the history and future of sustainability
TRANSCRIPT
Ten Divides – Ten Opportunities
DemographicFinancialNutritionalResourcesEnvironmentalHealthGenderEducationalDigitalSecurity
– demographicreality
The world is heading to apopulation of 9 billion by
2050, with 95% of growthexpected in developing
countries
opportunityMeet the needs of billionsof people affected bymarket failures in bothdeveloping and developedcountries
sample response
Ford’s Megacity MobilityCEMEX’s Patrimonio Hoy
resources
reality60% of ecosystem
services, such as freshwater & climate regulation,
are being degraded orused unsustainably
opportunityEnable development thatuses the earth’s resourcesin a sustainable way
sample response
BP’s targetneutralGoogle’s RE<C
– nutritionalreality
The world now producesenough food for everyone,
but over 850 millionpeople still face chronic
hunger every day
opportunityAddress the needs ofthose with too little food –and too much
sample response
Danone & Grameenyogurt partnership
Kraft’s de-worming foods