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TEST. http://gothamschools.org/wp-content/uploads/2008/09/test.jpg. YOUR MINDSET : use your prototypes as a probe to continue to gain empathy for your users. EMPATHIZE. TEST. EMPATHIZE. what new information do you have about how your SOLUTION addresses that need?. - PowerPoint PPT Presentation

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TEST

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http://gothamschools.org/wp-content/uploads/2008/09/test.jpg

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EMPATHIZE

TEST

YOUR MINDSET: use your prototypes as a probe to continue to gain empathy for your users

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EMPATHIZE

TESTwhat new information do you have about

NEEDS?

what new information do you have about

how your SOLUTION

addresses that need?

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HOW TO TEST: let the user experience the prototype

set the scene for the new world with your prototype

give a short explanation to set context

act like a guide (not a lead)

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HOW TO TEST: observe the experience

capture what worked, and what didn’t work

see how people use and mis-use your prototype

listen > talk to give users a chance to interpret

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HOW TO TEST: engage the user

iterate on the fly to communicate learnings

ask specific, open-ended questions

remember: the user is the expert

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quotes & defining words

thoughts & beliefs

actions & behaviors

feelings & emotions

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