the precedent electric

21
THE PRECEDENT ELECTRIC

Upload: hien

Post on 28-Jan-2016

59 views

Category:

Documents


0 download

DESCRIPTION

THE PRECEDENT ELECTRIC. KNOWING THE FACTS. This presentation has been created to give you a better perspective of the features and benefits that Club Car offers in the Precedent Electric Product. Many of these features also relate to the G as Precedent. - PowerPoint PPT Presentation

TRANSCRIPT

Page 1: THE PRECEDENT ELECTRIC

THEPRECEDENTELECTRIC

Page 2: THE PRECEDENT ELECTRIC

KNOWING THE FACTS• This presentation has been created to give you a better perspective of the

features and benefits that Club Car offers in the Precedent Electric Product. Many of these features also relate to the Gas Precedent.

• In addition the areas in color give you specific key selling points against the competition and ways to sell against them.

• The presentation is sequenced in a way so it coincides with a walk around demonstration. You will notice the first slide is the Monsoon top, body, then bumpers etc.

• The competition tends to water down the facts. This presentation will enable you to talk directly towards the propaganda the competition tends to promote.

• This presentation is not intended to be copied or e mailed in it’s entirety to customers. It is your training tool for your benefit.

• It is always prudent to practice demonstrating features and benefits prior to doing them in front of Customers. When doing a side by side comparison it is important that you know the features and benefits, like the back of your hand. It is always better to be safe than sorry.

• Good Luck and Good Selling

Page 3: THE PRECEDENT ELECTRIC

MONSOON CANOPY TOP

Club Car Advantages•True rear drainage

•Looks great

•More head room .

•Offers three canopy colors

Yamaha Drive: Poor canopy design. Tried to copy our rear drain design. Unsightly mold tubes stick down under the canopy. The design has rubber boots on the rear canopy struts which will move or deteriorate over time, causing water to go into the sweater basket. The tubes in many cases are loose and when you grab them at the bottom above the rear body ,they will move and will make a heck of a rattling noise. You can easily put a tad of doubt in the customers mind on how cheap the design is.. Inside handle is awkward and uncomfortable to hold and when holding the handle your arm is in right in your face thus causing the customer to grab the outside of the canopy. Canopy is 2 inches higher than Club Car which could create issues in some car barns. Yamaha offers only one canopy color, beige.

EZGO RXV, TXT: Offer only one canopy color, beige.. The TXT has similar canopy design as before except they added a drip edge to it. The TXT Canopy still has nothing to channel water to the rear. The RXV design canopy drains towards the rear however water will still track into the rear sweater basket because it does not have a drain system as the Precedent. The RXV Canopy has no drip edge around the rear part of the canopy allowing water to drain into basket and on customers. The RXV and TXT hand holds still allow customers arms and elbows to sit outside of the car. The Precedent hand hold is designed to keep the passengers arms and elbows inside the vehicle . Our goal is to keep our customers limbs inside the vehicle for a safer experience. Offering various Club Car canopy colors other than beige will create issues for both Yamaha and EZGO.

• Club Car’s exclusive integrated canopy drainage system eliminates standing water and flood-like effects at vehicle take off. Water is channeled away and drains through the rear canopy supports, exiting under the rear wheel.

• Crowned drainage screens keep canopy supports from being clogged with debris and are easily cleaned with a garden hose. Aggressive drip edge keeps water outside the car.

• Precedent provides more room for entering/exiting.

• Club Car offers two standard colors of canopies . Beige, White and one non standard color ,Black (added cost).

Page 4: THE PRECEDENT ELECTRIC

DASH COMPARTMENT AND SWEATER BASKET

Dash • The Precedent Best-in-Class dash size, allows for storage of personal items away from the

elements.

• Flex-Drink – beverage holders, easily hold sports drinks, beer cans, and even monster drinks.

• Flex-Drink holders were tested over 1 million cycles without damage.

Sweater Basket

• Back basket is 35% larger than the competition, and is enclosed for fewer lost items.

Club Cars Storage: Is truly Best in Class as no competitor even comes close to having the combined storage room the Precedent has under the dash and in the sweater basket.

Yamaha, EZGO RXV/ TXT: All competitors have small front dash storage compartments. The EZGO’s RXV rear sweater basket is about 15% larger than ours however with it’s size combined with the EZGO canopy design allows water to enter the basket area. TXT added ball holders to the front lip of the dash but they get in the way when trying to access items in the dash.

Yamaha and TXT EZGO sweater basket: Use an archaic steel basket designed sweater basket and metal bag hoop. Susceptible to rust. TXT has improved the basket size slightly however it is smaller than Club Cars design. Both Yamaha and EZGO bag hoop and sweater basket designs are almost identical to the one EZGO used back in 1970. The RXV, Yamaha and TXT basket desigtns allow for wallets, keys or cell phones to fall out. No innovative design here!!

EZGO RXV,TXT and Yamaha Drive: TXT has made their cup holder higher and wider but still sits over the accelerator pedal. All competitors use a center style cup holder design that only has one size to fit all drinks. When on a steep grade or on bumpy terrain this design allows the drinks to bounce around in the cup holder thus spilling the drink on the drivers foot and leg.

Club Car: Our large basket design is built to keep Cell phones, keys and wallets from falling out. Flex-drink holders are Best in Class. We designed them to be flexible allowing them to take the abuse of people stepping on them or kicking them. They are also the only designed cup holder to fit several types of drinks. The flex cup holders are located on both lower sides of the dash, in an area that allows the spills to fall on the floor not on the passenger.

Page 5: THE PRECEDENT ELECTRIC

SEAT AREA/ COMFORT DESIGN

• Seat/ Arm Rests: The Precedent seat bottom and arm rests have been redesigned allowing for more room and comfort.

• The seat bottom has been softened allowing for a more comfortable ride.

• The Arm Rests have been adjusted outward ( but still stay within the vehicle) allowing more room for both the driver and passenger.

Seat wrap and steering wheel room: Club Car is best in Class in this area as it has more room from the bottom of the steering wheel to the seat bottom. There is also more leg room from the accelerator pedal to the seat wrap giving the driver a more comfortable angle when pressing the accelerator.

Yamaha, EZGO RXV and TXT: These competitive products have the least amount of room to the driver when measuring from the bottom of the steering wheel to the top of the seat bottom. The EZGO RXV is by far the worse vehicle as the steering wheel feels like it is almost in your lap. Next would be Yamaha followed by the TXT. Club Car clearly has the most room compared to the competitors in this area. How to demo? Get a large person in the drivers seat and they will notice the difference in room. Point out the difference in room from the bottom of the steering wheel to the drivers thigh.

The distance from the seat wrap to the accelerator pedal on the Yamaha and EZGO products have less room than Precedent. Note the drivers angle of his foot on the competitors accelerator pedal. The Precedent has more room between the seat wrap and the accelerator pedal thus allowing for a more comfortable position to the driver. This is much more noticeable on the RXV and TXT.

Yamaha, EZGO Armrests: From the back of the car looking forward you will notice that Yamaha’s hand rail on the passenger side is positioned outside of the body of the car. EZGO also does this but it is inside the Yamaha and is slightly better.

TXT EZGO new seat handles: The change here was not a good one. The new handles are built in a way that they actually hurt your hand when you grab them. The new design is more of an angular design unlike the rounded design in the past which was actually better.

Club Car: Has angled out the hand rails so they are still positioned inside the car body protecting the driver and passengers hands.RXV/ TXT / Yamaha Seat Bottom: The TXT seats may have been changed but have not improved. The seat bottom looks very bad and is put

together with no detail in mind. The RXV seat still does not have the room of a Precedent. The RXV seat bottom looks finished because they painted the wood black. It still does not compare to the Precedent seat bottom. Yamaha uses a very heavy plastic seat bottom. Built inside the Yamaha seat bottom are two pieces of steel to support the cushion. Problem is after some use, the seat becomes very uncomfortable because as the seat foam compresses the steel bars can be felt by the driver and passenger during the ride.

Club Car Seat Bottom: Our new seat bottom is a composite wood that looks very finished . We have added a black covering on the seat bottom and added trim around the edges to make the bottom look very finished . Point out to the customer that Club Car pays attention to even the smallest details. The seat bottom is a perfect example of this.

Page 6: THE PRECEDENT ELECTRIC

FRONT/ REAR BODY

Club Car Advantages•8 molded through color options•No paint or clear coat to chip or peal•Formion@ Scratch resistant body material that is durable and almost indestructible•360 degree bumper design protects the body from all sides•Built in Scuff Guard

.

EZGO RXV/ TXT: Offers two standard colors Green and Ivory. The TXT has upgraded the body look however the material is still a TPO Painted body material. TXT: The new flared rear wheel wells and the way the body sticks out over the wheels of the New TXT actually make the rear body more susceptible to damage. All EZGO bodies are made of a TPO material that has primer and is painted. Scratches will show primer under the paint. Club Car: Has 8 molded through colors . We need to sell this feature and force EZGO to use a different color other than their standard colors. Having them paint special colors could help increase their selling price considerably.Yamaha Drive: Offers Beige painted color with same color underneath. They also offer 7 additional colors, mostly metallic. Cars look great when they are new but like EZGO the bodies are painted and primer will show when the body is scratched. We have also seen many cars with large areas of peeling paint. One thing to remember about Yamaha, they use plastic pop rivets on many areas of their car. Plastic rivets will wear and come loose after 1-2 years. Cup-holders, bodies and even rear bumpers will come loose and will show more movement than when the car was new. This could affect their resale value.A great way to demonstrate the cheapness of the Yamaha rear body design is to grab the body next to the rear bumper and above the rear wheel and pull on it hard. You will notice the seat and the body around the bag hoop brace will move up and down. This kind of movement shows how flimsy the design really is and has to negatively effect the ride and wear to the plastic pop rivets causing looseness over a period of time.

Page 7: THE PRECEDENT ELECTRIC

Bumper system

Club Car Advantages•9 molded through color options•No paint or clear coat to chip or peal•Formion@ Scratch resistant body material that is durable and almost indestructible•360 degree bumper design protects the body from all sides•Built in Scuff Guard

.

Club Car: Has a best in class 360 degree bumper design that protects the body from all sides. The body is designed to stay protected within the bumper system to protect it from abuse and scratches. The front bumper has rubber boots behind it to give it a true 5mph bumper. The rear under carriage is honey coned to give it strength to hold up to a 5 mph hit.Overall Club Cars design is a true 360 degree protective bumper system.

EZGO TXT: Comes standard with no front bumper. Front and rear body has little protection from damage and scratches. The TXT now has an OPTIONAL HD front bumper which looks similar to the RXV. Without the optional bumper design there is nothing to protect the front body accept the front tires which act as the front bumper. This is a very poor design that allows no protection to the front body and allows the front wheels and axle to possibly get damaged from a hard hit. Rear bumper is actually the frame which is costly and complicated to repair when damaged.EZGO RXV: Has a HD front bumper system but it does not have a full 360 degree bumper protection like Precedent. Both the RXV and TXT front bodies are susceptible to damage in between the bumper and tire when the wheels are turned to the far right or left. Rear bumper is the frame and is costly and complicated to repair when damaged. Yamaha Drive: Yamaha tried to copy Club Cars 360 degree bumper designed but failed in the process. Like the RXV the Yamaha front body does not have bumper protection around it and is susceptible to damage in between the bumper and tire when the wheels are turned to the far right or left. The Yamaha design only protects the side of the vehicle. The rear bumper protects the rear body but does come loose after several small bumps.

Page 8: THE PRECEDENT ELECTRIC

STEERING/SUSPENSION

Steering• Self-adjusting rack-and-pinion steering gear provides control of steering and reduces steering wheel play.•Superior steering provides the industry’s tightest clearance at 17ft 3 inches. Steering gear requires no maintenance for the life of the vehicle.

Suspension• Exclusive A-Plate independent suspension provides the industry’s smoothest ride. •Superior suspension design enhances vehicle control and tire life.•The front suspension can be adjusted for both toe-in and camber, resulting in longer tire life. Like your car the front suspension can be realigned if required , should abuse or heavy use occur. Club Car Advantages steering

• Better handling and control• Self adjusting Rack and Pinion Steering

gear• Best in Class 17ft .3 inch turning radius

Club Car Advantages suspension• Toe in and Camber capability• Less tire wear• Low maintenance

Club Car is the only manufacturer that has both Toe in and Camber.•EZGO RXV, TXT, and Yamaha Drive only have toe in capability which decreases tire life.•TXT and the RXV both have 19 feet turning radius•Yamaha Drive has an 18ft 4 inch turning radius•RXV uses old technology double ended rack and pinion steering. Not self adjusting.

•Yamaha Drive and the EZGO TXT, both use a similar self adjusting rack and pinion steering gear as Club Car.•Yamaha Drive has a similar front suspension A Arm design as Club Car however has no grease fittings. When service is needed it is time consuming and costly to repair.

•EZGO RXV uses an independent coil over shock front suspension, TXT uses old technology, straight front axel design. Straight front axels must be replaced when damaged, the parts and labor is costly to repair. This front axel design is used on garden tractors, go carts, and was first designed on Model T Fords. Unlike the smooth independent suspension of the Club Car, the straight front axel design makes for a much rougher bouncy ride.

Page 9: THE PRECEDENT ELECTRIC

SUSPENSION/ OFF SET WHEEL DESIGN

Club Car Advantages• Less Turf Compaction per wheel• Kinder to the turf• Overall light weight• Improved ride

Precedent offset wheel design: is an important feature to High end courses and resorts, wet environment courses and Superintendents of courses that maintain their courses to a high level. To demonstrate this feature line up the front wheels so they are set straight forward and even with the rear wheels. Go to the rear of the car and look down the side of the car. You will notice the rear wheels stick out farther than the front wheels. This allows Club Car to spread out the weight of the car more evenly on each wheel. Allowing the Precedent to be easy on the turf. Combine this feature and the light weight of our vehicle and the results are less wear and tear on the fairways and roughs. It also allows a Club Car to operate in wet environments where the competition cannot.

Yamaha: Wheels are offset and similar to Precedent, with the additional 100 pounds they are heavier in weight compared to Precedent and the Yamaha is not as kind to the turf. You will see more wear in wet areas as well as roughs. Compared to the Precedent.

EZGO RXV. Wheels are slightly offset but not even close to Precedent or Yamaha. With the additional140 pounds in weight compared to Precedent, and the fact the wheels almost double track, EZGO is much harder on the turf than both Yamaha and Club Car. You will definitely see more wear and tear on the course with an RXV fleet. EZGO TXT: Wheels have almost no offset and double track. With the additional heavier weight of 62 pounds compared to Precedent this makes the TXT the hardest car on turf compared to all other models.

Page 10: THE PRECEDENT ELECTRIC

BRAKE SYSTEM

Club Car Advantages

•Self adjusting rear drum brake design

•Brake service can be made from above rather than below the vehicle.

•Self adjusting multi lock hill brake system

Club Car: •Uses dual cable self adjusting rear brake drum system. Adjustment is made from the top of the floorboard.Precedents hill brake is self adjusting and needs no adjusting. It also allows the hill brake to be easily engaged. You can demonstrate the ease of engaging the hill brake by pushing the hill brake down with your thumb and forefinger!! This is very effective when demonstrating against the single catch EZGO TXT hill brake.EZGO TXT: •Uses single lock hill brake which tends to go out of adjustment (car will not hold on a hill when this happens) compared to Club Cars self adjusting multi lock hill brake design. •Sometimes needs both feet of the driver to engage especially on a steep hill. Almost impossible to engage with thumb and forefinger.Yamaha Drive: •Uses a rear wet brake system but only has one brake cable. If this brake cable fails the car will have no brakes. •Yamaha Brake pedal feels very mushy.• When the hill brake is depressed it almost touches the floorboard. • USE CAUTION!! When going down a steep grade and jamming the brake in an emergency stop you will notice the rear of the car will slide sharply to the right or left. As long as the brakes are adjusted properly the Club Car will brake straight down the hill with little to no sliding to the left or right. This is a huge visual effect with a customer but MUST BE PRACTICED BEFORE SHOWING THIS.

Page 11: THE PRECEDENT ELECTRIC

BRAKE SYSTEM

Club Car Advantages

•Self adjusting rear drum brake design

•Brake service can be made from above rather than below the vehicle.

•Self adjusting multi lock hill brake system

• EZGO RXV: • Uses an electronic locking hill brake. System. • The braking is very touchy ( no pressure feel like a normal brake on your automobile)

Because there is no pressure feel to the brake when depressing the brake pedal c.With the brake pedal being touchy, customers experience brakes locking up and rear tires screeching especially on hilly courses. The RXV regen system has an aggressive pedal up mode and at times has caused cars to go into a spin when travelling down steep wet grades..

• Battery indicators: When the RXV batteries get to 20% discharge the RXV will come to a complete stop and cannot be pushed or moved. The only way to disengage the brake is with a special umbilical cord plugged into another running vehicle or an electronic brake release wiring kit. There is no dash light indicator like Club Car to inform the customer the batteries are running low.

• When Club Car gets to 25% charge left in the batteries the dash light will stay lit which means the car has approximately 15-20 holes of golf left until it stops running. When the batteries get to 10% charge left the dash light will blink telling the customer he has approximately 3 -5 holes of golf left before the car stops.Club Cars regen system is smooth and can be programmed according to course conditions.

• **When demonstrating against the RXV It is always best to program the Precedent at aggressive pedal up because it will react much like the RXV car with the car coming quickly to a stop when taking your foot off the accelerator pedal. The EZGO will lock it’s electric Hill brake and the Club Car will slowly crawl until the hill brake is engaged.

• One very important point on the RXV electric hill brake system is the car will lock up and cannot be moved when the batteries get to 20% charge left in the batteries. When this happens another car is needed with an umbilical cord to unlock the braking system. The brake can be released without an umbilical cord with a special dealer wiring kit but needs to be done by an experienced technician. Two cars are still needed as the down car will have no brakes once the electric brake t is released with the wiring kit.

Page 12: THE PRECEDENT ELECTRIC

ELECTRIC POWER PACKAGE

Club Car Advantages•Prec. E: Six 8-volt HD batteries rated at 119 minutes discharge time. Standard for Club car. The most robust electric offering in the industry.•8-volt batteries provide increased daily range and better battery performance•Electrolyte capacity is greater in an 8-volt system, which leads to fewer watering intervals and therefore easier regular maintenance.•Batteries are branded Club Car and backed by a 4 year or 20,000 Energy Unit warranty.•Single point water system is standard with the Precedent electric. This feature saves time and eases maintenance.

Club Car Advantages• Greater Capacity• Proven 8-Volt System• Longer overall life• Easier Maintenance

Club Car: 20,000 energy units = 1000 rounds of golf which equals to 4,000 miles over the life of the batteries.. Club Car best in class, Power Shield encases the batteries and keeps them clean from mud, grass, and debris.. RXV: Uses (4) 12 volt 155 minute U.S. batteries. Less lead with 4 batteries means less range. 12 v batteries also need more watering due to smaller reservoir. No protection from grass and mud in the battery compartment.TXT: uses (6) 8 volt Trojan (117 min rated) batteries..Mud and Grass will enter the battery area. EZGO battery warranty is 22,000 EU’s or 4 years which ever occurs first. EZGO Battery compartments will fill up with grass, mud and debris because they have no power shield to keep the area clean..EZGO compiles gross EU’s used. Club Car compiles net EU’s taking regen EU’s into consideration. On rolling or hilly courses (Do not attempt this on flat courses) if cars are set up identically and run 18 holes side by side, the EZGO will show higher EU’s used for 18 holes than Club Car. This is because EZGO does not recognize regenerated EU’s. Yamaha Drive: Uses (6) 8 volt batteries rated at 117 minutes. They can retrofit their car to have (8) six volt batteries. Yamaha uses various battery companies such as U. S. Batteries and Trojan...Yamaha has more battery protection but dirt and debris can still get into the battery compartment. They also have a new Upgrade to the Trojan Traveler Battery which is a $200.00 dollar a car premium. Comes with a 30k AH warranty

Page 13: THE PRECEDENT ELECTRIC

EXCEL ELECTRIC DRIVE SYSTEM

Club Car Advantages

Optimal performance

•Hill Descent Assist increases regenerative braking while at the same time providing a smooth, controlled ride.

• CDM and Exclusive IQDM allows for quick and easy settings and diagnostics.

. Half Bridge DC motor design allows for improved efficiency, smoother acceleration, and deceleration

EZGO RXV: Uses AC Motor design, motor has no brushes and is rated at 4.4hp. Motor is made for long distant running without stopping. Car can be programmed but has less available program features than Club Car. Controller is rated at 3.0 HP and 230 amps which means the system is not utilizing the total potential of the AC 4.4hp motor.At 140 pounds heavier than Precedent, the 30% efficiency they claim is not against Club Car, but compared to their previous TXT model. The overall RXV efficiency savings equates to approximately $4 per car per year compared to the Precedent.EXGO TXT: Uses older electrical design shunt wound motor (3.0 hp rated) similar to Yamaha, The TXT has same program ability as the RXV however unlike Precedent and the RXV that both have immediate pedal up regen braking, The TXT’s pedal up regen braking system starts to engage only at 7 mph. This is a real negative for the TXT on rolling and hilly courses. To demonstrate this difference, Program the Precedent in aggressive or mild pedal up mode. Then proceed to set both cars up at the top of a steep grade. Quickly depress the accelerator to the floor and then take your foot off the accelerator pedal allowing the car to free wheel down the hill. What will occur is the TXT will free wheel down the hill until it hits 7 mph when the regen will engage. The Precedent will jump forward and go directly into zero speed detect mode where you can gently depress the hill brake to show how easy it is to engage and hold the car on a hill. Another way to show the difference : Is to set up the Precedent at the top of the Hill and depress the accelerator so it is depressed by about 2 -3 inches down and hold it there, the Precedent will proceed to move at a consistent slow, controlled smooth speed, all the way down the steep grade, the TXT and Yamaha cannot do this as they will both free wheel. The RXV does have the same capability as the Precedent down the hill. Tad of doubt is “the more control the driver has , the less chance a customer will panic and slam on the brakes in a free wheel situation”

Page 14: THE PRECEDENT ELECTRIC

EXCEL ELECTRIC DRIVE SYSTEM

Club Car Advantages

Optimal performance

•Hill Descent Assist increases regenerative braking while at the same time providing a smooth, controlled ride.

• CDM and Exclusive IQDM allows for quick and easy settings and diagnostics.

. Half Bridge DC motor design allows for improved efficiency, smoother acceleration, and deceleration

Yamaha Drive: Uses the oldest inefficient technology with a 3.5 hp. shunt wound motor. They also use the second generation regen system that Club Car helped design in the late 90’s with General Electric. They have some top speed program capability however, have few options compared to Club Car. Unlike Club Car and the EZGO RXV that has immediate regen with pedal up,

Yamaha’s pedal up regen system starts to regen only at 9 mph. This is a real negative for them on rolling and hilly courses.

! To demonstrate this difference, Program the Precedent in aggressive or mild pedal up mode. Then proceed to set both cars up at the top of a steep grade. quickly depress the accelerator to the floor and then take your foot off the accelerator pedal allowing the car to free wheel down the hill. What will occur is the Yamaha will free wheel down the hill until it hits 9 mph when the regen will engage, the Precedent will jump forward and go directly into zero speed detect mode where you can gently depress the hill brake to show how easy it is to engage and hold the car on a hill.

Another way to show the difference : Is to set up the Precedent at the top of the Hill and depress the accelerator so it is depressed by about 2 -3 inches down and hold it there, the Precedent will proceed to move at a consistent slow, controlled smooth speed, all the way down the steep grade, the TXT and Yamaha cannot do this as they will both free wheel. Tad of doubt is “the more control the driver has the less chance a customer will panic and slam on the brakes in a free wheel situation”

Page 15: THE PRECEDENT ELECTRIC

ALUMINUM CHASSISClub Car Advantages•The Precedent’s exclusive aluminum frame is rustproof, corrosion resistant and requires no coating even in highly corrosive environments.•Aluminum frame improves battery life and driving distances due to lighter weight compared to the competition.•Ladder-style aluminum box beam design with composite cross members provides superior strength and improves vehicle handling and ride.

Club Car Advantages• Rustproof• Corrosion resistant• Lighter and stronger• Higher trade-in values

Club Car: Point out the aluminum frame. Make sure they understand the quality of the frame, higher resale values, due to no rust and corrosion on frame. To demo the ladder design slowly crawl our car angled over a normal curb. When duplicating this with competitive cars they will have huge frame flex. Club Car will have little to no frame flex thus the reason we have a smoother ride. Try it, you will see and feel the difference. Club Cars aluminum frame and ladder design is lighter and stronger than steel. Steel will rust from the inside out even when coated on the outside.

•Yamaha and EZGO, use steel chassis, steel is heavier than aluminum and steel will rust even when coated. • EZGO does not have ladder design. and has a very rough ride •Yamaha: Uses a similar ladder design as the Precedent however when making sharp turns the car tends to feel top heavy and has a distinct boat roll to it. The Precedent has more of a sports car ride with no roll. •ZGO RXV and TXT are heavier at 140 lbs. and 62 lbs. than the Precedent. E.•Yamaha E. is 100 pounds heavier than Precedent

•Example: Take the RXV 140 lbs. X annual 200 rounds X 72 car fleet X 4 years = 8 million more pounds an RXV fleet will push in weight versus a Club Car fleet. This washes out the advantage of the AC system EZGO Claims in efficiency. Great way to put a tad of doubt into the customers mind concerning EZGO’s efficiency.

• Yamaha Drive: This equation can also be used against Yamaha as they use older electrical technology and are 100 pounds heavier. Using the same equation above, a Yamaha fleet will push 5.6 million more pounds than a Club Car Fleet.

Page 16: THE PRECEDENT ELECTRIC

ALUMINUM CHASSIS

Club Car Advantages• Rustproof• Corrosion resistant• Lighter and stronger• Higher trade-in values

Precedent Chassis : Aluminum ladder design. Ford Motors is recently advertising heavily and bragging about their NEW ladder design that gives their trucks a smoother automobile ride. The Precedent introduced this ladder design in 2004!! Our ladder design allows the shocks and springs to do the work and take up the terrain abuse. With little to no chassis flexing our product provides the best ride in the industry.Precedent Off set wheel design: The combined offset wheel design with lightest weight makes for a great selling point to private clubs, and clubs particular in maintaining their course. Club Cars rear wheels are wider than the front thus spreading the weight of the car more evenly over 4 wheels and making turf compaction less than all competitors. Less compaction means less wear and tear on the turf. Best way to demonstrate is to stand behind the car and look down the outside of the tires to show the customer how offset the Club Car rear to front wheel are.

Yamaha Chassis: Uses similar ladder design, but is made of steel. It has phosphate treated and electro static epoxy coating. Still has potential to rust from the inside out. Offset wheel design: Similar spread o Club Car but at 100 pounds heavier than us they are still more harmful to the turf. They also do not sell this feature as an advantage ,but we should.

Yamaha Drive has attempted to copy Club Cars ladder design however, the Yamaha vehicle still has a rolling boat type feel when making turns. Take the Yamaha for a drive on a flat surface and make sharp left to right turns. You will see the boat roll feel. Do the same with a Club Car and you will notice a more sports car feel to it. With much less body roll.

EZGO RXV: Steel with epoxy coating. Will still rust. The roughest ride in the industry and feels very unstable when making sharp turns .RXV wheels are slightly offset . The rear wheels pretty much double track over the front wheel tread. Combine double tracking design and 140 pounds heavier than Club Car the RXV is by far the hardest car to turf on any golf course.

EZGO TXT: Steel with powder coating.Will still rust. Better ride than RXV but still a rougher ride when compared to the Precedent. TXT have almost no offset: The rear wheels to front double track, add the additional 62 pounds in weight compared to Precedent and the TXT it is the second worse car harmful on the Turf.

Page 17: THE PRECEDENT ELECTRIC

YAMAHA EFI VEHICLE

Page 18: THE PRECEDENT ELECTRIC

SELLING AGAINST YAMAHAS EFI CAR

Page 19: THE PRECEDENT ELECTRIC

SELLING AGAINST YAMAHAS EFI CAR My first comment is, that all Yamaha has done is put an Electronic Fuel injected engine into the same old vehicle they have had since the inception of The Drive. In order to sell against the EFI we must use the things we just talked about concerning the vehicle points but also do it with a “Tad Of Doubt Selling Technique”

• I have several issues with the MPG information Yamaha is putting out in the field. First of all the calculator and graphs being reported were built from a company that Yamaha hired and paid to do the study. Stands to reason Yamaha will come out on top in the tests.

•EFI is definitely more efficient than our present engine but the real question is just how efficient is the EFI? They claim over $700 dollars more efficient over a 4 year period but is that truly the case?

•EFI also brings with it some issues that we know already exist with the Yamaha EFI. It has a real jerky take off. The Yamaha EFI seems to work better on flat courses as it loses horse power and speed when going up steep grades compared to our vehicle.

• Interesting the mpg graph puts Club Car, Yamaha’s Largest gas competitor rated the lowest in fuel economy. If I were Yamaha I would do the same thing as no one wants an EZGO Gas Car!!

•There is no information showing how the MPG test was done by Yamaha or the company who did it. The fact is we cannot get the testing information because it is the property of Yamaha!!

•Tests like this can be skewed in many ways. The fact that Yamaha paid for the test and was able to set up the vehicles on the test, you have to ask yourself, what did they do and how did they do it ??

Page 20: THE PRECEDENT ELECTRIC

SELLING AGAINST YAMAHAS EFI CAR

• As I mentioned there are many ways to Skew a test on MPG, run the Yamaha at a lower speed and lower rpm than the competitors that are set at normal speed and higher RPM. Put more air in the Yamaha Tires than the competitors, a car that rolls easier will be more efficient. Run the Yamaha straight through 18 holes of golf and run the competitors at a stop and go. A car that runs at a consistent lower rpm will be more efficient than a competitor car that has to start and stop. Run the Yamaha on car paths only stop and start, and run the competitors on grass at a stop and start. I am sure you have other examples of what can be skewed.

• I really put very little faith into these types of graphs and tests unless they were done BY AN INDEPENDENT LAB that was unsolicited to do the tests. If it wasn’t done independently then the company paying for the test has the advantage and the MPG test has to be suspect, thus the information can be skewed in Yamahas favor.

• Interesting the automobile industry shows a range of MPG (Example Between 20-35 mpg) depending on terrain, driver characteristics etc etc, on all vehicles and Yamaha has the ability to put a definite MPG number. Does this make sense??? It doesn’t. How can a customer truly believe in a definite mileage number and not a range depending on course terrain, distance and drivers characteristics?? We all know a lousy player hitting the ball all over the course Hilly or flat, will use more fuel than a good player that hits it straight. There really should be a range average number ( like 30-35 mpg) not one number, this in my opinion is what makes the information questionable.

Page 21: THE PRECEDENT ELECTRIC

SUMMARY

• I am not doubting the EFI is more fuel efficient than our present 11 hp. Engine. The design of the fuel injected engine and how it operates makes it more fuel efficient than a non- fuel injected engine like ours. I go back to my first statement above, the question is how efficient is the Yamaha EFI? and how much money will a customer truly save over a 3-4 year period of time? The attachment above shows it will cost the customer approximately $142 dollar more in fuel per year over a four year period. This savings is based on Yamahas testing and the way they set up of our vehicle.

• So with all this said we really need to put a tad of doubt in the customers mind and question the validity of the testing and the $142 dollars per year fuel savings. If we can put a question in the customers mind the actual or perceived value savings is $75.00 dollars a car per year then we have a chance to offset this cost with the many benefits our Precedent car will bring the customer in savings.

• Dollar benefits such as higher trade in value due to the Molded in color and the fact it is a Club Car, Longer tire wear, Tighter turning radius relates to less body damage etc. There are many more dollar benefits that I provided in my product comparison.

• To Summarize:• There are just too many variable to come up with a true MPG but we are working to come up with a

range. In the Mean- time, the key is to put a “Tad of Doubt” in the customers mind that the savings may not be $142 dollars savings per year, but much less, which could allow our sales people to offset the perceived savings with the many benefits that precedent has to offer. I realize bid situations are different but it will be key with these customers that we get to the Purchasing agents first and sell them on our aluminum frame, tighter turning radius and other key selling points.