the lean corporate - innovation sandbox
TRANSCRIPT
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The Lean Corporate Innovation Sandbox
@timomulder www.valuefirst.nl
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Business / Product / Growth Strategy / Culture 250+ startup & corporate innovation teams
www.valuefirst.nl
Opdrachtgevers oa:
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Corporate = Oil tanker
Execution (Efficiency)
A B
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Startup = Speedboot
Search (Speed)
A ?
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”New Corporate” = Ambidextrous
+
Search & Execution
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after P/M fit
years
before P/M fit
search for business model execute against business model
Corporate = Lifecycle Portfolio
ideate explore validate scale sustain retire
days weeks months year(s)
Source: Tendayi Viki & Dan Toma
custdev, innovation accounting ROI , NPV
focus
stage
duration
measure
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after P/M fit
years
before P/M fit
search for business model execute against business model
Corporate = Lifecycle Portfolio
ideate explore validate scale sustain retire
days weeks months year(s)
Source: Tendayi Viki & Dan Toma
custdev, innovation accounting ROI , NPV
focus
stage
duration
measure
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Innovation Sandbox
Domain Expert Hustler
Domain Knowledge
Legal
Sales
Lean / Agile Coach Shit Umbrella UX
Development
Growth
BudgetKPI’s
ChampionBoard Board
Investment Thesis
Advisors Flex Team
Project Team
Support team
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Characteristics
Curious Creative
Driven Analytical
Stress Resistant
Hands-on
Project Team
Domain Expert Hustler
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Skill Training
Persona’s
Business Modelling
Customer Development
Experiment Design
Agile / Scrum
Project Team
Domain Expert Hustler
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Remuneration
Project Team
Domain Expert Hustler %
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Experiment Framework
Domain Expert Hustler
Lean Startup Agile Tools
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Toolkit
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Flex Team
UX
Development
GrowthDomain Expert Hustler
Lean / Agile Coach Shit Umbrella
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Domain Expert Hustler
Advisors
Domain Knowledge
Legal
Sales
Lean / Agile Coach Shit Umbrella
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Domain Expert Hustler
Support team
Lean / Agile Coach Shit Umbrella
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Domain Expert Hustler
Support team
Lean / Agile Coach Shit Umbrella
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Two-sided Market
Shit Umbrella
Customers StakeholdersProject Team
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Support team
Lean / Agile Coach Shit Umbrella
ChampionBoard Board
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Investment Thesis
Lean / Agile Coach Shit Umbrella
ChampionBoard Board
Investment Thesis
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KPI’s & Budget
BudgetKPI’s
Lean / Agile Coach Shit Umbrella
ChampionBoard Board
Investment Thesis
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Team Health Metrics
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Project KPI’s
FinancialInnovation Accounting
Customer Empathy &
AARRR Metrics
SEARCH EXECUTION
VS
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Portfolio KPI’s
1. GLOBAL (board & stakeholders)
communicate strategy / sandbox profitability
2. GOVERNANCE:(investment board)
make sure right ideas get funding
3. REPORTING: (teams)
communicate day-to-day progress
Source: Dan Toma
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Metered Project Funding (VC Style)
Ideate (F.F.F.)
Explore (Seed)
Validate (Series A)
Scale (Series B)
KPI’s KPI’s KPI’s
Framing: Optionality / Affordable Loss
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after P/M fit
years
before P/M fit
search for business model execute against business model
Corporate = Lifecycle Portfolio
ideate explore validate scale sustain retire
days weeks months year(s)
Source: Tendayi Viki & Dan Toma
custdev, innovation accounting ROI , NPV
focus
stage
duration
measure
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End Goal
SPIN INSPIN OUTKILL
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Innovation Sandbox
Domein Expert Hustler
Domain Knowledge
Legal
Sales
Lean / Agile Coach Shit Umbrella UX
Development
Growth
BudgetKPI’s
ChampionBoard Board
Investment Thesis
Advisors Flex Team
Project Team
Support team