the right choice for chicago real estate
TRANSCRIPT
the right choice
Welcome to Chicago!
Whether you already live here or are arriving from near or far, make sure to make the right choice when buying or selling your home in Chicago.
And that choice is Tom McCarey.
Licensed to Sell Real Estate in IL . @properties . 773.848.9241 . www.TheRealEstateLoungeChicago.com
the best choiceMaybe you think finding your new home or meeting the buyer for the home you are selling is fate.
There’s a chance that it is.
But as you wait for your fate to manifest, wouldn’t you prefer a smart and dedicated real estate advocate controlling what should not be left to chance?
That’s just what Tom does.
Licensed to Sell Real Estate in IL . @properties . 773.848.9241 . www.TheRealEstateLoungeChicago.com
the true choiceWith expertise grounded in experience and an intuitive knowledge of the Chicago real estate market, Tom separates himself from other brokers. Witness this differentiation in annual top echelon awards Tom has received since 2002 from the Chicago Association of Realtors.
More important, though, are his relationships with his many clients which are rooted in deep, substantial and lasting trust.
Licensed to Sell Real Estate in IL . @properties . 773.848.9241 . www.TheRealEstateLoungeChicago.com
For 10 years Tom has met his clients in one of three ways: open houses, referrals and onlineAnd no matter how they have met the one trait unifying all of Tom’s clients is they trust him with their biggest economic decisions. Why this faith in Tom? Because he’s smart and he will give you blunt advice based on unparalleled market knowledge. There’s simply no one better at helping you deal with the contours of today’s real estate market.And when it is time to negotiate, you will get the soundest and most advantageous deals possible.Bottom line, when it is time to buy or sell in Chicago or the North Shore, it’s time for Tom.
the smart choice
Licensed to Sell Real Estate in IL . @properties . 773.848.9241 . www.TheRealEstateLoungeChicago.com
first step, photographsPictures comprise a most important part of what we do and how we do it.
Why? Eight in ten consumers commence and continue their home searches online. It stands to reason that we be online with pictures that tell a compelling story of your home. We work exclusively with VHT for professional photographs.
And that is exactly what we do.
Licensed to Sell Real Estate in IL . @properties . 773.848.9241 . www.TheRealEstateLoungeChicago.com
pictures/syndicationWith photos in hand we commence aggressive marketing. We use traditional print marketing and make great and effective use of online marketing to aim high (and score) on google.
For instance, the search term “chicago east village home for sale” scores multiple google page one placements!
Licensed to Sell Real Estate in IL . @properties . 773.848.9241 . www.TheRealEstateLoungeChicago.com
syndication?For starters there’s our preferred status at realtor.com and tribune.com, the two sites most visited by online lookers in Chicago. Among other sites are postlets and craigslist, a critical online check-in point for any number of Chicago home seekers.
These components add up to the visibility of your home to the online consumer.
Licensed to Sell Real Estate in IL . @properties . 773.848.9241 . www.TheRealEstateLoungeChicago.com
what’s more...Your home appears online at every participating brokerage’s website.
Of course this includes atproperties.com and every place else you can imagine that serves the Chicago real estate market (like zillow and trulia, redfin, movoto and estately).
Licensed to Sell Real Estate in IL . @properties . 773.848.9241 . www.TheRealEstateLoungeChicago.com
and then your websiteAs important as syndicating the listing is presenting it in its own website.
Specific to the property, with attractive photographs, compelling and descriptive text and fully search optimized, the website is cross-referenced in all online and print marketing.
Licensed to Sell Real Estate in IL . @properties . 773.848.9241 . www.TheRealEstateLoungeChicago.com
geo-tagged pixAnother important use of photographs are geo-tagging online Picasa and Flickr albums.
Search engine optimized, the photos are searchable and visible online.
And by placing a picasa rss feed at the blog we boost the overall google placement of the real estate lounge chicago.
Licensed to Sell Real Estate in IL . @properties . 773.848.9241 . www.TheRealEstateLoungeChicago.com
finding/usingnew technologyWe constantly seek out new methods to better serve our clients. One such technology that enhances our online muscle is creating presentations and sharing them via SlideShare and Scribd. They not only look great, but they gain enormous traction with search engines.
Licensed to Sell Real Estate in IL . @properties . 773.848.9241 . www.TheRealEstateLoungeChicago.com
the real estate loungeNamed by zillow one of Chicago’s top real estate blogs, our organically grown blog allows us to pack a marketing punch in in a single source setting.
We feature listings in posts with photos and text that emphasizes search engine optimized terms.
It’s a nice and tasteful way to achieve the goal of online visibility.
Licensed to Sell Real Estate in IL . @properties . 773.848.9241 . www.TheRealEstateLoungeChicago.com
The Real Estate Lounge Chicago is part of @properties, Chicago’s number one real estate brokerage.
This means your listing has more muscle behind it than any where else in the city.
Period.
a reliable choice is just great
Licensed to Sell Real Estate in IL . @properties . 773.848.9241 . www.TheRealEstateLoungeChicago.com
make your choice for chicago real estateWhen you are ready to make your move in Chicago or the North Shore, make Tom McCarey your choice.
An award-winning residential broker since 2002, Tom will provide you not only with your most satisfying real estate transaction.
How he does what he does is singular, nobody else is doing it. So are you ready?
Call 773.848.9241.
Or email [email protected].
Licensed to Sell Real Estate in IL . @properties . 773.848.9241 . www.TheRealEstateLoungeChicago.com