That was Just The Start…

Success by Numbers

•060110 Launch•14,000 audience in France via Media Partner•7,000 website visits•2,000 live members across fourteen countries•220 Delegates to 1st NBTA Europe Conference•152 Participants in 1st NBTA Europe Research•30 Qualified NBTA Europe CTE Designates•9 GLP Scholarships•7 Association Partners•3 Virtual Forums•1 European-driven, Buyer-led Pan-European

organisation for the first time

MuscleMuskel

SensesZintuigen

Heart & LungsHart & Longen

Success by Numbers3 Critical Parts

83% found the networking “good” or “excellent” 94% stated that the conference was “better than” or “equal to” other European conferences82% feedback score for content91% set conference objectives95% achieved them

Success by NumbersConference

“All in all it was a great conference with lots of networking opportunities. The evening function was excellent. “

“Great to see a conference Buyer Focused” “Very nice event, great outcome/attendance for the first event, high expectations for next time :-)”

Success by WordsConference

•Access to www.NBTAEurope.org member zone with over 70 resources/papers/research/templates•Access to ICARUS resources•Member rates for NBTA US conference•Member Rates for European Conferences •Complimentary Webinars and Virtual Forums•Member rates for Partner Conferences (e.g. ITM)•Access to On-line Networking tool •Access to NBTA Benchmarking Tools

• Airfares (Being Europeanised)• Hotel Rates(Being Europeanised)• Car Hire Rates (Being Europeanised)• Managed Travel Index• CSR Programme Measurement• Risk Management Measurement

What Members Get Now

The On-Line Network

The Benchmarking tools

•Member rates for CTE and GLP Qualifications•Free Subscription to Smart Mobility Management magazine & website•Industry Affairs Representation in Brussels and Washington•Access to ICARUS tools

What Members Get Now

GBTA

NBTA NBTA

EVENTS

EDUCATION

RESEARCH

ADVOCACY

LEADERSHIP

COMMITTEES

TASK FORCE

LOCAL

CHAPTERS /

COUNTRIES

Knowledge & NetworksComing in 2011

Global Business Travel Association

…and being added in 2011

•European expansion into other regions (with partners or independently) •Migration to the Global Business Travel Association (GBTA)

• Single global collaboration platform• Centralised “glocal” resources (papers, templates, research, benchmark tools)• Central, Global ICARUS resource for all CSR needs

• More Virtual Forum Locations & Webinars•CTE rolled out to Nordics & Netherland in addition to UK & France•SMMP introduced to Europe•GLP Scholarships repeated for members•NBTA Quarterly Business Travel Outlook – macro projections against an index•Enhanced conferences & events…

The 3rd Dimension•Buyer stakeholder groups (IT, HR, Legal)•Hidden supplier elements•“My Conference” – Give & Take approach•Alternative session formats•Northern Europe location•350-400 delegates

…and in 2011

Travel & Meetings Manager

ITHR

Legal

Fleet

Procurement

Communications

Marketing

OperationsCSRSafety/Health

& Environment

(SHE)

Compliance

Telecoms

Security

Finance

Group Insurance

Facilities

Our Approach to the Future

A Partnership For “Mobility”

Meetings LabNBTA EuropeConference

NBTAConvention

CTE

E-Networking

ICARUS Updates

Q1 Q2 Q3 Q4M

em

bers

Co

nte

nt

Re

ven

ue

GLP

NB

TA

Eu

rop

e ETBA

Special Member Rates

Member Benefits

Virtual Forum

Education

Miscellaneous

Knowledge

NBTA Europe Research

NBTA Research NBTA Europe Research

NBTA Research

ICARUS Webinar

ICARUS Webinar

Virtual ForumVirtual Forum

Benchmarking

Partner Reports & Research

CCTE

I-Awards

NBTA Resources/Templates

Partner Forums & Conferences

Partner Quals

Created and run by EuropeansFor EuropeansIn partnership…