Copenhagen Institute for Futures Studies Instituttet for Fremtidsforskning

The battleThe battle

• Status 2010

• Where do we go:

”The business of business is business”or”The Corporate Consciousness Revolution”

Copenhagen Institute for Futures Studies Instituttet for Fremtidsforskning

Copenhagen Institute for Futures Studies Instituttet for Fremtidsforskning

Copenhagen Institute for Futures Studies Instituttet for Fremtidsforskning

Copenhagen Institute for Futures Studies Instituttet for Fremtidsforskning

Copenhagen Institute for Futures Studies Instituttet for Fremtidsforskning

Copenhagen Institute for Futures Studies Instituttet for Fremtidsforskning

Copenhagen Institute for Futures Studies Instituttet for FremtidsforskningSoft is nice, Soft is nice, greengreen and and

wrongwrongThe big thing:

The global middleclass

From:”Yes we can”

To:Fiscal Responsibility, Constitutionally Limited Government and Free Markets

15 million North Europeans can be wrongAnd we have to run faster

Globalisation:Pushi Jiazhi (The concept of universal values)

Organizational capacity for change projects is severely limitedData mining, competition, market demands, political demands

Young co-workers:They want to be part of a succes

Copenhagen Institute for Futures Studies Instituttet for Fremtidsforskning

continued…continued…• HR: Are not able to document any real value • CEO´s:

– From engineers to economists to economists

• The business of business is business• Zeitgeist:

– Cut the crap– Sober and down to earth– Listen to the market

• Organizational whipped cream• Give me the money• Success

Copenhagen Institute for Futures Studies Instituttet for Fremtidsforskning

CaseCase• Activities in Africa and South America• Happy co-workers• Happy customers• Environment: So so• Social concerns: Events

– However: Deep knowledge of what happens amongst the worlds poor

• Profit: 1 bill. USD

Copenhagen Institute for Futures Studies Instituttet for Fremtidsforskning

Welcome!Welcome!