the future of technology in hotels€¦ · sales of pc v tablets 2015 tablets 321m pc 262m....
TRANSCRIPT
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THE FUTURE OF TECHNOLOGY IN HOTELS
MASTER INNHOLDERS2015IAN
MILLAR
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OUTLINE
• Current Tech Trends
• How it is linked to the guest experience
• Will concentrate on one particular area
• Implications for you and your operations
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16 YEARS AGO
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DO YOU REMEMBER
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CURRENT COOL TECH
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DIRECTIONAL SOUND
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VOICE
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MAYBE A TAD EXPENSIVE
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HOW TO MAKE FRIENDS
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ADDICTEDADDICTEDThe second and third most important medium
which people cannot live without are PCs (67%) followed by the TV (62%).
Over two-thirds of smartphone owners cannot live without their phone
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MOBILE TECHNOLOGY
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THINGS THE MOBILE PHONE HAS REPLACED
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Sales of PC v Tablets 2015
Tablets
321M
PC
262M
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MILLIONS IF NOT BILLIONS
Forrester predicts mobile commerce to hit
$32 billion by 2016
Meraki says mobile devices have
overtaken PCs in Wi-Fi usage
Paypal expects to do $3 billion in mobile payments
this year
By 2018, mobile-connected tablets will generate nearly double the traffic generated by the entire global mobile
network in 2013.
By 2018, there will be more than 10 billion mobile-ready devices
and connections, about three billion
more than there were in 2013
By 2018, there will be nearly five billion global mobile
users in 2018, up from more than four billion in 2013
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A FEW COMPANIES
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BREAKDOWN
Pre During Post
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PRE STAY
Pre-stay consumers will rely heavily on mobile access to
content to get inspired, gain
information and make decisions on
where to stay.
20% INCREASE MOBILE BOOKINGS
£1M FIRST 3MONTHS
19% of hotel queries came from mobile
(Google 2014)
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WhatsApp
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STATS
700M 1M 60B
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WhatsApp UsersStatista.com
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DURINGLEVERAGE MOBILE TECHNOLOGY TO PROVIDE
BETTER SERVICE, ANTICIPATE GUEST NEEDS AND ENGAGE GUESTS TO PROVIDE THEM A
TRULY UNIQUE EXPERIENCE AT THE DESTINATION
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DOOR KEY
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IN ROOM CONTROLS
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COMMUNICATION
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MEET LUCY
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WINE LIST
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KEMPINSKI - BUDAPEST
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20 WEEK TRIAL IN 20 ROOMS
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RED COAT – M&C
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OPERATIONS
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OPERATIONS
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POS to go to Tablet
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POST STAY
Create touch points to maximize possible positive reviews and feedback and be vigilant to stifle negative
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DOWNLOADED 28 TIMES A SECOND
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PICTURES
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PINTEREST FACTS
iPhone app 200,000 time
per/day
14 minutes average time
spent on Pinterest
2.3 billion page views in March
Over 4 million daily unique
visitors
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http://www.hotelwifitest.com/
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802.11 AC
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2.4 GHz VS 5GHz2.4
• 300 Mbps
• Good range
• Congested
• 3 channels
5
• 1300 Mbps
• Better range
• Free spectrum
• 23 channels
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What does this mean2.4 5
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References
• http://media.ofcom.org.uk/facts/• http://www.networkcomputing.com/wireless-infrastructure/the-truth-about-80211ac-dispelling-the-myths/a/d-id/1113069• http://www.forbes.com/sites/gilpress/2014/12/02/idc-top-10-technology-predictions-for-2015/3/
• http://www.hospitalitynet.org/news/4067999.html• http://www.ibtimes.co.uk/hoverboards-drones-back-future-ii-predictions-2015-that-have-come-true-1481644• http://www.techradar.com/news/world-of-tech/what-to-expect-from-business-tech-in-2015-1278435• http://www.speedguide.net/faq/is-5ghz-wireless-better-than-24ghz-340• http://www.hellotelapp.com/screenshots/• http://hotelexecutive.com/business_review/2653/how-mobile-technology-is-changing-the-pre-stay-in-room-and-post-stay-experience• http://www.gartner.com/newsroom/id/2954317• http://techcrunch.com/2012/02/14/the-number-of-mobile-devices-will-exceed-worlds-population-by-2012-other-shocking-figures/• http://www.cisco.com/c/en/us/solutions/collateral/service-provider/visual-networking-index-vni/white_paper_c11-520862.html• http://www.statista.com/statistics/291540/mobile-internet-user-whatsapp/• http://virginhotels.com/about-the-app/• http://uk.kantar.com/tech/mobile/kantarworldpanel-comtech-smartphone-os-market-share/
http://media.ofcom.org.uk/facts/http://www.networkcomputing.com/wireless-infrastructure/the-truth-about-80211ac-dispelling-the-myths/a/d-id/1113069http://www.forbes.com/sites/gilpress/2014/12/02/idc-top-10-technology-predictions-for-2015/3/http://www.hospitalitynet.org/news/4067999.htmlhttp://www.ibtimes.co.uk/hoverboards-drones-back-future-ii-predictions-2015-that-have-come-true-1481644http://www.techradar.com/news/world-of-tech/what-to-expect-from-business-tech-in-2015-1278435http://www.speedguide.net/faq/is-5ghz-wireless-better-than-24ghz-340http://www.hellotelapp.com/screenshots/http://hotelexecutive.com/business_review/2653/how-mobile-technology-is-changing-the-pre-stay-in-room-and-post-stay-experiencehttp://www.gartner.com/newsroom/id/2954317http://techcrunch.com/2012/02/14/the-number-of-mobile-devices-will-exceed-worlds-population-by-2012-other-shocking-figures/http://www.cisco.com/c/en/us/solutions/collateral/service-provider/visual-networking-index-vni/white_paper_c11-520862.htmlhttp://www.statista.com/statistics/291540/mobile-internet-user-whatsapp/http://virginhotels.com/about-the-app/http://uk.kantar.com/tech/mobile/kantarworldpanel-comtech-smartphone-os-market-share/
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To summarise 5 Questions
Do I have 100% Wi-Fi coverage in my entire property to enable mobile usage
Are the applications that I will use made directly for mobile devices
Do they use standard interfacing technologies
Are they available across multiple Os
Are all systems Cloud Based