text mining of open ended responses
TRANSCRIPT
What we offer?
We offer tabulation, analysis and identification of areas for improvement
by deciphering volumes of verbal feedback using proprietary Text Mining
software.
How we do it?
Most of the feedback services have an open ended question which
generates a voluntary feedback in the text form (Typically the ‘would you
recommend’ question from FFT survey). Many times, these responses are
more important than responses from close ended questions. This is because it is a voluntary feedback
and often cites specific instances and provides valuable insights. The problem is the volume of text
and inability to present computing systems to disaggregate each sentence and regroup them into
meaningful categories so that the responses can be analysed to make the text data actionable.
We have developed a text mining software which can aggregate meaningfully such feedback, clean it
( spelling errors can defeat the entire purpose) convert the text into numbers, tabulate it into
meaningful categories and estimate its incidence and subsequently use statistical analysis such as
cluster analysis ( to find out broader themes), correspondence analysis( to see if specific type of
feedback is more related to specific entities such as models, dealers, regions ) etc.
What you have to do?
All that you have to do is send us the text response of each respondents in a given period ( say on
weekly basis) with the demographic data without name and/or address of the particular respondent.
We then collate all the text together, label it with demographic data and process it with our software
to come up with a report. An illustrative report is demonstrated on the following pages.
Contact us for more information.
Metric Consultancy (UK) Limited
5th Floor, Newbury House, 890-900, Eastern Avenue, Newbury Park, Ilford Essex-IG2 7HH T: +44 (020) 30226063 M: +44 07884 448832 E: [email protected] http://www.metricglobal.com
HOW DO I HANDLE VOLUME OF TEXT FEEDBACK?
Report on Hospital Services (combined Report for all locations)
©Metric Global
REPORT ON HOSPITAL SERVICES (Combined Report for all locations)
December 13, 2012
Report on Hospital Services (combined Report for all locations)
©Metric Global
Overall: Sample Size (N)= 3,344
Ranking of Location:
Location % Compliment % Criticism % Compliment-Criticism
Rank
Location 34 69.2 30.8 38.5 1
Location 9 66.7 33.3 33.3 2
Location 20 62.1 37.9 24.1 3
Location 19 58.7 41.3 17.5 4
Location 44 52.2 47.8 4.5 5
Location 31 50.8 49.2 1.7 6
Location 15 50.0 50.0 0.0 7
Location 40 47.0 53.0 -6.0 8
Location 23 46.8 53.2 -6.5 9
Location 30 46.5 53.5 -7.0 10
Location 25 44.4 55.6 -11.1 11
Location 27 44.3 55.7 -11.4 12
Location 43 43.8 56.3 -12.5 13
Location 28 42.9 57.1 -14.3 14
Location 24 42.5 57.5 -15.0 15
Location 33 42.5 57.5 -15.1 16
Location 32 39.7 60.3 -20.5 17
Location 7 38.6 61.4 -22.9 18
Location 35 37.8 62.2 -24.4 19
Location 8 37.8 62.2 -24.4 20
Location 17 37.5 62.5 -25.0 21
Location 21 32.1 67.9 -35.7 22
Location 39 25.5 74.5 -49.1 23
Location 14 25.0 75.0 -50.0 24
Location 38 1.5 98.5 -97.1 25
Note: Due to small sample size, analysis is not done for Location number 13, 16, 36, 37 & 42.
42%58%
0.0
20.0
40.0
60.0
80.0
Compliment Criticism
Report on Hospital Services (combined Report for all locations)
©Metric Global
Overall Analysis :
Sub Category wise:
53%
21%
14%
12%
Compliment
Staff
Environment
Service
Overall experiences
25%
12%
54%
9%
Criticism
Staff
Environment
Service
Overall experiences
1%
42%
82%
29%
51%
95%
74%
9%
0%
30%
11%
42%
46%
96%
32%
99%
58%
18%
71%
49%
5%
26%
91%
100%
70%
89%
58%
54%
4%
68%
Waiting time
Appointment Process
Behavior of Doctors
Behavior of Reception staff
Overall experiences
Behavior of Other staff
Ambience / Cleanness
Opening / closing time
Telephone Service
Entrainment (TV, Games, more toys for children..etc)
Number of Staff (Doctors, Nurses, reception staff..etc)
Seating arrangement / Waiting area
Correct Diagnosis & treatment
Location
Amenities (Tea machine, drinking water)
Compliment Criticism
Report on Hospital Services (combined Report for all locations)
©Metric Global
Category wise analysis:
Hospital Staff:
Environment:
43%
15%
35%
2%
4%
Compliment
Behavior of Doctors
Behavior of Reception staff
Behavior of Other staff
Number of Staff (Doctors, Nurses, reciption staff..etc)Correct Diagnosis & treatment
14%
55%3%
20%
8%
Criticism
Behavior of Doctors
Behavior of Reception staff
Behavior of Other staff
Number of Staff (Doctors, Nurses, reciption staff..etc)Correct Diagnosis & treatment
52%
14%
13%
17%
4%
Compliment
Ambience / Cleanness
Entrainment (TV, Games, more toys for children..etc)
Seating arrangement / Waiting area
Location
Amenities (Tea machine, drinking water)
24%
41%
24%
1%
10%
Criticism
Ambience / Cleanness
Entrainment (TV, Games, more toys for children..etc)
Seating arrangement / Waiting area
Location
Amenities (Tea machine, drinking water)
Report on Hospital Services (combined Report for all locations)
©Metric Global
Category wise analysis:
Service:
Criticism : Association with locations : Acute pain points
2%
89%
9%0%
Compliment
Waiting time
Appointment Process
Opening / closing time
Telephone Service
46%
23%
16%
16%
Criticism
Waiting time
Appointment Process
Opening / closing time
Telephone Service
Behavior of Reception staff
Opening / closing time
Entrainment (TV, Games, more
toys for children..etc)
Waiting time
Appointment Process
Telephone Service
Overall experiences
Location 7
Location 8
Location 9 Location 14
Location 15
Location 17
Location 19
Location 20
Location 21
Location 23
Location 24
Location 25
Location 27
Location 28
Location 30
Location 31
Location 32
Location 33
Location 34
Location 35
Location 38
Location 39
Location 40
Location 43
Location 44
Report on Hospital Services (combined Report for all locations)
©Metric Global
Compliment Association with locations (Role Models)
Behavior of Reception staff
Behavior of Doctors
Behavior of other staff
Ambience / Cleanness
Entrainment (TV, Games, more
toys for children..etc)
Appointment Process
Overall experiences
Location 7
Location 8
Location 9
Location 14
Location 15
Location 17
Location 19
Location 20
Location 21
Location 23
Location 24
Location 25
Location 27
Location 28
Location 30
Location 31
Location 32
Location 33
Location 34
Location 35
Location 38
Location 39
Location 40Location 43
Location 44