the marianists · journalism 101 2. x‐factor (5 cme) 3. inform & inspire 4. donations 5....
TRANSCRIPT
The MarianistsFamilyOnline 2.0:
From scrapbooking to storytelling
FamilyOnline 2.0
1) Changes : mission/goals, submission guidelines, schedule2) What they mean to you3) How we will work together
First – intro self, talk about history
History
• What is FOL, really. • Who we are as a “staff” • Who reads us & what we know about them• Organizational trends at play
What are the changes, please?
• New mission• New goals• New schedule
New Mission*
FamilyOnline serves to support and grow the ministries of the Marianist Family of the Province of the United States by communicating informative and
inspirational news and features that illustrate Marianist culture in action.
New Goals*
WII‐FM: • Portray Marianist education as a network of quality young men and women doing quality things in the world
BOTTOM LINE:• Moving from scrapbooking to storytelling –the storytelling of the Marianist Family
New Schedule*
ONCE A MONTH, with a month assigned to your school
Working together
• recycle/repurpose• develop new stories
RESULT!• shed light on your school in a more purposeful, more compelling way
• promote your school to this new/different/willing/interested audience
This is GOOD – for you and us.
FOL MISSIONinform, inspire –Marianist culture in action
OUR GOAL
Bring to life Marianist education as a network of quality schools full of quality young men and women doing quality things in the world.
The Marianists
FamilyOnline 2.0:The good stuff
Back to basics
• What makes a good story• What makes a good picture• How to submit• When to submit
A good story*
1. Journalism 101 2. X‐factor (5 CME)3. Inform & Inspire4. DONATIONS5. VOCATIONS
Story ideas*
• 5 CME• Social justice• Students AND educators • Alumni• Award winners… WHY• Unique to your school: stories NOT duplicated across network
POP QUIZ
• Canned food drive???• LIFE meeting???• Bunco night???• Founders Day???• Award winner???• New classrooms???• LIFE???
A good photo
What makes a good photo:• Action/energy• Fewer the better• Marianist presence• Diversity
Rules*
A bad photo – not happening!
• Too many people• Too dark• Too light• Grip & grin• Drink & food• Counter to FOL mission & school section goals
“I went abroad and did amazing things and all I shared was this lousy group photo.”
We can do it!
• It will be better – for everyone.• We are here to help.• We promise to do everything we can to show off your school’s story in the best possible light.