the rio carnival
TRANSCRIPT
RioCarnival
RioCarnival
FASHIONTV PRESENTS THE LONGEST BIGGEST AND MOST FASCINATING
FASHION SHOW IN THE WORLD!
The Rio CarnivalThe Rio Carnival
20072007
RioCarnival
RIO – THE WORLD CELEBRATES THE RIO CARNIVAL 2007:
The Rio Carnival, adds another superlative to its repertoire of 4
days and 2 nights of exciting celebration, exotic Brazilian music,
thousands of sexy performers in minimal glitzy, dazzling costumes,
by conquering the world on global live TV.
In 202 countries over 300 Million TV Homes will catch Samba fever
as the worlds only 24/7 Fashion Channel FTV will be bringing you
all the action non-stop, LIVE every night through a worldwide
broadcasting straight from the heart of the party so you won’t miss
a thing!
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RIO – DAY BY DAY:
Evenings - Popular dances at Cinelândia20.00 Shows start at Samba Land and Rio Folia23.00 Ball in Rio Scala
Friday, February 16th13.00 Carnival King (Momo) is crowned by the city mayor 19.00 Children´s Samba Schools Parade 20.00 Shows start at Samba Land and Rio Folia
Saturday, February 17th09.30 Street Band Cordão do Bola Preta (Downtown) 16.00 Banda de Ipanema gathers at Praça General Osório, Ipanema, 19.00 Official Costume Competition in Hotel Gloria 20.00 Street Band Competition in Av. Rio Branco, Centro (Downtown) 21.00 Parade of the Samba Schools in the Access Group23.00 The Magic Ball at Copacabana Palace Hotel
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RIO – DAY BY DAY:
Sunday, February 18th21.00 Parade of the Samba Schools in the Special Group
Monday, February 19th21.00 Parade of the Samba Schools in the Special Group
Tuesday, February 20th16.00 Banda de Ipanema goes out for the last time 21.00 Parade of the Samba Schools in Group "B" 23.00 Gay Costume Ball in Rio S
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RIO – THE SCENARIO OF THE COSTUME PARADE:
The fantastic costume designs become more and more elaborate in every
year, interlinking the samba school with the close association to Brazilian
Fashion Design.
Every school wants to be not only the best dancing but also the best
dressed and most fashionable school.
Hence just like in designer fashion this year’s samba fashion will be
dominated by crystal optics, metallic looks and experimental fabrics to
complement the traditional feathers and portrays of imaginary heroes.
RioCarnivalRIO – THE FACE & BODY MAKE-UP:
Carnival face & body make-up is an additional main feature in the
imaginative and colorful show. Behind the scenes FTV’s Hair and Makup
team will feature the secret on how makup artists style thousands of models
at the same time while still creating a unique look full of vivid colors
underlining the models’ natural exotic look.
So to all fans of Latin beats, exotic models, original fashion, trendy makup
concepts and to all who just love FTV - Fashion TV will bring live & exclusive
coverage of the Rio Carnival, the backstage preparations and
VIP after parties.
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RIO – SAMBA, SAMBA, SAMBA:
The Rio Samba Parade takes place in the 1 kilometer long sambadrome
in front of 200,000 spectators, 16 samba schools, each with 5000 model -
dancers, total over 80,000 performers, parade over two nights.
No other Fashion show has more costumes, more models and more fun.
Hence it is no wonder that FTV’s Michel Adam decided to bring this colorful
competition between the Brazilian samba schools to millions of homes
connected to his TV network Fashion TV.
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RIO – SAMBA, SAMBA, SAMBA:
At the competition of Samba schools each contesting school has its own
representative flag, colors, and a costume design.
The Exceptional and most elaborate costumes are being worn by the
dancers who in many cases are models. Samba dancing has been a secret
way to shape the body for many Brazilian top models.
Further each school presents a theme, 10 overwhelming floats and
4000-5000 outstanding performers all dancing & celebrating all night long.
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RIO – FTV MEDIA PLAN:
LIVE EUROPERE LIVE
LIVE ASIA
RE LIVE
1-3 MINPROMOTION
CLIPS
15 MINPROGRAMS
BEST OF
10-30 SEC
SPOTS
WEEK
22/01 - 28/01
3 per day 1 per day 4 per day
WEEK
29/01 - 04/02
6 per day 2 per day 6 per day
WEEK
05/02 - 11/02
12 per day 3 per day 12 per day
WEEK
12/02 - 16/02
12 per day 4 per day 24 per day
DAY
17/02/2007
23:00 - 08:00 06:00 - 17:00 24 per day
DAY
18/02/2007
23:00 - 08:00 06:00 - 17:00 24 per day
DAY
19/02/2007
23:00 - 08:00 06:00 - 17:00 24 per day
DAY
20/02/2007
23:00 - 08:00 06:00 - 17:00 24 per day
WEEK
21/02 - 25/02
4 per day
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FTV RIO CARNIVAL PARTIES:
• FTV will be hosting RIO CARNIVAL parties in the best nightclubs all around the world.
• FTV „live from Rio Carnival“ will be shown on big screens during these parties so that people can get inspired and feel the flair of the rhythm of samba, fantastic costumes, spectacular make-up and dance.
• In order to get the VIP crowd into the mood of samba, the club will organise some performances, i.e. samba dancers, percussionists, etc. and the club will be decorated in Rio Carnival style.
FTV will film these events and your FTV will film these events and your club will be seen club will be seen on FTV globally.on FTV globally.
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If you are interested in hosting a……If you are interested in hosting a……
„ „ FTV-live from Rio Carnival party“FTV-live from Rio Carnival party“(dates: 17th-20th february 2007)
…please contact:
Daniela Karnuts
Marketing/pr Fashion TV UKAt [email protected] Cell: 0044-7738552460
…for further information