the challenge of leadership

15
The Challenge of Leadership Martin Mackay CEO Neverfail Group

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The Challenge of Leadership Martin Mackay

CEO

Neverfail Group

2

So You Want to Lead?

Confidential & Private

3

Sure?

Confidential & Private

4

Leadership

Confidential & Private

Before you are a leader, success is all about growing yourself. When you

become a leader, success is all about growing others.

Jack Welch

5

The Good News

Confidential & Private

6

5 Step Process

Define Vision

Set Strategy

Build internal confidence

Grow external

confidence

Measure

Confidential & Private

7

Define the Vision

Confidential & Private

8

A Practical Example: NeverFail

Roots

On the leading edge of

Business Continuity

Agile and focussed

A sense of family

Passion

We deliver

our promises

Vision

I trust Neverfail

to protect my business

What we want customers to say about us

How we behave

What we are when we are at our

best

9

Set Strategy

Innovation

Operational Excellence

Customer Intimacy

Confidential & Private

10

Build Internal Confidence

Confidential & Private

11

Embedding the Right Behaviour

Our image and the customer

experience match

Constantly inside the head of the

customer

Constantly innovating

Brave yet disciplined

Delivering a memorable customer

experience

Company and personal values

align

Roots

Passion

Vision

12

Rebuilding External Confidence

Confidential & Private

13

Measuring Progress

• Quota performance

• Pipeline cover

• Channel effectiveness

SALES MARKETING

• Demand generation

• Brand reputation COMPANY CULTURE

• Employee engagement

• Customer satisfaction

• Innovation

• Revenue growth

• Cashflow & profitability

FINANCIAL PRODUCT

• Product quality

• Release timeliness

14

A Final Thought

Confidential & Private

Whatever you are, be a good one.

Abraham Lincoln

The Challenge of Leadership Martin Mackay

CEO

Neverfail Group