the 4 step method to solution based marketing

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The 4 Step Method To Solution Based Marketing By Tj Gipson

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When it comes to building your business online, you can do it one of 2 ways. Make the wrong move, and it could cost you your business. This will show you how not to do that! Enjoy :-)

TRANSCRIPT

Page 1: The 4 Step Method To Solution Based Marketing

The 4 Step Method To Solution Based

Marketing

By Tj Gipson

Page 2: The 4 Step Method To Solution Based Marketing

This Slide Is For You If…

-You want to sell more stuff on the internet

- You want to be known as an authority in your niche

- You’re just one cool mofo and that’s all there is to it

-If you’re in a business opportunity, internet or network marketing.

Page 3: The 4 Step Method To Solution Based Marketing

There Are Really 2 Ways To Sell Stuff Online…The look at me I’m cool method-(This is the way most guru’s sell.)

“Hey look at me. Ima cool guy with cool stuff and if you want to be cool like me…buy my stuff!”

Page 4: The 4 Step Method To Solution Based Marketing

The 2nd Method Is Solution Based

Solution based marketing looks like this:

-Identify the problem

-Get your prospects attention

-Demonstrate you can help

-To them where to get more help

Page 5: The 4 Step Method To Solution Based Marketing

Why The “Look At Me I’m Cool Method Doesn’t Work AnymoreAs you can imagine, no one cares how “cool” you think you are. In fact, here’s a good rule of thumb.

-If you wouldn’t present your method in front of someone, you probably shouldn’t use it.

Can you imagine this method in front of someone? They’d probably think you were a little

Strange…

Page 6: The 4 Step Method To Solution Based Marketing

Why Solution Based Marketing Works 97.7% of people will never

make a penny online. In fact, loads of people are left feeling like this every single day…I call this:

“The how come I cant sell diddly face.”

Page 7: The 4 Step Method To Solution Based Marketing

Why Solution Based Marketing Works Continued

If you can:

IDENTIFY PROBLEM GET ATTENTION

TELL THEM WHERE

TO GET MORE HELPHELP THEM

Page 8: The 4 Step Method To Solution Based Marketing

Step 1- Identify The ProblemThis is really the easy part. You just want to make sure it’s a pressing problem. The biggest ones online are always

-Traffic

-Conversions

-Writing Articles/Blogposts

Page 9: The 4 Step Method To Solution Based Marketing

STEP 2- GRAB THEIR ATTENTION

This is a 4 part step. This includes:

-Bring the problem into the light

-Validate that problem with facts

-Make them feel the pain of that problem

-Offer the solution

Page 10: The 4 Step Method To Solution Based Marketing

STEP 2- GRAB THEIR ATTENTIONHERE’S AN EXAMPLE OF THAT:

“Struggling with traffic”

“ Most people struggle with this. In fact 97.7% of people struggle with this per home based

business magazine”

“Which is huge problem. No traffic means no sales. No sales means no money. No money

means no business.”

“But I have a way to help you”

Page 11: The 4 Step Method To Solution Based Marketing

Step 3- Show Them You Can Help ThemYou do that by…get ready…

SHOWING THEM YOU CAN ACTUALLY HELP THEM…LOL

You basically demonstrate you can help them by giving them R.I.A. Results In Advanced

Page 12: The 4 Step Method To Solution Based Marketing

Step 3- Show Them You Can Help ThemShow them how they can solve their problem. That can be done with:

-video training

-webinar

-article/blogpost

Page 13: The 4 Step Method To Solution Based Marketing

Step 4- Tell Them Where To Go To Keep Getting HelpOnce you’ve shown them you can help them. Tell them where they continually get “that type of help”

You can do that with:

-newsletters

-Facebook Fan Page

-Private Facebook Groups

-Inner Circles

Page 14: The 4 Step Method To Solution Based Marketing

And Those Are The 4 Steps

The reason you want to market this way is the goodwill it shows to your marketplace.

Making money is beneficial. But having people who love your stuff is better. Because it takes care of the timeline for most marketers

Which is….

Page 15: The 4 Step Method To Solution Based Marketing

R.I.A -TIMELINE

LEADS CUSTOMERSYOU REPEAT

CUSTOMERSVALUE GOAL

OUR JOB IS TO GET LEADS, TURN THEM INTO CUSTOMERS,

TURN THOSE CUSTOMERS TO REPEAT CUSTOMERS…AND

YOU DO THAT BY PROVIDING THE MARKETPACE WITH

CONSITENT VALUEABLE INFORMATION YOUR PROSPECTS

CAN USE. YOU HELP THEM, AND IN TURN, THEY HELP YOU!

Page 16: The 4 Step Method To Solution Based Marketing

THANKS FOR READINGI hope this gave you an “a-ha” moment. If it did then

CLICK HERE TO COME TO WEBSITE AND DOWNLOAD YOUR FREE CHEAT SHEET

THAT WILL SHOW 4 STEPS TO GET 100 PLUS LEADS PER WEEK

http://sophisticatedsponsorship.com/follow-exact-4-steps-get-100-leads-per-week/