telekinesis tv commerce platform - concept presentation
TRANSCRIPT
The first sofa-centric commerce platform
Founders
Dan MarculescuInnovation
Vlad BomboeTechnology
Clairvoyant
Phil MacartneyCommercial
Ripple PlatformBrand Intelligence. Live.
Inspiration for digital strategies from data-driven insights.
Dragons’ Den
6th DragonIreland’s first live Simulcast game
which viewers could play on desktop and mobile.
A marketer’s dream:
“Let TV viewers buy my brand!”For decades, brands fantasized to allow viewers to act on the impulse to buy items they see while watching TV.
Buy on Impulse – Made Easy
Sell on the spot.TV-Commerce:
The Next Frontier!We know how to get Smart TVs to
allow for a more gratifying purchase experience. And to transform any TV
viewer into a customer.
Our technology allows for any brand to improve the current viewer
experience and to allow consumers to buy on the spot while viewing TV
content.
RotenbergTV-
CommerceThe first TV-Commerce
application developed entirely with Telekinesis. It was launched
successfully on the Romanian market.
Why would brands invest in Smart TV technology?
At least half of TV viewers would buy products straight on TV if they would have the possibility (PayPal research paper, 2012)
Telekinesis enables any business to leverage the commercial potential
of future TV.Brands, TV Broadcasters, Media Agencies, Marketing & Advertising Agencies, Cable Providers, TV Program Producers
TV Campaign
Percentage fee
5%charged on top of media campaign
budget
TV ShopStarting from
£1,000monthly fee
TV MallStarting from
£10,000monthly fee
Smart TVCustom App
Starting from
£5,000monthly fee
Marketing Intelligence
Starting from
£1,500monthly fee
Step 1Channel & Timing Aware
Step 2Sofa Centric
Step 3Content Aware
Our Solution
TV Content Sync Manager・ Product Placement・ Synergy Merchandise・ Advertising with TV Channel Dashboard
Social DesignTo boost sales and improvethe customer experience.
Our Solution
Social AnalyticsSee who is buying in real-time.
Our Solution
TV WalletMultiple payment and multiple shippingoptions in the box.
Our Solution
360⁰ Security LevelYour customers' transactional and personaldata in safety hands.
Our Solution
Semantic Search EngineLet your TV viewers get to yourproducts faster.
Our Solution
Flexible Authentication EnginePick and mix what kind of details your customersneed when registering.
Our Solution
Notification ServicesAllow your TV viewers to know whenthey see a product they can buy.
Our Solution
Sofa-Centric App SuiteConnect you TV Commerce app to yourcustomers smartphones and tablets.
Our Solution
The Journey to Sofa-Centric Shopping