T H E C H A M P I O N ’ S G A M E P L A N | W E E K 0 1 W I N N I N G S T R AT EG I E S TO H E L P YO U C R E AT E , B R A N D + S E L L YO U R WAY TO

6 - F I G U R E S O N L I N E

G P 0 1

A N D R E A B O L D E R . C O M

T H E W E E K LY C H A L L E N G E I S …

TO G ROW YO U R E M A I L L I S T BY 1 0 0 S U B S C R I B E R S I N 1 4 DAYS

H OW TO U S E T H I S G A M E P L A N

Using th is weekly gameplan i s s imple ! I f you want to learn how to increase your emai l subscr ibers - fo l low the act ionable s teps prov ided each day.

Why do you want to grow your emai l l i s t , you ask? To se l l more s tuf f , make more money , and ru le the wor ld ! No , but rea l ly :

#1: F i rst of a l l , you own your emai l l i s t . I f Facebook was to fa l l of f the face of the ear th (no pun intended) then that i s an ent i re fo l lowing you ’ve lost . Hav ing people on your emai l l i s t i s someth ing that be longs to you . You own i t !

#2 : Emai l i s personal . People aren’ t necessar i ly hang ing out on your b log a l l day long or wa i t ing for you to post on soc ia l media , but they are check ing for those emai ls on a regular. So , why not meet them r ight where they are? Th is bu i lds re lat ionsh ip , loya l ty and t rust .

#3: Your emai l l i s t leads st ra ight to the money💰 . Cha-ch ing . When done r ight , your mai l ing l i s t has the potent ia l to make you thousands of dol la rs in sa les wi th one c l ick of a but ton . I t ’ s what I l i ke to ca l l push-but ton prof i ts ! Every person on your l i s t i s a potent ia l customer , c l ient , o r reader. Fo l low the s teps g iven for each day to he lp you get more emai l subscr ibers , s tar t ing r ight now!

Emai l Subscr ibers Today : _ _ _ _ _ _ _ _ _ _

Emai l Subscr ibers in 14 Days : _ _ _ _ _ _ _ _ _ _

A N D R E A B O L D E R . C O M

AC T I O N I T E M S

M O N DAY

T U E S DAY

W E D N E S DAY

T H U R S DAY

F R I DAY

SAT U R DAY

Get a re l iable emai l market ing tool where you can s tore your subscr ibers ' emai ls , c reate opt- in forms (a s ignup form where your v is i tors w i l l enter the i r in fo to subscr ibe) , and send emai ls . I use Aweber but there’s Ma i lch imp, GetResponse , Conver tK i t and a s lew of others . The po int - get you one!

Make i t easy for people to s ign up . Create a k i l ler f reebie l i ke an ebook , worksheet , v ideo , pr ivate Facebook group , cha l lenge , emai l course , or rea l pret ty pr intable that i s fu l l of va lue . I f you ’ re th ink ing that g iv ing away your best s tuf f i s a bad idea , read th is b log post HERE then get to creat ing someth ing amaz ing !

Once you ’ve created a k i l le r f reeb ie then add an opt- in box w/a st rong cal l to act ion and a catchy headl ine in a v is ib le par t of your b log or webs i te . In fact put your opt- in in mult ip le p laces . Some examples : Your Homepage, Af ter Your B log Post , About Page , Top Bar , S idebar , Footer , Comment Box + in your Emai l S ignature .

Offer a content upgrade. What the heck i s a content upgrade? Just check out my b log posts and you ’ l l see exact ly what i t i s . I t ’ s the same as "of fer ing a f reeb ie " tact ic but for th is , you ' re of fer ing a spec i f ic bonus that i s re levant to the content your v is i tors are cur rent ly read ing on your b log ( in exchange for the i r emai l address ) .

S U N DAY

Pimp the hel l out of soc ia l media . Soc ia l media i s a powerfu l too l to br ing people to your opt- in and have them s ign up . Use P interest , Ins tagram, Facebook , and Twi t ter to promote your opt- in . These are mass ive soc ia l shar ing p lat forms that can g ive exposure to the f ree th ings you ’ re of fer ing when people s ign up wi th the i r emai l .

Time to snatch up another Gameplan! Check your inbox on Sunday af ternoon to get your hands on next weeks chal lenge. Also , make sure to share your chal lenge results in the For Champion’s Only Facebook Group! We’d love to celebrate your wins wi th you!

A N D R E A B O L D E R . C O M

Plan out your content , yo ! For rea l . To grow your emai l l i s t , you have to produce amaz ing content cons is tent ly. Stay on top of your emai l l i s t . Make i t a pr ior i ty. P lan out your content and schedule i t in advance i f i t i s overwhelming to you . Produce content that i s resu l ts-dr iven and act ionable ; content they would run + l ine up for.

R E S O U RC E S• Aweber : My r ide or d ie emai l market ing tool • My favor i te too l for content upgrades? LeadPages ' lead boxes (popup

box ! )