the savvy homeowner’s guide to choosing the right...
TRANSCRIPT
Our goal is to design and build a deck that fits your lifestyle and your budget.How will you use your new outdoor space?• Familyroom• Kid’splayroom• Outdoorkitchen• Grown-upentertainmentspace...
There are hundreds of decking types, brands and species to choose from.As a professional decking contractor, I have access to every one.
Some look to be reasonably
priced at the outset, but can turn out to be
very expensive over time.
Others appear to be quite expensive, but end up being a smart investment.
Let’s review their performance...
Treated Wood DeckingWood has come a long way, but still has major drawbacks.
• Cracks,splitsandsplinters• Twistedorpoppedfasteners• Disappointingperformanceandappearanceovertime• Requirescleaning,stainingandre-staining•Notfire-resistant•Moldandmildewisamajorissue• Investmentwithverylittlereturn• Woodtodayisnotasstrongas10yearsago— —“Newgrowth”treeshavemuchmoreopencellstructure
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Lower Cost/Higher Maintenance
Over time, a wood deck can end up being your most expensive choice.
Decking Life Cycle Costs
3 Years 6 Years 9 Years 12 Years
Replace
Cos
ts
Aluminum Decking
Hollow PVC Decking
• Lowmaintenance,butexpensive• Notatallwood-likeinappearance• Finishscratches• Hotunderfoot
• Lowmaintenance• Hollow-sounding• Becomesbrittleandcracks• Plasticappearance
Manufacturers have developed many decking options beyond wood, but few have lived up to their hype...
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PVC-Capped Composites•Woodflourandplastic• Mediummaintenance• Plasticlooking• Pronetomoldandmildew• Absorbsmoisture• Holdsheat
First Generation Composites•Woodflourandplastic•Mediummaintenance•Pronetomoldandmildew•Uncontrollablecolorfade andchangequickly•Stainsandscratcheseasily
My company has evolved along with the decking options.
We used to install a lot of wood decks and first generation composites and even most recently, PVC-capped composites.Our quest has been like yours—for the decking that would live up to our desires for true high-performance.
Snow & Ice
Sun & UV Rays
Deck Furniture
Mold & Mildew
You want a deck that can stand up to the harshest punishment.Out of all these tortures, which do you think is the worst?
Pets & Foot Traffic
Food & Drink Stains
Rain & Moisture
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• Real,time-tested, nextgenerationcolorretention
• Maintainsdimensionalstabilityunder constantUVbombardment
• Stayscoolerunderfootthanmost decks—eventhedarkercolors
• Repelsyourtoughestspillsandstains
• Retainsahigherimpactresistance
• Resistsscratching
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Fading • Cracking • Brittleness
You might not think it, but the sun’s UV rays will do the most to ruin your decking investment.
Unless your cellular PVC deck is protected with SunShield® Technology.
“The Best Performance Under the Sun”In the most extreme weather conditions, Power Decking is designed to perform. The Sunshield technology shows its true colors year after year. The proprietary material formulation reflects heat and maintains a comfortable temperature for barefoot enjoyment.•Superiorweatheringandcolorretention,basedontechnologyadvancesover30years,includingcolorretentionwithouttheuseofmetalswhichabsorbsheat
•Resiststhetoughestspillsandstains•Reflectheat—evenindarkercolors•Stayscoolerunderfootthanmostdecks—evenindarkcolors
•BackedbyaLimitedLifetimeWarrantywith25-YearFadeandStainCoverage(see warranty for specific details and limitations)
SunShieldtechnologykeepscolorsdeepandrich
Power Decking colors outperforms competitors by huge margins
Delta E
0
0.5
1
1.5
2
2.5
3
3.5
100 200 300 400 500 600 700 800
Hours in Xenon
ClaySandstoneBrookstoneCobblestoneCobblestone PVC
Deceuninck colors outperform competitors by huge margins
SunShield technology keeps colors deep and rich
Del
ta E
Fade becomes visible to the naked eye between 3-4 Delta E units.
Power Decking 1000 Hrs Xenon
Del
ta E
Fade becomes visible to the naked eye between 3-4 Delta E units.
Startingtemperatures98degrees
TemperatureonthecompetitiveproductclimbsfasterthanPowerDeckingwithSunShield
Afteroneminute,PowerDeckingis13%coolerthanthecompetition
Afterahalfhour,PowerDeckingisupto20%coolerthanthecompetitionASTMD4803TestforVinylBuildingProductsHeatGain
After 1 Minute the Competition is 120 Degrees
After 1 Minute Power Decking is 106 Degrees
Power Decking with Sunshield technology keeps its cool against the competition in a side-by-side comparison.
•Supportedbyagloballeaderinthemanufacturingofhighperformancebuildingproducts—Deceuninck.
•Productsand/ortechnologyinover5millionshomesinNorthAmerica
•Includesour25-YearFadeandStainCoverage
25-YeAr FADe & STAIn WArrAnTY
Power Decking can outlast and outperform many other decking materials.
Power Decking comes with a limited lifetime warranty.
Korelite® Proprietary Technology on the inside, Sunshield™ Proprietary Technology on the outside.PowerDeckingisdesignedandtestedtoexceedthedemandsofyouroutdoorlivingspace.PowerDeckingusesKoreliteandSunshieldtechnologieswhichprovideresultsthatmostcompetitorscan’tmeet:•Superiorweatheringandcolorretention,basedontechnologyadvancesover30years(nometalsusedinproductforU.V.protection)
•Resiststhetoughestspillsandstains•Stayscoolerunderfootthanmostdecks—evenindarkcolors(nometalsused)
•Betterscratchresistance•Lightweightstrength•Lowermoistureabsorption•Greaterimpactresistancethanmostcompetitiveproducts—evenwood
The Power Decking Advantage
Solstice Cellular PVC Decking by Deceuninck The Strength Advantages
• Korelite®‐‐ A Deceuninck exclusive• Lighter, but stronger. Less ‘bounce’ between joists• Superior strength based on proprietary formulation• Decks spans 16” on center and 12” stairs with no
reinforcement necessary.
Korelite™ technology delivers more strength than the competition!
Modulus of Elasticity
175000
180109
214905
160000
170000
180000
190000
200000
210000
220000
1
psi
Leading Competitor
Leading Competitor
Solstice With Korelite
The Strength AdvantagesKorelite™technologydeliversmorestrengththanthecompetition!
•Korelite™-APowerDeckingexclusive•Lighter,butstronger.Less‘bounce’betweenjoists•Superiorstrengthbasedonproprietaryformulation•Decksspans16"oncenterand12"stairswithnoreinforcementnecessary
Power Decking PVC Decking by Deceuninck
Technology AdvantageMost competitors use a “free-foam” manufacturing process that produces a product that is less dense and allows for voids and other imperfections— by its very nature, it’s not as strong.
Competitor A: Free-Foamed
Competitor B: Free-Foamed
Power Decking with Korelite
Strength where you need it!
• Greaterstrengthanddurability• Virtuallynowaterabsorption• Resiststhedamagingeffects offreeze-thaw• Resistsmoldandmildew• Solidconstructionwith minimaldeflection• Superiorresistancetoimpact• Lessheatretention, soit’scoolerunderfoot
Power decking is engineered from the outside-in. Our proprietary technology and manufacturing process creates a board with a denser, stronger perimeter, and a more uniform cellular core resulting in:
Solstice Cellular PVC Decking by Deceuninck The Advantage of Water‐Resistance
• Virtually no water absorption • High mold and mildew resistance• Resists the effects of freeze‐thaw• Optimized, dense cell structure
Highly resistant to water penetration!
Competitor 1 Competitor 2 Solstice with Korelite
The Advantage of Water-Resistance
Highlyresistanttowaterpenetration!
•Virtuallynowaterabsorption•Highmoldandmildewresistance•Resiststheeffectsoffreeze-thaw•Optimized,densecellstructure
Power Decking PVC Decking by Deceuninck
Power Decking with Korelite Technology compared to the competition, pressure treated pine, and a Brazilian hardwood (IPE) deck plank
*Laboratoryimpacttestincludesa2½”10-poundsteelweightdroppedfrom80inches
Power Decking Versus the CompetitionPower Decking with Korelite Technology provides superior impact resistance. Laboratory impact tests* prove that Power Decking has better impact resistance…not so for some of our competitors which includes free-foamed boards, pressure treated pine, and Brazilian hardwood (IPE) deck planks.
Power Decking Competitor A Competitor B Pressure Treated Pine Brazilian hardwood (IPE)
Power Decking out-performs the leading competitors and matches the performance of the hardest woods available.
note surface
crack
Competitor APower Decking
Power Decking Brazilian hardwood (IPE)
Best Warranty in the Business Advantage
Real,timetested,nextgenerationdeckperformance-basedonproprietaryKoreliteandSunshieldtechnology!
•BackedbyDeceuninck-aGlobalLeaderfor70Years•Trustedforperformanceinover5millionNorthAmericanhomes,forthepast30years
•LifetimeLimitedWarranty
•Transferable
•25-YearFadeandStain
Power Decking PVC Decking by Deceuninck
Power decking is an eco-friendly, sustainable product.• ProductsmadewithSunShield andKoreliteareenergy-efficientto produce,and100%recyclable• Noneedforchemicalcleaning, paintingorstaining• Longerlifecyclethanwood,means fewergreenhousegasemissions associatedwiththemanufacturing
• SunShield® Protection –Superiorcolorretention –Stayscoolerunderfoot –MaintainsstabilityunderUVbombardment
• Korelite™ Technology –Virtuallyzerowaterabsorption –Resistsmoldandmildew –Nofreezeandthawissues –Repelstoughspillsandstains; resistsscratches
• Superiorimpactresistance• Providesareturnonyourinvestment instead of years of painting and staining
Let’s review why new Power Decking is your better decking investment.
• Mostrealisticwoodgrains onthemarkettoday• Concealedfasteners— nonailstoshoworpopup• LimitedLifetimeWarranty• 25-YearFadeand Staincoverage• Strongerunderfoot— nobounce• Coolerunderfoot—even inthehottestclimates•MeetsADArequirements forslipresistance• Nopaintingorstaining everagain• Eco-friendly• SupportedbyDeceuninck
Some colors may require additional lead time (based upon local market demand)
The
Eart
hTon
e C
olle
ctio
nTh
e H
ardw
ood
Col
lect
ion
Sandstone
Ironwood
Brookstone
Walnut
Clay
Mahogany
Cobblestone
Ipe