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i The IFG 50/50 Story v64.0 ©2019
The IFG 50/50 Story
For Informational Purposes Only – this document does not replace the ‘disclosure’ documentation
(FDD or equivalent) that is issued by Interface where required by law. This document does not make
any representations or represent in any way an earnings claim regarding the IFG 50/50 franchise, The
Interface Financial Group, Interface Financial Corp., The Interface Group Ltd. or IFG Network LLC.
THE INTERFACE FINANCIAL GROUP
The IFG 50/50 Story
i
The IFG 50/50 Story
The IFG 50/50 Story v64.0 ©2019
This Narrative
The IFG 50/50 Franchise Opportunity is designed to give you a thorough look at The Interface Financial Group.
This document has been created for an international audience. Some terms and numerical data may not pertain to your
country. Items such as the local franchise fees, royalty rates and maintenance fees are not quoted. Please contact us for
specific information.
We currently offer our IFG 50/50 franchise in the following countries:
United States, Canada, Australia, United Kingdom and The Republic of Ireland
We strongly suggest that you print a hard copy of this document and highlight sections of interest for later discussion.
FOR INFORMATIONAL PURPOSES ONLY This document does not replace the ‘disclosure’ documentation (FDD or equivalent) that is issued by Interface where
required by law. This document does not make any representations or represent in any way an earnings claim regarding
the IFG 50/50 franchise, The Interface Financial Group, Interface Financial Corp., The Interface Group Ltd. or IFG Network
LLC.
Part Topic Page
1 History & Who’s Who 2
2 Background 8
3 Operations 12
4 Franchisees 19
5 The Franchise 22
6 Marketing & Promotion 29
7 Your Timetable & What Next 37
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The IFG 50/50 Story
A few words from the President
We are a ‘people’ company and a technology-driven organization that has created a superior
franchise and a superior service advantage for our clients.
The IFG 50/50 franchise has been crafted to offer franchisees a solid return on their working capital
while also enabling them to participate in transactions via a secure environment.
We strive to provide our franchisees with a viable growth business, while at the same time assisting
our client companies with their growth.
The IFG 50/50 franchise is not for everyone (See Section 16-17), and this guide sets out to give you
the details and background to enable you to start to form an understanding of the business and if
it will be a good fit for your skill set and future plans.
The following pages will give you a ‘first look’ at IFG and, if appropriate, set the scene for a more in-depth discussion with
one of our senior executives.
David T. Banfield,
President, The Interface Financial Group
The Interface Financial Group
EMPOWERING
Growth
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The IFG 50/50 Story
Part 1 - HISTORY & WHO’S WHO
Section Topic Page
1 Executive Summary 3
2 History 4
3 Who’s Who and Where 5
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The IFG 50/50 Story
The Interface Financial Group, together with our franchisees, buy assets to accelerate our clients’ cash flow – we never lend
money. The asset we buy is an account receivable that is evidenced by an invoice. We buy this invoice at a discount from
the face value and hold it until maturity - usually in the range of 45-60 days. At the end of the credit period, full payment of
the invoice is received by us, and the transaction is complete. Please review our 50-second ‘Invoice Discounting 101’ video.
What’s in a name?
For over 47 years, The Interface Financial Group has provided a service called Invoice Discounting. Our clients wish to
accelerate their cash flow, so they sell their invoice/s to Interface at a small discount. That’s the transaction — hence the
name, ‘invoice discounting’.
Invoice discounting is also known in some jurisdictions as ‘Spot Factoring’. In this service the ‘spot factor’ buys a single
invoice, or a batch of invoices, as opposed to conventional factoring where all invoices are pledged to the factor on an
ongoing basis.
In conventional factoring the factor uses the total ‘book’ of invoices pledged by their client as a collateral base against which
to lend money. This becomes a ‘revolving loan’ to the client, as new invoices need to be pledged to factor as they are created.
The factor also handle 100% of the back office accounts receivable task, including collections, cash application, credit review,
ledgering, etc.
Interface always works on an invoice-by-invoice basis with a transaction structured as a buy/sell and NOT a loan.
See also Section 8, page 11 for a more in-depth look at conventional factoring.
Our Mission Statement
1. Build powerful, well-capitalized, business opportunities for our franchisees;
2. Offer a support and partner system that enhances franchisee growth on an ongoing basis;
3. Accelerate cash flow for businesses through a proven operating system.
1. Executive Summary
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The IFG 50/50 Story
Interface began operations in 1972 and is now a market leader in the
alternative finance market. For the first 20 years of its operations (before
franchising), Interface acted as an Invoice Discounter. Our hands-on
experience and a growing network of IFG 50/50 offices in many countries
now offers you a solid base of financial strength, knowledge and service.
This foundation is the basis for our franchise network. Franchisees rely on
the combined 100+ years of experience offered by our senior management.
It is great to be in business for yourself – but not by yourself.
The first transaction was made by our Founder, John Sheehy:
On Tuesday April 14, 1972 in a small town in Connecticut, I made the first IFG invoice
purchase.
My client was a subcontractor working on a major government-funded infrastructure project
and the general contractor was taking nearly 50 days to pay my client.
That 1st invoice purchase, for $14,348, was to enable the subcontractor to meet his tax and
payroll obligations.
The Interface Financial Group was born – and has been in continuous operation ever since.
John Sheehy Founder of IFG
2. Interface History
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▪ The Interface Financial Group — The registered trade name of the franchise. All franchisees do business under this
name. Both the name and the logo are registered and protected by law in all countries where Interface operates.
▪ Interface Financial Corp. — A US Corporation and the Franchisor of US operations and franchise operations outside
North America, located in Bethesda, Maryland, USA.
▪ The Interface Group Ltd. — A Canadian corporation and the Franchisor of Canadian-based operations, located in
Markham, Ontario, Canada.
▪ IFG Network LLC — A US company, located in Bethesda, Maryland, which provides syndication opportunities, credit
underwriting and administration of all syndicated transactions for all IFG 50/50 franchisees.
▪ The Interface Financial Group 50/50 (IFG 50/50) — The brand name for the franchise. The brand name is owned by
Interface Financial Corp. All business is conducted under ‘The Interface Financial Group’ banner.
▪ Institutional Investors — External approved investors that provide capital to help create the leverage opportunity for
franchisees.
▪ The Client — The company that sells an invoice to Interface.
▪ The Customer — The company that buys the Client’s product or service and pays the invoice — also sometimes referred
to as the ‘Account Debtor’ in the Interface transaction.
▪ Franchisee — You!
The Interface Financial Group has physical locations as follows:
✓ Bethesda, MD, USA – Head Office Operations Centre and North American Training Centre
✓ Markham, ON, Canada – Global Franchise Development Centre
✓ Tonbridge, UK – Training Centre and Franchise Development Centre
✓ Dublin, Republic of Ireland – Operations Center for Ireland and Irish Franchise Development base
✓ Melbourne, Victoria, Australia – Operations Centre for Australia and Franchise Development base
3. Who’s Who and Where - Terms, Names, and Phraseology
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The IFG 50/50 Story
The Interface 50/50 Management Team
John Sheehy, Founder – Mr. Sheehy founded The Interface Financial Group in 1972 and perfected the IFG
Invoice Discounting system. John was active in the company up until his retirement in 2017.
George Shapiro, Chairman, Interface Financial Corp. & Chief Executive Officer, IFG
Network LLC – George is based in our US HQ and Training Centre in Bethesda, Maryland,
USA. George is a ‘hands-on’ Chairman - in all aspects of IFG operations.
David Banfield, President, Interface Financial Corp. – David operates out of the Global Franchise
Development HQ in Markham, Ontario, Canada. David is involved in all aspects of both international and
domestic franchise development.
Sabeen Ahmed, Chief Credit Officer and Chief Operating Officer, IFG Network LLC –
Sabeen is based in Bethesda, MD and has overall responsibility for all credit functions and
transaction underwriting.
Steven DeYoe, VP Advance Technology/Head of IFG Lab, IFG Network LLC – Steve operates out of our
Bethesda location and has day-to-day responsibility for the technology needs of IFG.
Tony Tinaglia, Vice President, Interface Financial Corp. – Tony operates out of Chicago,
Illinois. He has been a franchisee since 2005 and also has corporate responsibilities in the areas
of training and coaching.
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The IFG 50/50 Story
Bruce Williams, Director of Sales & Marketing, Interface Financial Corp. United Kingdom
– Bruce operates out of Tonbridge, Kent, UK and has been with Interface since 2011, initially
as a franchisee, and then Director of IFG Network UK Limited. Bruce is also involved with
franchisee training in the UK marketplace.
Paul Teahan, Area Developer, Interface Financial Corp. Republic of Ireland & Northern Ireland –
Paul has been an Area Developer and franchisee since 2010. Based in Dublin, Paul has day-to-day
responsibility for franchise development and training in Northern Ireland and the Republic of Ireland.
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The IFG 50/50 Story
Part 2 - BACKGROUND
Section Topic Page
4 Why a Franchise 9
5 The Marketplace 9
6 Interest Rates 10
7 The Competition 10
8 Is it Factoring? 11
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A franchise provides you with a proven business model and a complete system of doing business, as well
as superior training, ongoing consistent support, and assistance through a central source.
Franchising is here to stay - in the US, a new franchise unit opens every 8 minutes of every working day in
one of 75 different industries. Franchised businesses create jobs and contribute significant revenue to the
economy. The US is not alone in this growth situation; worldwide franchising continues to grow at a rate
higher than non-franchised businesses. The financial segment of franchising has seen steady growth over
the past 47 years.
Virtually every day of the week people come into contact with a franchise:
▪ We buy cars, gas and oil from franchised businesses
▪ We eat in franchised restaurants
▪ We buy houses with help from franchised real estate brokers
▪ We buy financial advice and services from franchised financial advisors
The Invoice Discounting marketplace is part of the factoring financial service family.
This market continues to grow at a healthy rate.
Interface has always enjoyed great success working in the SME marketplace.
With our new and expanded “Open Ledger Concept”, invoice size doesn’t matter. We do not see ourselves or our
franchisees constricted by size.
Factoring and Invoice Discounting are mature financial services in all of the countries in which Interface operates.
According to the World Factoring Yearbook (published by BCR Publishing of Bromley, Kent, England), there were over 70
countries reporting a domestic and export factoring industry. They also report year-over-year growth in the factoring and
invoice discounting areas.
4. Why a Franchise?
5. The Marketplace
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IFG 50/50 franchisees enjoy a flow of business regardless of the local, regional, national, or global economy.
Interest rates have no direct correlation to our discount rates.
In times of a down economy the established lenders often tighten their loan approval process, thus driving more
business to Interface.
In an up economy we see more new startups with entrepreneurs creating new ventures. New startups may find it difficult,
if not impossible, to find conventional funding – another opportunity for Interface.
Invoice discounting for our clients is more about availability than rates. Even if the cost of borrowing is very low, it does
not automatically mean that a company will qualify for a loan – because IFG takes a different approach to financing, we can
often offer solutions when conventional funders cannot.
If you look online for Factors or Factoring in your area, you will probably see a long list of names. This clearly indicates that
there is market demand for our type of service. This condition also means that Interface has a
ready-made pipeline of potential referral sources. Established factoring companies constantly
receive inquiries that don’t fit their client’s profile.
Prospects rejected by factors, however, might well fit the Interface niche due to their size or the
nature of their business. We, therefore, gain referrals for little or no marketing expense.
Is there anyone doing exactly what Interface does? We don’t believe so, and certainly not in a
franchise format with more than 47 years of in-depth industry experience, with operations in 8 countries.
When you Google or check your local Business Directory listings, note how many factors are actually local companies. Many
may just have a toll-free number without a street address, indicating that they probably have no local representation.
New ‘e-lenders” and ‘e-discounters’ arrive daily on the internet. An element of competition is always a good thing. In
many cases though, their presence does not represent true competition as their funding criteria are often based on
established ‘lending policies’. In reality, these organizations tend to be ‘balance sheet’ lenders, rather than true invoice
discounters.
Our business is local. Franchisees serve their immediate geographic area so that they can respond to the needs of their clients
in a timely, professional and personal basis. Interface only does business ‘face to face’ - something that ‘e-funders’ just
cannot achieve!
6. Interest Rates
7. The Competition
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When we talk about invoice discounting, everyone says, “Oh, you mean factoring,” or “Isn’t invoice discounting just another
name for factoring? Definitely not!
Let’s look at the two services, both of which can form an integral part of financing the business growth cycle.
In a factoring relationship, the client company — this is the user of the service — typically sells all, or a very significant
part, of their accounts receivable to the factor. The factor then uses the receivable base as collateral to establish a revolving
line of credit geared to receivables. The traditional factor also takes over all of the day-to-day accounts receivable work and
handles the complete back-office administration. This may consist of all credit investigation, and sometimes credit
underwriting, bookkeeping, including cash application, lock-box administration, preparing and dispatching monthly
statements, providing ledgers and finally, collection calls direct to their client’s customers.
Factoring is invariably undertaken on a contractual basis, which means the client has signed to use the service for 1, 2, 3+
years. This contractual requirement often makes it difficult for clients to exit a factoring relationship.
In an invoice discounting relationship:
• IFG Invoice Discounting is a much more streamlined service and represents a simple transaction of buying [for
cash, at a discount] a single invoice or group of invoices.
• Interface doesn’t engage in full accounts receivable portfolio factoring and management. We don’t get involved
in extensive administration other than for the invoices that we actually purchase.
• Interface offers a service that a client can use when needed. There is no contractual arrangement compelling a client
to put all of their sales through the Interface system for any specific time period.
• Interface allows a pick-and-choose, use-it-as-you-need-it facility — a much-needed and less-restrictive
approach, which tends to be very appealing to rapidly growing companies.
8. Is it Factoring?
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Part 3 - OPERATIONS
Section Topic Page
9 Risk Management 13
10 The Transaction – Numbers &
Structure
15
11 The Transaction – Funding &
Income
16
12 The Bigger Opportunity 17
13 Low on Capital? 17
14 Collections 17
15 Technology 18
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The IFG 50/50 Story
How do we make a decision on which invoices to buy and which invoices not to buy? Let’s take a look at the proven IFG
Risk Management program in outline form:
Some of the key elements consist of:
We buy invoices representing goods sold and delivered, and/or service rendered.
Due Diligence will always include a client site visit and meeting with the client's company owners
We always verify every invoice as to credit worthiness and validity
We require the customer to confirm validity in writing to us
All transactions are conducted on FULL notification
Our clients are required to provide a Recourse guarantee - the client carries the credit risk and the merchandise risk in every transaction - NOT IFG or you, our franchisee
47+ years of experience
We also require Personal Guarantees from the owners of our client company
Before we buy we always conduct due diligence on both our client - the seller, and their customer - the account debtor
9. Risk Management
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The IFG 50/50 Story
Risk Management – Mitigating the risk of non-payment
When we buy an invoice, we need to be comfortable that we will be paid in
a timely manner.
Therefore, we need to examine why we might not be paid - there are just 2
reasons for non-payment.
Non-payment occurs when the customer does not have the ability to pay,
i.e. a credit or credit-related issue. We mitigate this circumstance prior to
purchase, with credit and payment history checks.
Secondly, payment may not occur as the client claims some form of dispute.
They didn’t like the product or service which was delivered, it was not
what they ordered, it was short-shipped, there was late delivery, and so
on….
We mitigate this event with 100% validation of every invoice being offered
to us. The customer has to verify to us in writing that they have the goods
or services, that they have accepted them, that they ordered them, and so
on.
Only when we have completed credit checking and validation would we
buy an invoice. Again, 47+ years of experience coupled with today’s
technology, enables us to complete these functions in a rapid time frame to
accommodate our client's needs.
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The IFG 50/50 franchise is designed to maximize the working capital return for franchisees while at the same time containing
and managing risk. This condition involves reducing capital involvement to a point where a maximized leveraged return
can be achieved.
Leverage is one of the key features of IFG 50/50. Leverage represents the opportunity for franchisees to generate income
using ‘other people’s money’.
It is a well-known fact that using other people’s money (OPM) is a proven way of creating exponential growth.
Interface, affords franchisees this opportunity.
As a rule, OPM will come at a cost to the beneficiary. Once again, Interface is different as the IFG 50/50 leverage effect of
OPM is provided at no cost and no obligation to all franchisees.
When we fund a transaction, a franchisee will usually invest one sixth (16.66%) of the total required. The 16.66% level is the
level at which leverage has the greatest effect.
We normally fund at 80% of the face value of the invoice/s. This creates an unfunded reserve of 20% due to the client on
settlement of the transaction, less the charges.
For the use of our service, clients pay both a Discount Fee and a Transaction Fee.
The Discount Fee is based on a daily rate, so the total cost will be the number of days outstanding multiplied by the daily
rate. By way of an example - if we had a transaction that lasted 45 days, then 45 x the daily rate would be approximately
1%.
The transaction fee, however, is a fixed 2%.
Both fees, discount and transaction, are calculated on the gross value of the invoices being discounted – in the example
above, that is $200,000.00.
Total cost for the client is therefore, approximately only 3% of the invoice/s value.
Fees are earned when the customer settles the invoice and Interface receives full payment - direct from the customer.
Those fees are now allocated between franchisee and franchisor.
The Discount Fee income is split proportionate to the capital contribution; hence the franchisee received 16.66% of the
discount fee earned. Logic would dictate that same arithmetic would apply to the Transaction Fee - BUT this is where
leverage comes in, and the franchisee actually receives 50% of the Transaction Fee earned.
Example: Invoice/s offered for discount = $200,000.00
Typical Funding percentage = 80% = $160,000.00
Franchisee’s capital contribution = 16.66% = $26,656.00
10. The Transaction - Numbers & Structure
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The IFG 50/50 model represents an outstanding and above-average return on working capital.
Now we can allocate the income - franchisee subscribed one sixth of the capital
and, therefore, earns one sixth of the discount income = $2,000.00 x 1/6 = $333.00.
Franchisee should also receive 1/6 of the transaction fee - but NO, due to the leverage that we supply for our franchisee at no cost or obligation, they receive 50% of the transaction fee = $2,000.00, making their total income $2,333.00.
This is what happened - franchisee deployed $26,656.00 for approximately 45-50 days and earned $2,333.00.
Income Allocated
Together we do due diligence and funding
Our clients pay both a discount fee and a transaction fee for our services. The discount fee varies slightly depending on the length of the transaction (number of days outstanding) and is approximately 1% based on a 45-day time line, while the transaction fee is fixed at 2%.
When the invoice is paid we will receive $200,000.00—who gets what?
Firstly, we have to settle with our client- we owe them the un-funded 20% of the invoice, less our fees.
The fees are 1% of $200,000.00 = $2,000.00, and 2% of $200,000.00 = $4,000.00. Total $6,000.00 - paid by our client. Balance due to the client, therefore $40,000.00 minus $6,000.00 = $34,000.00. Client has received a total of $194,000.00 for the original invoice.
Our client makes and sells their product or service - they deliver it to their customer.
They issue an invoice to their customer.
They would like to accelerate payment and offer the invoice to IFG for discounting - the invoice which includes, freight/shipping costs, packaging costs, taxes etc. is $200,000.00.
We (franchisee and franchisor) handle the due diligence, and if everything is in order, we (franchisee and franchisor) buy the invoice.
Typically, we fund transactions at 80% of the face value of the invoice – in this case that would be $160,000.00.
The financing is made up of 16% (or one sixth) from our franchisee = $26,656.00, and the balance from us, franchisor - we package the funding and manage the transaction on behalf of franchisee and franchisor.
Invoice Paid - Fees Earned
Product/Service delivered - Invoice issued
That’s it - simple, easy and timely - we have now purchased the invoice - remember it was a purchase - there was NO loan involved.
11. The Transaction – Funding and Income
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While invoice discounting is a valuable service, it is not for everyone. At Interface we aim to offer services that meet the
needs of both the SME marketplace and also more mature companies that have substantial sales volumes in excess of say:
US $10 million; £7 million; €8 million; and AU $13 million.
Where volumes are substantial, invoice discounting can still be an option, however, experience shows that the ‘larger’ the
company, the more substantial the need. Interface has, therefore, developed a second service line to specifically
accommodate this category of client.
The IFG Open Ledger Finance
The process represents a departure from our single invoice approach and gives our
clients greater flexibility by taking their whole ledger into consideration as we
structure a ‘tailor-made’ facility for them.
However, one of the key elements is that there is still no contract for the client to
execute regarding the amount of business they must give us and the length of time
they will use our service. Our much-liked ‘use-it-as-you-need-it-when-you-need-it’
approach always applies. Other distinctions from factoring are that our Open Ledger facility has no minimum or
maximum requirements and no exit penalties.
While our discount and transaction rates remain well below market averages, with the Open Ledger concept we are
dealing with higher funding requirements, so we can fine tune these rates even further for our clients while still
maintaining an attractive return for our franchisees.
Size doesn’t matter!
While large transactions are always welcome and usually very lucrative, they may stretch a franchisee’s capital base.
If a franchisee cannot meet the requirement, there is no reason why they cannot participate at a lower, more acceptable
level. It is decided by the franchisee how they structure their involvement within that 16.66% range. Where there is a
shortfall in capital, we will syndicate that shortfall with another franchisee/s to ensure that the transaction is fully funded
in accordance with our standard percentages.
We offer our clients great flexibility in how they can work with us, and we also offer that same extensive flexibility to our
franchisees in terms of a funding structure.
In the event a franchisee is not able to participate in a transaction that they have sourced, revenue will still stem from the
lead as we offer a realistic ‘brokerage’ approach to such transactions. Our franchisees are always well compensated for
their leads and efforts.
Will I become a collection agency if the invoice isn’t paid? We hear that question often: The
answer is NO — Interface is not in the collection business.
In fact, other than a low-key reminder call for an overdue item, we engage in minimal collection
activity. Our risk management system is primarily predicated on the assumption that the customer will pay and that is
12. The Bigger Opportunity?
13. Low on Capital?
14. Collections
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The IFG 50/50 Story typically how it works - we get paid. In the unlikely event of non-payment, we then have recourse to our client company
and the guarantors for recovery. If any ‘calling’ is necessary, it will always be handled by us rather than our franchisees.
Risk Management
There are only two main reasons why an invoice is not paid.
a. The customer does not have the money.
b. The customer claims to have a dispute over the service or merchandise.
In both cases the Interface system manages the risk by always checking credit before we purchase the invoice, and by
obtaining the customer’s written confirmation that the goods or services were satisfactorily delivered and accepted. This
verification and credit process is always carried out prior to the purchase of the invoice. Therefore, if some negative element
surfaces, we can simply decline to purchase that particular invoice. Credit checking and invoice validations are functions
carried out by (us) the franchisor.
Offering our clients a high degree of personal service is paramount.
This personal service is backed up by a state-of-the-art operations platform that enables us to
deliver the completed service to our clients in a matter of hours.
We understand what our clients see as their main concern once they have identified a cash
flow issue – timing! When we talk to prospective clients for the first time - the #1 question is
invariably, ‘how soon can I get funded?’
While we cannot offer ‘instant’ gratification, we offer funding times reduced to a few hours.
The driver for the funding timing process is the client rather than Interface. Our system can
swing into action as soon as the client provides the base data that we require and make
themselves available for the ‘site visit’.
Our operations platform allows prospective clients to access the platform and to upload their data in a real time
environment.
Likewise, clients have access to see their transaction base as it develops.
Franchisees also have complete, secure access to each of their transactions. They can view the transaction from multiple
angles to gain a complete picture of their portfolio.
In our IFG 50/50 environment, we (the franchisor) are responsible for the paperwork, which embraces posting, updating
and managing the platform process.
Please click on the below picture to take you to some screen shots of our proprietary system.
15. Technology at Work
Timing is always a Cash Flow Issue!
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The IFG 50/50 Story
Part 4 - FRANCHISEES
Section Topic Page
16 The IFG 50/50 Candidate 20
17 Interface Franchisee Backgrounds 21
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IFG 50/50 franchisees are definitely in the ‘people’ business. As such, we seek individuals that see
themselves as ‘people’ people. They tend to be more on the extrovert side, rather than an introvert.
‘People’ people have a natural ability to network comfortably and communicate with other business
people. Franchisees build their portfolio through relationship marketing. They enjoy and are
comfortable working with bankers, accountants, brokers and other professionals.
Typical IFG 50/50 franchisees will be:
• Pro-active
• Above-average communicators
• Problem solvers
• Decision makers
Do you need to be a “number cruncher”? It helps to have some basic number skills, but it certainly is not imperative. Our
personalized training system will easily walk you through the process and procedures. Our program will ensure that you
will have a comfort level with the entire Interface system.
Our sophisticated, yet understandable transaction platform tracks your transactions from start to finish. Your people skills
make the program work for you and your client.
Is a business background an asset? Yes. That background may have come from many different areas – the key is not so
much the area or industry segment, but the fact that franchisees are mature individuals with a solid business background.
Franchisee selection and the final award process are based on previously-mentioned qualities and a traditional
background check.
16. The IFG 50/50 Candidate
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There is not one single background or profession that typifies an Interface franchisee’s former life.
Some people continue to operate in a business or profession in addition to running their Interface franchise. Others have
chosen semi-retirement as the framework for their franchise setting. We are happy to discuss your individual circumstance.
The following is a partial list of what IFG franchisees did prior to Interface:
◼ Small Business Owner ◼ Commercial Pilot ◼ Real Estate Developer ◼ IT Project Manager
◼ Finance Co. Executive ◼ VP Banking ◼ Insurance Executive ◼ Marketing Manager
◼ Physicist ◼ Software Designer ◼ VP Engineering ◼ CEO Packaging Firm
◼ Oil & Gas Consultant ◼ Financial Analyst ◼ Restaurant Owner ◼ Retail Store Owner
◼ Franchise Consultant ◼ Business Consultant ◼ Telecom Executive ◼ Accountant
◼ Medical Devices Sales ◼ IT Analyst ◼ VP Healthcare ◼ Sales Manager
◼ Business Broker ◼ Teacher ◼ Chemist ◼ Military Officer
◼ Civil Engineer ◼ Electrician ◼ Leasing Co. Executive ◼ And more…
17. Interface Franchisee Backgrounds
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Part 5 - THE FRANCHISE
Section Topic Page
18 What you get with an Interface
Franchise
23
19 Home-Based or Professional Office? 25
20 Should I Incorporate? 26
21 Startup Time 26
22 Transition Vehicle 27
23 Business & Franchise Costs 27
24 Background Investigations 28
23 The IFG 50/50 Story v64.0 ©2019
The IFG 50/50 Story
Franchisees pay a monthly maintenance fee in addition to their regular ‘volume-driven’ royalty fee.
What do you get for your monthly maintenance fee?
Website – customized & Branded email
Operations Platform access & Tracking & Management System access
Support on a one-on-one basis
Your franchise fee covers:
1 Use of the multi-volume Interface Procedures Manual.
2 Use of the registered name The Interface Financial Group.
3 Use of the registered Interface logo and trademark.
4 All day-to-day operating forms needed to run your Interface business.
5 Customized legal documentation needed to conduct your Invoice Discounting business.
6 An initial supply of business cards and marketing material.
7 Manual and documentation updates as appropriate.
8 Regular editions of Team Intelligence, the internal newsletter specifically for Interface franchisees,
featuring ‘deals done’ by franchisees.
9 Training materials and work books.
10 Interface Formal Training (Module 2 – See Section 29): Other than your travel, meals, and lodging,
the cost of Formal training is all included in the franchise fee.
11
Interface Field Training (Module 3 – See Section 29): A Senior Interface training executive visits
every franchisee at their location to help launch their Interface business and conduct practical on-
site marketing. The costs of all travel, lodging, meals for the Interface training executive is at the
expense of Interface.
12 Access to the IFG Network Transaction Platform (“Transaction Tracking System”).
13 Marketing materials to validate and market your business, personalised with your contact
information.
14 Ongoing help and advice on marketing and promotional aspects of your business on an as-needed
and as-requested basis for the duration of your franchise.
15 One-on-one Coaching Program to help you get established and develop an Interface business
routine.
16 Interface written roadmap program detailing your initial business growth on a step-by-step basis.
17 This franchise is both renewable and saleable. Franchisees always have the option to sell their
franchise, subject to our approval of the buyer, and likewise this is a renewable franchise.
18. What You Get with an Interface Franchise
24 The IFG 50/50 Story v64.0 ©2019
The IFG 50/50 Story ▪ Website: Each franchisee will have their own website and unique web address. This website serves to promote the
franchisee’s business and acts as a mechanism for prospective clients to submit an online application direct to the
franchisee.
The website is also customized to provide information about the individual franchisee. Please click on the screen
shot below to go to the website.
Your exclusive website will follow the company design and be managed, updated and hosted by us.
▪ Email: All franchisees receive a specific “interfacefinancial.com” email address.
▪ IFG Operations Platform: IFG uses a sophisticated state of the art operating platform created for the exclusive use
of franchisees. This password-protected site allows franchisees access to updates for forms and manual material,
client database information, a contact management database, access to marketing and promotional material, and
more.
This is a screen shot of the Operations Platform. Variations may occur from time to time as systems change, and
also there may be geographical variances in the package.
25 The IFG 50/50 Story v64.0 ©2019
The IFG 50/50 Story ▪ Transaction Tracking System (IFG Network Integrated Platform): An extremely comprehensive tracking and
management tool which has been developed exclusively by IFG to enable all transactions to be documented and
recorded in a uniform manner. Because we are handling all of the paperwork for each transaction, we will be
responsible for posting and maintaining your data. Every franchisee has full access to every aspect of their
transactions. See also Section 15 – Technology at Work.
The Interface franchise is designed as a home-based business concept.
We do not, however, mandate that you must be home-based.
Are you comfortable working at home, and does the home environment
lend itself to a professional office? There may be advantages, from a taxation
point of view, for a home-based office. You should consult your
professional tax advisor in this regard.
If you choose to rent an office, the options might consist of a fully furnished
‘executive-suite’ arrangement where all services, including a telephone
message service are available. You might rent or share a small office in a professional building. ‘Virtual’ offices are also an
option.
Your clients and lead sources do not come to your office — you always do business at their location, a ‘value-added’ service
that Interface franchisees offer.
19. Home-Based or Professional Office?
26 The IFG 50/50 Story v64.0 ©2019
The IFG 50/50 Story
Yes . . . we award franchises to companies that, in turn, do business as The Interface Financial Group.
There are many different business formats that you can use when you establish a new business. The following is a summary
of some options — you should consult your professional advisor as to the best arrangement for you.
Every business takes time and energy to start up and get going. Fortunately, with an Interface
franchise, you have a dedicated management and support team working to maximize your
efforts.
An orderly approach to opening the business and building your Lead Source Referral Group,
and subsequently your portfolio, will lead to greater long-term success. It makes abundant sense
to work into your franchise with an organized step-by-step approach.
When Module 3 of your training is complete, you are “open for business”. However, we continue to work with you through
a one-on-one mentoring program. Working with a written program and one of our senior team members help to build
your franchise.
In Australia, it might be a Partnership, Limited Liability Company, or Limited
Liability Partnership.
In Canada, it might be a corporation or partnership.
In the Republic of Ireland, it might be a Partnership, Limited Liability Company, or
Limited Liability Partnership.
In the United Kingdom, it might be a Partnership, Limited Liability Company, or
Limited Liability Partnership.
In the United States, it might be a regular sub-chapter S corporation, a Limited
Liability Corporation (LLC), a partnership, and so on. There are a number of vehicles
available to allow you to use your 401(K), profit sharing, or IRA funds to buy and
finance your Interface franchise. If you plan to use such a vehicle, then the type of
incorporation will vary. If you need information on this process please contact us by
email ([email protected]), and we will put you in touch with the experts!
20. Should I Incorporate?
21. Startup Time
27 The IFG 50/50 Story v64.0 ©2019
The IFG 50/50 Story
The question is often asked “Do I have to give up my day job (and paycheck) to become an Interface franchisee?” If you
have ‘time flexibility’ in your existing career position, and it does not conflict with IFG, then it is quite
possible that you can start an Interface franchise while keeping a regular pay check coming in.
Since running an Interface franchise may only take a few hours a week to operate once you have established
a small portfolio, it is often possible for you to run both your job and Interface in parallel. Time flexibility is
required however. This means that your current position must afford you the opportunity to be away from
your employment once in a while in order to visit prospective clients and handle the setup/due diligence, and networking.
We only do business face-to-face, and since meeting with the prospective client is crucial, you must be able to conduct IFG
business during normal core business hours.
You should always keep in mind that if you run your Interface business on a part-time basis, the resulting returns will
almost certainly be reflected in the ‘bottom line’.
We invite you to discuss any time constraints that you may have so that we can work together to create a realistic ‘win-win’
solution.
To be in business as an Interface franchisee you will naturally incur some minimal day-to-day operating costs. (Also see
“What Do You Get?” — Section 18). From an equipment point of view, you will need a telephone, a computer with a
highspeed Internet service and appropriate software and transportation in order to visit your clients. A ‘3-in-1’ style
printer/fax/scanner will also be a valuable asset.
Your resulting overhead costs should, therefore, be manageable.
Once a transaction is completed, it is normal practice to file a notice in the appropriate registry that clearly tells all other
‘would be’ financiers that Interface has a first interest in the accounts receivable of the client company. We will take care of
this paperwork. There is a filing cost which is shared proportionately between franchisee and franchisor. The cost will vary
from location to location, but it does represent a cost of doing business. Usually the registration covers all transactions for
a period of years.
Other ongoing costs associated with the franchise are Royalty and Maintenance Fees.
Basically all franchise models have a royalty structure where the franchisor earns a royalty on business conducted using
their brand and methodology. Interface is no different in this respect. There is a Royalty fee as detailed in the franchise
agreement based on your gross earning being Discount fee income and Transaction Fee income.
Secondly, there is a fixed monthly fee known as the Maintenance Fee. This fee is paid by franchisees for the use of the brand
software systems plus the management and hosting of the individual franchisee web site. Full details are covered in the
franchise agreement.
22. Transition Vehicle
23. Business and Franchise Costs
28 The IFG 50/50 Story v64.0 ©2019
The IFG 50/50 Story Travel expenses for Module Two of the training program (Formal Training) are additional to the franchise fee — please
refer to Section 29 on training.
Your franchise agreement allows you to sell the franchise at any time. The cost of the sale is between you, the franchisee,
and the potential buyer. However, we must approve the buyer, and that buyer must take our training course and pay a
one-time training fee as specified in the franchise agreement, along with the cost of new printed material. This training fee
applies only if you sell your franchise.
Check out our on-line eBook by clicking here . This booklet will provide you with additional information and a
general guide to costs and expenses on a local basis.
Credit reports and payment history information play an important and integral part in the Interface system and, therefore,
must be addressed in terms of cost.
Reports and information are expenses that we may pass along to our client. As a budget guideline, we suggest the sum of
approximately US$50. It should be noted that there are two occasions when we will need credit information:
When we are investigating a prospective client, we need to search their background and check their credit history to
determine if they are a suitable client. Once we have approved them as a client we now need to check the credit and payment
history of their customers - the invoices being offered to us.
The cost will vary slightly depending on the location and depth of the search.
We provide this information as a guideline. We will be handling all of the required credit investigative work on your
behalf. As this is an IFG 50/50 franchise, any cost will be shared proportionate to the capital contributed by the franchisee
and the franchisor.
24. Background Investigations
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The IFG 50/50 Story
Part 6 - MARKETING & PROMOTION
Section Topic Page
25 Interface Clients 30
26 Marketing 31
27 Promoting Your Interface
Franchise
32
28 Your Portfolio 33
29 Training 34
30 Ongoing Training 35
31 Territory 35
30 The IFG 50/50 Story v64.0 ©2019
The IFG 50/50 Story
The Interface Financial Group provides service to a wide range of businesses. Annual sales are usually in the range of
$350,000 up to about $10 million in US dollars.
These companies are all very entrepreneurial. They are all usually under-capitalized and over-trading. They are usually
trying to do more business than their capital base will allow. Their order book is strong but their working capital has become
tied up in inventory and accounts receivables. Converting inventory into more sales often intensifies the problem.
Interface unties the capital by buying selected quality current invoices at a discount, allowing for a greater velocity of
growth.
In a recent accounting period we funded transactions in the range of $40,000.00 to $1,500,000.00 covering the following
industry types:
INDUSTRY
HVAC Contractor
Shades Manufacturer
Transportation Company
Security Systems Installer
Door Manufacturer
Architectural Engineers
UFB Cable Laying Company
Framing Contractor
Water-waste Maintenance Company
Electrical Contractor
Water blaster Wholesale Distributor
Business Services
Carpentry Company
Facility Maintenance Company
Steel Buildings Designer & Builder
Construction Site Contractor
Construction Material Supplier
Construction Company
Data Collection Company Cosmetics Company
25. Interface Clients
31 The IFG 50/50 Story v64.0 ©2019
The IFG 50/50 Story Having satisfied clients is a key element in any business. Here are a few quotes from some IFG clients.
▪ Your service has been great. We have found the service and process Interface offers have been everything and more — you, over-
deliver.
▪ I appreciate the assistance from Interface. Working with you has been a true pleasure and an absolute blessing for our growing
company. I will pass your name on to colleagues.
▪ Interface has been an invaluable aid in getting my business off the ground and running. Your streamlined system for purchasing
receivables couldn’t be simpler.
▪ My strong working relationship with Interface has allowed me to stop worrying about cash flow. Any time I choose, I can turn a
portion of my receivables into cash. The process is very simple and straightforward.
▪ During the 2 years we’ve been working with IFG, we have seen our business grow from $100,000 to a $1 million business!
How do you get clients? Let’s start by saying, as a general rule, what we don’t do.
NO
Cold Calling Telemarketing Advertising Direct Mail
With more than 40 years of experience, we have found that the best clients come from referral sources. We have created a
professional marketing approach that does not rely on cold calling and ‘selling’ to the end user. We train our franchisees
in the art of Relationship Marketing and forming a ‘Lead Source Referral Group’ that will help to supply the bulk of their
business. The composition of these Lead Source Referral Groups will vary based on geography, but will certainly include
categories such as banks, professional accountants, financial brokers and non-bank lenders.
Interface franchisees do not ‘sell’ the service. A typical marketing approach might be to work
with a lending officer of a local bank. We request a meeting time, by appointment, of
perhaps only 15-20 minutes. We are mindful of showing that we are not in competition
with the bank, and simply ask for referrals and introductions when the bank is unable to
fund business needs.
This approach allows the bank to continue supplying their regular banking services and
maintaining a deposit relationship, while Interface handles the funding requirement. At some future time the client will
become ‘attractive’ to their bank, from a lending point of view, and the bank will then take over the funding role. At which
time we will have done our job and moved the client from A to B where B = the bank. We explain this cycle to the bank. It
helps the bank realize that we don’t compete with them. Our involvement becomes a win-
win-win situation.
Banks are in the business of providing special financial services to their clients. Those services
vary and may or may not be readily available to the applicant.
Where these services are not available, the bank then becomes a ‘problem solver’ for their
customer by introducing Interface as their ‘solution provider’. We devote substantial time to
the art of relationship marketing. When you progress to the training section of this document,
26. Marketing
32 The IFG 50/50 Story v64.0 ©2019
The IFG 50/50 Story you will see the program fully detailed in Module 3 – See Section 29. This Module focuses on how to build relationships in
both a theoretical and practical manner.
There is no better way to learn how to make a presentation than actually doing it. Module 3 focuses on ‘doing it’.
This learning session with one of our senior trainers focuses on, amongst other things, presentation roll playing.
While we appreciate the value of direct lead sources such as brokers and bank contacts, we also embrace the wider aspect
of networking. We encourage all franchisees to join their local Chamber of Commerce or
Board of Trade. This low cost experience can open numerous ‘business’ doors and
relationships within your community.
Interface is a relationship business and relationships are established as a by-product of
networking - people to people.
We have indicated that our preferred method of obtaining business is through a relationship marketing approach and the
creation of a Lead Source Referral Group. We do, however, suggest that all franchisees be prepared to spend up to $1,000
(or the equivalent) for promoting their business during the first 90 days of their franchise. Note – These funds are not for
advertising.
There are many different ways to promote a business over and above direct advertising.
1. Networking Groups
You might consider becoming a member of a networking group. There are several well-known international organizations
that can provide a lead generation model that may appeal to you. BNI is one such group and a visit to their web site
(www.bni.com) will help to gain an understanding of what they do. They have chapters in all countries where we operate.
Most networking groups will extend an invitation to attend one or two meetings - without any financial obligation - to see
if joining would be a good fit for you.
27. Promoting Your Interface Franchise
33 The IFG 50/50 Story v64.0 ©2019
The IFG 50/50 Story 2. Membership in the local Chamber of Commerce / Board of Trade
Local Chambers of Commerce can provide you with an excellent opportunity to network with both potential lead source
individuals, as well as with potential clients. It is quite probable that some of the contacts in your lead source referral group
will also ‘show up’ as Chamber members - this will add further credibility to your franchise as you are now a member of
the same organization and part of the established local business community.
Chambers of Commerce, in the main, have a membership that consists of at least 75% business
owners, which may translate into potential clients for Interface. Most Chambers have
structured meetings and gatherings that encourage networking among members. They may
consist of breakfast meetings or ‘after hour mixers’ where you can meet and talk with referral
sources and potential clients about your service. Membership in a Chamber will also give you
a listing in their membership directory, and open the doors to other resources that the Chamber
offers for businesses in your area. They usually have an excellent library of resources for
businesses that are just getting started. Many Chambers also feature ‘new businesses ‘in their monthly newsletters and this
again is an opportunity for Interface to receive additional exposure.
3. Trade Groups and Professional Organizations
These are another source for excellent networking opportunities. From a former business life you may be part of a trade
group, there is no reason not to continue that under your Interface banner. Likewise for individuals with professional
designations, look out for your local professional group and think about getting involved.
4. Social Media
Various forms of free social media are available to market your franchise. LinkedIn would be a good example of yet another
opportunity to reach out to specific individuals or groups that may enhance your business.
Building a portfolio of clients on a client-by-client basis. This proven approach enables you to
create a portfolio of clients that you will work with, often on a repeat basis. We offer a ‘use-it-as-
you-need-it’ service and, as such, a client may only use our service one time. This is acceptable as
we strive to offer a service that the client needs rather than a service level that we dictate. That
having been said, our records indicate that less than 5% of transactions funded by IFG are ‘one off’
– the client invariably returns multiple times. The size of your portfolio, in terms of the number of clients you service, will
be a product of the amount of investment you choose to devote to your Interface franchise and the requirements of each
client. This franchise is a capital-driven business. Capital will drive such elements as the size of the portfolio, income,
marketing effort, and time commitment.
Because Interface handles the day-to-day paperwork and portfolio administration, your time
commitment is channeled into portfolio building (face-to-face local meetings) and the maintenance
of your all-important lead source referral group.
Employing more capital will certainly increase the size of your portfolio and your time requirement
and, naturally, your income level, but they may not all increase proportionately. While it is possible
to see profits doubling if the capital is doubled, it does not automatically follow that the number of
clients or the time requirement will double. With Interface providing the majority of the day-to-day administration, your
business can grow quickly – without the usual problems associated with rapid growth.
Franchisees must be cognizant of the fact that most clients come to Interface because they are experiencing a growth cycle
in their business. Therefore, if a typical client comes to Interface looking for $200,000 of working capital assistance and
28. Your Portfolio
34 The IFG 50/50 Story v64.0 ©2019
The IFG 50/50 Story Interface meets that need, it is not unrealistic to expect that same client’s funding requirement to be $250,000, when they
return to ‘do it again’. Interface franchisees assist clients’ growth, which, in turn, creates growth for Interface franchisees.
There will always be enough ‘cash’ to handle the transactions as we will be funding together. The key driver in the growth
of your business is YOU. While we, as the franchisor, can and do provide training and extensive ongoing support
transaction by transaction, you are in the ‘driver’s seat’.
Training is the essence and foundation of a successful franchise and Interface is committed to having franchisees trained
and up and running in the shortest time possible. It is our aim to have the franchise open for business within 30-60 days of
signing the franchise agreement.
Training is broken down into 3 Modules.
Module 1: Much of the success of the training program is dependent on the franchisee conducting
a self- directed training session under the guidance of Interface. Approximately one week after signing
their franchise agreement, franchisees receive access to the multi-volume Operations Manual and related
materials. It is normal for a franchisee to need one to two weeks to review and digest this material
depending on their time availability.
While you are studying the material, we are also busy customizing your printed material.
It is also during this initial period that franchisees are encouraged to organize their ‘office’. This may involve the installation
of additional telephone lines, etc. to facilitate operating their new IFG business. Our Manual provides a guideline for this
process.
Module 2: Once you have completed Module One, you will attend the 2-day intensive Formal Training at one of
our training facilities – see Section 3. This module is, in part, preparatory work for Module 3 training
and focuses on Interface background; transaction methodology; risk management models;
transaction flow; record keeping; documentation, etc.
The transaction process and the application of risk management tools are given considerable
emphasis during this training module. While it is acknowledged that the due diligence process for
a transaction, as far as the ‘paper’ aspects are concerned, is the responsibility of IFG, it is imperative that all franchisees fully
understand the process and how credit decisions are formulated. Interface corporate and you are both engaged in the
transaction from a funding point of view and must, therefore, both be 100% comfortable with the transaction.
Module 2 also has a marketing component. We will be looking at how we market, and the best tried and tested approaches.
In Module 1 we ask you to prepare your ‘elevator speech’ and during Module 2, you get a chance to try it out. We usually
engage in some role-playing marketing aspects as a preparation for the ‘real’ thing in Module 3.
We offer extensive information into a short time frame. Most franchisees prefer this format, and it works!
29. Training
35 The IFG 50/50 Story v64.0 ©2019
The IFG 50/50 Story
Module 3: Field Training takes place approximately 7-14 days after satisfactory completion of
Formal Training. In Module 3 we visit your location for a two-day marketing program to get your Lead
Source Referral Group started. This is practical marketing. A senior Interface executive will go with you
and will, usually by pre-set appointments, call on potential lead source referral parties. It is normal that
over a two-day period approx. 10-12 banks, non-bank lenders, and/or accountants might be visited.
This starts the process of channeling referrals for your franchise. It is not unheard of that contacts made
during the initial field training visits have resulted in the establishment of an immediate prospective client base.
The cost of training is included in the franchise fee with the exception of Formal Training, where the franchisee is
responsible for travel, lodging, and living expenses.
Training never stops. At the conclusion of the Formal Training all franchisees receive, as previously
detailed, a comprehensive 13-week post-training schedule also known as the IFG Roadmap. This
document sets out a week-by-week agenda of the activities that need to be undertaken to continue to build
out the foundation of the franchise. We incorporate into this process our coaching and mentoring approach.
This means that there is always a senior IFG person working with a franchisee as they commence
operations, quite often it will be the senior individual that worked with the franchisee during field training.
Much of the future success of a franchise rests on the degree of attention that a franchisee now pays to the initial set-up
events and the direction that the IFG Roadmap offers.
Check what IFG President, David Banfield, has to say about training in this brief video:
The Interface franchise is portable and is awarded on a non-territorial basis.
In many cases, you are able to do business in other countries in which Interface operates. However,
certain natural constraints will come into play. It is an Interface requirement that franchisees never do
business with clients that they have not visited or cannot visit in person.
Interface business is conducted “face to face” at the premises of the client or that of your referral
source, not at the franchisee’s office. Therefore, it is unlikely that you will want to service clients
that are more than about a 90-minute drive from your location. That 90-minute guideline will
naturally be somewhat flexible as in some cities you only travel across town in that time, while in
other areas you can travel great distances.
What happens if you have a prospect a ‘thousand’ miles away? Firstly, you are free to service that prospect. You need to
look at the economics – is the cost of a site visit from your location viable given the potential income stream that the
prospect/client might generate?
Alternatives are that you can ‘feed’ the prospect into the IFG network, and we will locate a franchisee geographically closer
to the prospect. You may wish to participate in the transaction or just act as a broker, either way it becomes an income
generating situation for you.
30. Ongoing Training
31. Territory
36 The IFG 50/50 Story v64.0 ©2019
The IFG 50/50 Story Portability is also a unique Interface feature. For example, you may initially be located in one county or state or province,
and at some point in time you decide to relocate — it’s simple, just ‘pick up’ your
Interface franchise and move it. Some quick re-printing at a minimal cost and you are
immediately in business again. Existing clients can continue to work with us without
interruption. The franchise is also portable across borders — for example from the US
to Canada, wherever the IFG 50/50 franchise is operational. Naturally, locating from
one country to another 50/50 country requires some local ‘retraining’. Cross border
relocations are possible between the U.S., Canada, The Republic of Ireland, the U.K.
and Australia.
37 The IFG 50/50 Story v64.0 ©2019
The IFG 50/50 Story
Part 7 - YOUR TIMETABLE & WHAT NEXT
Section Topic Page
32 Award Process 38
33 More Resources 39
34 What Franchisees Say 39
35 What Clients Say 40
36 What Next 40
38 The IFG 50/50 Story v64.0 ©2019
The IFG 50/50 Story
Now that you have diligently reviewed this background material, you can start to plan your next steps.
The following chart should help you plan your actions over the next 30 days.
Day What’s Happening Completed
1 Your first contact with Interface. This might be via our website or by telephone through an
introduction or referral
2
At the introduction point, you will receive The Story (this comprehensive document in fact).
It is necessary that you review this document carefully. We believe it will answer the
majority of your immediate questions. After your review, please call us to set up a
comprehensive Q&A session. Most candidates will print this document to enable them to
highlight areas for discussion, etc. It will then serve as a valuable reference document
throughout your due diligence process.
3
You are encouraged to complete some local research to ascertain the viability of an Interface
franchise in your locale - we will provide help with this task.You have a further discussion
by telephone with Interface to clarify questions and review your background. If, after this
discussion, both parties feel it is appropriate to move to the next step, we will send you a
copy of the Interface Disclosure Documentation*. For UK/Ireland residents, you can move
forward to day 11-21
4-7 You carefully review the disclosure documentation, complete any necessary local research,
and formulate an additional list of questions.
8-10
A further discussion with Interface will answer those questions and review your suitability
as an Interface franchisee. If we both agree you should move to the next stage, you will be
invited to speak to existing Interface franchisees – we will make the appropriate
introductions.
11-21 You review all the material and make contact with Interface franchisees and support
personnel.
22 You review the feedback from your calls with us.
23-25 You review all of your accumulated information to enable you to make a decision to move
forward and become an Interface franchisee; and communicate your decision to Interface.
26-29 Both you and Interface agree to move forward. A franchise is awarded to you. Interface will
prepare and dispatch a definitive franchise agreement for your signature.
30 You sign the agreement and become an IFG 50/50 franchisee - Congratulations!
*Disclosure documentation currently apply in Australia, Canada, and the United States of America.
32. The IFG 50/50 Franchise Award Process – Your Time Line
39 The IFG 50/50 Story v64.0 ©2019
The IFG 50/50 Story
Our website contains an abundance of information. You will find articles, statistics and videos that will help you in your
review and understanding of the Interface franchise. Located on our Corporate Facebook page – IFGfranchise, you can
gain access to our ‘press room’ and published material of interest about IFG.
Please also visit us at: https://interfacefinancial.com/franchise
Links for more information about Interface
• Register for our free Information Day Webinar
http://www.interfacefinancial.com/freeopportunityday.php
• Beginner’s Guide to Invoice Discounting http://www.youtube.com/watch?v=F0-9rT5qjVg
• Training Video
http://www.youtube.com/watch?v=6XmuEf0ITFY
• The Franchise with a Difference http://www.youtube.com/watch?v=UjKtMiEopV0
What do you like best about owning an Interface franchise?
▪ Their willingness to help. I can always reach someone who genuinely cares about my needs. I can ask questions
regardless of their simplicity or complexity, without being made to feel inept or that I am bothering them.
▪ The ability to immediately generate profitable business.
▪ I have sufficient clients to keep my capital fully employed and, in fact, I could use more capital.
▪ The opportunity to be of service to small business owners, home-based, high quality company of integrity.
▪ I love IFG! Business is great; I did enough deals this year to provide enough income to support me for the year,
including my school tuition (PhD program). It’s given me the freedom and resources to finish school and be with my
children.
We asked our franchisees, “Why did you purchase an Interface franchise?”
▪ Flexibility, limited startup costs, income potential.
▪ The professional nature of the franchise model, freedom of time, no employees, and return on investment.
▪ It fits my requirements of capital, experience, time, and income potential.
▪ It is a unique business idea and they do have experience in the market.
▪ Professional contacts, freedom of time, no employees, and home-based.
33. More Resources
34. Quotes from Franchisees
40 The IFG 50/50 Story v64.0 ©2019
The IFG 50/50 Story
▪ Thank you IFG. Your service has been an invaluable aid in getting my business off the ground and running. I’ve been
met with nothing short of prompt, courteous, and efficient personnel.
▪ Your streamlined system for purchasing receivables couldn’t be simpler. I look forward to doing business with The
Interface Financial Group in the future.
▪ My construction business has never been able to readily obtain bank financing. Thanks to you (IFG) we were able to
take on a major construction project. Your invoice purchasing helped me pay for materials and my workers on time
until the GC paid us.
▪ Developing a strong working relationship with Interface has allowed me to stop worrying about cash flow. Any time
I choose I can turn a portion of my receivables into cash. The process is very simple and straightforward.
▪ Working with Interface has been a true pleasure and an absolute blessing for our growing business. I will pass your
name on to colleagues, but I just wanted to say thanks for all the hard work and effort you put toward helping us get
to the next level. Thank You so much.
Having fully reviewed this information document, you are now in possession of an extensive range of data and background
material relating to the IFG 50/50 franchise and the Interface methodology. The information has been provided to you to
help you assess if an IFG 50/50 franchise is right for you.
Please answer yes or no to the following questions:
Your Skills & Background Yes No
1. Do you have above-average communication skills?
2. Do you have networking skills?
3. Do you enjoy working with people?
4. Are you a decision maker?
5. Do you see yourself as a problem solver?
6. Do you have relationship-making experience?
7. Are you self-disciplined?
8. Do you have a solid business background?
9. Do you have the financial ability to own and operate your own business?
10. Do you see yourself in the position of IFG franchisee?
If you feel comfortable with what you have reviewed, we should certainly pursue some further discussions.
We would invite you to download a copy of our international e-Book which can be found at
https://www.interfacefinancial.com/franchise/freefranchise.php.
This publication may contain further useful information for you on a country-specific basis.
35. Quotes from our Client!
36. What Next?
41 The IFG 50/50 Story v64.0 ©2019
The IFG 50/50 Story If you have not yet completed and submitted our online Personal Data Questionnaire (PDQ),
https://interfacefinancial.com/franchise/FranInfoRequest.php, we request that you do so at this time.
We invite you to contact:
David T. Banfield, President
Tel: 905-475-5701, ext. 2(Canada)
Toll-Free: 1-905-475-5701, ext. 2 / 1-800-387-0860, ext. 2 (US & Canada only)
Skype: renfrew245
Email: [email protected]