www.spotsndots.comSubscriptions: $350 per year.

This publication cannot bedistributed beyond the office

of the actual subscriber. Need us? 888-884-2630 or

sales@spotsndots.com Copyright 2018.The Daily News of TV Sales Monday, August 20, 2018

REPORT: MEDIUM ISN’T DYING, JUST ‘EVOLVING’ “What’s TV?” may no longer be as easy a question to answer as it once was thanks to the technological revolution it’s going through. But while plenty of media types are hyper-focused on internet-connected TVs and cord-cutting, a new report shows they’re at risk of missing the big picture. “Amidst this new on-demand reality, old-school linear TV often gets a bad rap. However, contrary to what you may have heard, live viewership isn’t going anywhere,” says the white paper from SpotX, the video advertising platform. The report points out that analysts at Deloitte Global predict traditional TV viewing will likely taper 5 to 15 percent among 18- to 24-year-olds as more switch to internet-based options. But SpotX predicts broadcast and cable TV will as a whole remain “a cornerstone of daily consumption behavior.” Drawing data points from a number of sources, the white paper shows that traditional TV viewing habits are “particularly strong” in the U.S. compared to other countries. Eurodata TV Worldwide data shows the typical person in North America consumes an hour more of television a day compared to other countries around the globe. “Even though there are more ways than ever to watch video, these numbers show that audiences still love linear TV and are far from abandoning traditional live programming,” the SpotX report says. It credits the “enduring appeal” of traditional broadcast and cable TV on its ability to create a communal experience. “Although on-demand usage is increasing, linear television remains popular due to the immediacy of traditional live programming. Just think about the massive audiences drawn to the World Cup or the Game of Thrones season finale,” said Mike Shehan, co-founder and CEO at SpotX. So what is TV today? The answer has “gone beyond” the television set. “It’s expanded into this idea of Total Video, a phenomenon that spans all screens and all streams,” the report says. That’s due in part to improved internet speeds that allow viewers to have a traditional TV experience on any connected device without the need for a cable or satellite subscription. SpotX believes it’s a factor in why time spent on computers, tablets and smartphones keeps rising. Faster mobile broadband will only push that trend along. Consider these two data points: Ookla, the company behind Speedtest, reports fixed broadband speeds jumped over 30 percent last year. At the same time Cisco forecasts that video will reach approximately 82 percent of global internet traffic by 2021, with the vast majority consisting of long-form video-on-demand.

(Continued on page 3)

TELEVISION GOES BEYOND THE TRADITIONAL TV SETADVERTISER NEWS Jeep has announced that Wrangler’s plug-in hybrid is on track for a 2020 launch. The vehicle is part of Fiat Chrysler’s commitment to have 30 models with electrified powertrains by 2022. The Pacifica Hybrid is currently FCA’s only plug-in vehicle and is rated at 32/33 mpg with a 33-mile all-electric driving range... Brands continue to invest heavily in above-the-line content, and television is still seen as the place brands want to be. Advertisers spent $871 million on national TV advertising during the week ending August 12th, including $107 million airing

new commercials. Overall spend was flat compared to the previous week. The top five advertisers, according to Kantar Media, were McDonald’s, Google Chromebooks, Progressive Insurance, Dairy Queen and Ford. The combined top 5 spend was $30.2

million... For perhaps the first time ever, major retailers, including Walmart, Office Depot and Home Depot, are selling bulletproof backpacks or bullet-resistant plates that fit backpacks during this back-to-school season. According to the Travel Goods Association, the U.S. backpack market last year was $3.7 billion, up nearly 10 percent from the prior year... Google is preparing to release a smart speaker equipped with a display for this year’s holiday season, escalating the competition with rivals like Amazon.com and Alibaba Group Holding in the market for voice-activated gadgets. The new product, which is likely to be similar to the Amazon Echo Show, would round out the Google Home range of smart speakers running the artificially intelligent Google Assistant, very much like Amazon’s Alexa. Google hopes to ship some 3 million units for the first batch of the new model of smart speaker that comes with a screen, an industry source said... J.C. Penney closed more than 140 stores last year and faces the prospect it will need to close more soon. Penney has 860 stores in the U.S. and Puerto Rico, and 98,000 workers (says 247wallstreet.com). In its recent earnings report, management said most of its revenue decline was due to store closures. However, the full-year guidance was grim enough to warrant a complete examination of how many locations it can really support. J.C. Penney revenue fell 7.5 percent to $2.76 billion for the period that ended August 4th. Comparable store sales dropped 0.3 percent. The company lost $101 million, compared to $41 million in the same quarter the year before... The National Retail Federation is out with its list of the fastest-growing retailers in the U.S. See the list HERE... Apcor, the Portuguese cork association, has launched a TV ad campaign targeting the hundreds of winemakers in California’s two prime winemaking regions with the message that cork is the best and most sustainable wine stopper, an important argument for this environmentally conscious community. It is the first televised cork advertising campaign conducted in the U.S.

PAGE 2 The Daily News of TV Sales @ www.spotsndots.com

NETWORK NEWS CBS has landed family comedy The Little Things, starring married comedians Tom Segura and Christina Pazsitzky, with a put pilot commitment. The project hails from Segura, Pazsitzky, The Mick executive producer Scott Marder, 3 Arts and CBS TV Studios. The Little Things focuses on the funny coping mechanisms that get you through the harder parenting dilemmas… Fox has given a put pilot commitment to The Family Practice, an hour-long adoption drama from Life Sentence and Significant Mother creators Erin Cardillo and Richard Keith, director-producer Jason Winer and 20th Century Fox TV. The Family Practice is an emotional procedural set in the world of adoption, from the point of view of an eclectic group of attorneys and social workers who grapple with their own familial dysfunction while striving to create perfect families for their clients… The detectives and attorneys of Law & Order: SVU will have a new face helping them out with cases in the show’s 20th season. Sandrine Holt (Homeland) will have a recurring part in the 2018-19 run as Lisa Abernathy, a clinical psychologist who consults on cases for the Manhattan district attorney’s office, The Hollywood Reporter says. Holt is the third actor to take a recurring part on SVU’s 20th season, which will tie its predecessor Law & Order and Gunsmoke as the longest-running primetime scripted dramas (in terms of seasons). Former Scandal regular George Newbern will play a doctor that has a history — not all of it good — with Rollins (Kelli Giddish), and Dylan Walsh will play a beverage distributor who is respected in the community and is a role model for his kids. Holt already has one SVU appearance to her name, having guest-starred in a 2016 episode as a different character… The Late Late Show’s “Carpool Karaoke” segment with Paul McCartney did so well that CBS is expanding it into a primetime special. Carpool Karaoke: When Corden Met McCartney Live from Liverpool will air tonight at 8 PM (ET). It features new footage from James Corden and Paul McCartney’s tour around the iconic Beatle’s hometown and his performance at a Liverpool pub… Variety reports that NBC News is shaking up the typical methodology of promoting evening news with a new campaign aimed at getting viewers to watch more of Lester Holt. Current promos for NBC Nightly News show the anchor talking to people whose lives have been torn apart by massive flooding. But a new effort amps up the action, and features a whirlwind of jump-cut images depicting Holt talking to a pilot in a plane; stepping along while covering wildfires; and interviewing President Donald Trump. NBC Nightly News is fighting with ABC’s World News Tonight for viewers. The ABC program, anchored by David Muir, has won more viewers overall for 25 consecutive weeks in a category the NBC newscast once dominated regularly... ABC aired a tribute to the late Aretha Franklin on Thursday night, but it couldn’t compete with what was on CBS and NBC. The 20/20 tribute to The Queen of Soul at 8 PM had a 0.8/4 and 4.8 million viewers, trailing CBS’s Young Sheldon encore (1.1, 6.02 million) and NBC’s Ellen’s Game of Games repeat (1.1, 4.84 million).

AVAILS Account Executive: WRAL-FM, Raleigh, N.C., seeks a sales professional to identify, develop and grow new business accounts on our radio, digital and event platforms. Minimum 5 years of broadcast (radio preferred) sales experience preferred. A bachelor’s degree, valid driver’s license with clean driving record and pre-employment drug screening required. CLICK HERE for more information or to apply now. EOE, M/F. All Capitol Broadcasting Company properties are tobacco free. CBC participates in E-Verify. WBBH (NBC) and WZVN (ABC), the Waterman

Broadcasting stations in Fort Myers, Cape Coral and Naples, Fla. (market #56) seeks an Account Executive. This individual will be responsible for securing the largest share of business possible utilizing all of our broadcast and digital assets. Candidate must have knowledge of Wide Orbit Traffic, Wide Orbit Media Sales and possess a minimum of 3 years of television sales experience. Candidate must also have experience and knowledge of digital

advertising. Send resume to: Resumes@water.net. EOE. WRCB-TV in Chattanooga, Tenn., is seeking a CONTROLLER. The Controller is responsible for all accounting, financial record keeping of the division. The Controller applies corporate financial, accounting policies and procedures to help achieve financial accuracy. An essential responsibility is to train, recruit, hire administrative staff members as needed. Two-year degree in accounting required, four-year preferred. Other four-year degree acceptable if accounting studied. Three years’ experience as a Controller/Accountant, one-year supervisory responsibility required. Resumes only to pteague@wrcbtv.com. EOE WAVY-TV10 and WVBT FOX43 in the Norfolk, Va., market seeks a results-driven Account Executive. This experienced sales professional must have a winning attitude and a desire to succeed! Responsibilities include managing agency business, new business generation, client relationship building, proposal preparation and presentation to a diverse customer base. The position requires excellent communication, customer service, and time-management skills. To be considered for this job you must APPLY ONLINE. No calls. Pre-employment background and DMV check. EOE/M/F/V/D See your ad here tomorrow! CLICK HERE for details.

U.S. CONSUMERS DON’T LIKE INFLATION In July, core inflation in the U.S. notched its biggest annual increase since September 2008. In August, consumers noticed. According to the University of Michigan’s first look at consumer sentiment in August, consumers’ assessment of current economic conditions declined due to, “much less favorable assessments of buying conditions, mainly due to less favorable perceptions of market prices.” In other words, things got more expensive and consumers pulled back. U of M’s headline consumer sentiment index slipped to 95.3 in the beginning of August, down from 97.9 at the end of July and the lowest reading in 11 months.

8/20/2018

Jimmy Fallon

Home Depot just had its best quarter in company history.

When asked what they’ll do with the money, Home Depot said,

“Hire a second employee.”

The Daily News of TV Sales @ www.spotsndots.com PAGE 3

WALMART EYES VIRTUAL REALITY SHOPPING Trekking through a crowded, cavernous Walmart supercenter isn’t much fun. But what if you could do it from the comfort of your own home through virtual reality? Bloomberg News, citing filings with the U.S. Patent and Trademark Office, says the world’s biggest retailer wants to find out. The company has applied for two patents that detail a “virtual show room” and fulfillment system that would connect shoppers clad in VR headsets and sensor-packed gloves to a three-dimensional representation of a Walmart store. Customers could wander digital aisles from home and “grab” items, which would be immediately picked and shipped from a fully automated distribution center. “Walmart knows that its stores are too big and unwieldy for people,” says Zoe Leavitt, a managing analyst at patent researcher CB Insights. The filing is part of Walmart’s recent push into virtual reality, an area that holds promise for brick-and-mortar retailers struggling with the massive costs associated with store upkeep and labor. In February the retailer acquired Spatialand, a startup that makes software tools to create virtual-reality experiences. Walmart is moving aggressively into the digital realm at the same time that Amazon and other technology companies are looking to establish a brick-and-mortar presence. Amazon acquired Whole Foods Market last year and is also opening cashier-less stores, while Google is planning a retail flagship store in Chicago, the Chicago Tribune says.

MORE U.S. WORKERS ARE DECIDING TO STAY PUT The Wall Street Journal says fewer U.S. workers are moving around the country to seek new job opportunities, as changing family ties and more openings near home make people less willing to uproot their lives for work. About 3.5 million people relocated for a new job last year, according to U.S. census data. That represents a 10 percent drop from 3.8 million in 2015. The numbers have fluctuated between 2.8 million and 4.5 million since the government started tracking annual job-related relocations in 1999, but have been trending lower overall, even as the U.S. population grew by nearly 20 percent over that stretch. Experts cite a number of factors that in some periods have kept people in one place, including a depressed value for their home or limited job openings. In the current strong economy, real-estate values have rebounded, but that has made housing costs prohibitively high in some regions where jobs are abundant, such as major East and West Coast cities. And while more positions are available, often at better pay, many people aren’t interested in relocating for family reasons or because they can get a better job nearby without the disruption and expense of moving. In addition, people with children are less likely to move after a divorce than they were in prior decades, as more parents opt for shared-custody arrangements that include their children living with them for periods of time, according to Thomas Cooke, a sociologist at the University of Connecticut who studies U.S. mobility patterns. Cooke said adults increasingly make decisions with their children’s input, partly out of a reluctance to disrupt their routines and friendships.

TV ‘EVOLVING’ (Continued from page 1) The white paper says it’s clear technological advances will continue to shift how we define and consume TV and video. But it also means that contrary to popular opinion, traditional TV isn’t “dying” but “evolving” to cater offerings toward the new digital reality. For anyone nervous about how things are going, SpotX says AM/FM radio may be a good comparison. People no longer gather around the radio in the living room, but lots of people still listen in their cars. “Similarly, TV isn’t going anywhere, though it will continue to evolve as programming

surfaces on new screens and streams, heralding the era of Total Video,” it says.Download the white paper HERE.

ECONOMIC NEWS The Conference Board Leading Economic Index for the U.S. increased 0.6 percent in July to 110.7, following a 0.5 percent increase in June and a 0.1 percent increase in May. “The U.S. LEI increased in July, suggesting the U.S. economy will continue expanding at a

solid pace for the remainder of this year,” said Ataman Ozyildirim, director of Business Cycles and Growth Research at The Conference Board. Meanwhile, U.S. home-sale prices increased 5.3 percent year over year to a median of $307,400 in July, according to real estate brokerage firm Redfin. Home sales increased 4.1 percent in July compared to July 2017 as inventory declines continued to moderate. The number of homes for sale in July was down 5.4 percent year over year. This marks the third month of supply declines around 5 percent following 19 months of inventory declines of over 7 percent.

AMAZON EYES DVR, COMPETITION WITH TIVO Bloomberg says Amazon, looking to compete with TiVo and Sling TV DVR technology, is developing a digital TV recording machine that allows for streaming of video content to digital devices. The unit, with a working name “Frank,” would include physical storage and connect to Amazon’s existing Fire TV boxes and its Echo home speakers. Current Fire TV boxes can stream live TV programming, but can’t store video content. Video content recorded on the new Amazon device could be streamed later to devices such as smartphones. TiVo, a manufacturer of DVR machines, has 22 million customers worldwide that use its time-shifting technology, and more than 7.5 million in the U.S.

8/20/2018

FunnyTweeter.com

Me: Has anyone ever told you how much we appreciate

you around here?

Coworker: Um, no.

Me: Did you ever wonder why that is?

SATURDAY NIELSEN RATINGS - LIVE + SAME DAY