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ALDERLEKE

HOW TO CONVERT

PROBLEMS

INTOBUSINESS

alder media

Alchemy Copyright © 2008, by Leke Alder.

All rights reserved. Published by Alder Media.

No part of this book may be reproduced, stored in a retrieval system, or

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Leke Alder portrait by Seyi Body-Lawson

Alchemy ISBN: 978-978-087-301-1

Leke Alder will like to hear from you:

leke@lekealder.com

www.lekealder.com

alchemy \al-k?-mç\ derives from the old French \alkemie\ and the Arabic \al-kimya\: the art of transformation.

ideas, ideas… everywher e!

problemsproblemseverywhere

Ideas, ideas are everywhere because there are

Product problems

Service problems

Accommodation problems

Finance problems

Human problems: Problems of

sorrow. Problems of love, and care,

and want. Of neglect, desire and

lust...

Name anything and there is a

problem:

Luggage

Health

Foot

Food

Taste

Housing

Ugliness

Honesty

Tables

Chairs

There are problems and troubles all around you

every subject matter is either a need or asolution.

Every want needs fulfillment. Every need wants

a solution. Even the wealthy have the problems

of success: loneliness, fear, trust, relationships,

despair. Man is born unto troubles.

We all have needs and our personal problems

are the surest proof that there is a need for the

solutions we want. You are not alone in your

problems. There are many others with similar

problems looking for solutions.

And every problem is a business opportunity.

As long as we can't think in terms of solutions,

we can't think of business opportunities. A

business opportunity is just a solution to

somebody's problem.

op

po

rtu

nit

y

every problem is an

List all the problems you see. Somebody is

not doing something right or somebody is

doing something wrong. Look around you.

Something is not right somewhere. Wisdom

walks on the streets.

Make a list of what you want, what you need

and what you desire.

You are the first customer of the solution you

come up with.

Steve Jobs, the chief executive officer of Apple

once said that all the products the company

comes up with are the things the staff desire as

individuals.

Something is too difficult to use. There are

problems, problems everywhere.

The solutions are inside you. And the solutions

are business ideas.

A business idea is just a solution that

somebody is willing to pay for. Just like this

book you are reading.

We all have needs. We all have wants. The

man who sees solutions where others see

problems is a man on his way to millions.

Lookaround you

Lookinside you

the 7 laws of ideas

inside

the big book

HOW TO CONVERT

PROBLEMS

INTOBUSINESS

LEKE ALDER

business plan template

alc mythe great

eh

9 7 8 9 7 8 0 8 7 3 0 1 1

ISBN 978978087 -7