the global course empire roadmap - amazon s3 whatever was wrong, and try again deliver your pilot...
TRANSCRIPT
Fix whateverwas wrong,
and try again
Deliver your pilotCollect feedback,
case studies and testimonials
Rebuild yourproduct
Map out the minimumviable curriculum to
validate key assumptions
Hire peopleand scale to
support growth
JVs andpartnership
PERIODICALLYRE-LAUNCH
YOUR PRODUCT
Cold trafficand funnels
Test, iterate,optimize
Audiencebuilding
Build your full-scale productGrow your team to supporta launch and student base
Approach JV partners,and get commitmentsto support your launch
Do you knowwhat you
want to teach?
Do you havean audience?
Are you stillinterested in thesubject matter?
Did it gowell?
Are you happy withthe scale of your business,or do you want to grow?
How would youlike to grow?
Getting bored?Want to do
something new?
Did it gowell?
Was theproblem with
the marketing?
Did you fillyour pilot?
Are you readyfor a full-scaleproduct launch?
Are you stillinterested in thesubject matter?
LAUNCH YOUR PILOT
Do you wantJV partners?
LAUNCH YOURFULL-SCALE PRODUCT
Marketresearch
Analyzeyour data
Do you have aclear picture of whatpeople you want?
Fix yourmarketing
The problem iswith your offer;fix or change it
Deliver your full-scale productCollect feedback,
case studies and testimonials
STARTHERE
Yes
No
Neutral
HAPPY
GROW
THE GLOBAL Course Empire ROADMAP
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