the entrepreneurial approach to businesses
DESCRIPTION
How to view sales or job opportunities when dealing with entrepreneursTRANSCRIPT
Chuck Behn20 September, 2011
Small businesses usually lead hiring in recession recovery. Very hesitant to do so now
34% say sales will decline in next quarter. 21% expect it to rise. 45% flat
As long as you expect the new employee to pay for themselves, you’ll hire them
Lack of confidence in government, retail purchasing slides, unemployment rate are all considered factors. I say OSCAR MAYER (baloney)
What to do?
•Forward looking•Improvement•Open
•Living in present•Band-aids•No time for change
•Living in moment•Shoot from hip•Make my life simple
Yelp
Quantitative Qualitative
Financial reports Market share IP (# of patents
awarded) Products/services
offered Pricing
Quality Customer service Product value Company image/style Employee treatment Location Convenience
Quality
Customer Service
McD’s
BK
Wendy’sSonic
J-in-Box
Vs. Competition Vs. Industry Vs. Customer’s internal resources Service Level Agreements (SLA): internal vs.
external
Quality
Customer Service
Price
Yelp
If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle. - Sun Tzu
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