ten things learned from the world’s fastest growing companies
DESCRIPTION
As presented at the Growth Hacking Conference 2014 in London. What do today's fastest growing companies know that no one else does? It's that growth is about so much more than marketing. After researching dozens of the world's fastest growing startups, here are my ten key takeaways.TRANSCRIPT
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Ten Things Learned from the World’s FASTEST GROWING COMPANIES
@morganb
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1. Growth is NOTHING without the product.
@morganb
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2. Growth is NEVER DONE.
@morganb
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3. Growth is not marketing. MARKETING IS NOT GROWTH.
@morganb
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4. Doing what everyone else is doing is the WRONG STRATEGY.
@morganb
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5. Don’t try to BOIL THE OCEAN.
@morganb
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6. LASTING GROWTH doesn’t come from short term hacks.
@morganb
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7. Do things that don’t scale. BUILD THINGS THAT DO.
@morganb
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8. There are analytics and then there are INSIGHTS.
@morganb
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9. MULTIPLE GROWTH ENGINES can lead to faster growth.
@morganb
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10. There are NO SILVER BULLETS.
@morganb
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11. Growth is a TEAM SPORT.
@morganb
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THANK YOU. @morganb