the future video marketer by chris savage
DESCRIPTION
Chris Savage, the CEO and co-founder of Wistia, talks at Wistiafest about how far video marketing has come and where it’s going next.TRANSCRIPT
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Welcome to #WistiaFest!
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Community
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It’s time to look at trends
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0
22,500
45,000
67,500
90,000
2008 2009 2010 2011 2012 2013 2014
85,235
26,747
1,873980328634
Companies Using Wistia
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You are everywhere
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Good morning, America!
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Europe FTW
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0
350,000
700,000
1,050,000
1,400,000
2011 2012 2013 2014
Minutes uploaded per month
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0
2.5
5
7.5
10
2011 2012 2013 2014
Years viewed per day
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Goals for video are expanding
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Goals for video are expanding
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Goals for video are expanding
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Goals for video are expanding
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Conversion rate increase of 10%
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Goal: make money
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Another teaching example
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Goal: communicate efficiently
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Autoplay videos
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Show the survey video
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1,000 survey responses!
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Goal: scale feelings
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What does this
future look like?
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0
350,000
700,000
1,050,000
1,400,000
2011 2012 2013 2014
There will be more of everything
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This is why we’re here
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Let’s get this party started!
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