The CEO’s MagOUTLOOKA CEO’S EXECUTIVE EXPRESSION

IS IN THE DRESSING

TOOLS5 THINGS YOU’LL ALWAYS FIND IN

A CEO’S BRIEFCASE

GADGETOVERVIEW OF TODAY’S

SMART CEO’S SMART PHONE

www.theceomag.com | ISSUE AUGUST 2011

MORE THANTHE NET WORTH

DOWNSIZING OR RIGHTSIZINGFOCUS

CEOs OF WALL STREET vs BROAD STREET

Looking at Lagos business life from an international perspective

YOU ARE YOUR BALANCE SHEET

10 Things your balance sheet says about you as a CEO

NIGERIAN STANDARDOR INTERNATIONAL

If you are to rate your brand value, what standard will you use?

BAD ISP . BAD BUSINESSEvery downtime cost you more than

their “We Apologize”

by Adedeji Folami