the godfather guide to social media influence
DESCRIPTION
This presentation is an overview of social media influence. It includes popular tools Klout, Peer Index, mBlast, Grader and Twitalyzer. There is also a link to more resources on influence.It was given at the Triangle Social Media Club (@SMCTriangle) meeting on January 20, 2011 in Raleigh NC.TRANSCRIPT
Influencer Tools
Influencer Tools
Klout uses over 35 variables on Facebook and Twitter to measure True Reach, Amplification Probability, and Network Score.
Influencer Tools
PeerIndex wants to become the standard that identifies, ranks, and scores these new authorities -- and help them benefit from the social capital they have built up.
Influencer Tools
mBlast enables marketing professionals to identify and work with the true Influencers that matter most to their markets.
Influencer Tools
Twitter Grader is a tool that allows you to check the power of your twitter profile compared to millions of other users that have been graded.
Influencer Tools
Twitalyzer provides analysis of a user’s Twitternetwork, reach and impact.
SMC Triangle Klout Scores
Other Local Klout Scores
One Klout Score Runs the Family
Influencer Marketing – Asking for Favors
Becoming an Influencer Without Murder
Going Too Far
