the power of sensors in health & healthcare

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the power of sensors in health & healthcare

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Page 1: The Power of Sensors in health & healthcare

the power of

sensors in health & healthcare

Page 2: The Power of Sensors in health & healthcare

Exploring Digital Health Trends Report #2: The Power of Sensors

In a series of reports we explore key digital health trends and related opportunities

for technology companies, healthcare providers and patients-consumers. We take

both an international and Flemish perspective, the latter based on interviews with

local stakeholders. In this report we focus on sensor-based applications.

A big thanks to Chris Van Hoof (Imec), Julien Penders (Bloom Technologies), Lars

Grieten (Uhasselt), Daniel Berckmans (KU Leuven) and Frederik Horemans (DSP Valley)

for valuable input. You can read our interviews with them on the blog at

www.micvlaanderen.be

Author: Frank Boermeester

About Microsoft Innovation Center Vlaanderen

Our mission is to stimulate ICT-related innovation and

entrepreneurship in Flanders, with a particular focus on healthcare.

We do so by supporting high-potential technology startups. MIC

Vlaanderen has two operational offices in the cities of Genk and

Kortrijk, Belgium.

www.micvlaanderen.be

Page 3: The Power of Sensors in health & healthcare

The Promise

Not so fast!

Opportunities

ahead!

Conclusion

AGENDA

Page 4: The Power of Sensors in health & healthcare

The Promise

Gartner Hype Cycle: A helpful framework

Page 5: The Power of Sensors in health & healthcare

The Promise (or Peak of Inflated Expectations)

Page 6: The Power of Sensors in health & healthcare

Dr. Algorithm is coming

“In the next 10 years, data

science and software will do

more for medicine than all the

biological sciences together.”

– Vinod Khosla, Khosla Ventures

http://techcrunch.com/2013/09/11/vinod-khosla-in-the-next-10-years-data-

science-will-do-more-for-medicine-than-all-biological-sciences-combined/

Page 7: The Power of Sensors in health & healthcare

But sensors underpin the

promise of digital health

Data-driven health

applications require data.

Sensors make possible

automated, large-scale

monitoring & measurement

of health-related

parameters

Page 8: The Power of Sensors in health & healthcare

And what a promise it is, in all health

domains!

DIAGNOSIS

MONITORING

TREATMENT

WELLNESS

Page 9: The Power of Sensors in health & healthcare

Just imagine!

DIAGNOSIS Sensors systems will make diagnosis easier, faster,

cheaper and more accurate. They will also predict

health problems giving people time to intervene

Will X-Prize

contestants like

Scanadu (or one of

the other 9 finalists)

deliver Star Trek’s

Tricorder?

Page 10: The Power of Sensors in health & healthcare

Just imagine!

Doctors will rely on sensors to monitor their

chronically ill patients, providing early warning for any

potential problems

Will chronically ill

patients benefit from

a 24/7 connection to

specialised medical

care, as being

pioneered by

Cardiology at

Ziekenhuis Oost

Limburg?

MONITORING

Page 11: The Power of Sensors in health & healthcare

Just imagine!

Sensors will help improve medication compliance

and will be critical components in physical

augmentation

Will companies like

BrainControl help

people in a locked-in

state to ‘speak’ by

sensing their

thoughts?

TREATMENT

Page 12: The Power of Sensors in health & healthcare

Just imagine!

Mobile & wearable health trackers will help people

overcome their lifestyle-based health risks

Will your personal

digital health coach

become as ubiquitous

as the mobile phone?

WELLNESS

Page 13: The Power of Sensors in health & healthcare

By 2017 the number of wearable wireless health and

fitness devices will reach 169.5 million (90 mil fitness

devices + 80 mil health-focused devices). (ABI Research)

$47billion

44.4%

169million

Great Market Expectations

The sensor market in Consumer Healthcare is expected to

reach $47.40 Billion by 2020 growing at an estimated CAGR of

5.56% from 2014-2020. (MarketsandMarkets)

Approx. 3 million patients worldwide were using remote

wireless devices to display health-monitoring results in

2013. It is estimated that the number will grow at a

compound annual growth rate (CAGR) of 44.4 percent to

19.1 million in 2018. (Berg Insights)

Page 14: The Power of Sensors in health & healthcare

Not so fast! (the Trough of Disillusionment)

Page 15: The Power of Sensors in health & healthcare

User Disillusionment?

PwC reported that mobile health apps show immense user

drop-out: 67% of people who use an app with manual

data entry stop in the first 6 months. Remarkably, for

automated (sensor-based) apps the figure is even higher!

74%.

74% drop out

PwC report Emerging mHealth: paths for growth (2013/EIU analysis)

Page 16: The Power of Sensors in health & healthcare

Tracker Efficacy Questions

“To date, no long-term, peer-reviewed study has

shown that people using activity trackers become

and remain more active.”

– Well/New York Times, March 10 2014

"The durability of the effect is still in question. We

don't have randomised [clinical] trials showing

improved outcomes or durability in influencing

behaviour.“ - Dr Eric Topol, author of The Creative Destruction of Medicine, director of

the Scripps Translational Science Institute (as quoted in Wired.co.uk, 23

January 2013)

Page 17: The Power of Sensors in health & healthcare

Doctor Resistance?

53%

24%

PwC report Emerging mHealth: paths for growth (2013/EIU analysis)

53% of younger doctors (who one would think are more

open to change) worry that mHealth will make patients too

independent. (This compares to 42% for all age groups)

And 24% of younger doctors actively discourage patients

from using mHealth applications. (13% all age groups)

Economist Intelligence Unit research (in PwC Report:

Emerging mHealth)

“Don’t come to us telling us you can upload [data] into our electronic

medical record. We don’t necessarily want it there… Our physicians don’t

want it all there. They really don’t need to know how much exercise each

of their patients is getting on a daily basis; they just don’t have time to

process all of that.” - Christine Folck, Lead Innovation Designer, Kaiser Permanente (quoted in

mobihealthnews article July 9, 2013)

Page 18: The Power of Sensors in health & healthcare

What are you measuring?

Ebola airport screening using thermometers. Photo: Melissa

Maraj/U.S. Customs and Border Protection

Non-invasive,

physical sensors are

inherently limited in

a health context.

There is only so

much that

temperature,

movement, light and

electric current can

tell you about a

person’s health.

The inherent limitations of physical sensors

Page 19: The Power of Sensors in health & healthcare

What are you measuring? From sensor data to health interpretation is an arduous route

Most fitness trackers

and apps rely on a

single sensor: an

accelerometer which

measures force along

3 axes { } An algorithm tries to make

sense of this data, but cycling

doesn’t generate the right

sort of data

“You’re being lazy,

time to get moving!”

And thus makes the

wrong interpretation

about energy use and

physical activity

Real-world behaviour

generates data, much

of which is ‘noise’

Page 20: The Power of Sensors in health & healthcare

Prediction is difficult

In a clinical setting, making complex interpretations and

predictions on the basis of one or two parameters is a

dangerous game.

“Blood pressure alone can’t predict your

health. In our clinical context we deal with

patients who often have multiple diseases

but we only focus on the cardiac issue, and

that limits our ability to predict the general

condition of the patient.”

– Lars Grieten, Mobile Health Unit/Dept of

Cardiology, University Hasselt

Quoted from interview, published at http://www.micvlaanderen.be/word-geinspireerd/door-interviews/

Page 21: The Power of Sensors in health & healthcare

Prediction is difficult

Analytical approaches that are based on ‘snapshot’ measurements

and comparisons against population norms are inadequate. To

improve predictive power one has to model behaviour at the

level of an individual

“Population norms are not that relevant for the interpretation

of individual data; the population average is a purely

theoretical concept that in practice no individual will

comply with. For example, there is little value in comparing

the heart rate of a football player with the team average; you

have to measure variation over time in the individual player

and make conclusions on that basis.”

- Prof Daniel Berckmans, Head M3-BIORES, KU Leuven, research

group specialised in biological response monitoring and prediction

A new analytical approach is required

Quoted from interview, published at http://www.micvlaanderen.be/word-geinspireerd/door-interviews/

Page 22: The Power of Sensors in health & healthcare

Security & Privacy Fears

Hackers have demonstrated vulnerabilities in pacemakers, implantable

defibrillators, and insulin pumps both by attacking wireless connections and

by manipulating sensors with electromagnetic interference. Former Vice

President Dick Cheney had his pacemaker’s wireless capabilities deactivated…

Page 23: The Power of Sensors in health & healthcare

Changing the System is Hard

“You have a research environment

that produces papers, a business

environment that produces

expectations, and a healthcare

environment that creates healthcare.

But so far they have not met. This

will happen, but how long it will take

I’m not sure.”

Widespread adoption of sensor-based technology, especially for remote

monitoring, is hobbled by reimbursement gaps, regulatory issues,

privacy & security fears, poor interoperability and a lack of clinical trials

- Steinar Pederse, CEO Tromso Telemedicine Consult (in PwC

paper: Emerging mHealth: Partners for Growth, 2013)

Page 24: The Power of Sensors in health & healthcare

Opportunities Ahead! (or Scope of Enlightenment)

Page 25: The Power of Sensors in health & healthcare

Smaller, More Accurate Sensors

“The key enabling technologies have

been miniaturization and low-power

sensors. Sensors have got smaller

and smaller and need very little

electric power, and that makes

possible wearable sensors, ingestible

sensors, etc.”

– Julien Penders, Biomedical Engineer,

ex-Imec, co-founder Bloom Technologies

Miniaturization and ultra low power sensor systems are enabling

new formats and better integration with the human body, which

also improves accuracy

Murata's World's Smallest Chip Ferrite Bead (on

the far right) (Photo: Business Wire)

Quoted from interview, published at http://www.micvlaanderen.be/word-geinspireerd/door-interviews/

Page 26: The Power of Sensors in health & healthcare

CASE MC10

www.mc10inc.com

Stretchable skin patch sensor

MC10 developed a flexible, stretchable patch

(Biostamp) with sensors for monitoring

temperature, movement and heart rate. MC10 is

seeking FDA approval and recently announced a

partnership with pharmaceutical company UCB to

explore applications for neurological diseases

(e.g. to better measure response to therapies).

Ultimately, pharmaceutical companies could

bundle such technologies with drugs or therapies

to enable personalised therapies.

Almost invisible. A sensor that is less obtrusive than a band-aid

Page 27: The Power of Sensors in health & healthcare

CASE Imec and Dutch affiliate Holst Centre

www.imec.be www.holstcentre.com

Nanoelectronics research institute

Holst Centre & Imec, with

Shinki Electric Industries, have

developed a flexible, low-

power health patch that

accurately measures physical

activity through real-time

ECG, tissue contact

impedance and accelerometer

data. Furthermore, data is

processed locally and then

transmitted via Bluetooth

Smart.

Taking accuracy to the next level

Page 28: The Power of Sensors in health & healthcare

CASE Proteus Digital Health

www.proteusdigitalhealth.com

Developer of an ingestible sensor

Proteus developed an ingestible sensor

for medication adherence. The

accompanying patch tracks the

ingestible sensor and detects heart rate

and activity. The ingestible sensor

secured FDA clearance in 2012. Proteus

is one of the best funded digital health

companies (approx. $400 million).

Medical grade ingestible sensor & patch

“The information we measure is verifiably accurate and not just consumer-grade

or a toy.” - Proteus CEO Andrew Thompson quoted in MobiHealthNews

Page 29: The Power of Sensors in health & healthcare

CASE Google X

www.google.com

Google X life sciences division

Google X is working on a system for

detecting diseases like cancer early. It

involves ingesting “painted”

nanoparticles that target specific

biomarkers. If they find such

biomarkers they send out signals that

can be picked up by a device such as a

wristband. In another project, Google

is testing a smart contact lens

designed to measure glucose levels in

tears. Early prototypes generate a

reading once per second.

Nanoparticles as sensors

“We’ve done a lot, to be quite

humble about it. Enough to give us

great confidence that this is all likely

to work.” - Andrew Conrad, Google X,

talking about the nanoparticle project in

an interview with Steven Levy, Oct 28,

2014, Medium/BackChannel

Page 30: The Power of Sensors in health & healthcare

CASE Biocartis

www.biocartis.com

Automated, real-time molecular diagnostics systems

Biocartis develops molecular diagnostics

systems that integrate (and partly automate)

multiple clinical tests in a single device. The

systems can conduct diagnostic processes,

from sampling to results in very short time

frames (40-150 minutes) and with very little

hands-on preparation time. Ultimately this

promises faster testing, more accurate

testing (less prone to human error) and more

testing in primary care settings.

Biosensors emerge: automating the lab

Page 31: The Power of Sensors in health & healthcare

Combining Multiple Sensors

“If you take an individual sensor I

don’t see a lot of change there. What

is changing is the ability to integrate

the perspective from multiple sensors

and come to new conclusions because

of that integration, that's what

changing.”

– John Oliver, Senior System Architect,

Intel (quoted from Curiosity.com video)

Capturing and analysing data from multiple sensors improves

predictive power and enables the measurement of more

complex parameters.

http://www.discovery.com/tv-shows/curiosity/topics/j-oliver-how-is-sensor-

technology-evolving.htm

Page 32: The Power of Sensors in health & healthcare

CASE Microsoft Band

www.microsoft.com/microsoft-band/

Microsoft’s smartwatch with multiple health-related sensors

Most fitness trackers have a single sensor.

Microsoft Band includes an accelerometer,

an optical heart rate sensor, GPS, an

ambient light sensor, a skin temperature

sensor, an ultraviolet light sensor, a galvanic

skin sensor, and a capacitive sensor. It also

has productivity functionality like

messaging & notifications. And it connects

to the broader HealthVault ecosystem.

Multi-functional, multi-sensor, and platform based

Page 33: The Power of Sensors in health & healthcare

CASE Sense

www.hello.is

A sleep analysis system that also collects environmental data

Relying on multiple sensors, the Sense

System tracks sleep behaviour (through a

clip-on movement sensor) and monitors

the bedroom environment (through a

nightstand device that senses noise, light,

temperature, humidity, and particles in air),

to take sleep analysis to a next level. Also it

replaces your classic bedside alarm, with

the extra that it wakes you up at the right

point in your sleep cycle. Sense raised a

record $2.4 million on Kickstarter.

Embracing contextual data and functionality

Page 34: The Power of Sensors in health & healthcare

CASE Samsung Simband

www.samsung.com

Wristband sensor module

Samsung (with Imec in Belgium) developed

what is touted as the world’s most advanced

wrist-based sensor module, an open

reference design for 3rd party developers.

The band is equipped with multiple sensors

(optical, electrical, physical) that together

enable new biometric measurements such as

blood oxygen levels (and possibly other

complex parameters such as blood pressure).

The world’s most advanced wrist-based sensor module?

Page 35: The Power of Sensors in health & healthcare

Interoperability & Platforms

OPEN WINS! The Tech Boom is a story of platforms: the internet, the

world wide web, mobile APIs/SDKs, app stores, open data, ... Digital

Health is finally getting the message.

“Data has traditionally resided in silos

belonging to specific applications delivered

primarily by device vendors themselves. New

cloud platforms capable of collecting data from

a range of vendor devices and sharing it

securely with a range of related parties

including patients, healthcare providers, and

payers will drive adoption and bring more

connected devices to market,”

- Jonathan Collins, principal analyst ABI Research.

Page 36: The Power of Sensors in health & healthcare

Interoperability & Platforms

The “Connected Elite”:

Best selling sensors connect

to as many apps as possible

Page 37: The Power of Sensors in health & healthcare

CASE Angel Sensor

www.angelsensor.com

Open health & fitness sensor

Angel is a Kickstarter funded project to

develop an open sensor for health and

fitness. The band has sensors to measure

heart rate, skin temperature, blood oxygen

and physical activity. Contrary to most

trackers which come with a proprietary app,

Angel plans to open its communication

protocols, API/SDK and sensor data streams.

The goal is to attract developers and thus

create a wide range of apps and application

domains

A sensor as platform for innovation

Page 38: The Power of Sensors in health & healthcare

CASE Hexoskin

www.hexoskin.com

Biometric shirt

Hexoskin developed a biometric

(washable) shirt for tracking heart

rate (with ECG precision),

breathing, activity & sleep tracking.

The product is an Open Platform

for developers.

Biometric clothing as Open Data platform

“Hexoskin is an Open Data device.. We have an open web API that you can use to

build 3rd party apps, because we’re not going to build all the health apps

ourselves.” - Pierre-Alexander Fournier, Hexoskin, quoted in Montreal Tech Watch

Page 39: The Power of Sensors in health & healthcare

CASE Samsung Digital Health Initiative

www.samsung.com

Open reference design wristband + open data platform

Samsung’s Simband is an “Open Reference

Design” so that others can build their own

devices and applications without having to

reinvent the wheel. Complimenting the

Simband, Samsung has also developed a cloud-

based and vendor-agnostic platform (S.A.M.I.)

with open API that enables data exchange with

any device/resource. Furthermore, the platform

is equipped with a set of tools for running

analytics on data.

Building an open ecosystem

Page 40: The Power of Sensors in health & healthcare

CASE Human API and Validic

www.humanapi.co www.validic.com

API aggregators

Human API and Validic both aggregate APIs from multiple data sources

(sensing devices mainly) so that app developers can easily integrate multiple

data sources via a single authentication and API (as opposed to making direct

connections to every device in the market).

Letting apps connect to multiple devices with a single API

Page 41: The Power of Sensors in health & healthcare

CASE Intel

www.intel.com

Hardware components

Intel Edison is a low-cost ($50), low-power, stamp-sized microcomputer for

wearable devices and Internet of Things.

Microcomputer platform play

"If you want to build something, doing

your own board is expensive and time

consuming. We've produced a fully

power-managed operating system for

this chip, and you can literally build

something and go to market in

months” - Mike Bell, head of new devices

at Intel, quoted in CNET Sept 14, 2014.

Page 42: The Power of Sensors in health & healthcare

CASE Qualcomm Digital Health Initiative

www.qualcomm.com

Healthcare data platforms

Qualcomm launched two integrated

cloud-based health information

platforms. The 2net platform is an open,

non-exclusive and interoperable platform

that connects with multiple devices and

applications. It enables users and

healthcare professionals to collect, store

and share biometric data securely. On

the front-end, HealthyCircles is a suite of

services for sharing data with care circles,

logging medication, setting alerts, etc.

Building the ecosystem

Page 43: The Power of Sensors in health & healthcare

Making Business Sense

Viable business models are possible by solving real, short-term

user needs (as opposed to long-term unproven health benefits) and

by working with clinicians and providers to integrate (validated)

technology in clinical processes. Remote Monitoring is a key

growth opportunity.

“I think we’re entering a

phase of application pull,

instead of the earlier

technology push phase.”

- Prof. Daniel Berckmans, M3-

BIORES, K.U. Leuven

Page 44: The Power of Sensors in health & healthcare

CASE Bloom Technologies

www.bloom-life.com

Wearable sensor for measuring contractions

To drive user adoption, Bloom targets an

audience with a very specific short-term

need: expectant mothers who want to

know whether they are having

contractions. Also, the company is seeking

FDA approval and will rely on Samsung’s

open data platform (SAMI).

Addressing short-term need to drive adoption

“The product we are developing will be able to measure contractions - that will drive

adoption - but it will also be able to measure a range of other relevant parameters such as

activity, stress, sleep and movement of the baby. We are using those five parameters to

model the user's behaviour and subsequently push personalised messages.”

- Julien Penders, co-founder, Bloom Technologies (Quoted in interview MIC Vlaanderen)

Page 45: The Power of Sensors in health & healthcare

CASE Qompium

www.qompium.com

Smartphone app to detect irregular heart rhythms

Qompium developed a

smartphone app for detecting

irregular heart rhythms. In lab

conditions (using a high end

Android phone) the app has a

93% reliability factor.

No fear of the regulator

“The app definitely tries to make a diagnosis and therefore will be classified as a

medical device. That is exactly our ambition; we want to differentiate ourselves

from the thousands of unregulated apps out there.” - Lars Grieten, Qompium,

quoted from interview at MIC Vlaanderen

Page 46: The Power of Sensors in health & healthcare

CASE Live!y

www.mylively.com

Elderly care monitoring solution

Live!y developed a remote care solution targeting consumers (monthly

subscription fee) using a simple and well-designed set of sensors and a

wristband interface (for sending reminders and emergency response + a

pedometer).

Ingenuous remote care solution targeting consumers

Page 47: The Power of Sensors in health & healthcare

CASE GrandCare Systems

www.grandcare.com

Elderly care monitoring solution

GrandCare integrated multiple (mainly off

the shelf) technologies to develop a

complete remote care solution. The

system includes a touchscreen providing

communication tools, instructions,

reminders and medication prompts. It

also connects with wireless health devices

(blood pressure, weight, pulse, glucose,

temperature) and motion sensors (e.g.

alert if no motion or wondering motion)

Integrating today’s technologies to solve a problem today

Page 48: The Power of Sensors in health & healthcare

CASE Healthsense

www.healthsense.com

Elderly care monitoring solution

Healthsense developed a remote

monitoring solution for senior

living communities. Multiple

wireless sensors are used to

monitor a resident’s activity, and

activity trend data (patterns over

time) is then analysed to spot

potential health problems.

Healthsense has a strong market

presence with B2B business model.

Working with senior living communities to improve business

Page 49: The Power of Sensors in health & healthcare

Key Lessons (Ride the Wave of Enlightenment)

Page 50: The Power of Sensors in health & healthcare

Ride the Wave of Enlightenment

1. Harness the main technological advances: miniaturization, low-

power sensors, more accurate sensors, better integration with

human body (e.g., wristband, patch, textile, ingestible),

emergence of biosensors)

2. Sensor-based technologies are rapidly turning into reusable,

interoperable components and platforms. Exploit that trend.

3. Model individual behaviour and use data from multiple sources

to maximise predictive power and thereby make possible

actionable user feedback that is ‘surprising’ and relevant.

Page 51: The Power of Sensors in health & healthcare

Ride the Wave of Enlightenment

4. Embrace the regulator. Sensor technologies have advanced

sufficiently to compete on accuracy. Resist the ‘gadget’ label.

5. To drive adoption, look for ‘low-hanging fruit’ opportunities

that address real, pressing needs among consumers and

patients. And/or combine health functionality with functionality

that is already ubiquitous (e.g. wristwatches, bedside alarm

clocks).

6. Work with the process owners and payers to develop solutions

that improve healthcare, streamline processes and reduce costs.

Page 52: The Power of Sensors in health & healthcare

Thanks!

Author: Frank Boermeester

About Microsoft Innovation Center Vlaanderen

Our mission is to stimulate ICT-related innovation and

entrepreneurship in Flanders, with a particular focus on healthcare.

We do so by supporting high-potential technology startups. MIC

Vlaanderen has two operational offices in the cities of Genk and

Kortrijk, Belgium.

www.micvlaanderen.be