the missing link: volunteers, stakeholders and museums - a case study

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The Missing Link Joe Coleman & Alan Nankirvis Volunteers, Stakeholders and Museums: A Case Study

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using stakeholder theory to examine volunteer participation on a project to digitise literature for the Biodiversity Heritage Library.

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Page 1: The Missing Link: Volunteers, Stakeholders and Museums - A Case Study

The Missing Link

Joe Coleman & Alan Nankirvis

Volunteers, Stakeholders and Museums:

A Case Study

Page 2: The Missing Link: Volunteers, Stakeholders and Museums - A Case Study

We all know our stakeholders – Right?

Page 3: The Missing Link: Volunteers, Stakeholders and Museums - A Case Study

They Don’t Look like this...

...Or This

Page 4: The Missing Link: Volunteers, Stakeholders and Museums - A Case Study

Stakeholders Are the Museum

“…persons or interests that have a stake, something to gain or something to lose as a result of the [organisation’s] activities”

Page 5: The Missing Link: Volunteers, Stakeholders and Museums - A Case Study

Stakeholders Are the Museum

Managing stakeholder relationships is important

Relative Saliency = Power, Influence and Urgency

SupportiveHigh Cooperative potential / Low competitive threat

UnsupportiveLow Cooperative potential / High competitive threat

MarginalLow Cooperative potential & Low competitive threat

Mixed BlessingHigh Cooperative potential & High competitive threat

Page 6: The Missing Link: Volunteers, Stakeholders and Museums - A Case Study

Volunteers are my favourite Stakeholders

Museum Victoria has lots of them:

562 active volunteers

61% are female

Average age 57 years

37% have volunteered for 10 years or

more

Half volunteer at least one day per

week

Page 7: The Missing Link: Volunteers, Stakeholders and Museums - A Case Study

The most important reason given for volunteering...

“The museum shares my values”

Page 8: The Missing Link: Volunteers, Stakeholders and Museums - A Case Study

Biodiversity Heritage Library

Online library for biologists

Histrorical and current publications

Contributions from major natural history museums and research institutes

112,000 + volumes

All free and CC licensed

Page 9: The Missing Link: Volunteers, Stakeholders and Museums - A Case Study

Digitisation Down Under

Making the best of what’s available

Page 10: The Missing Link: Volunteers, Stakeholders and Museums - A Case Study

Digitisation Down Under

Workflow conducted by Volunteers

6 volunteers, 3 days / week

360 books or 101,000 pages

Become a gateway for other museum’s publications

Mostly things work...

...But sometimes they don’t!

Page 11: The Missing Link: Volunteers, Stakeholders and Museums - A Case Study

“Not just doing ‘busy’ work Treated like professionals with respect.”

“The project is about safeguarding the legacy of scientific publications”

Being autonomous and trusted to handle valuable manuscripts and seeing interesting books

“Material is interesting because it is different from what I do “

“The morning teas are very nice. “

“Handling the old books is a very special experience”

Page 12: The Missing Link: Volunteers, Stakeholders and Museums - A Case Study

We have not become extinct yet...

Page 13: The Missing Link: Volunteers, Stakeholders and Museums - A Case Study

Digitisation expanded to include field notes and journals

Won an Arts Leadership award

Developing a package to assist other BHL partners

Volunteers have expanded...to include me!

Page 14: The Missing Link: Volunteers, Stakeholders and Museums - A Case Study

What has been learned?By managing you stakeholders you can...

do a lot with very little

planning is important, but so is being able to change your plans.

Stakeholders may not always be who you expect

Ongoing communication is vital

Volunteers are eager to rise to a challenge

Page 15: The Missing Link: Volunteers, Stakeholders and Museums - A Case Study

We are just one strand in a web of stakeholders

Page 16: The Missing Link: Volunteers, Stakeholders and Museums - A Case Study

Thankyou

Tak