telematics munich 2009 conference & exhibition brochure

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• Bulletproof Your connected services and solutions strategy: Learn how to remain profitable irrespective of economic conditions by creating and offering on-demand, progressive and cost-effective solutions • Beat the system! deploy ecall today: Assess how third-party solutions are paving the way by offering similar services and learn how to overcome deployment hurdles to make this service commercially viable • Open platform technology gathers Momentum: Assess the potential of open platform technology and evaluate the latest alternatives to decide how to alter existing solutions to make continuous business gains • Lure consumers with addictive navigation & LBs Offerings: How to enhance consumer experience by offering applications like real-time video navigation, quick start technology and more to ensure your offerings stand out in a fiercely competitive market • create a Win-Win relationship Between telematics and insurance industries: Discover which insurance telematics business models will not only prove to be robust and reliable but will also strike the right balance between privacy and efficiency • vital european Wireless technologies explored: Evaluate key opportunities and partnerships that will arise from the deployment of next- generation wireless technologies like LTE, WiMax, 4G etc. to map out business strategies accordingly Gold Sponsors USB Key Sponsor Badge Sponsor Folder Sponsor Bag Sponsor Cocktail Party Sponsor Telematics Platform Sponsor Coffee Break Sponsor 400+ delegates 40+ expert speakers 16+ hours of networking • Over 25 topics 3 focussed tracks FaCt! Over 40 seniOr-LeveL teLeMatics executives, incLuding: Keynotes followed by dedicated tracks on telematics services, navigation and location and leading-edge future trends Co Sponsor Future-Proof Your Offerings By Deploying Connected Services & Solutions to Capture Consumers Organised by MUNICH 2009 TELEMATICS Annual Lanyard Sponsor The Most In-depth & Focussed Conference & Exhibition for the European Telematics Industry SAVE 400 When you register by 28th August Details Inside! November 10th - 11th Hilton Munich Park Munich Germany Open NOW for the full conference programme!

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Telematics Munich 2009 is the most focussed event for the digital automotive, mobile and web industry. Last year's event attracted over 400 of the top level industry leaders and innovators. 40 top level industry Speakers We have secured the leaders and pioneers of the telematics industry to share their future visions and secrets to success with you! They will include BMW, Fiat, Daimler AG, Google, Magneti Marelli, Continental, Nokia, TomTom, Garmin, Volkswagen, Renault, Audi, Nissan, Panasonic, Alpine, Sony Ericsson and Yahoo! amoungst several others.

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Page 1: Telematics Munich 2009 Conference & Exhibition Brochure

• Bulletproof Your connected services and solutions strategy: Learn how to remain profitable irrespective of economic conditions by creating and offering on-demand, progressive and cost-effective solutions

• Beat the system! deploy ecall today: Assess how third-party solutions are paving the way by offering similar services and learn how to overcome deployment hurdles to make this service commercially viable

• Open platform technology gathers Momentum: Assess the potential of open platform technology and evaluate the latest alternatives to decide how to alter existing solutions to make continuous business gains

• Lure consumers with addictive navigation & LBs Offerings: How to enhance consumer experience by offering applications like real-time video navigation, quick start technology and more to ensure your offerings stand out in a fiercely competitive market

• create a Win-Win relationship Between telematics and insurance industries: Discover which insurance telematics business models will not only prove to be robust and reliable but will also strike the right balance between privacy and efficiency

• vital european Wireless technologies explored: Evaluate key opportunities and partnerships that will arise from the deployment of next-generation wireless technologies like LTE, WiMax, 4G etc. to map out business strategies accordingly

Gold Sponsors USB Key Sponsor Badge Sponsor Folder Sponsor

Bag SponsorCocktail Party Sponsor

Telematics Platform Sponsor

Coffee Break Sponsor

• 400+ delegates• 40+ expert speakers• 16+ hours of networking• Over 25 topics• 3 focussed tracks

FaCt!

Over 40 seniOr-LeveL teLeMatics executives, incLuding:

Keynotes followed by dedicated tracks on telematics services, navigation and location and leading-edge future trends

Co Sponsor

Future-Proof Your Offerings By Deploying Connected Services

& Solutions to Capture Consumers

organised by

Munich 2009tElEMAticSAnnual

Lanyard Sponsor

The Most In-depth & Focussed Conference & Exhibition for the European Telematics Industry

SAVE €400

When you register by 28th AugustDetails Inside!

November 10th - 11th • Hilton Munich Park • Munich • Germany

Open NOW for the full conference programme!

Page 2: Telematics Munich 2009 Conference & Exhibition Brochure

A massive rise in consumer demand for connected technologies means that the european telematics market will triple to €1 billion by 2015. In light of this revelation, the annual telematics Munich 2009 conference & exhibition has been devised to ensure you get a piece of the pie!

2009 has witnessed the formation of brand new partnerships and alliances, but with so many power groups it can be virtually impossible to know where to position your business.

With demand for personal connectivity, portable internet access and advanced in-car safety features higher than ever, it can be all too easy to isolate the consumer and lose business if you don’t create the perfect business model.

Fortunately, Telematics Munich 2009 has been created to expertly lead you to success and ultimate telematics supremacy.

After several months of intensive research with hundreds of senior-level telematics professionals, the Telematics Update team have created an agenda that will intelligently assess and answer the challenges you face.

to find out more simply open the brochure.

To discuss your pressing business concerns and reveal key opportunities, we’ve secured over 40 leading names in European telematics. This year you will gain expert insights from BMW, Google, Fiat, continental, nokia, Garmin, Panasonic, tomtom, Volkswagen, yahoo! amongst several others. All our senior-level speakers have been handpicked to help you map-out your future strategy.

this is the industry’s most renowned forum, but don’t just listen to us ...

Don’t delay, register now. Last year’s event was a complete sell-out and places for this year’s show are limited! Registration is easy, simply turn to the registration page to secure your seat AsAP.

I look forward to meeting you in Munich later this year!

Best regards,

Conference Director telematics Munich 2009

Bring your team, save more and learn more. Call +44 (0) 207 375 7585

Telematics Munich 2009 will be more focussed, more intelligent and more up-to-date than ever before

tAKe AdVAntAGe oF tHe lAtest tecHnoloGy trends to Fuel tHe uPtAKe oF connected serVices...

A Selection of Our top level Speakers:

Martin Rossell, Managing Director,

Wirelesscar

Mathieu Verbeeck, Business Development Manager,

Sony

Kevin Link, Vice President,

Hughes Telematics

Dr. Klaus Schaaf, Director,

Volkswagen

Herbet Halamek, Vice President - Sales & Portfolio,

continental

Ralf Lambretti, Director – Telematics, Infotainment and Cabin EE, daimler AG

Francesco Lili, Program Manager, centro recherce Fiat

Vesa Luiro, Director, Contextual Guidance, nokia

Wieland Holfelder, Director – Engineering, Google

Paola Carrea, Director Telematics & Consumer Electronics, Magneti Marelli

“Great audience and exceptional networking. i was able to get the latest updates on services and business models in just 2 days.”

Project Manager, centro ricerche Fiat

“telematics Munich brings together the right people, in the right place, at the right time. don’t miss it.”

Senior Analyst, strategy Analytics

“excellent opportunity to meet and do business with telematics professionals”

Manager, toyota

“telematics Munich is superb for meeting people in one place; and get up to date on the industry trends.”

Business Development, nokia

Page 3: Telematics Munich 2009 Conference & Exhibition Brochure

See Who You’ll Rub Shoulders WithLast year’s event attracted over 400 top level industry leaders and innovators.

Meet, network and do business with the leaders in the digital automotive, mobile and web industry.

Check-out the attendee breakdown below:

We guarantee that YOu’LL Meet seniOr executives With reaL decisiOn Making pOWer and significant industrY infLuence

Turn over for the full conference programme!

The Latest Technologies, Innovations & Business Models Uncovered

PROGRAMME At A GlAncE

DAY 2 – november 11thDAY 1 – november 10th

the essential update on the european telematics market. find out how to create winning strategies to secure ultimate leadership

explore the key drivers behind the latest telematics services in europe to ascertain which service strategy will succeed and at what price-points

Learn how to captivate consumers by offering intelligent navigation and debate the latest LBs trends that are key to capturing consumers

next-generation telematics products, business models and trade secrets divulged to ensure your offerings are at the leading edge of innovation

explore the key drivers behind the latest telematics services in europe to ascertain which service strategy will succeed and at what price-points

Overcome common hurdles to deploy third-party ecall solutions. assess key developments of open platform technology to unlock consumer spend

netWOrking Lunch Break netWOrking Lunch Break

speed netWOrking sessiOnend Of cOnference

netWOrking cOcktaiL receptiOn

teLeMatics services

navigatiOn & LBs track

future trends track

teLeMatics services

5 Essential Reasons to Attend

Attendees By JoB title Attendees By industry sector

Our

Guarantee!

keYnOtes & pLenarY sessiOns keYnOtes & pLenarY sessiOns

WOrkshOp

aM

pM

15%CEO/CIO/CTO/ Presidents

18%General Managers /Company Directors

15%Vice Presidents

8%Account Managers

7%Media

12%Business Development Managers

12%Engineers

11%Marketing Managers

2%Other

10%Hardware Manufacturers

28%OEMs

4%Consultants

14%Solution Developers

12%Application Providers

7%Wireless Carriers

2%Other

10%Device Manufacturers

13%Service Providers

Page 4: Telematics Munich 2009 Conference & Exhibition Brochure

Agenda Day 1 - November 10th 2009

keYnOtes

The Essential Update – Lead the Way in the Growing European Connected Vehicle Market Connected vehicles in Europe will double over the next four years and result in a €6.2 billion market. Find out how to create winning business strategies to secure innovation leadership.

• Evaluate the technologies, market segments, ecosystems and value-chain partners that are vital for success in the European telematics market

• Find out how to prepare solutions to win next-gen consumers. Learn how to devise and deploy new location based services to get a slice of a €1.5 billion revenue opportunity!

• Learn how to integrate the latest trends into future offerings i.e. open platform solutions, powertrain technologies, high-speed wireless capabilities, etc.

Thilo Koslowski, Vice President Automotive and Vehicle ICT, Gartner

The Very Latest Connected Services RevealedThe quest for seamless connectivity has been achieved. Understand how to offer the latest connected services and business models to secure consumer spend!

• Experts dissect the latest connected solutions and services available, including intelligent safety, smart navigation and dynamic traffic applications

• Understand how to deploy the right business model for connected services by examining monthly subscriptions, per-use fees, one-time charge and service bundles

• Discuss how Ford Sync’s low cost approach will compete in a market that is dominated by operator-based safety, security and concierge services

Reinhard Jurk, Head of Product Management, BMW Connected Drive

Wieland Holfelder, Director – Engineering, Google

Klauss Schaaf, Director, Volkswagen

Kevin Link, Vice President, Hughes Telematics

Panel Moderator: Thilo Koslowski, Vice President Automotive and Vehicle ICT, Gartner

Full Circle: The Rise of Vehicle-Installed TelematicsFind out Daimler’s view on the evolution of factory-installed telematics systems and its positioning compared to PND’s (Portable Navigation Devices) and smartphones.

• Understand the design paradigms for future head-units and learn which aspects automotive OEMs will focus on in the future

• Discuss why interfacing to the device and to the vehicle will become an indispensable method of offering in car services and solutions to attract consumers

• Get an exclusive low-down on Daimler’s myCOMMAND prototype for an Internet-centric approach to in-car telematics

Ralf Lambretti, Director – Telematics, Infotainment and Cabin EE, Daimler AG

Exclusive Case Study: Deutsche Telekom’s Connected Life & WorkGain exclusive insight on the product philosophy behind Connected Life & Work. Understand how to use seamless connectivity to offer unique in-car work, home and leisure experiences.

• How to combine mobile, radio and internet connectivity to create personalised services like mass media transfer, downloadable office software and in-car web-conferencing

• Understand how to develop mutually beneficial partnerships and learn how to strike strategic alliances to offer these services to consumers

• Examine how enabling technologies like plug-in devices are key to achieving independent universal connectivity

Dr. Marcus Heitmann, ProjectField Leader AutoMobile, T-Mobile

The Connected Car: Driving the Industry Forward Understand how future telematics trends and market forces will stimulate consumer demand and generate brand loyalty.

• Assess how OEM led cost-reduction strategies, advanced features integration, and the latest government regulations will work together to drive future demand

• Learn how to create addictive driver experiences by using flexible architectures, multiple HMI (Human Machine Interface) technologies hardware platforms etc. to hook consumers

• Hear about the latest services and strategies being employed by dealers and automakers to enhance services and reduce costs

Kevin Link, Vice President, Hughes Telematics

teLeMatics services track Explore the key drivers behind the latest telematics

services in Europe to ascertain which service strategy will succeed and at what price-points

Capitalise on the Resurrection of Insurance Telematics2009 has seen key insurance players enter and re-join the market. Learn how to create the perfect insurance telematics solution to add value to offerings

• Hear exactly what the insurance industry needs from the telematics community to create effective solutions and learn how to perfectly position your offerings accordingly

• Discuss the business model behind deploying embedded insurance solutions and evaluate who you need to partner with for future gains

• Learn effective methods to create the perfect insurance business model by assessing fuel consumption, engine run time, speed, location and behaviour data

Fernando Gomez, Project Leader, Mapfre

Define Business Strategies to Monetise Aftermarket Solutions & ServicesAftermarket solutions are more popular than ever. Discuss how to define a perfect business model to capture this space.

• Learn how to create winning aftermarket business models to offer SVR (Stolen Vehicle Recovery), remote diagnostics and monitoring services to attract consumers

• Assess how to create consumer-friendly business models by analysing real-time driver-performance data and offer attractive cost-savings

• Evaluate how to offer eCall and bCall services on aftermarket solutions and understand how third parties can leverage intelligent self-install features

Bruno Chazalette, Director - Soft Product Strategy, Renault Trucks

How to Launch and Profit From the Latest C2C (Car2Car) TechnologiesGet the low-down on new market dynamics and understand how to create successful offerings by examining exclusive findings from the latest C2C working groups.

• Find out how European automakers plan to deploy C2C technologies and discuss the specially created business models for the C2C sector

• Discover the latest lucrative C2C applications. We explore virtual traffic, adaptive navigation and situation responsive travelling

• Understand how to offer reliable and seamlessly connected C2C applications by combining long and short range communication protocols

Kevin Link, Vice President, Hughes TelematicsSamuel Loyson, Marketing Director - Automotive Services, OrangeDr.Guido Gehlen, Senior Research Engineer, Ericsson GmbHFredrik Åkerlind, Head of Sales - Automotive, Telenor Connexion ABRudy Mietzner, General Manager, Car-2-Car

Deploy Cutting-Edge Usage-Based Charging StrategiesSeveral consumer-facing companies launched usage-based solutions in 2009. Learn how to overcome common hurdles to deploy road tax and insurance solutions now!

• Hear from experts who’ve recently launched usage based solutions and understand how cooperative platforms can help deliver successful offerings

• Find out how to overcome the issue of expensive hardware to offer competitive UBI (Usage Based Insurance) models

• Tackle data ownership head on! Understand how to apply the dispersed data process to dispel consumer fears

Richard Cornish, Business Development Manager, Intelligent Mechatronic Systems

Opening KeynOte

telematics munich

exclusive

Reserve your place today - visit www.telematicsmunich.com/09

Page 5: Telematics Munich 2009 Conference & Exhibition Brochure

Agenda Day 1 - November 10th 2009 Afternoon Track Agenda Day 2 - November 11th Agenda Day 2 - November 11th 2009

navigatiOn & LBs track

Prepare for the Evolution of In-Vehicle Navigation Sales of in-car navigation will rise by 15% in 2010 Explore the latest navigation offerings and see how these solutions will capture a new breed of consumers

• Find out how to future-proof navigation offerings by developing hybrid solutions to offer consumers the exact mix of personalised content to satisfy demand

• Get exclusive data on complex consumer requirements to understand how to unlock wallets and secure ongoing consumer loyalty

• Understand how to strike the perfect balance between mechanical, power and audio integration to offer next-gen navigation systems

Wolfgang Reelitz, Vice President Automotive Sales, TomTom

Captivate LBS-Hungry Consumers - Strategies for Success Revealed!

• Learn how smartphones are transforming consumer expectations by combining Wi-Fi, Bluetooth and GPS technologies to offer high speed navigation

• Assess which smartphone apps will win consumers’ minds and hearts. We discuss downloadable TV, travel guides, interactive gaming, translation and audio-book apps etc.

• Hear how traditional navigation players are giving their business models a boost by creating niche services like photo navigation, quick start technology and lane assist

• Discuss the business benefits behind creating application stores for PNDs and see which players are secretly bucking this trend

Henning Wiedelspuetz, Business Development Manager, GarminJens Redmer, Principal - New Business Development, EMEA, GoogleThomas Nickl, New Business Development, HarmanBeckerRobert Butz, CIO, NavigonVesa Luiro, Director, Contextual Guidance, NokiaPanel Moderator: Roger Lanctot, Senior Analyst, Strategy Analytics

Discover the Latest Speech-Enabled Platforms to Keep the Driver in Control

• Understand how to incorporate the latest speech technologies with connected services and applications to retain driver awareness

• How to use natural language dialogue technology to increase user acceptance of services like voice-activated text messages, music and video playback options

• Learn how to leverage voice-interactive mechanisms for ultimate car and passenger safety

Luisa Cordano, Sales Manager for Embedded Technologies, Loquendo

Determine Winning Strategies to Offer Reliable and Robust Traffic ServicesTraffic is one of the most sought-after telematics services. Learn how to capitalise on demand and create never-seen-before traffic services.

• Find out how create and to deploy personalised traffic services like eco-drive feedback to improve overall driver and journey experience

• Examine findings from MILE (Mobile.Info Live Europe) consortium to uncover strategies for radio-based traffic services

• Understand how to bundle dynamic traffic, UGC (User Generated Content), weather updates etc. to create smart-routing services

Stefan Sellschopp, Project Director CarIT, AudiJohn Holland, CEO, Journey Dynamics

Get Your Devices and Solutions to Multi-task!Learn how to update map and navigation software into the latest CE gadgets.

Mathieu Verbeeck, Business Development Manager, Sony Computer Entertainment Europe Limited

keYnOtes

Beyond the Bubble: Ensure Your Telematics Strategy is Robust and Learn How to Remain Profitable Irrespective of Economic Conditions• Get the latest five year European sales forecasts for different telematics

and connectivity devices and make R&D investments accordingly

• Blow-by-blow account of when eCall will happen and what industry players need to do now to ensure business strategies are re-aligned accordingly

• Learn to discern which telematics and navigation features truly add value to devices and assess how much consumers are willing to pay for these features

• Embedded systems to be rendered uncompetitive in 3 years! How to safeguard existing offerings by adding connected services in a quick and cost-effective way

David McClure, Director of ITS & Telematics, SBD

Fast-track Your Company’s Strategy for Successful eCall DeploymentUnderstand how third-party solutions are offering eCall-like services and find out how to deploy these technologies today!

• Stop waiting around, profit now! Gain expert knowledge on how to deploy a country by country eCall solution

• Tackle the issue of sparsely populated PSAP’s (Public Safety Answering Point) by assessing how to geo-locate data messages to offer ubiquitous solutions

• Learn how to monetise eCall offerings by integrating contactless card transactions like road-tolling, eco-tax and easy parking payment

Harald. T. Trautsch, EVP Business Development & CMO, Octo TelematicsLutz-P. Breyer, BU Infotainment & Connectivity, ContinentalPanel Moderator: Mike Sena, Vice President European Development, Hughes Telematics

Open Platform Technology Is Gaining Momentum. Choose Your Side NowThe GENIVI alliance plans to make open platform technology mainstream. See how to incorporate these principles into your products for market dominance.

• Discuss the lucrative potential of open platform technology and learn how to maintain a competitive edge when operating from open platforms

• Understand alternative solutions like AutoLinQ and learn how to adapt existing platforms for speedy commercial gains

• Assess how open platform solutions with vehicle-specific APIs (Application Programme Interfaces) compare to current market offerings

Herbet Halamek, Vice President - Sales & Portfolio, ContinentalThorsten Kuper, Team Leader OEM Product Planning, Alpine Electronics

Deliver the Ultimate Services Package Understand why European telematics service providers hold a strong global position and find out how to offer the most lucrative solutions.

• Respond to demand! Learn how to offer both car and passenger centric solutions portfolios to satisfy consumer demand and double revenue opportunities

• Discuss the viability of using hybrid systems to offer real-time traffic, USB and Bluetooth capabilities as standard

• Get the essential update on how to implement in-car digital radio and digital television technologies to enhance future offerings

Martin Rossel, Managing Director, WirelessCarPaola Carrea, Director Telematics & Consumer Electronics, Magneti MarelliOren Manor, Director USB Connectivity Solutions Business Unit, Jungo Panel Moderator: Phil Magney, Vice President – Automotive Research, iSuppli

A Fresh Look at the Mobile Operator’s Role• Understand how to use SIM cards to offer telematics fuctionality, airtime and

innovative communication platforms to develop consumer loyalty

• Learn how to offer more than standard GPRS rate plans and embedded SIMS by developing business-focused logistics and operations solutions

• Find out how mobile operators will move into M2M (Machine to Machine) telematics and get expert opinion on how to create solutions for this lucrative market segment

Dan Mårtensson, CMO & VP Automotive Sales, Telenor Connexion

Call +44 (0) 207 375 7585 for Group Discounts & Savings

Exclusive Workshop

BRanD neW

sessiOn

latest scOOp!

Opening KeynOte

Page 6: Telematics Munich 2009 Conference & Exhibition Brochure

Agenda Day 2 - November 11th Agenda Day 2 - November 11th 2009

Topic: Analyse 3D Road Geometry Requirements to Offer Advanced Automotive Applications

SPONSOR: Intermap Technologies®

How to determine a universal set of 3D road geometry standards. We assess coverage and data requirements for in-vehicle applications.

• Understand whether function-class 5 road geometry will be a requirement for ADAS (Advanced Driver Assistance Systems) and fuel efficiency

• Check out the ‘must have’ specifications for 3D road geometry in order to understand how existing solutions need to evolve

• Assess the future of in-vehicle architecture and see how the industry will benefit from 3D road-data standards

Eric Desroche, Senior Vice President – Automotive, Intermap Technologies®

teLeMatics services track

Consolidate Traditional Telematics Offerings on Modern Infrastructure

• How to create and use flexible platforms to deploy wide-ranging services, such as anti-theft vehicle tracking, eCall, Pay-As-You-Drive etc.

• Understand the true potential of open telematics platform and hear how it will work with different types of onboard devices, protocols and mapping systems

• Assess successful roll-out techniques for reliable platforms in order to launch large-scale ITS projects, reduce time-to-market and offer vital applications

Jacopo Bini Smaghi, CEO, Altea

Speaker Name TBC, Telefonica Venuzuela

Expand Horizons and Capture the Lucrative Russian Telematics MarketApproximately 3 million cars sold in Russia in 2008 (PricewaterhouseCoopers). Discuss resulting telematics-based opportunities.

• Hear which systems and services will thrive in the Russian market and at what price points

• Discuss which partnerships are being formed in order to understand how you can join forces with key players

• Assess whether embedded systems and aftermarket tracking systems will co-exist in Russia or will one win-out eventually

Dan Vigdor, CEO, AutoLocator

The Latest Breakthroughs in Advanced SIM Solutions Learn how to deliver reliable voice and data communications to innovative SIM solutions to provide seamless service.

• Find out how to overcome limitations of plastic subscriber identity modules to deploy highly-anticipated telematics systems

• Identify the alternative options available to ensure automotive applications retain functionality under tough environmental conditions

• Discuss real-life solutions adopted by major OEMs and find out which European carriers are at the forefront of enabling a better approach to secure consumer loyalty

Olivier Beaujard, Vice President, Market Development and Regional Marketing, Sierra Wireless

Understand How Enterprises are Leveraging Device Management This cutting edge session will discuss how enterprises are using mobile device management to reduce costs and drive revenue. Full session details available on the website. Go to www.telematicsmunich.com/09

Edward McNeil, Product Manager, Hewlett Packard Mobility Solutions

future trends track Next-generation telematics products, business models and trade secrets divulged to ensure your offerings are at the leading edge of innovation

The Most Compelling Digital Technology Trends Revealed Find out about the latest developments in the digital automotive, mobile and web space and learn how to identify truly bankable offerings.

• Debate how emerging platforms like Google Android will make the navigation space fiercely competitive and hear what you need to do to remain in the game

• Discuss how to offer cutting-edge personalised speed profiles and uncover the business potential behind this service

• Learn how to use map data to offer next-gen driver-assistance services like predictive AFS (Adaptive front-lighting systems), distance control, active stability assistance, etc

Hakan Kostephen, Director - Planning & Innovation, PanasonicAndreas Augusten, Manager – Engineering, ClarionFrancesco Lili, Program Manager, Centro Recherce Fiat Panel Moderator: Dominique Bonte, Analyst, ABI Research

Embrace the Latest European Wireless TechnologiesUnderstand the different architecture and back-haul requirements for next-gen wireless technologies and assess roll-out strategies accordingly.

• Grasp which applications will be possible with high speed LTE technology, by examining video streaming, VoIP (Voice over Internet Protocol) applications and high speed music

• The latest 4G & WiMAx test findings revealed. Find out how to use these results to build profitable strategies

• Evaluate exactly how much consumers will be willing to pay for this new class of wireless technologies, and discuss how to create business models accordingly

Andreas Kohn, Marketing Director - Transportation & Automotive, Sierra WirelessFredric Liljeström, Business Development Director, Telenor Connexion ABEdwin Fischer, Head of Strategy Team Technology - Innovation, Strategy & Architecture, T-Mobile

Advances in HMI Technologies DissectedUnderstand how developments for interactive in-car services will drive HMI technologies to become more intuitive and responsive to applications.

• Assess the latest findings from EU backed HMI working groups and understand how to integrate the ESoP (European Statement of Principles) into future offerings

• Capture the facebook generation by offering both embedded and portable HMI solutions to compliment the radical social networking applications

• Uncover the potential of a completely digitalised dashboard and find out which applications and services can be developed and deployed

Wolfgang Hoefs, Project Officer - Information Society and Media, European UnionGreg Stevenson, Mobile Product Manger, Garmin - Nuvi PhoneSilvio Nasi, Sales Director - Embedded, LoquendoPanel Moderator: Richard Robinson, Principal Analyst – Automotive Research, iSuppli

Make Gains from Real-Time Video Navigation i.e. Augmented RealityAugmented reality has been hailed as the next killer app! Learn how to utilise dynamic video navigation-based content to capture next-gen consumers.

• Take a sneak-peek at the latest video navigation applications that will increase profit. We examine X-ray routing, Wikipedia layers, virtual gadgetry etc.

• Get expert opinion on how to integrate video navigation into current offerings to avoid device redundancy

• Find out how augmented reality will enable lucrative LBS like local job search, ATMs, real estate and location based social networking sites

Claire Boonstra, Co-Founder, Layar

Discern the Value of Geo-informed, Local DataFind out why traditional telematics players need to be partnering or experimenting with online map-based services.

Gary Gale, Director of Engineering, Yahoo! Geo Technologies

BOnus

Reserve your place today - email [email protected]

Exclusive Workshop

emeRging maRKets sessiOn

BRanD neW

tOpic!

Just annOunceD!

Page 7: Telematics Munich 2009 Conference & Exhibition Brochure

Mr / Mrs / Ms / Dr:

First name:

Last name:

Company:

Position/Title:

Telephone: Fax:

Email:

Address:

Postcode: Country:

ReGiSTeR nOW!

terms & conditionsPlaces are transferable without any charge. Cancellations before 30thSeptember 2009 incur an Administrative charge of 25%. If you cancel your registration after 30th September 2009 we will be obliged to charge the full fee.Please note: you must notify Telematics Update in writing of a cancellation, or we will be obliged to charge the full fee. The organizers reserve the right to make changes to the program without notice. For more details visit www.telematicsmunich.com/09

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(payable to First Conferences Ltd)

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NB: Full paymeNt must Be received BeFore the eveNt

1. Your choice of registration package

2. delegate details

date & venueNovember 10th - 11th, Hilton Munich Park, Munich, Germany

3. payment

eArly Bird Price

(Before 18th September)

suPer eArly Bird Price

(Before 28th August)

stAndArd PricePAss tyPe

Gold Pass: 2 day conference pass + access to post conference web-cast

SAVE €400

When you register by 28th August

Please photocopy this form for multiple registrations Choose one of the following payment options:

group discounts Contact the Telematics Update team on +44 (0) 207 375 7585 or at [email protected]

hotel discountsWe have negotiated special hotel room rates for our delegates. Reservation and price details will be sent to you when you register

€1895€1695€1495

(Save €200)(Save €400)

Call: Telematics Update on +44 (0) 207 375 7585

Fax: This form to +44 (0) 20 73 75 7576

email: The Telematics Update Registration Team on [email protected]

Online: Go to www.telematicsmunich.com/09 and submit your details for instant confirmation

mail: This form to Telematics Update Team, 7–9 Fashion Street, London, E1 6PX, U.K.

5 easY WaYs tO

register tOdaY!

silver Pass: 2 day conference pass €1595€1395

(Save €200)(Save €400)

€1795

Call +44 (0) 207 375 7585 for Group Discounts & Savings

organised by

Early Registration For Telematics Munich is a Must Because the Conference Will Sell Out!

Munich 2009tElEMAticSAnnual

Page 8: Telematics Munich 2009 Conference & Exhibition Brochure

thousands of your industry peers have attended telematics Munich in the past; here are just a few names:

Audi

AtX europe

Blaupunkt

BMW Group

BP

caterpillar

centro ricerche Fiat

cobra

continental

decarta

denso Automotive

Garmin

Gartner

Ge

Google

Harman & Becker

Hewlett Packard

HuGHes telematics

inriX

intermap

lG electronics

Magneti Marelli

Mercedes-Benz

Mitsubishi

Motorola

nAVteQ

nissan

nokia

nXP

o2

octo telematics

Panasonic

Qualcomm

siemens

tele Atlas

telenor connexion

t-Mobile

tomtom

Visteon

Vodafone

Volvo

Wirelesscar

Wunelli

Knowledge, Media, Marketing Partners

Open NOW for the full conference programme!

Future-Proof Your Offerings By Deploying Connected Services

& Solutions to Capture Consumers

5 Essential Reasons to Attend

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UnrivalledSpeakerline-Up This is the only event in Europe that has the power to bring you the most senior level innovators and thought leaders in telematics. Over the span of 2 days our dynamic speakers will share their experience, knowledge and passion with you. You will profit from their vision and walk away with superb best practice strategies

TheMoSTFocUSedTopicSeverAfter months of research with the key players in the digital automotive, mobile and web industry, we have developed an agenda to answer all of your questions. All areas of the industry will be carefully dissected and discussed to give you realistic business solutions that match your specific business needs

exclUSiveneTworkingopporTUniTieS Telematics Munich 2009 will give you over 16+ hours of business focused networking to ensure you walk away with a pocket-full of valuable contacts. No other event can put you in the same room as the hard-to-reach senior-level telematics professionals!

Senior-leveldeciSion-MakingaTTendeeSBy attending the telematics community’s favourite event you will rub shoulders with over 400 of the sharpest minds in the industry. Last year’s event attracted senior executives from all over the globe making Telematics Munich a truly international event!

anopenandhoneSTdiScUSSionForUM The annual Telematics Munich 2009 Conference & Exhibition is an independent unbiased event. We will make sure you receive a well-balanced, innovative and informative briefing to enable you to make the best decisions for your business - without the sales pitches!

“excellent opportunity to evaluate the state of the

telematics industry.”

Manager - Connectivity, Toyota

Online: www.telematicsmunich.com/09

email: [email protected]

Call: +44 (0) 207 375 7585

Fax: the form overleaf to +44 (0) 207 375 7576

mail: 7-9 Fashion street, london e1 6PX, uK

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register tOdaY!

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Munich 2009tElEMAticSAnnual

The Most In-depth & Focussed Conference & Exhibition for the European Telematics Industry

SAVE €400

When you register by 28th AugustDetails Inside!

November 10th - 11th • Hilton Munich Park • Munich • Germany