the largest toys fair - mega show · 2020-01-07 · (asociacion espanola de fabricantes de juguetes...
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- A Proven Exhibition Platform - FOR REACHING GLOBAL MARKET
Creating Unrivalled Business Opportunities For Exhibitors & Buyers
20 - 23 • 10 • 2018
www.asiantng.com
HONG KONG CONVENTION & EXHIBIT ION CENTRE
THE LARGESTTOYS FAIR
IN HONG KONG EVERY OCTOBER
Trade Media Partner : Supporting Organisation : See us on:Manager:Organiser:
TOYS & GAMES SHOW
Asian
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Exhibit Profile Baby Toys Baby & Nursery Products
Balls & Inflatable Toys Die Cast/Mechanical Toys & Action Figures
Educational Toys & Games Electronic Toys & Games
Models, Hobbies & Crafts Outdoor & Sporting Items
Soft Toys & Dolls Stuffed & Plush Toys
Ride-on Toys Toy Parts & Accessories
Show Name : ASIAN TOYS & GAMES SHOW
Show Dates : 20 - 23 OCTOBER 2018
Venue : HONG KONG CONVENTION & EXHIBITION CENTRE
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Highlight of Some Toys Exhibitors at 2017 Show
Jianfengyuan Toys Co., Ltd. (China)5F-G 2, G 4 & H 1, H 3
LK Trading Co., Ltd. (China)5F-C40
Shantou City Big Tree Toys Co., Ltd. (China)5F-E 2, E 4 & F 1, F 3
Sabmatt Corp. (Taiwan)5F-D21
Tailloon Balloons Co., Ltd. (Taiwan)5F-C 2
Tree Toys Corp. (Taiwan)5F-C21
Combuy (Hong Kong)5F-B37
Wing Hing Manufacturing Co., Ltd. (Hong Kong)5G-A 2, A 4 & B 1, B 3
Iris International Marketing Co., Ltd. (Hong Kong)5F-D22 & D24
Room Copenhagen AS (Denmark)5F-A30
I-silicone Co., Ltd. (South Korea)5F-A 2 & A 4
Wilton Bradley Ltd. (UK)5G-A34
Gathering 427 quality exhibitors in 545 booths ; Exhibitors come from Belgium, Czech Republic, Denmark, France, Germany, Hong Kong, Indonesia, Israel, Malaysia, Mainland China, Pakistan, South Korea, Taiwan, Turkey and UK.
Level 5
Level 4
Level 3
Level 2
Level 1Mezz
G
Hall 5B Hall 5C Hall 5D Hall 5E Hall 5F Hall 5G
Hall 3BGrand HallGrand Foyer Hall 3C Hall 3D Hall 3E Hall 3F Hall 3G
Hall 1BHall 1A Hall 1C Hall 1D Hall 1EConvention Hall
Expo Drive EntranceRegistration
Harbour Road EntranceRegistration
HKCECExpo Drive Building HKCEC
Harbour Road Building
Asian Toys & Games Show
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A Show Where Global Buyers Converge
Australia
Italy
The Netherlands
France
Japan
UK
Germany
South Korea
USA
Some Of Prominent Toy Buyers Who Attended 2017 MEGA SHOW
12,245132coming
fromcountries and regions
SOURCE FROM 2017 SHOW(% based on non-Hong Kong Buyers)
NORTHAMERICA14.1%
CENTRAL& SOUTH AMERICAS
3.9%
MIDDLEEAST1.6%
OCEANIA5.3%
AFRICA1.0% ASIA41.3%
EUROPE32.4%
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ENQUIRY & PARTICIPATION
(852) 2700 [email protected]
• Online banner adverts & eblast campaigns• Listing in international trade fair calendars• 24/7 Promotion at the show's official website
Online Promotion
Direct Phone Calls to Target Buyers● The professional multi-lingual
buyer call centre to make phone calls to target buyers to promote and invite them to visit the show
● Keyword search promotion at world famous and popular search engines● Promotion at social media: Facebook, WeChat & YouTube
Search Engines & Social Media Promotion
JOIN NOW TO EXHIBIT!HK$41,300
(US$5,343) A 9m² Booth at
Comprehensive Promotion CampaignPrint Ads● Ads at trade journals & publications
• La revue du Jouet (France)• Revista Espaco Brinquedo (Brazil)• Rynek Zabawek (Poland)• Spielzeug International (Germany• Świat Zabawek (Poland• The Toy Book (USA)• Toy Store (Italy)• Toy World (UK)• Toys (Germany)• Toys N Playthings (UK)• Toys News (UK)• Toyuncak (Turkey)
● Ads at relevant trade show directories
Outdoor Promotion & Billboard Advertising● Hand-distribution of
promotional flyers and buyer cards near the venues of major toys trade fairs around the world
● Advertising billboards and lightboxes inside Hong Kong Int’l Airport and selected MTR (subway train) stations
• HKTDC Hong Kong Toys & Games Fair (Hong Kong) 8-11 Jan 2018• The Toy Fair (UK) 23-25 Jan 2018• Spielwarenmesse Nuremberg Toy Fair (Germany) 31 Jan – 4 Feb 2018• Guangzhou International Toy & Hobby Fair (China) 8-10 Apr 2018• CBME India (India) 26-28 Apr 2018• Vietnam Int’l Maternity Baby & Kids Fair (Vietnam) 31 May – 3 Jun 2018• International Tokyo Toy Show (Japan) 7-10 Jun 2018• TrendSet - Summer (Germany) 7-9 Jul 2018• Indonesia International Toys & Kids Expo (Indonesia) 26-28 Jul 2018• Autumn Fair 2018 (UK) 2-5 Sept 2018
Promotion at Major Trade Fairs● Special promotional stands to recruit target buyers● Distribution of buyer leaflets and pre-registration cards
Collaboration with Trade Associations● Contact with influential trade associations in the toys and games industry
to gain their support and collaborative assistance in lining up trade missions and buying groups to visit the show• Asociación Mexicana De La Industria Del Juguete, A. C. (AMIJU) (Mexico)• Assogiocattoli (Italy)• Baby Products Association (BPA) (UK)• Bicycle Association of Great Britain (UK)• Brazilian Association of Toy Manufacturers (ABRINQ) (Brazil)• British Toy & Hobby Association (BTHA) (UK)• British Toy Importers Association (BTIA) (UK)• Cottage Industry Miniaturists Trade Association, Inc. (USA)• German Association of Toy Industries (DEUTSCHER VERBAND DER SPIELWAREN INDUSTRIE (DVSI) (Germany)• Hobby Association of Japan (Japan)• Indonesian Toy Traders & Manufacturers Association (APMI) (Indonesia)• Japan Plastic Toys Manufacturers' Co-oprative Association (Japan)• Juvenile Products Manufacturers Association (USA)• Kite Trade Association International (USA)• Korea Toy Industry Cooperative (Korea)• Malaysia Foodstuffs And Toys Merchants' Association (Malaysia) • NABAS - The Balloon Association (UK)• National institute of American Doll Artists (USA)• Osaka Toy Industry Association (Japan)• Suomen Leluyhdistys (Finland)• Taiwan Toy Manufacturers' Association (Taiwan, R.O.C.)• Thai Toy Industry Association (Thailand)• The Japan Toy Association (Japan)• The Spainish Association of Toy Manufacturers (Asociacion Espanola de Fabricantes de Juguetes - AEFJ) (Spain)• The Toy Association of India (TAI) (India)• Tokyo Toy & Doll Wholesalers Association (Japan)
● Direct mailing of promotional leaflets, invitations and multilingual marketing emails to the 126,000 global toys and games buyers in our database including importers, distributors, wholesalers, agents, mail-order companies, department stores, etc.
Direct Marketing
TOTAL
126,371126,371EUROPE THE AMERICAS ASIA AUSTRALIA
65,639 34,757 21,980 3,995
Buyer Incentive Sponsorship Program● The program offers qualified buyers
cash sponsorship up to HK$2,800 to subsidise their hotel and other expenses during their visit of the show.