1%

TOTAL ESTIMATED 2018 PR VALUE: $ 3,401,738

BDF MEDIA 2018

32%

68%

54%15%

27%

$ 1 530 78245 %

$ 1 870 95655 %

COMPLETE PRESS COVERAGE ON :www.beirut-design-fair.com/en/press/beirut-design-fair-press-coverageComplete press Coverage on:www.beirut-design-fair.com/en/press/beirut-design-fair-press-coverage

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INSTAGRAM FOLLOWERS

FACEBOOK FOLLOWERS

Jan. Feb. Mar. Apr. May Jun. Jul. Aug. Sept. Oct. Nov. Dec.

25 114 260 512 697 753 850 9011400

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A FAST GROWING AUDIENCEStrong natural social networking!

The first announcement of Beirut Design Fair was published on Instagram and Facebook! Since 2017, the audience grows rapidly and naturally, through word of mouth and buzz.

2018 20172019

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BEIRUT DESIGN FAIR #3 Giving visitors a « ! » moment

With its 2nd edition, Beirut Design Fair has confirmed the role and the place of Beirut as the platform for connecting the creative scene with the collectors, sponsors and investors of a fertile city, under permanent construction, where many innovative projects are currently emerging: hotels, restaurants, high-end residences, shopping centers , offices ...

By choosing Beirut as the place to put modern and contemporary collectible design under the spotlight, the aim is to attract not only of the Lebanese but also of an international audience - Design collectors, interior architects, purchasing advisors, luxury industry, knowledgeable amateurs and the media - to this ever growing market.

Precious jewel, Beirut Design Fair mixes with discernment modern and contemporary design. The event is positioned at the highest level of quality and confronts the aesthetic, plastic and functional aspirations of the present time. This ambition is underscored by the importance of the Selection Committee, which brings together five of the leading experts from the Middle East and Europe, each of these specialists playing a leading role on the international design scene.

The event aims to be Lebanese, and contributes to strengthening the image of Lebanon and Beirut as a major international hub for contemporary creation and innovation but has also the ambition to attract a wider, foreign and stemming public from the neighbouring countries.

The concomitant 10th edition of Beirut Art Fair (40,000 visitors expected) will contribute to the success of the 3rd edition of BDF and the partnership between the two shows is renewed and strengthened.

The effervescence and creativity of Beirut, where all year round Design events take place, were established in 2018 with the success of Beirut Design Fair’s 2nd edition. More than 35,000 visitors are expected for the 3rd edition, from September 18th (VIP Opening) to 22nd !

CONFIRMATION OF THE MARKET PLACEDespite an acknowledged number of collectors, designers, architects and interior designers operating in the Middle East, especially in Lebanon, Beirut Design Fair has been the first event focusing on the creation of high-end contemporary collectible design, when most events where focusing on historic and vintage design, or on unlimited design editions. Hailed by the media, the success of the 2nd edition was a revelation to the eyes of almost 20,000 visitors and 56 exhibitors. More than 91% of exhibitors traded during the Fair and the weeks that followed!

The presence of the best Lebanese galleries and designers as well as the presentation of new talents and innovative projects confirmed BDF as a high-level platform, the reference of design rendez-vous in the Middle East.

BDF 2018 - Scenography by Galal Mahmoud

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2019 KEY FIGURES & TARGETS The Design Hub of Levant & Middle East

> 35,000visitors

expected( including visitors

from BEIRUT ART FAIR )

50exhibitors &

200designers

more than

180& 300 articles published in 2018

journalists & bloggers

4,500 k$

of advertising valueincluding TV, radio,

print and digital press

of visitors will spend more than 2 hours

at BEIRUT DESIGN FAIR

70%

800 US $millionsfurnishing & decoration sector in Lebanon

35% professionalsArchitects, decorators, contractors,intl. gallery representatives, artistic directors...

65% general publicCollectors, knowledgeable amateurs...

speakersat ourconferences20

countries represented

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A STRONG PARTNERSHIPWith the Beirut Art event of the year!

Beirut Design Fair is in strong partnership with BEIRUT ART FAIR (same place, same dates) that will celebrate this year its 10th anniversary and awaits nearly 40,000 visitors, who will be welcomed with events never seen in Lebanon ! BEIRUT DESIGN FAIR + BEIRUT ART FAIR is the place to be next September !

20182017 2019

28,000

BEIRUT ART FAIRBEIRUT DESIGN FAIR

34,000

40,000

35,000

20,00017,000

For the first time, both Fair will be held in the same hall. The two events will share the same entrance and will be delimited by a simple visual border, which will certainly further increase the visitors of Beirut Design Fair, already in significant development.

Both BAF and BDF have developed an outstanding VIP Program that is already attracting considerable interest from collectors, buyers and experts from around the world. Among the partner hotels, many are already fully booked during the week of the events!

NUMBER OF VISITORS

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YOUR BOOTH Two options

BEIRUT DESIGN FAIR will help you to enlighten your work...

EQUIPPED BOOTHPer square meter price: 400 US$ ( excluding VAT )Application for corner: supplement of 5%Insurance ( civil responsibility ): 100 US$Double page in the catalog: 350 US$

Included in the price :• Preview & VIP Passes

• Fair badges valid for the entire duration of the fair

• 2 full pages in the fair’s catalog

• Listing with hyperlink on the fair’s website

• 2 invitations ( each one valid for 1 person ) for the official Gala Dinner

Configuration of booth :• Wood partitions at the height of 3 meters minimum

• Gallery recto-verso ensign

• Carpet

• One electric outlet

NUDE SPACEPer square meter price: 300 US$ ( excluding VAT )Application for corner: supplement of 5%Insurance ( civil responsibility ): 100 US$Double page in the catalog: 350 US$

Included in the price :• Preview & VIP Passes

• Fair badges valid for the entire duration of the fair

• 2 full pages in the fair’s catalog

• Listing with hyperlink on the fair’s website

• 2 invitations ( each one valid for 1 person ) for the official Gala Dinner

Configuration of booth :• Gallery vinyl-cut ensign

• Carpet

• One electric outlet

BDF 2018 - Dimore Gallery booth

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SPOT ON ! Emerging & Promising Designers

SPOT ON ! is a platform dedicated to young designers, a space to show the up coming creativity through a short product selection and a moving walk in a museum atmosphere.

EXHIBITION SPACE4 square meter: 1,800 US$ ( excluding VAT )

Included in the price:• Insurance

• Preview & VIP Passes

• Fair badges valid for the entire duration of the fair

• 2 full pages in the fair’s catalog

• Listing with hyperlink on the fair’s website

• 2 invitations ( valid for 1 person) for the official Gala Dinner

Configuration of space :• Platform

• Lighting

• Exhibitor ensign

« Lebanon is the ideal location to build the foundation for the Middle Eastern design given its history, geographical positioning, capacity and perpetual reconstruction. »Harpers Bazaar Arabia (UAE) / 2018

BDF 2018 - the SPOT ON ! area under construction

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APPLICATION & SCHEDULE Right on time !

Constitution of the Selection Commitee Mid-April 2019

Opening of Applications February 1st, 2019

Deadline for application ( Txt + pictures ) Friday, May 24th, 2019

Final decision of all applications( by the Selection Committee )Friday, June 21st, 2019

Booth sketch+ Signboard information+ Extra orders (walls, lightnings, plugs, WiFi, Furniture rental, Art handler, individual Security Guard service… )Before Friday, July 26th, 2019

DesignWorks proof of insuranceBefore Friday, August 30th, 2019

Exhibitors installation :SEASIDE ARENABeirut Central District, New WaterfrontLebanonSunday, September 15th ( 11 a.m. to 7 p.m. )Monday, September 16th ( 9 a.m. to 9 p.m. )Tuesday, September 17th ( 9 a.m. to noon )All exhibitors / booths must have finished their installation Wednesday 18th at noon

VIP OpeningWednesday, September 18th, ( 6 p.m. to 10.00 p.m. )

Open to the publicThursday, September 19th ( 3 p.m. to 8 p.m. )Friday, September 20th ( 3 p.m. to 8 p.m. )Saturday, September 21st ( 12 p.m. to 8 p.m. )Sunday, September 22nd ( 12 p.m. to 8 p.m. )

DismantlingSunday, September 22nd (8 p.m. to midnight)Monday, September 23rd (9 a.m. to Noon)

No time to waste : the deadline for Applications is May 24th ! The sooner your participation is confirmed, the more you will benefit from an early communication, a cool and attentive service and a serene implementation !

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is organised by

CEDRALYS SARLC/O Serge Najjar Law Firm

11 Madrassat el-Salam StreetSamaha II Building - 3rd floor

Ashrafieh, BeirutLEBANON

Facebook/@BeirutDesignFairInstagram/beirutdesignfair

beirut-design-fair.com

BAF EVENTS SARL