the 'abe approach' to content marketing
DESCRIPTION
Stop forcing it. Start educating...TRANSCRIPT
http://www.mediabistro.com/alltwitter/online-time_b22186
http://blog.kissmetrics.com/best-businesses-teach/
More about what KISS does -> http://www.blueglass.com/blog/successful-content-marketing/
http://theoatmeal.com/comics/making_things
http://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action.html
http://www.lanechangeconsulting.com/portfolio-item/47/
http://www.toprankblog.com/search-marketing-blogs/
• http://contentmarketinginstitute.com/measuring-success/
• http://www.convinceandconvert.com/content-marketing-2/a-field-guide-to-the-4-types-of-content-marketing-metrics/
• http://searchenginewatch.com/article/2202915/Top-5-Micro-Conversions-You-Should-Measure
http://www.copyblogger.com/content-marketing/