the art of networking in today's business environment
DESCRIPTION
I was asked to give this presentation to a group of professionals taking part in a leadership course sponsored by the local chamber of commerce. Most of them were not using social media for professional purposes.TRANSCRIPT
How Networking Works
Go to a networking event or conference (and
probably pay for it)
Introduction via mutual acquaintance
Cold-calling
Traditional Networking
Benefits:
Meeting people
Supported by traditional organizations
Challenges:
Can be hard for introverts
Hard to know if your efforts are on target
Can feel forced
Linked In
Basics
Profile
Groups
Companies
Search
Power of Connections
Recommendations & Expertise
Great for event-based networking
Hashtags
Check-ins
Search by location
Search by profile information
Search all of Twitter for content
Great if you’re already on it
Groups and events
Likely to merge personal and professional lives
Pros and cons
Privacy settings
