the business of me - day 3: nuts and bolts of building your business by mark s. luckie
DESCRIPTION
Mark S. Luckie presents the one-hour session, "Nuts and Bolts to Building Your Business," the final session of the free, three-part entrepreneurial webinar, "The Business of Me." Hosted by the Donald W. Reynolds National Center for Business Journalism, this training provides branding, pitching and funding tips for journalists. Check out more on this free training at http://bit.ly/bizofme2013. For more information about free training for business journalists, please visit http://businessjournalism.org. For more entrepreneurial resources, please visit the training archive page at http://businessjournalism.org/2013/06/03/the-business-of-me-2013-self-guided-training/.TRANSCRIPT
FINANCING YOUR BUSINESS!
• Advertising!• Sell a product!• Crowdsourced
funding!• Grants!
Which of the these makes sense for your idea?!
ADVERTISING: BuySellAds!
www.buysellads.com
SELL A PRODUCT: Zazzle!
www.zazzle.com
CROWDSOURCING: Kickstarter!
www.kickstarter.com
GRANTS!
FINANCING YOUR BUSINESS!
• Advertising!• Sell a product!• Crowdsourced funding!• Grants!
CONNECT ONLINE!
• Email!• Twitter!• Hashtag chats!• Video chats!
CONNECT OFFLINE!
• Meetups: http://www.meetup.com!
• Tweetups!• Conferences!• Happy hours!• Social gatherings!
Which of the these could you do and why?!
BUILD AN ONLINE COMMUNITY!
• Start with people you know!• Create community interactions!
• Contribute to other sites!• Maintain visibility!
• Keep them coming back!
• Be consistent!
KEEP GOOD RECORDS!
• Receipts!• Tax records!• Wages!• Licenses!! Photo by flickr user susanorganized
KEEP YOUR BALANCE!
• Current Job vs. New job!• Be inspired!
5 THINGS TO DO NOW!
• Write out your idea!• Identify your audience and how you will
reach them!• Identify potential networking contacts!• Determine potential financial resources!
• Create a rollout plan!
