the making of a blockbuster: using cinematic techniques in elearning
Post on 17-Oct-2014
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eLearning Guild DevLearn 2008 Presentation: The Making of a Blockbuster: Using Cinematic Techniques in eLearning Also download pdf at multistorymedia.com/blockbuster All materials are for educational purposes only.TRANSCRIPT
What story does this house tell?What story does this house tell?
A Picture is Worth 1,000 Words
by Phillip Sexton
Simple exercises to invigorate ideas of what a picture really could say.
http://www.amazon.com/gp/reader/1582974721/ref=sib_dp_pt#reader-link
http://www.amazon.com/Picture-Worth-1000-Words-Image-Driven/dp/1582974721
1935-1943• Federal photographs taken were distributed by the agency to newspapers
and magazines to build support for the government’s New Deal rural programs.
Pictures with a Story to Tell
Story?
How can we tell better stories?How can we tell better stories?
Can you identify a famous “story” in the media recently?
Story BasicsStory Basics
A story with visuals, motion,
sound???
Cinematic Theory
The “Voice” of the storyteller (instructional designer). Applying media elements: motion, visual, audio, timing/presentation in a particular way to tell the story.
Call up a friend…Call up a friend…
Wheee! Movie Night!
I love movie night!
Acting is all about honesty.
If you can fake that, you've got it
made.
George Burns
I want to make people cry
even when they don't
understand my words.
Edith Piaf
Every time I get a script it's a matter of trying to know
what I could do with it.
I see colors, imagery.
It has to have a smell.
It's like falling in love.
-Paul Newman
eLearning Guild Learning Solutions, Edge and Emotion What eLearning Programs are Missing, Oct. 27, 2008
Throw things at them, hurl them off a cliff, or pull them into a dangerous love story, and they know that nothing will happen to them. Use characters to tease and pull them along to their goals.
1. It’s for the audience.
Particular uses of visuals, sound, motion, should involve knowing what emotions you want the audience to experience at a particular time.
2. See, hear, motion the emotion.
A close-up will fill the screen with emotion, and pulling away to a wide angle shot will dissipate that emotion. A sudden cut from wide to close-up will show a sudden surprise. A strange angle will heighten the dramatic meaning. Give a visual perspective or camera view “through another’s eyes” to involve the audience. Montage, a sequencing technique in which a series of short shots
3. A little less conversation, a little more action
Keep it conversational and short! You don’t have to tell everyone everything. Show a smile, disappointment…voice “inflections” in narration…a little sarcasm, humor, can help get the point across…
See blog.cathy-moore.com for ideas
Writing Ideas: http://blog.cathy-moore.com/?cat=9#SlideFrame_1
4. Twists, Tension, and Timing
Have some things happen at once. Visuals move faster on screen to show tension…create pace.
Games…
Chaotic sounds, unsettling, busy visual motion creates early tension, can’t hear…”something is wrong” feeling.
THE BIRDS
(See YouTube)
POV in courtroom; can’t “see” stranger but others can…seems mysterious, questionable; Close ups, Ingrid’s view after some drinks
NOTORIOUS – Opening Scene
(YouTube Notorious Scene 1)
http://www.youtube.com/watch?v=n0wFV6D3-2E
The next day
POV: Close up with drink; cut to strange angles sense dizziness
NOTORIOUS (YouTube Scene 2)
http://www.youtube.com/watch?v=u3MJjoQivRM
The Cameo
Early “Easter Egg”
Out of his 52 films, Hitchcock was a cameo in how many?
http://www.filmsite.org/hitchcockcameos.html
eLearning
Cinematic Techniques
+
eLearning “Episode”
Actors, audience follows characters, typically more polished. Characters present information, staged…
http://multistorymedia.com/optimalprescribing/00_menu.html
Optimal Prescribing
eLearning “Documentary”
YouTube style, personal, close face shots, personal perspective on a topic—what really happens, “on the ground”
Museums on the Web - Best of the Webhttp://www.archimuse.com/mw2008/best/index.html
Stories - no video, pictures and the power of soundhttp://www.itvs.org/facetoface/intro.html
TED Wish – PangeaJehane Noujaim's wish:
I wish to bring the world together for one day a year through the power of film. http://www.pangeaday.org
http://www.6billionothers.org – video close ups“Portrait of contemporary mankind” – universal questions, what can we
learn from life’s difficulties….
Flip Videos Created DevLearn Session 402 Get Hi-Fi from Lo-Fi
• http://www.youtube.com/watch?v=ADloRNFup4o• Actors• http://www.youtube.com/watch?
v=bmmNanoBLsw• “napkin style”• http://www.youtube.com/watch?v=Hi-Plzs5_JA• “Common craft” cut out style
Thanks to George Aston and Mark Chrisman!!!!