ten tips for word press success
DESCRIPTION
TRANSCRIPT
![Page 1: Ten tips for word press success](https://reader035.vdocuments.us/reader035/viewer/2022062511/54c732db4a7959126e8b4661/html5/thumbnails/1.jpg)
Is WordPress Right For You?Using WordPress for your business…as a “blog” or an entire website
![Page 2: Ten tips for word press success](https://reader035.vdocuments.us/reader035/viewer/2022062511/54c732db4a7959126e8b4661/html5/thumbnails/2.jpg)
10 Tips For WordPress Success
Evaluate whether WordPress is the right choice for you and/or your business
Familiarize yourself with the role of designers, developers and programmers.
Learn why “The web is not print.”
Keep your domain registration and hosting passwords where you can find them!
Make sure that your website hosting supports WordPress
![Page 3: Ten tips for word press success](https://reader035.vdocuments.us/reader035/viewer/2022062511/54c732db4a7959126e8b4661/html5/thumbnails/3.jpg)
10 Tips For WordPress Success
Be prepared to spend 10-40 hours learning how to use WordPress or paying someone else for your updates.
Choose a theme that you are wild about and be prepared to live with it.
Avoid custom-coded sites unless you have very specific needs.
Work with someone who is the right “fit” for your skill level
Understand the difference between WordPress.com and Wordpress.org.
![Page 4: Ten tips for word press success](https://reader035.vdocuments.us/reader035/viewer/2022062511/54c732db4a7959126e8b4661/html5/thumbnails/4.jpg)
Is WordPress the right choice?
What is WordPress and is it the right choice for you and/or your business?
WordPress is a Content Management System (CMS) which is different from an HTML website.
Examples are: Drupal, Joomla, WordPress. They are created using a different programming language than early websites.
“Free” and “open source” is a relative term. Evaluate your needs: Time vs. Money?
Is WordPress a Website or a “Blog”? It is both!
![Page 5: Ten tips for word press success](https://reader035.vdocuments.us/reader035/viewer/2022062511/54c732db4a7959126e8b4661/html5/thumbnails/5.jpg)
Who Does What?
Familiarize yourself with the role of designers, developers and programmers.
1. Designers: Print-orientation, creative use of type, develop logos, branding. It’s all about art.
2. Developer: Takes the graphic elements and makes them work on the web.
3. Programmer: Mathematics, high skill level.
![Page 6: Ten tips for word press success](https://reader035.vdocuments.us/reader035/viewer/2022062511/54c732db4a7959126e8b4661/html5/thumbnails/6.jpg)
The Web Is Different!
The web is not print.
Have you done your 10,000 hours yet?
15 years designing/developing 100 websites + maintenance on another 25
WordPress is based upon php programming language and utilizes a database for storing content.
![Page 7: Ten tips for word press success](https://reader035.vdocuments.us/reader035/viewer/2022062511/54c732db4a7959126e8b4661/html5/thumbnails/7.jpg)
Where in the world are we?
• Keep your domain registration and hosting passwords where you can find them!
• Domain registration: (example: https://www.gkg.net)
• Hosting services: (example: www.cruzio.com)
• How do I “Login” to WordPress? (http://santa-cruz-web-design.com/wp-login.php)
![Page 8: Ten tips for word press success](https://reader035.vdocuments.us/reader035/viewer/2022062511/54c732db4a7959126e8b4661/html5/thumbnails/8.jpg)
Is your hosting WordPress-Friendly?
Make sure that your domain hosting supports WordPress.
1. Are they offering the latest version of WordPress?
2. Are they too big/too small?
3. Backups? What to they charge to “recover.”?
![Page 9: Ten tips for word press success](https://reader035.vdocuments.us/reader035/viewer/2022062511/54c732db4a7959126e8b4661/html5/thumbnails/9.jpg)
The “overnight” website is a Big Lie
Be prepared to spend 10-40 hours learning how to use WordPress or paying someone else for your updates.
1. Are you a latent geek? Enjoy puzzles and have the patience to figure things out? Does it give you joy?
2. Do you have a specific goal in mind? Fun? Making money? Fun=Free Making $=$2,000-$5,000 investment.
![Page 10: Ten tips for word press success](https://reader035.vdocuments.us/reader035/viewer/2022062511/54c732db4a7959126e8b4661/html5/thumbnails/10.jpg)
Finding a theme…
Choose a theme that you are wild about and be prepared to live with it.
1. How many people are using your theme? (3 or 40,000)
2. What kind of documentation is available for your theme?
![Page 11: Ten tips for word press success](https://reader035.vdocuments.us/reader035/viewer/2022062511/54c732db4a7959126e8b4661/html5/thumbnails/11.jpg)
Watch Out!
Avoid custom-coded sites unless you have very specific needs.
1. Avoid the question “Can you do this?”
2. Get some advice before spend $/commit to a specific plan.
![Page 12: Ten tips for word press success](https://reader035.vdocuments.us/reader035/viewer/2022062511/54c732db4a7959126e8b4661/html5/thumbnails/12.jpg)
Be Prepared To Make a Commitment
Work with someone who is the right “fit” for your skill level or has lots of patience
Work with someone who shares your visual aesthetics
Try to avoid criticizing what you don’t understand
Websites take time to do correctly
![Page 13: Ten tips for word press success](https://reader035.vdocuments.us/reader035/viewer/2022062511/54c732db4a7959126e8b4661/html5/thumbnails/13.jpg)
Free vs. Paid Hosting
What’s the difference between WordPress.com and Wordpress.org?
WordPress.com is free but you cannot “brand it” without paying extra.
It’s expensive to migrate a CMS website. It’s not just files
![Page 14: Ten tips for word press success](https://reader035.vdocuments.us/reader035/viewer/2022062511/54c732db4a7959126e8b4661/html5/thumbnails/14.jpg)
Logging In + the Dashboard
www.santa-cruz-web-design.com/wp-login.php
![Page 15: Ten tips for word press success](https://reader035.vdocuments.us/reader035/viewer/2022062511/54c732db4a7959126e8b4661/html5/thumbnails/15.jpg)
Themes = fun but Frameworks Are Better
Thousands of themes: Pretty but are they practical?
Typically Frameworks like Thesis have optimized CSS, HTML, PHP functions, and SEO
Typically has code that’s written with WordPress standards and best practices
Ease of updating for future releases of WordPress
![Page 16: Ten tips for word press success](https://reader035.vdocuments.us/reader035/viewer/2022062511/54c732db4a7959126e8b4661/html5/thumbnails/16.jpg)
Developing sites with Thesis Framework
34,377 people are using Thesis:Change background colors, Columns (2, 3, 4, +)Easily add new header photoChange fonts
Examples:Vacation RentalReal Estate Advice SiteMusicianHealth Professional SCC Fair FoundationHand-Made Soap Ecommerce
![Page 17: Ten tips for word press success](https://reader035.vdocuments.us/reader035/viewer/2022062511/54c732db4a7959126e8b4661/html5/thumbnails/17.jpg)
E-Commerce Solutions
•Client Maintains•Updates products
![Page 18: Ten tips for word press success](https://reader035.vdocuments.us/reader035/viewer/2022062511/54c732db4a7959126e8b4661/html5/thumbnails/18.jpg)
Collaboration: Dana MacKenzie
• Updated Their Hosting (multiple sites)• Ability to add Images• Add new articles• Add news/publishing tour
![Page 19: Ten tips for word press success](https://reader035.vdocuments.us/reader035/viewer/2022062511/54c732db4a7959126e8b4661/html5/thumbnails/19.jpg)
Nonprofits: Strawberry Fields
Volunteers/staff can make updates
No maintenance costs
Living documents