the leading mobile ad optimizer
DESCRIPTION
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www.smaato.com ▪ www.smaato.mobi
Copyright © 2010 Smaato Inc. All Rights Reserved Smaato® is a registered trademark of Smaato Inc. | The names of actual companies and products mentioned here may be the trademarks of their respective owners.
Up to 99% fill rate ▪ 40+ ad networks ▪ 220+ countries
The leading Mobile Ad Optimizer
Mobile Ad Optimizationfor Publishers and Developers
www.smaato.com ▪ www.smaato.mobi
Copyright © 2010 Smaato Inc. All Rights Reserved Smaato® is a registered trademark of Smaato Inc. | The names of actual companies and products mentioned here may be the trademarks of their respective owners.
About Smaato
MOBILE ADVERTISING
We monetize mobile websitesand applications for publishersand mobile developers.
• Up to 99% Fill Rate• 40+ Ad Networks• 220+ Countries
SOMA supports leading mobile platforms:
www.smaato.com ▪ www.smaato.mobi
Copyright © 2010 Smaato Inc. All Rights Reserved Smaato® is a registered trademark of Smaato Inc. | The names of actual companies and products mentioned here may be the trademarks of their respective owners.
YOU
Smaato sends enriched ad request to an adnetwork in order to serve the most relevant ad.
How Does it Work
BRAND MEDIAAGENCY
AD NETWORK
MOBILE USER
Meta Data
Smaato provides ad network optimization to maximize revenue for mobile publishers
SMAATO MOBILEAD OPTIMIZATION PLATFORM
Request Request ads
In-App & Mobile Web Device, Country
and many more ...6000+ Publishers
More Money Through optimized eCPMs and Fill Rates of 99%
Convenience Smaato’s Optimization Engine does the Magic for you
Full Transparency Dashboards provide full transparency how much money you make
No Sign Up Fee Start Earning more money right away
www.smaato.com ▪ www.smaato.mobi
Copyright © 2010 Smaato Inc. All Rights Reserved Smaato® is a registered trademark of Smaato Inc. | The names of actual companies and products mentioned here may be the trademarks of their respective owners.
eCPM
Days
AN2
AN1
AN3
AN4
SmaatoeCPM
Usual eCPM
Smaato OptimizedAverage AN
The Smaato Benefit
20% - 40% Lift
www.smaato.com ▪ www.smaato.mobi
Copyright © 2010 Smaato Inc. All Rights Reserved Smaato® is a registered trademark of Smaato Inc. | The names of actual companies and products mentioned here may be the trademarks of their respective owners.
Featured Advertisers
www.smaato.com ▪ www.smaato.mobi
Copyright © 2010 Smaato Inc. All Rights Reserved Smaato® is a registered trademark of Smaato Inc. | The names of actual companies and products mentioned here may be the trademarks of their respective owners.
Further featured Smaato publishers and developers:
Over 6000 Publisher’s and developers are selling their inventory on SOMAFeatured Publishers
In-App Ads on iPhone
In-App Ads on Android
Mobile Web Ads on Blackberry
In-App Ads on Palm
In-App Ads on Symbian
www.smaato.com ▪ www.smaato.mobi
Copyright © 2010 Smaato Inc. All Rights Reserved Smaato® is a registered trademark of Smaato Inc. | The names of actual companies and products mentioned here may be the trademarks of their respective owners.
SOMA™ Revenue Reporting
This is a real time screenshot of SOMA™ Dashboard front page. Our dashboard provides data requests such as:
▪ Ad Requests▪ Served Ads▪ Fill Rate▪ Impressions▪ Clicks▪ CTR▪ eCPM▪ Revenue▪ Countries
▪ Details per Day, Week & Month▪ Details per Country▪ Details per Ad Space
Country breakdown ANDAd Network breakdown/country
www.smaato.com ▪ www.smaato.mobi
Copyright © 2010 Smaato Inc. All Rights Reserved Smaato® is a registered trademark of Smaato Inc. | The names of actual companies and products mentioned here may be the trademarks of their respective owners.
SOMA™ Traffic Analytics
Dashboard for Websites & Apps:
Page Views
Visits
Users
Average Time
Average Views
Bounce Rate
www.smaato.com ▪ www.smaato.mobi
Copyright © 2010 Smaato Inc. All Rights Reserved Smaato® is a registered trademark of Smaato Inc. | The names of actual companies and products mentioned here may be the trademarks of their respective owners.
SOMA™ Traffic Analytics
Dashboard for Websites & Apps:
Top Referrers
Top Countries
Top Devices
Top Operators
www.smaato.com ▪ www.smaato.mobi
Copyright © 2010 Smaato Inc. All Rights Reserved Smaato® is a registered trademark of Smaato Inc. | The names of actual companies and products mentioned here may be the trademarks of their respective owners.
Smaato Inc.Redwood Shores, CAT: + 1 (650) [email protected]
twitter.com/smaatofacebook.com/smaato
Hamburg, GermanyT: + 49 (40) 3480 [email protected]
metrics.smaato.comsmaato.com/blog
Singapore, SGT: +65 9067 [email protected]
[email protected] ▪ +49 40 3480 9490
Country Representative Italy
Sebastian Schwemer