the journey to information for everyone // prakash nanduri, paxata (firstmark's data driven)

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Prakash Nanduri, CEO and Co-founder of Paxata The Journey to Information for Everyone

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Page 1: The Journey to Information for Everyone // Prakash Nanduri, Paxata (FirstMark's Data Driven)

Prakash Nanduri, CEO and Co-founder of Paxata

The Journey to Information for Everyone

Page 2: The Journey to Information for Everyone // Prakash Nanduri, Paxata (FirstMark's Data Driven)

My son wondered

Which is bigger?

A galaxy orthe universe?

Page 3: The Journey to Information for Everyone // Prakash Nanduri, Paxata (FirstMark's Data Driven)

Our consumer lives

Rich with information

Page 4: The Journey to Information for Everyone // Prakash Nanduri, Paxata (FirstMark's Data Driven)

Our business lives

Drowning in data but thirsting for information

Page 5: The Journey to Information for Everyone // Prakash Nanduri, Paxata (FirstMark's Data Driven)

Questions I ask…

How many unique customers do I have?

Page 6: The Journey to Information for Everyone // Prakash Nanduri, Paxata (FirstMark's Data Driven)

Do I need data?

Page 7: The Journey to Information for Everyone // Prakash Nanduri, Paxata (FirstMark's Data Driven)

Or information?

Page 8: The Journey to Information for Everyone // Prakash Nanduri, Paxata (FirstMark's Data Driven)

I am not aloneEveryone in the enterprise

needs information

Data scientist

Datadeveloper

Dataanalyst

Businessuser

Informationworker

460M Information workers• Wants to consume information

without restrictions

• May use Google Docs, MS Office tools

• Relies most on IT for data100M Data analysts and power users• Master of VLookup and pivot,

limited programming skills• Drove need for self-service,

agile BI200,000 Data scientists • Statistical modeling,

programming and data management skills

• Most tools created for them

575,000 Data developers, architects / DBAs• Data modeling and

declarative programming skills

• Excel, SQL, Access experts

275M Business users• Basic Excel or equivalent,

no programming knowledge • Consumers of the self-service

BI stack• Relies heavily on IT for data

Page 9: The Journey to Information for Everyone // Prakash Nanduri, Paxata (FirstMark's Data Driven)

Give them the tools• Consumes raw or messy data and

delivers and presents visual guidance and a library of tools to help everyone make educated assumptions

Guide them proactively• Consumes raw or messy data• Leverages a library of tools to make

educated assumptions and a focused interaction design

• Recommends the changes that can be made to improve data

System does the right thing automatically• Consumes raw or messy data• Leverages a library of tools, evolving

semantic models, and crowdsourced suggestions

• Automatically transforms data for immediate consumption, continuously learns from user interactions

Phase 3: Information for Everyone

Phase 2: Proactive Data Prep

Phase 1: Self-Service Data Prep

The journey

Data scientist

Datadeveloper

Dataanalyst

Businessuser

Informationworker

Page 10: The Journey to Information for Everyone // Prakash Nanduri, Paxata (FirstMark's Data Driven)

01

02

0304

05

Balance security and governance with data agility

Remove barriers to creating information out of data

Empower everyone in the enterprise

Support all analytical use casesand every analytic application

Enable teams to work together…

faster and smarter Connected

Information

Guiding principles

Page 11: The Journey to Information for Everyone // Prakash Nanduri, Paxata (FirstMark's Data Driven)

From data to info…

Data Lake

Enterprise

Local

Explore

Shape

Add data Publish

BI/VisualizationPredictive

Clean and

change

AnswerSet™

Enrich

Combine

Share and govern

Page 12: The Journey to Information for Everyone // Prakash Nanduri, Paxata (FirstMark's Data Driven)

Leverage new computing paradigms to deliver on the promise of information for everyone in the enterprise

Paxata’s mission

Page 13: The Journey to Information for Everyone // Prakash Nanduri, Paxata (FirstMark's Data Driven)

Elastic cloud

Machine learningDistributed computing

User experience

Disruptive technologie

s

Page 14: The Journey to Information for Everyone // Prakash Nanduri, Paxata (FirstMark's Data Driven)

Connected Information

Page 15: The Journey to Information for Everyone // Prakash Nanduri, Paxata (FirstMark's Data Driven)

How it’s delivered

Built for Analysts,

Enabled by IT

• Freedom and flexibility with collaboration• Data governance,

scale, efficiency

Schema-Optional, Algorithmic

• Information-centric model on poly-structured data• Adaptive,

semantic, machine learning based

Enterprise-Class Unified Platform

• Single platform for integration, quality, enrichment, collaboration and governance• In-memory,

columnar, distributed pipeline architecture

Flexible Deployments

• Elastic public and private cloud• Mixed workload

management• Multi-tenant

Page 16: The Journey to Information for Everyone // Prakash Nanduri, Paxata (FirstMark's Data Driven)
Page 17: The Journey to Information for Everyone // Prakash Nanduri, Paxata (FirstMark's Data Driven)

I don’t have to wonder

Which is growing faster? My addressable

market or my installed base?

Page 18: The Journey to Information for Everyone // Prakash Nanduri, Paxata (FirstMark's Data Driven)

Where are you on this journey?