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The Mayfair CollectionWauwatosa, Wisconsin
Presented by
HSA CommerCiAl reAl eStAte
Mayfair Mall’s stylish, new neighbor
The Mayfair CollectionWauwatosa, Wisconsin
SeCtion 1ProjeCt
informAtion
The mayfair collection
The Mayfair CollectionWauwatosa, Wisconsin
3
ove
rview
oVerVieW The Mayfair Collection is an exciting, new mixed-use retail, residential and office development in Wauwatosa, Wisconsin. Located approximately four miles west of downtown Milwaukee, The Mayfair Collection is centrally located within Metro Milwaukee and highly-accessible with direct access to US Highway 45 and close proximity to Interstate 94.
loCAtion » Intersection of Highway 45 (Zoo Freeway) and Burleigh Street
» Wauwatosa, Wisconsin (Milwaukee County)
» Near the prestigious Blue Mound Country Club, host to previous PGA© events
» 2 miles from the 175-acre Milwaukee County Medical Research Park
QUiCK fACtS » Phase I - approximately 266,000 square feet of retail space
» 250,000+ households with an average income of $75,000+ within a 45-minute drive
» Centrally located within Metro Milwaukee’s 7-county area
» Direct visibility from Highway 45’s 141,000 vehicles per day
» Within a 5 minute drive of world HQ for Briggs-Stratton and Harley Davidson
» Located a half-mile from Mayfair Mall, Wisconsin’s premier regional mall where Nordstrom will be opening its first location in the state in 2015
ProjeCt DeVeloPerDevelopment and leasing:HSA Commercial Real Estate233 S Wacker Drive, Suite 350Chicago, IL 60606p. 312.332.3555
The Mayfair Collection TOA ARCHITECTUREURBAN DESIGN
Th
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Th
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Wau
wat
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, Wis
co
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Burle
igh St
May
fair
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Cente
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Nor
th A
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ort
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Blu
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Coun
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ark
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139,
000
VPD
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ston
Sto
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rate
+ B
arre
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hees
ecak
e Fa
ctor
y
Hwy
45 -
Zoo
Free
way
45
141,
000
VPD
Nor
dstro
m (O
peni
ng 2
015)
Retail H115,228 SF
Retail F
36,312 SF
Retail E
45,697 SF
Retail C
10,738 SF{ k
The Mayfair CollectionWauwatosa, Wisconsin
Merchandise Plan (ProPosed)
N
Signed Lease Letter of Intent Available
Retail G24,200 SF
Retail D23,225 SF
Retail H2 15,200 SF
Retail J:3,000 SF (J1)5,000 SF (J2) 3,600 SF (J3)3,400 SF (J4)
J4 J3 J1J2
TLC
Retail A35,092 SF
Outlot7,900 SF
Outlot10,800 SF
Retail I-312,609 SF
Retail I-114,569 SF
Retail I-214,621 SF
Retail B8,033 SF Retail A2
4,603 SF
Retail A15,251 SF
Lease Out
The mayfair collection
The Mayfair CollectionWauwatosa, Wisconsin
6
Site
Pla
n
Th
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ir c
oll
ecti
on
7T
he
May
fair
Co
llec
tio
nW
auw
ato
sa, W
isc
on
sin
PArtiAl PlAn & eleVAtion: retAil SPACeS H+i
Reta
il G
23,89
0 SF
Reta
il H1
15,22
8 SF
Reta
il F
36,31
2 SF
Reta
il E
45,69
7 SF
Reta
il D
23,28
2 SF
Reta
il C
10,73
8 SF
Reta
il B
8,033
SFRe
tail
H214
,557 S
FRe
tail
I43
,480 S
F
Outlo
t7,9
00 SF
Reta
il A2
4,603
SF
Reta
il A1
5,251
SF
Outlo
t10
,800 S
F
Reta
il A3
5,092
SF
Retail J4 - 3,451 SF
Retail J3 - 3,621 SF
Retail J2 - 2,973 SF
Retail J1- 5,039 SF
Reta
il G
23,89
0 SF
Reta
il H1
15,22
8 SF
Reta
il F
36,31
2 SF
Reta
il E
45,69
7 SF
Reta
il D
23,28
2 SF
Reta
il C
10,73
8 SF
Reta
il B
8,033
SFRe
tail
H214
,557 S
FRe
tail
I43
,480 S
F
Outlo
t7,9
00 SF
Reta
il A2
4,603
SF
Reta
il A1
5,251
SF
Outlo
t10
,800 S
F
Reta
il A3
5,092
SF
Retail J4 - 3,451 SF
Retail J3 - 3,621 SF
Retail J2 - 2,973 SF
Retail J1- 5,039 SF
Th
e m
ayfa
ir c
oll
ecti
on
Th
e M
ayfa
ir C
oll
ecti
on
Wau
wat
osa
, Wis
co
nsi
n8PArtiAl PlAn & eleVAtion:
retAil SPACeS f, G, + j
Reta
il G
23,89
0 SF
Reta
il H1
15,22
8 SF
Reta
il F
36,31
2 SF
Reta
il E
45,69
7 SF
Reta
il D
23,28
2 SF
Reta
il C
10,73
8 SF
Reta
il B
8,033
SFRe
tail
H214
,557 S
FRe
tail
I43
,480 S
F
Outlo
t7,9
00 SF
Reta
il A2
4,603
SF
Reta
il A1
5,251
SF
Outlo
t10
,800 S
F
Reta
il A3
5,092
SF
Retail J4 - 3,451 SF
Retail J3 - 3,621 SF
Retail J2 - 2,973 SF
Retail J1- 5,039 SF
Reta
il G
23,89
0 SF
Reta
il H1
15,22
8 SF
Reta
il F
36,31
2 SF
Reta
il E
45,69
7 SF
Reta
il D
23,28
2 SF
Reta
il C
10,73
8 SF
Reta
il B
8,033
SFRe
tail
H214
,557 S
FRe
tail
I43
,480 S
F
Outlo
t7,9
00 SF
Reta
il A2
4,603
SF
Reta
il A1
5,251
SF
Outlo
t10
,800 S
F
Reta
il A3
5,092
SF
Retail J4 - 3,451 SF
Retail J3 - 3,621 SF
Retail J2 - 2,973 SF
Retail J1- 5,039 SF
Th
e m
ayfa
ir c
oll
ecti
on
Th
e M
ayfa
ir C
oll
ecti
on
Wau
wat
osa
, Wis
co
nsi
n9
Reta
il G
23,89
0 SF
Reta
il H1
15,22
8 SF
Reta
il F
36,31
2 SF
Reta
il E
45,69
7 SF
Reta
il D
23,28
2 SF
Reta
il C
10,73
8 SF
Reta
il B
8,033
SFRe
tail
H214
,557 S
FRe
tail
I43
,480 S
F
Outlo
t7,9
00 SF
Reta
il A2
4,603
SF
Reta
il A1
5,251
SF
Outlo
t10
,800 S
F
Reta
il A3
5,092
SF
Retail J4 - 3,451 SF
Retail J3 - 3,621 SF
Retail J2 - 2,973 SF
Retail J1- 5,039 SF
PArtiAl PlAn & eleVAtion: retAil SPACeS D+e
Reta
il G
23,89
0 SF
Reta
il H1
15,22
8 SF
Reta
il F
36,31
2 SF
Reta
il E
45,69
7 SF
Reta
il D
23,28
2 SF
Reta
il C
10,73
8 SF
Reta
il B
8,033
SFRe
tail
H214
,557 S
FRe
tail
I43
,480 S
F
Outlo
t7,9
00 SF
Reta
il A2
4,603
SF
Reta
il A1
5,251
SF
Outlo
t10
,800 S
F
Reta
il A3
5,092
SF
Retail J4 - 3,451 SF
Retail J3 - 3,621 SF
Retail J2 - 2,973 SF
Retail J1- 5,039 SF
Th
e m
ayfa
ir c
oll
ecti
on
Th
e M
ayfa
ir C
oll
ecti
on
Wau
wat
osa
, Wis
co
nsi
n10PArtiAl PlAn & eleVAtion:
retAil SPACeS A-C
Reta
il G
23,89
0 SF
Reta
il H1
15,22
8 SF
Reta
il F
36,31
2 SF
Reta
il E
45,69
7 SF
Reta
il D
23,28
2 SF
Reta
il C
10,73
8 SF
Reta
il B
8,033
SFRe
tail
H214
,557 S
FRe
tail
I43
,480 S
F
Outlo
t7,9
00 SF
Reta
il A2
4,603
SF
Reta
il A1
5,251
SF
Outlo
t10
,800 S
F
Reta
il A3
5,092
SF
Retail J4 - 3,451 SF
Retail J3 - 3,621 SF
Retail J2 - 2,973 SF
Retail J1- 5,039 SF
Reta
il G
23,89
0 SF
Reta
il H1
15,22
8 SF
Reta
il F
36,31
2 SF
Reta
il E
45,69
7 SF
Reta
il D
23,28
2 SF
Reta
il C
10,73
8 SF
Reta
il B
8,033
SFRe
tail
H214
,557 S
FRe
tail
I43
,480 S
F
Outlo
t7,9
00 SF
Reta
il A2
4,603
SF
Reta
il A1
5,251
SF
Outlo
t10
,800 S
F
Reta
il A3
5,092
SF
Retail J4 - 3,451 SF
Retail J3 - 3,621 SF
Retail J2 - 2,973 SF
Retail J1- 5,039 SF
The Mayfair CollectionWauwatosa, Wisconsin
SeCtion 2ProDUCtiVity
The mayfair collection
The Mayfair CollectionWauwatosa, Wisconsin
12
Pro
du
ctivity
mAyfAir mAll (Nordstrom opeNiNg 2015)
Located just two blocks south of The Mayfair Collection, Mayfair Mall is one of America’s most productive shopping centers, with average sales of $536 PSF. Its success comes as a result of its regional location, making it a central shopping destination for Metro Milwaukee’s affluent communities. With easy access to both Highway 45 and I-94, Mayfair Mall is a short drive from anywhere in and around Milwaukee.
Its overwhelming success attracted a new and vibrant tenant list that necessitated a massive expansion in 2001. Now, at over 1.1M square feet, Mayfair Mall is the largest mixed-use shopping center in the state and a strong fixture on America’s retail landscape.
PArtiAl tenAnt liStAbercrombie + FitchAnn TaylorApple StoreBanana RepublicBarnes and NobleBoston Store (anchor)The Cheesecake FactoryCoach
Crate + BarrelForever 21GapHollisterJ. CrewMacy’s (anchor)Maggiano’sMcCormick & Schmick’s
P.F. Chang’sPottery BarnRestoration HardwareSwarovski’sWilliams-Sonoma(180+ tenants total)
ProDUCtiVityShopping CenTer SaleS per Squre FooTnational average 363regional average (north Central) 315
Mayfair Mall 555Data provided by Directory of Major Malls and Green Street Advisors.
The Mayfair CollectionWauwatosa, Wisconsin
SeCtion 3reGionAlity
The mayfair collection
The Mayfair CollectionWauwatosa, Wisconsin
14
re
gio
na
lity
metro milWAUKee mAllS AnD lifeStyle CenterSUnlike other local shopping centers, The Mayfair Collection’s easy access to highways and central geographic location allows it to attract visitors from the entire Metro Milwaukee area and beyond.
4345
94
894
4394
18
LAKEMICHIGAN
Brookfi eld SquareBrookfi eld, WI
Southridge MallGreenfi eld, WI
Bayshore Town CenterGlendale, WI
Mayfair MallWauwatosa, WI
Mayfair CollectionWauwatosa, WI
Base map provided by Regis. Locations are approximate.
The Mayfair CollectionWauwatosa, Wisconsin
Capitol Dr
Burleigh St
North Ave
Watertown Plank Rd
Bluemound Rd
124t
h St
May
fair
Rd
94
45
MayfairMall
Milwaukee CountyResearch Park
MilwaukeeCounty
Zoo
SITE
Milwaukee RegionalMedical Center
Milwaukee CountyGrounds
HQ
HQ
Briggs &Stratton
HarleyDavidson
Golf Course
Golf Course
1. REI
2. Home Depot
3. Target
4. Lowe’s
5. JC Penney Furniture Outlet
6. Macy’s
7. McCormick & Schmick’s
8. Barnes & Noble
9. Best Buy
10. Crate + Barrel
11. Boston Store
12. The Cheesecake Factory
13. Kohl’s
14. DSW
1 2
3
4 5
6
9
810
12
14
Legend
About Milwaukee County Research Park
» 175 acres of county property
» Home to over 70 high-tech companies
» Major tenants include United Healthcare, Alterra, and GE Healthcare
About Mayfair Mall
» 1.1M sf GLA w/ averages sales of $555 PSF
» Anchored by Macy’s and Boston Store
» Nordstrom opening in 2015
Wauwatosa Map
141,
000
VPD
13
North
7
11
Locations are approximate.
The Mayfair CollectionWauwatosa, Wisconsin
SeCtion 4exClUSiVity
The mayfair collection
The Mayfair CollectionWauwatosa, Wisconsin
17
exc
lusivity
94
43
43
94
41
45
45
LAKE MICHIGAN
45 minutedrive time
Brookfield
Mequon
river hillsBayside
Chenequa
Wind pointnorth Bay
White Fish Bay
Merton
30 minutedrive time
average hh incomeBy Blockgroups
$75,000 or more
$60,000 to $75,000
$45,000 to $60,000
$30,000 to $45,000
Less than $30,000
reGionAl AfflUenCe
legend Average HH Income $75,000+ (256,031 total HH)
Drive-Time of 45 minutes
Map and demographic data provided by Regis Sites USA.
Since Milwaukee’s affluent suburbs are not relegated to any particular side of the city, choosing a central location like Mayfair is the only way with which to service all of them.
The mayfair collection
The Mayfair CollectionWauwatosa, Wisconsin
18
exc
lusivity
AfflUent AreASThe Mayfair trade area is comprised of the wealthiest communities in Metro Milwaukee.
Community Drive Time (mins) Median hh incomeBrookfield 13 $76,225
White Fish Bay 24 $95,062
Mequon 25 $90,733
river hills 25 $161,292
Bayside 30 $88,982
Chenequa 31 $163,428
Merton 33 $78,937
Wind point 40 $88,521
north Bay 42 $97,943 Source: Income data provided by Census.gov; Brookfield & White Fish Bay data from Milwaukee Economic Development Council.
DriVe time DemoSDemographic 45-minute Drive Time2008 population 1,731,003 2008 est. households 695,196 2008 est. hh earning $75,000 or More 256,0312008 est. average hh income $ 67,315
Source: Regis Sites USA.
The Mayfair CollectionWauwatosa, Wisconsin
SeCtion 5ContACt
The mayfair collection
The Mayfair CollectionWauwatosa, Wisconsin
20
Co
nta
ct
project information contacts:
233 S Wacker Dr, Suite 350Chicago, IL 60606
The information included is subject to verification and no liability for errors or omissions is assumed.
DAVe KeADySenior Vice President, RetailHSA Commercial Real Estatep [email protected]
tim BlUmExecutive Vice President, Retail HSA Commercial Real Estatep [email protected]