ten ways to make your story more engaging
DESCRIPTION
Find out how to make your news stories more engaging from this workshop at the Asian American Journalists Association Convention 2013.TRANSCRIPT
Ten Ways to Make Your Story More Engaging
AAJA Convention 2013 New York
#aajatop10
#aaja13
Speakers
Sharon Pian Chan
@sharonpianchan Associate Opinions Editor, Seattle Times
Mandy Jenkins
@mjenkins Interactives editor, Digital First Media
George Kiriyama
@georgekiriyama News Reporter, NBC Bay Area News
Jamshid Mousavinezhad
@newsday Editor in Chief, Newsday.com
Ruth Spencer
@ruths Community Coordinator, Guardian U.S.
#aajatop10
1. Value the reader/listener/viewer
#aajatop10
Ask for and value user contributions
#aajatop10
Make it prominent #aajatop10
Feature what users share #aajatop10
2. Broadcast with them: Google Hangout
Google Hangouts www.google.com/hangouts
#aajatop10
3. Order from chaos: Structured comments
Structured comments ask and ye shall receive
The ask:
#aajatop10
Structured comments ask and ye shall receive
More comments per page
Useful contributions for reporting
#aajatop10
4. Follow them: Tumblr
Tumblr: make it social
http://english2english.theguardian.com #eng2eng
#aajatop10
5. Your Swiss army knife: The many uses of
Google Forms
The many faces of Google forms #aajatop10
The many uses of Google forms
Add perspective to your stories:
http://gu.com/p/3fbfk http://gu.com/p/3e4bn
#aajatop10
The many uses of Google forms
Create stand-alone features:
http://gu.com/p/3fhqk http://gu.com/p/3dngy
#aajatop10
The many uses of Google forms
Create a network:
http://gu.com/p/3gzh9
#aajatop10
Google Forms + Mapalist #aajatop10
6. Map it: Google Maps
Google Forms + Maps #aajatop10
Google Forms + Maps #aajatop10
Crowdmap & Ushahidi #aajatop10
7. Be there with them: In real life
Meet Readers IRL
More Ways to Meet Readers IRL
Office hours and meetups in the community Public spaces in the newsroom Open news meetings
#aajatop10
8. Talk them: Live chats
Live chats www.scribblelive.com
#aajatop10
9. Show them: Photos
Instagram, Flickr, Twitter, email
http://seati.ms/ido74
Tumblr photo submissions
http://peepscontest2013.seattletimes.com/
#aajatop10
10. Be a newsroom advocate for engagement
Be a newsroom advocate for users #aajatop10
Keep diversity in mind! #aajatop10
Top Ten Ways to Engage 1. Value your reader/viewer/listener contributions 2. Google Hangouts 3. Structured comments 4. Tumblr 5. Google Forms 6. Crowdsourced maps 7. In real life 8. Live chats 9. Photo campaigns 10. Be a newsroom advocate
URLs: bit.ly/aajatop10links Slideshow: bit.ly/aajatop10recap
Sharon Pian Chan
@sharonpianchan Associate Opinions Editor, Seattle Times
Mandy Jenkins
@mjenkins Interactives editor, Digital First Media
George Kiriyama
@georgekiriyama News Reporter, NBC Bay Area News
Jamshid Mousavinezhad
@newsday Editor in Chief, Newsday.com
Ruth Spencer
@ruths Community Coordinator, Guardian U.S.