the oxford program: where travel, friends, and education collide lcc 3403 catch a flight
TRANSCRIPT
THE OXFORD PROGRAM:WHERE TRAVEL, FRIENDS, AND
EDUCATION COLLIDE
LCC 3403
Catch a flight...
...to our tagline and slogans
Tagline:
The Oxford Program: where travel, friends, and education collide
Slogans:
Catch a flight... (in Bradley Hand) to the best summer of your life. to unbelievable experiences. to experience European culture. to the experience of a lifetime. to new cities, new food, and new friends. to learn.
Check the font…think about the
open spaces between the
letters
...to view our logo
Emphasize that the bumper stickers can
be changed
...to understand our color scheme
When you think of travel...
Blue: tranquil, intellectual Green: Go! (also could mean spring,
trees, etc) but be careful about the other meanings: serenity, calm
Orange: spice, fun, food
QUESTIONS, COMMENTS?