the object orientation of teams
TRANSCRIPT
so, this means…
I don’t really know what to think.
But, I do spend a lot of time considering how
things are alike and how they are different—
especially as it relates to information that is online.
And I think about the teams that make it all
possible and how they collaborate.
what I want to say & consider
There is a causal relationship between what we
make and how we work. Is it bi-directional,
faceted?
The digitization and disintegration of our
artifacts has a profound impact on how the
enterprise must work. Classical organizational
hierarchies can’t support this work---we need a
new, quantum, object-oriented model
what leads?
The technology – the way we make it
The need – a pressing concern
The possibility – something bigger
http://en.wikipedia.org/wiki/File:Muybridge_race_horse_animated.gif
Film - 1915The New York Times, from an interview with D. W. Griffith
“The time will come, and in less than 10 years, when the children in the public schools will be taught practically everything by moving pictures…Imagine a public library of the near future, for instance. There will be long rows of boxes of pillars, properly classified and indexed, of course. At each box a push button and before each box a seat.”
the possibility
our need
To manifest the fullness of ourselves and our
organizations online.
Hello, world. It’s me, us, we.
Talk to me. Hear me. See me.
Buy me.
our possibility
“On the one hand information wants to be expensive,
because it’s so valuable. The right information in the
right place just changes your life. On the other hand,
information wants to be free, because the cost of
getting it out is getting lower and lower all the time. So
you have these two fighting against each other.”
https://medium.com/backchannel/the-definitive-story-of-information-wants-to-be-free-a8d95427641c
Stewart Brand
the disintegration
Moving away from classically rendered instances to the
quantum delivery of information.
our challenge
The information that wants to be freed (or sold) by us is
embedded in silos and hierarchical, classical structures.
How do we get it out (in pieces)?
reductionism & holism
Coder “surgeons” must take a less reductionist view
understand the information “body.”
Designers and content makers must understand the logic
of information flow through the system.
The whole is greater AND the sum of its parts
2. Manage the “call”
Organizations can call resources “just in time”, the way
that it calls for pieces of information or parts.
Is that an organizational model?
How many calls is too many calls?
What holds it all together
PerformanceMeasurement
Project
Management
Content
Strategy
Graphic
Design
Information
Architecture
Compliance
Web
Applications
WebKPIs Web
Standards
WebProgram
Management
Functions
WebProduct
Management
Functions
Communi-
cations
Network
& Servers
Web Tools
Library
Services
Social
Business
Process
Mgmt.Managed
Publishing
Web Execution AtomExecution functions oriented to Web performance indicators and Web standards
copyright 2010 - WelchmanPierpoint
the digital call
questions
In a quantum model:
What are “managers”?
What are “project managers”?
What are “analysts”?
Do those concepts even make any sense?