“The Cloud, The Group and The Yield: How you can have it all in a PMS”

Who We Are

Australian based software company – Global presence

Celebrating 30 years in 2012

Member of STAYWYSE

First Hostel late 1990’s – Auckland Central Backpackers

First GuestCentrix, 2002 - WakeUp Sydney Central

Who We Are

Three of largest southern hemisphere hostel groups:

Base Backpackers, YHA NZ, YHA AU

Installed at one of Europe's largest hostel groups:

St Christopher's Hostels

The Cloud

Definition of “Cloud” Computing:

“Cloud computing is simply a way to describe how organizations can take some or all of their existing IT infrastructure and operations and hand it over to someone else”

“Geeks” Definition of “Cloud” Computing:

"Cloud computing is the delivery of computing as a service rather than a product, whereby shared resources, software and information are provided to computers and other devices as a utility (like the electricity grid) over a network (typically the Internet)”

The Cloud – How it works

• No software at the hostel• Needs reliable internet• Can access GuestCentrix anywhere

• Suitable for small hostels with no IT support• Suitable for Hostel Groups to Share data

Case Study

Three Hostels, two in Hanoi, one in Hue - Vietnam

The Problem…..

Managers excellent hostel operators, not IT professionals Virus laden computer systems Too many 3rd party software applications installed (iTunes…..?!)

The Solution……

Install GuestCentrix in the Cloud – via Rackspace Hosting Access via Windows Remote Desktop Rackspace servers managed in Hong Kong, with full antivirus, user restrictions

The Group

Opt to look at one hostel, or all hostels

Regional Availability – see beds and dorms across multiple sites Make cross hostel bookings Centrally Report Statistics, Revenue & Debtors Central user security – one user name, many hostels Membership database connections Central

Case Study

Base Backpackers - hostels across Australia & NZ

The Problem:

No controls from head office Hostels operating independently

The Solution

Centralised databases, with common Guest Profile, Market Segments, Agents Consolidated online booking solutions – using OTA methods “Base Jumping” loyalty and membership solution

The Yield

Yield Manager to control rate via the PMS

Closes off low yielding rates when availability becomes high Manually close rates when higher occupancy is expected

Yield manage on line channels

Multiple Channels – SiteMinder / Gomio / HW / Hostelbookers Add Yield Rules – based on beds to sell Increase rates per bed or dorm Eu/$$/GBP etc

Case Study

St Christopher's Hostels – 22 Sites across Europe

The Problem:

High occupancy hostels, insufficient control of rates Many online booking channels

The Solution:

GuestCentrix Channel Manager – with built in rules to increase rates based on occ % Lead rates to automatically assign lower rates for set bed counts on low occ days

Thank You!