the @doctor will #t for internal... · the @doctor will #tweetyou now: incorporating #hcsm into...
TRANSCRIPT
THE DOCTOR WILL
TWEET YOU NOWINCORPORATING HCSM INTO
YOUR RESIDENCY PROGRAM
GRETCHEN DIEMER MD FACP gretchendiemerREBECCA JAFFE MD RJmdphillyAVITAL Y OrsquoGLASSER MD FACP FHM aoglasser
ACADEMIC INTERNAL MEDICINE WEEK 2018MARCH 19 2018
AIMW18CHIEFCHAT
Disclosures Objectives amp Disclaimers
bull No financial disclosures
bull Objectives bull Define ldquohealth care social mediardquo (hcsm) and describe its
value in the modern health care landscape
bull Categorize various uses of hcsm using a modified version of Bloomrsquos Taxonomy
bull Explore how Twitter can compliment and enhance your residency program
bull Use Twitter to practice specific skills
AIMW18ChiefChat
Disclosures Objectives amp Disclaimers
bull Disclaimerbull Real social media will be involved
bull Requestbull Please have Twitter open on computer
browsers or smartphones
AIMW18ChiefChat
Getting to know you Show of hands
Who already has a personal Twitter account
Who comes from an institution with an IM program account
How advanced are your Social Media Skills
Novice Intermediate Advanced
AIMW18ChiefChat
A History of Social Mediabull Thefacebook February 4 2004 at Harvard
httpsenwikipediaorgwikiHistory_of_Facebook
Harvard other Ivy League Ursquos Boston-area schools nationally and internationally
JDoe___eduAIMW18ChiefChat
AIMW18ChiefChat
Social Media Use
Pew Research Center Surveys
2015 76 of American adult internet users 65 of all American adults
Residents and early career physiciansAIMW18ChiefChat
Physician Social Media Use
bull 72 of physicians use social mediabull 29 personal
bull 6 professional
bull 37 personal and professional
bull Platform for professional usebull Facebook (86) gt LinkedIn (42) gt Twitter (20)
httpmarketing-imagesubmmedicacomInsights2011HCPs_and_Social_Mediapdf
Facebook v Twitter
bull 17 billion active users
bull gt 5 billion pieces of content daily
bull Need an account
bull Privacy options
bull ldquoFriendingrdquo required
313 million active users
500 million tweets daily 350000min
6000 tweetssec
Public
Followbe follow
Donrsquot need an account to read tweets
140 characters (280 for some)
httpszephoriacomtop-15-valuable-facebook-statisticshttpwwwinternetlivestatscom httpwwwstatistacomstatistics272014global-social-networks-ranked-by-number-of-usershttpwwwciocomarticle2915592social-media7-staggering-social-media-use-by-the-minute-statshtmlslide2
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bullWHO
bullWHY
bullWHAT
bullWHEN
bullWHERE
bullHOW
AIMW18ChiefChat
WHO bull By Whombull Program Directorbull APD(s)bull Dedicated facultybull Chief residentsbull Program Support Office
bull For Whombull PDAPDsbull Facultybull Current residentsbull Fellowsbull Studentsbull Applicantsbull GraduatesAIMW18
ChiefChat
WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning
Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18
ChiefChat
WHY WHY YESbull ldquoLook at merdquo
bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share
with youbull Look at what we can
converse amp talk aboutbull Look at how I can celebrate
our residents
AIMW18ChiefChat
ala Dr Adam Cifu adamcifu
Why be active with social media
AIMW18ChiefChat
Why be active with social media
bull Creating own brand
bull Access to leaders
bull Networking and matchmaking
bull Flattening hierarchies
60 of physicians say their most popular activity on social media =
Following what colleagues are sharing and discussing
Publicis Healthware International
Why be active with social media
AIMW18ChiefChat
bull Voice opinions and be heard
bull Curate high-yield health-related content
bull Develop reputation for professional commitment and advocacy
bull ACCESS amp VOICE
Chretien Tuck Simon Singh Kind JGIM 2015
Why use social media in UME
AIMW18ChiefChat
Why use social media in GMERole of Twitter
Remember teaching points from morning report N=39 64
Capture major teaching points from morning report 43 70
Makes residents feel less removed from the program during external rotations
38 62
Enhances overall education in residency 42 69
Categories of Informative Tweets
Morning report 51 84
General medical information 53 87
Resident accomplishments social events other institution-specific information
49 80
Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015
AIMW18ChiefChat
AIMW18ChiefChat
Twitter in Scholarship
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community
bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN
AIMW18ChiefChat
WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations
bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces
bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match
bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18
ChiefChat
HOW
AIMW18ChiefChat
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
Disclosures Objectives amp Disclaimers
bull No financial disclosures
bull Objectives bull Define ldquohealth care social mediardquo (hcsm) and describe its
value in the modern health care landscape
bull Categorize various uses of hcsm using a modified version of Bloomrsquos Taxonomy
bull Explore how Twitter can compliment and enhance your residency program
bull Use Twitter to practice specific skills
AIMW18ChiefChat
Disclosures Objectives amp Disclaimers
bull Disclaimerbull Real social media will be involved
bull Requestbull Please have Twitter open on computer
browsers or smartphones
AIMW18ChiefChat
Getting to know you Show of hands
Who already has a personal Twitter account
Who comes from an institution with an IM program account
How advanced are your Social Media Skills
Novice Intermediate Advanced
AIMW18ChiefChat
A History of Social Mediabull Thefacebook February 4 2004 at Harvard
httpsenwikipediaorgwikiHistory_of_Facebook
Harvard other Ivy League Ursquos Boston-area schools nationally and internationally
JDoe___eduAIMW18ChiefChat
AIMW18ChiefChat
Social Media Use
Pew Research Center Surveys
2015 76 of American adult internet users 65 of all American adults
Residents and early career physiciansAIMW18ChiefChat
Physician Social Media Use
bull 72 of physicians use social mediabull 29 personal
bull 6 professional
bull 37 personal and professional
bull Platform for professional usebull Facebook (86) gt LinkedIn (42) gt Twitter (20)
httpmarketing-imagesubmmedicacomInsights2011HCPs_and_Social_Mediapdf
Facebook v Twitter
bull 17 billion active users
bull gt 5 billion pieces of content daily
bull Need an account
bull Privacy options
bull ldquoFriendingrdquo required
313 million active users
500 million tweets daily 350000min
6000 tweetssec
Public
Followbe follow
Donrsquot need an account to read tweets
140 characters (280 for some)
httpszephoriacomtop-15-valuable-facebook-statisticshttpwwwinternetlivestatscom httpwwwstatistacomstatistics272014global-social-networks-ranked-by-number-of-usershttpwwwciocomarticle2915592social-media7-staggering-social-media-use-by-the-minute-statshtmlslide2
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bullWHO
bullWHY
bullWHAT
bullWHEN
bullWHERE
bullHOW
AIMW18ChiefChat
WHO bull By Whombull Program Directorbull APD(s)bull Dedicated facultybull Chief residentsbull Program Support Office
bull For Whombull PDAPDsbull Facultybull Current residentsbull Fellowsbull Studentsbull Applicantsbull GraduatesAIMW18
ChiefChat
WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning
Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18
ChiefChat
WHY WHY YESbull ldquoLook at merdquo
bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share
with youbull Look at what we can
converse amp talk aboutbull Look at how I can celebrate
our residents
AIMW18ChiefChat
ala Dr Adam Cifu adamcifu
Why be active with social media
AIMW18ChiefChat
Why be active with social media
bull Creating own brand
bull Access to leaders
bull Networking and matchmaking
bull Flattening hierarchies
60 of physicians say their most popular activity on social media =
Following what colleagues are sharing and discussing
Publicis Healthware International
Why be active with social media
AIMW18ChiefChat
bull Voice opinions and be heard
bull Curate high-yield health-related content
bull Develop reputation for professional commitment and advocacy
bull ACCESS amp VOICE
Chretien Tuck Simon Singh Kind JGIM 2015
Why use social media in UME
AIMW18ChiefChat
Why use social media in GMERole of Twitter
Remember teaching points from morning report N=39 64
Capture major teaching points from morning report 43 70
Makes residents feel less removed from the program during external rotations
38 62
Enhances overall education in residency 42 69
Categories of Informative Tweets
Morning report 51 84
General medical information 53 87
Resident accomplishments social events other institution-specific information
49 80
Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015
AIMW18ChiefChat
AIMW18ChiefChat
Twitter in Scholarship
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community
bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN
AIMW18ChiefChat
WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations
bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces
bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match
bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18
ChiefChat
HOW
AIMW18ChiefChat
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
Disclosures Objectives amp Disclaimers
bull Disclaimerbull Real social media will be involved
bull Requestbull Please have Twitter open on computer
browsers or smartphones
AIMW18ChiefChat
Getting to know you Show of hands
Who already has a personal Twitter account
Who comes from an institution with an IM program account
How advanced are your Social Media Skills
Novice Intermediate Advanced
AIMW18ChiefChat
A History of Social Mediabull Thefacebook February 4 2004 at Harvard
httpsenwikipediaorgwikiHistory_of_Facebook
Harvard other Ivy League Ursquos Boston-area schools nationally and internationally
JDoe___eduAIMW18ChiefChat
AIMW18ChiefChat
Social Media Use
Pew Research Center Surveys
2015 76 of American adult internet users 65 of all American adults
Residents and early career physiciansAIMW18ChiefChat
Physician Social Media Use
bull 72 of physicians use social mediabull 29 personal
bull 6 professional
bull 37 personal and professional
bull Platform for professional usebull Facebook (86) gt LinkedIn (42) gt Twitter (20)
httpmarketing-imagesubmmedicacomInsights2011HCPs_and_Social_Mediapdf
Facebook v Twitter
bull 17 billion active users
bull gt 5 billion pieces of content daily
bull Need an account
bull Privacy options
bull ldquoFriendingrdquo required
313 million active users
500 million tweets daily 350000min
6000 tweetssec
Public
Followbe follow
Donrsquot need an account to read tweets
140 characters (280 for some)
httpszephoriacomtop-15-valuable-facebook-statisticshttpwwwinternetlivestatscom httpwwwstatistacomstatistics272014global-social-networks-ranked-by-number-of-usershttpwwwciocomarticle2915592social-media7-staggering-social-media-use-by-the-minute-statshtmlslide2
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bullWHO
bullWHY
bullWHAT
bullWHEN
bullWHERE
bullHOW
AIMW18ChiefChat
WHO bull By Whombull Program Directorbull APD(s)bull Dedicated facultybull Chief residentsbull Program Support Office
bull For Whombull PDAPDsbull Facultybull Current residentsbull Fellowsbull Studentsbull Applicantsbull GraduatesAIMW18
ChiefChat
WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning
Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18
ChiefChat
WHY WHY YESbull ldquoLook at merdquo
bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share
with youbull Look at what we can
converse amp talk aboutbull Look at how I can celebrate
our residents
AIMW18ChiefChat
ala Dr Adam Cifu adamcifu
Why be active with social media
AIMW18ChiefChat
Why be active with social media
bull Creating own brand
bull Access to leaders
bull Networking and matchmaking
bull Flattening hierarchies
60 of physicians say their most popular activity on social media =
Following what colleagues are sharing and discussing
Publicis Healthware International
Why be active with social media
AIMW18ChiefChat
bull Voice opinions and be heard
bull Curate high-yield health-related content
bull Develop reputation for professional commitment and advocacy
bull ACCESS amp VOICE
Chretien Tuck Simon Singh Kind JGIM 2015
Why use social media in UME
AIMW18ChiefChat
Why use social media in GMERole of Twitter
Remember teaching points from morning report N=39 64
Capture major teaching points from morning report 43 70
Makes residents feel less removed from the program during external rotations
38 62
Enhances overall education in residency 42 69
Categories of Informative Tweets
Morning report 51 84
General medical information 53 87
Resident accomplishments social events other institution-specific information
49 80
Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015
AIMW18ChiefChat
AIMW18ChiefChat
Twitter in Scholarship
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community
bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN
AIMW18ChiefChat
WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations
bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces
bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match
bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18
ChiefChat
HOW
AIMW18ChiefChat
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
Getting to know you Show of hands
Who already has a personal Twitter account
Who comes from an institution with an IM program account
How advanced are your Social Media Skills
Novice Intermediate Advanced
AIMW18ChiefChat
A History of Social Mediabull Thefacebook February 4 2004 at Harvard
httpsenwikipediaorgwikiHistory_of_Facebook
Harvard other Ivy League Ursquos Boston-area schools nationally and internationally
JDoe___eduAIMW18ChiefChat
AIMW18ChiefChat
Social Media Use
Pew Research Center Surveys
2015 76 of American adult internet users 65 of all American adults
Residents and early career physiciansAIMW18ChiefChat
Physician Social Media Use
bull 72 of physicians use social mediabull 29 personal
bull 6 professional
bull 37 personal and professional
bull Platform for professional usebull Facebook (86) gt LinkedIn (42) gt Twitter (20)
httpmarketing-imagesubmmedicacomInsights2011HCPs_and_Social_Mediapdf
Facebook v Twitter
bull 17 billion active users
bull gt 5 billion pieces of content daily
bull Need an account
bull Privacy options
bull ldquoFriendingrdquo required
313 million active users
500 million tweets daily 350000min
6000 tweetssec
Public
Followbe follow
Donrsquot need an account to read tweets
140 characters (280 for some)
httpszephoriacomtop-15-valuable-facebook-statisticshttpwwwinternetlivestatscom httpwwwstatistacomstatistics272014global-social-networks-ranked-by-number-of-usershttpwwwciocomarticle2915592social-media7-staggering-social-media-use-by-the-minute-statshtmlslide2
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bullWHO
bullWHY
bullWHAT
bullWHEN
bullWHERE
bullHOW
AIMW18ChiefChat
WHO bull By Whombull Program Directorbull APD(s)bull Dedicated facultybull Chief residentsbull Program Support Office
bull For Whombull PDAPDsbull Facultybull Current residentsbull Fellowsbull Studentsbull Applicantsbull GraduatesAIMW18
ChiefChat
WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning
Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18
ChiefChat
WHY WHY YESbull ldquoLook at merdquo
bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share
with youbull Look at what we can
converse amp talk aboutbull Look at how I can celebrate
our residents
AIMW18ChiefChat
ala Dr Adam Cifu adamcifu
Why be active with social media
AIMW18ChiefChat
Why be active with social media
bull Creating own brand
bull Access to leaders
bull Networking and matchmaking
bull Flattening hierarchies
60 of physicians say their most popular activity on social media =
Following what colleagues are sharing and discussing
Publicis Healthware International
Why be active with social media
AIMW18ChiefChat
bull Voice opinions and be heard
bull Curate high-yield health-related content
bull Develop reputation for professional commitment and advocacy
bull ACCESS amp VOICE
Chretien Tuck Simon Singh Kind JGIM 2015
Why use social media in UME
AIMW18ChiefChat
Why use social media in GMERole of Twitter
Remember teaching points from morning report N=39 64
Capture major teaching points from morning report 43 70
Makes residents feel less removed from the program during external rotations
38 62
Enhances overall education in residency 42 69
Categories of Informative Tweets
Morning report 51 84
General medical information 53 87
Resident accomplishments social events other institution-specific information
49 80
Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015
AIMW18ChiefChat
AIMW18ChiefChat
Twitter in Scholarship
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community
bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN
AIMW18ChiefChat
WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations
bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces
bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match
bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18
ChiefChat
HOW
AIMW18ChiefChat
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
A History of Social Mediabull Thefacebook February 4 2004 at Harvard
httpsenwikipediaorgwikiHistory_of_Facebook
Harvard other Ivy League Ursquos Boston-area schools nationally and internationally
JDoe___eduAIMW18ChiefChat
AIMW18ChiefChat
Social Media Use
Pew Research Center Surveys
2015 76 of American adult internet users 65 of all American adults
Residents and early career physiciansAIMW18ChiefChat
Physician Social Media Use
bull 72 of physicians use social mediabull 29 personal
bull 6 professional
bull 37 personal and professional
bull Platform for professional usebull Facebook (86) gt LinkedIn (42) gt Twitter (20)
httpmarketing-imagesubmmedicacomInsights2011HCPs_and_Social_Mediapdf
Facebook v Twitter
bull 17 billion active users
bull gt 5 billion pieces of content daily
bull Need an account
bull Privacy options
bull ldquoFriendingrdquo required
313 million active users
500 million tweets daily 350000min
6000 tweetssec
Public
Followbe follow
Donrsquot need an account to read tweets
140 characters (280 for some)
httpszephoriacomtop-15-valuable-facebook-statisticshttpwwwinternetlivestatscom httpwwwstatistacomstatistics272014global-social-networks-ranked-by-number-of-usershttpwwwciocomarticle2915592social-media7-staggering-social-media-use-by-the-minute-statshtmlslide2
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bullWHO
bullWHY
bullWHAT
bullWHEN
bullWHERE
bullHOW
AIMW18ChiefChat
WHO bull By Whombull Program Directorbull APD(s)bull Dedicated facultybull Chief residentsbull Program Support Office
bull For Whombull PDAPDsbull Facultybull Current residentsbull Fellowsbull Studentsbull Applicantsbull GraduatesAIMW18
ChiefChat
WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning
Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18
ChiefChat
WHY WHY YESbull ldquoLook at merdquo
bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share
with youbull Look at what we can
converse amp talk aboutbull Look at how I can celebrate
our residents
AIMW18ChiefChat
ala Dr Adam Cifu adamcifu
Why be active with social media
AIMW18ChiefChat
Why be active with social media
bull Creating own brand
bull Access to leaders
bull Networking and matchmaking
bull Flattening hierarchies
60 of physicians say their most popular activity on social media =
Following what colleagues are sharing and discussing
Publicis Healthware International
Why be active with social media
AIMW18ChiefChat
bull Voice opinions and be heard
bull Curate high-yield health-related content
bull Develop reputation for professional commitment and advocacy
bull ACCESS amp VOICE
Chretien Tuck Simon Singh Kind JGIM 2015
Why use social media in UME
AIMW18ChiefChat
Why use social media in GMERole of Twitter
Remember teaching points from morning report N=39 64
Capture major teaching points from morning report 43 70
Makes residents feel less removed from the program during external rotations
38 62
Enhances overall education in residency 42 69
Categories of Informative Tweets
Morning report 51 84
General medical information 53 87
Resident accomplishments social events other institution-specific information
49 80
Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015
AIMW18ChiefChat
AIMW18ChiefChat
Twitter in Scholarship
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community
bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN
AIMW18ChiefChat
WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations
bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces
bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match
bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18
ChiefChat
HOW
AIMW18ChiefChat
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
AIMW18ChiefChat
Social Media Use
Pew Research Center Surveys
2015 76 of American adult internet users 65 of all American adults
Residents and early career physiciansAIMW18ChiefChat
Physician Social Media Use
bull 72 of physicians use social mediabull 29 personal
bull 6 professional
bull 37 personal and professional
bull Platform for professional usebull Facebook (86) gt LinkedIn (42) gt Twitter (20)
httpmarketing-imagesubmmedicacomInsights2011HCPs_and_Social_Mediapdf
Facebook v Twitter
bull 17 billion active users
bull gt 5 billion pieces of content daily
bull Need an account
bull Privacy options
bull ldquoFriendingrdquo required
313 million active users
500 million tweets daily 350000min
6000 tweetssec
Public
Followbe follow
Donrsquot need an account to read tweets
140 characters (280 for some)
httpszephoriacomtop-15-valuable-facebook-statisticshttpwwwinternetlivestatscom httpwwwstatistacomstatistics272014global-social-networks-ranked-by-number-of-usershttpwwwciocomarticle2915592social-media7-staggering-social-media-use-by-the-minute-statshtmlslide2
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bullWHO
bullWHY
bullWHAT
bullWHEN
bullWHERE
bullHOW
AIMW18ChiefChat
WHO bull By Whombull Program Directorbull APD(s)bull Dedicated facultybull Chief residentsbull Program Support Office
bull For Whombull PDAPDsbull Facultybull Current residentsbull Fellowsbull Studentsbull Applicantsbull GraduatesAIMW18
ChiefChat
WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning
Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18
ChiefChat
WHY WHY YESbull ldquoLook at merdquo
bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share
with youbull Look at what we can
converse amp talk aboutbull Look at how I can celebrate
our residents
AIMW18ChiefChat
ala Dr Adam Cifu adamcifu
Why be active with social media
AIMW18ChiefChat
Why be active with social media
bull Creating own brand
bull Access to leaders
bull Networking and matchmaking
bull Flattening hierarchies
60 of physicians say their most popular activity on social media =
Following what colleagues are sharing and discussing
Publicis Healthware International
Why be active with social media
AIMW18ChiefChat
bull Voice opinions and be heard
bull Curate high-yield health-related content
bull Develop reputation for professional commitment and advocacy
bull ACCESS amp VOICE
Chretien Tuck Simon Singh Kind JGIM 2015
Why use social media in UME
AIMW18ChiefChat
Why use social media in GMERole of Twitter
Remember teaching points from morning report N=39 64
Capture major teaching points from morning report 43 70
Makes residents feel less removed from the program during external rotations
38 62
Enhances overall education in residency 42 69
Categories of Informative Tweets
Morning report 51 84
General medical information 53 87
Resident accomplishments social events other institution-specific information
49 80
Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015
AIMW18ChiefChat
AIMW18ChiefChat
Twitter in Scholarship
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community
bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN
AIMW18ChiefChat
WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations
bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces
bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match
bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18
ChiefChat
HOW
AIMW18ChiefChat
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
Social Media Use
Pew Research Center Surveys
2015 76 of American adult internet users 65 of all American adults
Residents and early career physiciansAIMW18ChiefChat
Physician Social Media Use
bull 72 of physicians use social mediabull 29 personal
bull 6 professional
bull 37 personal and professional
bull Platform for professional usebull Facebook (86) gt LinkedIn (42) gt Twitter (20)
httpmarketing-imagesubmmedicacomInsights2011HCPs_and_Social_Mediapdf
Facebook v Twitter
bull 17 billion active users
bull gt 5 billion pieces of content daily
bull Need an account
bull Privacy options
bull ldquoFriendingrdquo required
313 million active users
500 million tweets daily 350000min
6000 tweetssec
Public
Followbe follow
Donrsquot need an account to read tweets
140 characters (280 for some)
httpszephoriacomtop-15-valuable-facebook-statisticshttpwwwinternetlivestatscom httpwwwstatistacomstatistics272014global-social-networks-ranked-by-number-of-usershttpwwwciocomarticle2915592social-media7-staggering-social-media-use-by-the-minute-statshtmlslide2
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bullWHO
bullWHY
bullWHAT
bullWHEN
bullWHERE
bullHOW
AIMW18ChiefChat
WHO bull By Whombull Program Directorbull APD(s)bull Dedicated facultybull Chief residentsbull Program Support Office
bull For Whombull PDAPDsbull Facultybull Current residentsbull Fellowsbull Studentsbull Applicantsbull GraduatesAIMW18
ChiefChat
WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning
Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18
ChiefChat
WHY WHY YESbull ldquoLook at merdquo
bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share
with youbull Look at what we can
converse amp talk aboutbull Look at how I can celebrate
our residents
AIMW18ChiefChat
ala Dr Adam Cifu adamcifu
Why be active with social media
AIMW18ChiefChat
Why be active with social media
bull Creating own brand
bull Access to leaders
bull Networking and matchmaking
bull Flattening hierarchies
60 of physicians say their most popular activity on social media =
Following what colleagues are sharing and discussing
Publicis Healthware International
Why be active with social media
AIMW18ChiefChat
bull Voice opinions and be heard
bull Curate high-yield health-related content
bull Develop reputation for professional commitment and advocacy
bull ACCESS amp VOICE
Chretien Tuck Simon Singh Kind JGIM 2015
Why use social media in UME
AIMW18ChiefChat
Why use social media in GMERole of Twitter
Remember teaching points from morning report N=39 64
Capture major teaching points from morning report 43 70
Makes residents feel less removed from the program during external rotations
38 62
Enhances overall education in residency 42 69
Categories of Informative Tweets
Morning report 51 84
General medical information 53 87
Resident accomplishments social events other institution-specific information
49 80
Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015
AIMW18ChiefChat
AIMW18ChiefChat
Twitter in Scholarship
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community
bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN
AIMW18ChiefChat
WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations
bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces
bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match
bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18
ChiefChat
HOW
AIMW18ChiefChat
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
Physician Social Media Use
bull 72 of physicians use social mediabull 29 personal
bull 6 professional
bull 37 personal and professional
bull Platform for professional usebull Facebook (86) gt LinkedIn (42) gt Twitter (20)
httpmarketing-imagesubmmedicacomInsights2011HCPs_and_Social_Mediapdf
Facebook v Twitter
bull 17 billion active users
bull gt 5 billion pieces of content daily
bull Need an account
bull Privacy options
bull ldquoFriendingrdquo required
313 million active users
500 million tweets daily 350000min
6000 tweetssec
Public
Followbe follow
Donrsquot need an account to read tweets
140 characters (280 for some)
httpszephoriacomtop-15-valuable-facebook-statisticshttpwwwinternetlivestatscom httpwwwstatistacomstatistics272014global-social-networks-ranked-by-number-of-usershttpwwwciocomarticle2915592social-media7-staggering-social-media-use-by-the-minute-statshtmlslide2
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bullWHO
bullWHY
bullWHAT
bullWHEN
bullWHERE
bullHOW
AIMW18ChiefChat
WHO bull By Whombull Program Directorbull APD(s)bull Dedicated facultybull Chief residentsbull Program Support Office
bull For Whombull PDAPDsbull Facultybull Current residentsbull Fellowsbull Studentsbull Applicantsbull GraduatesAIMW18
ChiefChat
WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning
Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18
ChiefChat
WHY WHY YESbull ldquoLook at merdquo
bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share
with youbull Look at what we can
converse amp talk aboutbull Look at how I can celebrate
our residents
AIMW18ChiefChat
ala Dr Adam Cifu adamcifu
Why be active with social media
AIMW18ChiefChat
Why be active with social media
bull Creating own brand
bull Access to leaders
bull Networking and matchmaking
bull Flattening hierarchies
60 of physicians say their most popular activity on social media =
Following what colleagues are sharing and discussing
Publicis Healthware International
Why be active with social media
AIMW18ChiefChat
bull Voice opinions and be heard
bull Curate high-yield health-related content
bull Develop reputation for professional commitment and advocacy
bull ACCESS amp VOICE
Chretien Tuck Simon Singh Kind JGIM 2015
Why use social media in UME
AIMW18ChiefChat
Why use social media in GMERole of Twitter
Remember teaching points from morning report N=39 64
Capture major teaching points from morning report 43 70
Makes residents feel less removed from the program during external rotations
38 62
Enhances overall education in residency 42 69
Categories of Informative Tweets
Morning report 51 84
General medical information 53 87
Resident accomplishments social events other institution-specific information
49 80
Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015
AIMW18ChiefChat
AIMW18ChiefChat
Twitter in Scholarship
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community
bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN
AIMW18ChiefChat
WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations
bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces
bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match
bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18
ChiefChat
HOW
AIMW18ChiefChat
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
Facebook v Twitter
bull 17 billion active users
bull gt 5 billion pieces of content daily
bull Need an account
bull Privacy options
bull ldquoFriendingrdquo required
313 million active users
500 million tweets daily 350000min
6000 tweetssec
Public
Followbe follow
Donrsquot need an account to read tweets
140 characters (280 for some)
httpszephoriacomtop-15-valuable-facebook-statisticshttpwwwinternetlivestatscom httpwwwstatistacomstatistics272014global-social-networks-ranked-by-number-of-usershttpwwwciocomarticle2915592social-media7-staggering-social-media-use-by-the-minute-statshtmlslide2
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bullWHO
bullWHY
bullWHAT
bullWHEN
bullWHERE
bullHOW
AIMW18ChiefChat
WHO bull By Whombull Program Directorbull APD(s)bull Dedicated facultybull Chief residentsbull Program Support Office
bull For Whombull PDAPDsbull Facultybull Current residentsbull Fellowsbull Studentsbull Applicantsbull GraduatesAIMW18
ChiefChat
WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning
Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18
ChiefChat
WHY WHY YESbull ldquoLook at merdquo
bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share
with youbull Look at what we can
converse amp talk aboutbull Look at how I can celebrate
our residents
AIMW18ChiefChat
ala Dr Adam Cifu adamcifu
Why be active with social media
AIMW18ChiefChat
Why be active with social media
bull Creating own brand
bull Access to leaders
bull Networking and matchmaking
bull Flattening hierarchies
60 of physicians say their most popular activity on social media =
Following what colleagues are sharing and discussing
Publicis Healthware International
Why be active with social media
AIMW18ChiefChat
bull Voice opinions and be heard
bull Curate high-yield health-related content
bull Develop reputation for professional commitment and advocacy
bull ACCESS amp VOICE
Chretien Tuck Simon Singh Kind JGIM 2015
Why use social media in UME
AIMW18ChiefChat
Why use social media in GMERole of Twitter
Remember teaching points from morning report N=39 64
Capture major teaching points from morning report 43 70
Makes residents feel less removed from the program during external rotations
38 62
Enhances overall education in residency 42 69
Categories of Informative Tweets
Morning report 51 84
General medical information 53 87
Resident accomplishments social events other institution-specific information
49 80
Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015
AIMW18ChiefChat
AIMW18ChiefChat
Twitter in Scholarship
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community
bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN
AIMW18ChiefChat
WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations
bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces
bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match
bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18
ChiefChat
HOW
AIMW18ChiefChat
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
Twitter for Internal Medicine Residency Programs
bullWHO
bullWHY
bullWHAT
bullWHEN
bullWHERE
bullHOW
AIMW18ChiefChat
WHO bull By Whombull Program Directorbull APD(s)bull Dedicated facultybull Chief residentsbull Program Support Office
bull For Whombull PDAPDsbull Facultybull Current residentsbull Fellowsbull Studentsbull Applicantsbull GraduatesAIMW18
ChiefChat
WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning
Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18
ChiefChat
WHY WHY YESbull ldquoLook at merdquo
bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share
with youbull Look at what we can
converse amp talk aboutbull Look at how I can celebrate
our residents
AIMW18ChiefChat
ala Dr Adam Cifu adamcifu
Why be active with social media
AIMW18ChiefChat
Why be active with social media
bull Creating own brand
bull Access to leaders
bull Networking and matchmaking
bull Flattening hierarchies
60 of physicians say their most popular activity on social media =
Following what colleagues are sharing and discussing
Publicis Healthware International
Why be active with social media
AIMW18ChiefChat
bull Voice opinions and be heard
bull Curate high-yield health-related content
bull Develop reputation for professional commitment and advocacy
bull ACCESS amp VOICE
Chretien Tuck Simon Singh Kind JGIM 2015
Why use social media in UME
AIMW18ChiefChat
Why use social media in GMERole of Twitter
Remember teaching points from morning report N=39 64
Capture major teaching points from morning report 43 70
Makes residents feel less removed from the program during external rotations
38 62
Enhances overall education in residency 42 69
Categories of Informative Tweets
Morning report 51 84
General medical information 53 87
Resident accomplishments social events other institution-specific information
49 80
Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015
AIMW18ChiefChat
AIMW18ChiefChat
Twitter in Scholarship
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community
bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN
AIMW18ChiefChat
WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations
bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces
bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match
bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18
ChiefChat
HOW
AIMW18ChiefChat
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
WHO bull By Whombull Program Directorbull APD(s)bull Dedicated facultybull Chief residentsbull Program Support Office
bull For Whombull PDAPDsbull Facultybull Current residentsbull Fellowsbull Studentsbull Applicantsbull GraduatesAIMW18
ChiefChat
WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning
Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18
ChiefChat
WHY WHY YESbull ldquoLook at merdquo
bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share
with youbull Look at what we can
converse amp talk aboutbull Look at how I can celebrate
our residents
AIMW18ChiefChat
ala Dr Adam Cifu adamcifu
Why be active with social media
AIMW18ChiefChat
Why be active with social media
bull Creating own brand
bull Access to leaders
bull Networking and matchmaking
bull Flattening hierarchies
60 of physicians say their most popular activity on social media =
Following what colleagues are sharing and discussing
Publicis Healthware International
Why be active with social media
AIMW18ChiefChat
bull Voice opinions and be heard
bull Curate high-yield health-related content
bull Develop reputation for professional commitment and advocacy
bull ACCESS amp VOICE
Chretien Tuck Simon Singh Kind JGIM 2015
Why use social media in UME
AIMW18ChiefChat
Why use social media in GMERole of Twitter
Remember teaching points from morning report N=39 64
Capture major teaching points from morning report 43 70
Makes residents feel less removed from the program during external rotations
38 62
Enhances overall education in residency 42 69
Categories of Informative Tweets
Morning report 51 84
General medical information 53 87
Resident accomplishments social events other institution-specific information
49 80
Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015
AIMW18ChiefChat
AIMW18ChiefChat
Twitter in Scholarship
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community
bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN
AIMW18ChiefChat
WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations
bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces
bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match
bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18
ChiefChat
HOW
AIMW18ChiefChat
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
WHY WHY NOTbull Everyonersquos a criticbull Everyonersquos an expertbull Monday Morning
Quarterbacksbull Bulliesbull Narcissismbull ldquoLook at merdquobull The ldquoselfie-generationrdquobull Document every momentbull Fake Newsbull Botsbull Trolls AIMW18
ChiefChat
WHY WHY YESbull ldquoLook at merdquo
bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share
with youbull Look at what we can
converse amp talk aboutbull Look at how I can celebrate
our residents
AIMW18ChiefChat
ala Dr Adam Cifu adamcifu
Why be active with social media
AIMW18ChiefChat
Why be active with social media
bull Creating own brand
bull Access to leaders
bull Networking and matchmaking
bull Flattening hierarchies
60 of physicians say their most popular activity on social media =
Following what colleagues are sharing and discussing
Publicis Healthware International
Why be active with social media
AIMW18ChiefChat
bull Voice opinions and be heard
bull Curate high-yield health-related content
bull Develop reputation for professional commitment and advocacy
bull ACCESS amp VOICE
Chretien Tuck Simon Singh Kind JGIM 2015
Why use social media in UME
AIMW18ChiefChat
Why use social media in GMERole of Twitter
Remember teaching points from morning report N=39 64
Capture major teaching points from morning report 43 70
Makes residents feel less removed from the program during external rotations
38 62
Enhances overall education in residency 42 69
Categories of Informative Tweets
Morning report 51 84
General medical information 53 87
Resident accomplishments social events other institution-specific information
49 80
Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015
AIMW18ChiefChat
AIMW18ChiefChat
Twitter in Scholarship
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community
bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN
AIMW18ChiefChat
WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations
bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces
bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match
bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18
ChiefChat
HOW
AIMW18ChiefChat
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
WHY WHY YESbull ldquoLook at merdquo
bull Look at this informationbull Look at this publicationbull Look at this newsbull Look at what I can share
with youbull Look at what we can
converse amp talk aboutbull Look at how I can celebrate
our residents
AIMW18ChiefChat
ala Dr Adam Cifu adamcifu
Why be active with social media
AIMW18ChiefChat
Why be active with social media
bull Creating own brand
bull Access to leaders
bull Networking and matchmaking
bull Flattening hierarchies
60 of physicians say their most popular activity on social media =
Following what colleagues are sharing and discussing
Publicis Healthware International
Why be active with social media
AIMW18ChiefChat
bull Voice opinions and be heard
bull Curate high-yield health-related content
bull Develop reputation for professional commitment and advocacy
bull ACCESS amp VOICE
Chretien Tuck Simon Singh Kind JGIM 2015
Why use social media in UME
AIMW18ChiefChat
Why use social media in GMERole of Twitter
Remember teaching points from morning report N=39 64
Capture major teaching points from morning report 43 70
Makes residents feel less removed from the program during external rotations
38 62
Enhances overall education in residency 42 69
Categories of Informative Tweets
Morning report 51 84
General medical information 53 87
Resident accomplishments social events other institution-specific information
49 80
Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015
AIMW18ChiefChat
AIMW18ChiefChat
Twitter in Scholarship
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community
bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN
AIMW18ChiefChat
WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations
bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces
bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match
bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18
ChiefChat
HOW
AIMW18ChiefChat
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
ala Dr Adam Cifu adamcifu
Why be active with social media
AIMW18ChiefChat
Why be active with social media
bull Creating own brand
bull Access to leaders
bull Networking and matchmaking
bull Flattening hierarchies
60 of physicians say their most popular activity on social media =
Following what colleagues are sharing and discussing
Publicis Healthware International
Why be active with social media
AIMW18ChiefChat
bull Voice opinions and be heard
bull Curate high-yield health-related content
bull Develop reputation for professional commitment and advocacy
bull ACCESS amp VOICE
Chretien Tuck Simon Singh Kind JGIM 2015
Why use social media in UME
AIMW18ChiefChat
Why use social media in GMERole of Twitter
Remember teaching points from morning report N=39 64
Capture major teaching points from morning report 43 70
Makes residents feel less removed from the program during external rotations
38 62
Enhances overall education in residency 42 69
Categories of Informative Tweets
Morning report 51 84
General medical information 53 87
Resident accomplishments social events other institution-specific information
49 80
Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015
AIMW18ChiefChat
AIMW18ChiefChat
Twitter in Scholarship
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community
bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN
AIMW18ChiefChat
WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations
bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces
bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match
bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18
ChiefChat
HOW
AIMW18ChiefChat
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
Why be active with social media
bull Creating own brand
bull Access to leaders
bull Networking and matchmaking
bull Flattening hierarchies
60 of physicians say their most popular activity on social media =
Following what colleagues are sharing and discussing
Publicis Healthware International
Why be active with social media
AIMW18ChiefChat
bull Voice opinions and be heard
bull Curate high-yield health-related content
bull Develop reputation for professional commitment and advocacy
bull ACCESS amp VOICE
Chretien Tuck Simon Singh Kind JGIM 2015
Why use social media in UME
AIMW18ChiefChat
Why use social media in GMERole of Twitter
Remember teaching points from morning report N=39 64
Capture major teaching points from morning report 43 70
Makes residents feel less removed from the program during external rotations
38 62
Enhances overall education in residency 42 69
Categories of Informative Tweets
Morning report 51 84
General medical information 53 87
Resident accomplishments social events other institution-specific information
49 80
Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015
AIMW18ChiefChat
AIMW18ChiefChat
Twitter in Scholarship
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community
bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN
AIMW18ChiefChat
WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations
bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces
bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match
bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18
ChiefChat
HOW
AIMW18ChiefChat
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
60 of physicians say their most popular activity on social media =
Following what colleagues are sharing and discussing
Publicis Healthware International
Why be active with social media
AIMW18ChiefChat
bull Voice opinions and be heard
bull Curate high-yield health-related content
bull Develop reputation for professional commitment and advocacy
bull ACCESS amp VOICE
Chretien Tuck Simon Singh Kind JGIM 2015
Why use social media in UME
AIMW18ChiefChat
Why use social media in GMERole of Twitter
Remember teaching points from morning report N=39 64
Capture major teaching points from morning report 43 70
Makes residents feel less removed from the program during external rotations
38 62
Enhances overall education in residency 42 69
Categories of Informative Tweets
Morning report 51 84
General medical information 53 87
Resident accomplishments social events other institution-specific information
49 80
Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015
AIMW18ChiefChat
AIMW18ChiefChat
Twitter in Scholarship
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community
bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN
AIMW18ChiefChat
WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations
bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces
bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match
bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18
ChiefChat
HOW
AIMW18ChiefChat
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
bull Voice opinions and be heard
bull Curate high-yield health-related content
bull Develop reputation for professional commitment and advocacy
bull ACCESS amp VOICE
Chretien Tuck Simon Singh Kind JGIM 2015
Why use social media in UME
AIMW18ChiefChat
Why use social media in GMERole of Twitter
Remember teaching points from morning report N=39 64
Capture major teaching points from morning report 43 70
Makes residents feel less removed from the program during external rotations
38 62
Enhances overall education in residency 42 69
Categories of Informative Tweets
Morning report 51 84
General medical information 53 87
Resident accomplishments social events other institution-specific information
49 80
Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015
AIMW18ChiefChat
AIMW18ChiefChat
Twitter in Scholarship
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community
bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN
AIMW18ChiefChat
WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations
bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces
bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match
bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18
ChiefChat
HOW
AIMW18ChiefChat
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
Why use social media in GMERole of Twitter
Remember teaching points from morning report N=39 64
Capture major teaching points from morning report 43 70
Makes residents feel less removed from the program during external rotations
38 62
Enhances overall education in residency 42 69
Categories of Informative Tweets
Morning report 51 84
General medical information 53 87
Resident accomplishments social events other institution-specific information
49 80
Adapted from Bergl PA et al Maintaining a Twitter Feed to Advance an Internal Medicine Residency Programrsquos Educational Mission 2015
AIMW18ChiefChat
AIMW18ChiefChat
Twitter in Scholarship
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community
bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN
AIMW18ChiefChat
WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations
bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces
bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match
bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18
ChiefChat
HOW
AIMW18ChiefChat
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
AIMW18ChiefChat
Twitter in Scholarship
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community
bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN
AIMW18ChiefChat
WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations
bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces
bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match
bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18
ChiefChat
HOW
AIMW18ChiefChat
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
Twitter in Scholarship
AIMW18ChiefChat
Twitter for Internal Medicine Residency Programs
bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community
bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN
AIMW18ChiefChat
WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations
bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces
bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match
bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18
ChiefChat
HOW
AIMW18ChiefChat
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
Twitter for Internal Medicine Residency Programs
bull Medical educationbull Promote the residency programbull Celebrate residents (amp faculty) accomplishmentsbull Disseminate programmatic innovations (ex Blogs videos)bull Engage in conversations with residents and facultybull Update programrsquos currentalumni community
bull Build community with other IM residency programs bull Model professional use for residents bull Itrsquos FUN
AIMW18ChiefChat
WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations
bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces
bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match
bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18
ChiefChat
HOW
AIMW18ChiefChat
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
WHAT WHEN amp WHEREbull Educational content amp Programmatic innovations
bull AMNoonPM ConferenceReportbull Grand Roundsbull Chief Resident projectsbull Inpatientoutpatient physical spaces
bull Accomplishmentsbull Publicationsbull Awardsbull Conference presentations bull Fellows Match
bull Community amp connectionbull Special eventsbull Shout outsbull ldquoday in the liferdquo AIMW18
ChiefChat
HOW
AIMW18ChiefChat
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
HOW
AIMW18ChiefChat
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
CONSUME
PROMOTE
DISCUSS
CREATE
Remember Understand
Connect Celebrate
Evaluate Analyze Apply
Produce original work
AIMW18ChiefChat
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
AIMW18ChiefChat
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
bullCreate an accountbullGet permissionbullCheck institutional policiesbull Select whorsquos responsiblebullConfirm who else has
accessbullCraft your ldquobiordquo
AIMW18ChiefChat
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
[ ]
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
AIMW18ChiefChat
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
MANAGING MULTIPLE ACCOUNTS
OHSUIMRes
aoglasser
AIMW18ChiefChat
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
Twitter vocabulary
TweetReTweet
(RT)
Modified Tweet(MT)
Quote Tweet
Reply
Follower Follow HT or SO Handle Hashtag
DM 140 Characters
280 Characters
Thread
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
Hashtag versus Handle Hashtag = identify subject matter
A trail of breadcrumbs
Handle = identify individual accounts
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
1 Identify a Chief or IM program handle
2 Follow that handle
3 Find something they have tweeted that you find valuable
4 Share it with the group by ldquoQuotingrdquo [donrsquot just retweet] it with the hashtags AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
AIMW18ChiefChat
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
Anatomy of a Tweet
AIMW18ChiefChat
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
Anatomy of a TweetUser name
Twitter handle
Profile picture
Mentions
Hashtags
Link
LikesRetweets
Replies
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
TWITTING TIPS amp TRICKS
bull High yield tweets = the right content mentions hashtags ldquosum it uprdquo picture
OR
AIMW18ChiefChat
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
SHOW IT OFFEDUCATIONAL INNOVATIONS
TWITTER PEARL media posts get more attention than just text
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
Itrsquos OK to show your program and residents having fun
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
TEACHEDUCATIONAL CONTENT
TWITTER PEARL Want to link to papers Include a banner with the title or a key imagetable from the paper
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
Sharing content and meded
AIMW18ChiefChat
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
CELEBRATE ANDMAKE ANNOUNCEMENTS
AIMW18ChiefChat
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
LIFESTYLETELL THE STORY OF YOUR RESIDENCY PROGRAM
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
WELLNESS
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
PROMOTE
1 Identify Twitter handles of interest (Chiefs Programs Journals MentorsFaculty)
2 Think of something about your program or AIMW18 you want to share (Accomplishment shout out ldquoLifestylerdquo scholarship)
3 Compose a Tweet any Tweet promoting thisbull Mention at least one other twitter handle to ldquotell them
aboutrdquo your programbull Use AIMW18 and ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
AIMW18ChiefChat
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
AIMW18ChiefChat
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
JHMChat
(monthly)
MedEdChat
(thurs 9pm)
hcrldr
(tue 830pm)
AIMW18ChiefChat
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
How to chat
bull Search the Hashtag
bull Follow latest and refresh
bullContribute with likes RT
QT and replies
bullPro Tip TweetDeck
AIMW18ChiefChat
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
DISCUSS
1 Teampair up
2 GreenQoDay will tweet a question
3 Discuss
bull Find an answer to the question and tweet it with an image reference mention
bull TAG ChiefChat in your reply
bull Follow the conversation ndash like RT QT and reply to others regarding their tweets
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
AIMW18ChiefChat
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
AIMW18ChiefChat
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
AIMW18ChiefChat
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
The single biggest problem with communication is the illusion that it
has taken place
George Bernard Shaw
AIMW18ChiefChat
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
TWITTER ANALYTICS
bull ldquoTwimpactrdquo and ldquoTweetationrdquo Factor bull Highly Tweeted articles are 11x more likely to be cited (75 v 7)
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
bullWhat was liked
bullWho replied to your tweet
bullWhat is being retweeted
bullWho mentioned you
AIMW18ChiefChat
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
PROFESSIONALISM = Common sensebull AVOID
bull Privacy violations
bull Conflicts of interest
bull Inappropriate relationships with patients
bull Lapses in professionalism
bull Violating institution social media policy
bull Tweeting while angry or impaired
bull Separate personal from professional presence
AIMW18ChiefChat
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
SOCIAL MEDIA BEST PRACTICE
bull Crane Gardner Pathology Image-Sharing on Social Media Recommendations for Protecting Privacy While Motivating Education AMA J Ethics 2016 Aug 118(8)817-25
bull NEVER share private information
bull Never share potentially identifiable information
bull Be respectful of patients
bull Be respectful of outside hospitals past treatment teams and consultants
bull Do not give specific medical advice
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
SOCIAL MEDIA
BEST PRACTICE
bull How do you deal with spam and trolls
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
CREATE
Today wersquove created a space
ChiefChat
What can we do with this space
bull Get advice from graduating Chiefs
bull Arrange a follow up chat What should be the focus
bull Invite new learners or faculty and get their requestsadvice
AIMW18ChiefChat
AIMW18ChiefChat
httpbitly2p4R0gp
AIMW18ChiefChat
httpbitly2p4R0gp
httpbitly2p4R0gp