the power of entrepreneurs to create lasting social change
DESCRIPTION
Howard Tullman, CEO of 1871 presents at the 2014 Opportunity International Summit.TRANSCRIPT
HOWARD A. TULLMANCEO – OCTOBER 2014
280 DIGITAL TECH STARTUPS75,000 SQ FOOT FACILITY
1000 PEOPLE A DAY
Entrepreneurs
Entrepreneurs are Visionaries with a Poorly Developed Sense of Fear and No Concept of the
Odds Against Them.
They Make the Impossible Happen.
Ignorance is a Competitive Edge
NOT KNOWING THE CONVENTIONS OF THE GAME
TURNS OUT TO BE AN ADVANTAGE IN MANY CASES(AS LONG AS YOU’RE WILLING TO
ALSO BE UNPOPULAR)
Don’t Sell Your Dreams Short
I Always Ask for the Best Seat in the House.
Someone’s Going to Sit in It.
It’s O.K. if It’s not Me, but It’s not O.K. for Me not to Try
to Get It.
Entrepreneurs
Entrepreneurs See What Everyone Else has Seen, and Think
What Nobody Else has Thought.
Pretty Cool Collateral
One Week’s Interest on
the Loan was $6.10
SUCH A DEAL !
Entrepreneurs Are Realistic
Expecting the World to Treat You Fairly Because You are a Good Person is
Like Expecting a Lion not to Eat You Because You are a
Vegetarian.
WORK - Not Wishful Thinking
YOU GET WHAT
YOU WORK FOR,
NOT WHAT YOU
WISH FOR.
WORK - Not Wishful Thinking
We Tell Ourselves that Skill is the
Precious Resource and that Effort
is the Commodity.
It’s Actually the Other Way Around.
Effort Can Trump Talent & Ability.
Entrepreneurs Don’t Take “No” Well
We Don’t Allow Others’ Limitations to Define Us.
“It’s Only a ‘No’ for Now.”
Experience Can Be Your Worst Enemy
Experience is like the taillights on a boat which illuminate where we have been when we should be
focusing on where we should be going. (J.F.K.)
When Times are Toughest
When Great Entrepreneurs Meet Resistance…They All Do One Thing
THEY PUT THEIR HEADS DOWN … AND JUST WORK THAT MUCH
HARDER
You Deliberately Raise the Ante of Effort and
Concentration in Order to Clear Your Mind of Trivialities.
Entrepreneurs Look “Inside”
People are Always Blaming their Circumstances for What They are.
The People Who Get on in this World are the People who Get Up and Look for the
Circumstances They Want.
If They Can’t Find Them, They Make ‘Em
We Avoid the Blame Game
When You Blame Others, You Give Up Your Power to Make
Things Change
The Truth Only Hurts When It Should
Good Managers Challenge their People,
Poor Ones Comfort Them
If I Accept You as You Are, I Don’t Help You.
If I Treat You as Who You Can Become, I Make You Better.
IT HAS NO REAL NOURISHMENT. THE EMPTINESS COMES BACK VERY QUICKLY AND
NOTHING GETS ACCOMPLISHED IN THE MEANTIME.
THERE IS NEVER, REALLY, ANY RELEASE FROM THE CONSEQUENCES OF ADVERSITY UNTIL
YOU DECIDE TO DO SOMETHING ABOUT THEM.
Sympathy is Like Junk Food
Entrepreneurs Don’t Settle
There’s No Such Thing as a Good Excuse
It May Be Necessary Temporarily to Accept A Lesser Evil, But You Should Never Even Pretend that A Necessary Evil is Good.
When You Settle for Less than You Deserve, You Get Less than You
Settled For.
No Excuses – No Place to Hide
Yesterday: “I Don’t Know” = You Were Ignorant
Today: “I Don’t Know” = You’re Lazy or
You Don’t Care
THE ANSWERS ARE OUT THERE – WHAT IS OFTEN MISSING IS THE WILLINGNESS TO
TAKE THE TIME AND TO DO THE HARD WORK OF SEEKING THEM OUT.
Some Good News
Old: Cheap, Fast or Good …… Pick 2
New: Cheap + Fast = Good Enough
WE ARE NO LONGER REQUIRED TO EVALUATE
“EITHER/OR” EQUATIONS
“TRADE-OFFS ARE A FAILURE OF CREATIVITY”
Five Concepts
TELL A SIMPLE STORY – WHO, WHAT, WHY
KEEP RAISING THE BAR – EXPECTATIONS WILL GROW
START WITH WHAT YOU HAVE – ITERATE CONSTANTLY
DON’T STICK TO THE “PLAN” TOO LONG, BUT STICK TO YOUR GUNS
MAKE ROOM FOR ALL KINDS OF PEOPLE
Tell A Simple Story
A Simple StoryWho are We? Where are We Going? Why?
People Don’t Always Know Where They’re Going; They Just Know They Don’t Want to Go
There Alone.
Business is Personal. People Commit to Other People and Ideas, Not Institutions
Tell A Simple Story
The Ability to Succinctly Express an Idea Is Virtually as Important as the Idea Itself
If You Can’t Write Your Idea on the Back of Your Business Card, You Don’t Have a
Business
Don’t Mistake a Clear View for a Short Distance
Being Honest is the Best Technique.
Right Up Front, You Tell the People What You’re Trying to Accomplish & What You’re
Willing to Sacrifice to Accomplish It
If You Can’t Commit to Something Big, Commit to Something Small
Everything’s Not “Either/Or”
Tell The Truth
It Couldn’t Be Easier
SAY EXACTLY WHAT YOU THINK
DO EXACTLY WHAT YOU SAY
Five Concepts
TELL A SIMPLE STORY – WHO, WHAT, WHY
KEEP RAISING THE BAR – EXPECTATIONS WILL GROW
START WITH WHAT YOU HAVE – ITERATE CONSTANTLY
DON’T STICK TO THE “PLAN” TOO LONG, BUT STICK TO YOUR GUNS
MAKE ROOM FOR ALL KINDS OF PEOPLE
Keep Raising the Bar
What’s the Best We Can Possibly Be?
What’s the Test?
When You Look Around and Discover that No One is Doing It Better.
You Need to Constantly Outmode Yourself and Cannibalize Your
Business
Keep Raising the Bar
What You’re Doing Today May Be
Meaningless Tomorrow
Disruptive Change and Radical Obsolescence
Not Evolutionary Development
Five Concepts
TELL A SIMPLE STORY – WHO, WHAT, WHY
KEEP RAISING THE BAR – EXPECTATIONS WILL GROW
START WITH WHAT YOU HAVE – ITERATE CONSTANTLY
DON’T STICK TO THE “PLAN” TOO LONG, BUT STICK TO YOUR GUNS
MAKE ROOM FOR ALL KINDS OF PEOPLE
Start with What You Have
A Good Plan Violently Executed Today Beats A Perfect Plan Next Week
Nothing Will Ever be Attempted if All Possible Objections Must First be Overcome
It’s Easier to Ask for Forgiveness than Permission
Only the Winners Decide What were War Crimes
Start with What You Have
The Time will Never be “Just Right”
Start Where You Stand and Work with Whatever Tools You Have at Your Command. Better Tools Will be
Found as You Go Along.
You Can’t Rush It. It’s Like Pushing a Rope.
Nine Women can’t Make a Baby in One Month
Start Now with What You Have
Waiting Doesn’t Necessarily Get You to a Better Answer
Elaboration and Detail Saps Critical Energy and Momentum
“It Isn’t Always the Movie that Gets Made, But It’s Always What Gets the
Movie Made.”
No One Has Ever Said:
“Let’s Go See that Movie – It Came in
on Budget.”(Not Even the Ernst & Young Guys)
Start with What You HaveFeasibility Will Compromise You Soon Enough
(There are always plenty of people to tell you why a good idea won’t work)
“Don’t Leave before You Leave” ( Sheryl Sandberg)
Successive Approximation
versus
Postponed Perfection
Errors of Enthusiasm
versus
Wisdom of Complacency
Start with What You Have
The “Successive Approximation” Process is Just Like Ironing – The Key is Forward Progress
You Move Forward a Few Steps and then Go Back and Smooth Things Out – Over and Over
Start with What You Have
Experiment
Measure
Modify
React
Start the Process Again
Develop Your Business Incrementally
Five Concepts
TELL A SIMPLE STORY – WHO, WHAT, WHY
KEEP RAISING THE BAR – EXPECTATIONS WILL GROW
START WITH WHAT YOU HAVE – ITERATE CONSTANTLY
DON’T STICK TO THE “PLAN” TOO LONG, BUT STICK TO YOUR GUNS
MAKE ROOM FOR ALL KINDS OF PEOPLE
Don’t Be A Slave to Your Model or Your Business Plan
Use a Business Plan to Recognize & Measure Change as It Occurs – Not to Run Your Business
The Future is Where We Have the Greatest Leverage
Building a Business is Evolving a Central Idea Through Continually Changing Circumstances.
Don’t Be A Slave to Your Model or Your Business
IT’S AN ART – NOT A SCIENCE
A Model or Business Plan Doesn’t Necessarily Get You to the Truth.
Eventually even the Best Math Stalls out and Something More Human – Intuition, Experience, Wisdom – Has to
Take Over.
Don’t Become So Reliant on the Numbers that You Lose Sight of the Facts.
Don’t Try to Make the Circumstances Fit the Plan
Change the Plan
Consistency Requires You to Be as Ignorant Today as You
Were a Year Ago
Two Critical Rules
The Best Approach
WE ARE STUBBORN ON VISION
WE ARE FLEXIBLE ON DETAILS
Five Concepts
TELL A SIMPLE STORY – WHO, WHAT, WHY
KEEP RAISING THE BAR – EXPECTATIONS WILL GROW
START WITH WHAT YOU HAVE – ITERATE CONSTANTLY
DON’T STICK TO THE “PLAN” TOO LONG, BUT STICK TO YOUR GUNS
MAKE ROOM FOR ALL KINDS OF PEOPLE
Protect Your Pioneers
People want talent, which is in itself something out of the ordinary. But when it comes to the other oddities that are always associated with it,
and perhaps are essential to it, they will have none of them and refuse
them all understanding.
It’s A Business, Not A Romance
“NOT EVERYONE CAN LOVE RAYMOND”
“I Used to Rob Banks and the Trick Is – It’s not Important that
Everybody in the Car Likes Each Other. It’s Just Important that
They Each Know How to Do Their Jobs and that They Do Them Well
When the Time Comes.”
Technology Won’t Save You
There are No Sustainable Competitive Advantages
except Well-Trained, Passionate and Dedicated
People.
People Are the Only Sustainable Edge
Opportunity International
BUILDING NEW BUSINESSES TODAY ISN’T SIMPLY ABOUT MAKING
MONEY.
IT’S ABSOLUTELY ABOUT MAKING A DIFFERENCE.
Opportunity International
No One Can Really Lead Other People Except by Showing Them a Future and a Path to Reach It.
You need to make them part of the process and the solution – partners in the act of creation
Opportunity International
If you motivate your people without giving
them the proper tools and the necessary education
to be effective, you simply breed frustration and bad
numbers.
Opportunity International
1. Financial Services
2. Job Creation
3. Training and Education
4. Mentoring
5. Community
Opportunity International
METRICS MATTER
TRANSPARENCY AND EFFICACY
We act as though comfort and luxury
were the chief requirements of life,
when all that we need to make us really happy
is something to be enthusiastic about.
Two Game Changers to Think About
Experiences Will Be Far More Important than Ownership
Utility Will Be Far More Valuable than Possession
HIGH END: EXPERIENCIES ARE THE NEW LUXURY GOODS
LOW END: THINK DIVVY
Kickstarter Film Investor
“I did not contribute to the film for a cut of the profits. I contributed to be a part of the creation process, to see how it’s made, and to see
Zach’s pure vision come to fruition. I paid for an experience.”I paid for an experience.”
Lipstick on a Pig
Haptic Fork
Haptic WALLET – B of A
AS THE MONTH GOES BY AND YOU BEGIN TO REACH YOUR BUDGET LIMITS, THE WALLET
GETS PROGRESSIVELY HARDER TO OPEN
• 9-29-14 11pM