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1 1 For updated information, please visit www.ibef.org Telecommunications MARCH 2013

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Page 1: Telecommunication March 220313

1 1 For updated information, please visit www.ibef.org

Telecommunications MARCH

2013

Page 2: Telecommunication March 220313

2 2

Contents

Advantage India

Market overview and trends

Growth drivers

Success stories: Airtel, Vodafone

Opportunities

Useful information

For updated information, please visit www.ibef.org

Telecommunications MARCH

2013

Page 3: Telecommunication March 220313

3 3

Telecommunications

For updated information, please visit www.ibef.org ADVANTAGE INDIA

Advantage India

Advantage India

• India is the second-largest telecommunications market in the world with 937.7 million subscribers as on September 2012

• With 70 per cent of population staying in rural areas, the rural market will be a key growth driver in coming years

• By end-2012, total telecom outreach in the nation’s rural markets is expected to be close to 40 per cent

• India is expected to feature among the top 10 broadband markets by 2013

• The country has a strong telecommunication infrastructure

• In telecommunication ratings, India ranks ahead of peers in the West and Asia

• The government has been proactive in its efforts to transform India into a global telecommunication hub; prudent regulatory support has also helped

• National Telecom Policy 2012 proposes unified licensing, full MNP and free roaming

Number of subscribers: 1.2 billion

2016E

Number of subscribers: 937.7 million

2012*

Source: BMI (Business Monitor international) Report, Aranca Research Notes: * figure for 2012 is up to September 2012, MNP - Mobile Number Portability, E - Estimates (2016E - estimates for 2016)

Strong demand Attractive opportunities

High ratings Policy support

MARCH

2013

Page 4: Telecommunication March 220313

4 4

Contents

Advantage India

Market overview and trends

Growth drivers

Success stories: Airtel, Vodafone

Opportunities

Useful information

For updated information, please visit www.ibef.org

Telecommunications MARCH

2013

Page 5: Telecommunication March 220313

5 5 For updated information, please visit www.ibef.org MARKET OVERVIEW AND TRENDS

Telecom

• Comprises establishments operating and maintaining switching and transmission facilities to provide direct communications via airwaves

Mobile (wireless)

Fixed line (wireline)

Internet services

• Consists of companies that operate and maintain switching and transmission facilities to provide direct communications through landlines, microwave or a combination of landlines and satellite link-ups

• Includes internet service providers (ISPs) that offer broadband internet connections through consumer and corporate channels

Source: Aranca Research

Telecommunications MARCH

2013

The telecom market is split into three segments

Page 6: Telecommunication March 220313

6 6 For updated information, please visit www.ibef.org MARKET OVERVIEW AND TRENDS

→ Indian telecom sector’s revenue grew by 13.4 per cent to USD64.1 billion in FY12

→ ‘Wireless and wireline’ revenue amounted to USD40.7 billion with a CAGR of 13.2 per cent over FY07-12; revenues from the telecom equipment segment in FY12 stood at USD 23.5 billion as compared to USD23.4 billion in FY11

→ During 2012, India emerged as the world’s second

largest telecommunication market and has the third highest number of internet users in the world

Wireless and wireline revenues in USD billion

Source: Telecom Regulatory Authority of India, Aranca Research Notes: CAGR - Compound Annual Growth Rate

Telecommunications

21.9

26.9 31.7 32.9

35.8

40.7

FY07 FY08 FY09 FY10 FY11 FY12

MARCH

2013

Telecom revenues have been surging ahead

Page 7: Telecommunication March 220313

7 7

1.7

2.2 2.5

3.2

3.6

2006 2007 2008 2009 2010

For updated information, please visit www.ibef.org MARKET OVERVIEW AND TRENDS

Internet access revenues in USD billion

Source: Datamonitor, Aranca Research

Telecommunications

Impressive rise in internet revenues

MARCH

2013

→ Internet access revenues stood at USD3.6 billion in 2010, thereby clocking an impressive CAGR of 20.6 per cent over 2006-10

→ Revenues are forecasted to increase to USD5.9 billion

by 2015

Page 8: Telecommunication March 220313

8 8 For updated information, please visit www.ibef.org MARKET OVERVIEW AND TRENDS

Mobile (wireless) segment’s teledensity

Source: Telecom Regulatory Authority of India, Aranca Research Notes: Teledensity - The number of telephone lines for every 100 people in a country,

GSM - Global System for Mobile Communications, CDMA - Code division multiple access 2012* - the figure for 2012 is up to September 2012

Telecommunications

74.5%

74.2%

63.2%

44.7%

30.0%

20.4%

13.5%

0.00% 20.00% 40.00% 60.00% 80.00%

2012*

2011

2010

2009

2008

2007

2006

MARCH

2013

Mobile teledensity growth continues

→ The mobile segment’s teledensity surged 5.5x from 13.5 per cent in 2006 to 74.5 per cent as on September 2012

→ GSM services continue to dominate the wireless market with an 88.1 per cent share (June 2012); CDMA accounts for the remaining 10.9 per cent

Page 9: Telecommunication March 220313

9 9 For updated information, please visit www.ibef.org MARKET OVERVIEW AND TRENDS

Fixed line segment’s teledensity

Source: Telecom Regulatory Authority of India, Aranca Research Notes: BSNL- Bharat Sanchar Nigam Limited,

2012* - the figure for 2012 is up to September 2012

Telecommunications

2.6%

2.7%

3.0%

3.2%

3.3%

3.4%

3.6%

0.0% 1.0% 2.0% 3.0% 4.0%

2012*

2011

2010

2009

2008

2007

2006

MARCH

2013

Fixed line market is dominated by BSNL

→ During September 2012, fixed line’s teledensity reached 2.6 per cent due to wide usability of wireless segment

→ BSNL continued to lead the segment with a 68.7 per cent share in the total fixed line market (September 2012 figures)

Page 10: Telecommunication March 220313

10 10 For updated information, please visit www.ibef.org MARKET OVERVIEW AND TRENDS

Mobile (wireless services) subscriptions (in million)

Source: Telecom Regulatory Authority of India, Aranca Research Note: 2012* - the figure for 2012 is up to September 2012

Telecommunications

149.6

233.6 346.9

525.1

752.2

893.8 906.6

2006 2007 2008 2009 2010 2011 2012*

MARCH

2013

Strong growth in mobile subscriptions

→ By September 2012, mobile subscriptions stood at 906.62 million; over 2006-12, subscriptions had recorded an astounding CAGR of 35.0 per cent

→ The current urban wireless teledensity is 154.6 and rural teledensity is 39.5

Page 11: Telecommunication March 220313

11 11 For updated information, please visit www.ibef.org MARKET OVERVIEW AND TRENDS

Internet subscriptions (in million)

Source: Telecom Regulatory Authority of India, Business Monitor International, Aranca Research

Notes: CAGR - Compound annual growth rate, BSNL - Bharat Sanchar Nigam Ltd

2012* - Data for 2012 is up to June 2012

Telecommunications

Number of internet subscribers are also going up at a fast pace

8.6 10.4 12.9

15.2

18.7

22.4 23.0

2006 2007 2008 2009 2010 2011 2012*

MARCH

2013

→ Internet subscriber figures went up to 23.0 million in 2012* from 8.6 million in 2006, a CAGR of 17.8 per cent

→ Top 10 Internet Service Providers (ISPs) together hold 94.7 per cent of total internet subscriber base; state owned BSNL is the market leader with 54.6 per cent of market share

→ By 2016, internet subscriptions are expected to rise to 215.0 million, with a penetration rate of 16.2 per cent

Page 12: Telecommunication March 220313

12 12 For updated information, please visit www.ibef.org MARKET OVERVIEW AND TRENDS

Fixed line revenues (in USD billion)

Source: Datamonitor, Aranca Research

Telecommunications

6.6

7.1 7.5

7.9 8.2

2005 2006 2007 2008 2009

MARCH

2013

Fixed line revenues are growing steadily

→ Fixed line revenues increased at a CAGR of 5.6 per cent to USD8.2 billion over 2005-09

→ The market is forecasted to accelerate at a CAGR of 7.2 per cent over 2009-14 (to USD11.6 billion by the end of 2014)

Page 13: Telecommunication March 220313

13 13 For updated information, please visit www.ibef.org MARKET OVERVIEW AND TRENDS

Fixed line market share (2012*)

Source: Telecom Regulatory Authority of India, Aranca Research Note: MTNL - Mahanagar Telephone Nigam Limited,

BSNL - Bharat Sanchar Nigam Limited * - Data for 2012 is up to December 2012

Telecommunications

BSNL is the market leader in the fixed line segment

68.73%

11.1%

10.5%

4.74% 4.1%

0.6% 0.1%

BSNL

MTNL

Bharti

Tata

Reliance

HFCL

Vodafone

MARCH

2013

→ BSNL is the market leader with a share of 68.7 per cent; MTNL comes second (11.1 per cent share)

→ BSNL, MTNL and Bharti together account for over 90 per cent of the total fixed line market

Page 14: Telecommunication March 220313

14 14 For updated information, please visit www.ibef.org MARKET OVERVIEW AND TRENDS

Broadband subscriptions (in million)

Source: Telecom Regulatory Authority of India, Aranca Research Note: 2012* - the figures for 2012 are up to September 2012

Telecommunications

Strong growth in broadband drives internet access revenues

2.1 3.1

5.5

7.8

10.9

13.4

15.1

2006 2007 2008 2009 2010 2011 2012*

MARCH

2013

→ Broadband subscription increased at an impressive CAGR of 46.1 per cent during 2006-11

→ Growth is set to pick up pace even further; the market is set to post a CAGR of 72.1 per cent during 2011-15, with subscriptions increasing to 117.6 million by end-2015

→ Broadband subscription increased by 8.7 per cent to 15.1 million as on September 2012 from 13.4 million in 2011

Page 15: Telecommunication March 220313

15 15 For updated information, please visit www.ibef.org MARKET OVERVIEW AND TRENDS

Market break-up by broadband subscriptions (FY12)

Source: Telecom Regulatory Authority of India, Aranca Research Notes: BSNL - Bharat Sanchar Nigam Ltd,

MTNL - Mahanagar Telephone Nigam Ltd

Telecommunications

BSNL has the major share in broadband subscriptions, followed by Bharti Airtel

64.6% 9.9%

7.6%

18.0% BSNL

Bharti

MTNL

Others

MARCH

2013

→ Of the total broadband subscriptions in the country:

→ BSNL topped with 64.6 per cent of total broadband market share

→ Bharti Airtel followed at the second place with 9.9 per cent of total broadband market share

Page 16: Telecommunication March 220313

16 16 For updated information, please visit www.ibef.org MARKET OVERVIEW AND TRENDS

Key companies in the market

Telecommunications

Company Ownership Presence

Mahanagar Telephone Nigam Ltd (MTNL) Government (56.3 per cent)

Fixed line and mobile telephony (in Delhi and Mumbai), data and internet

Bharat Sanchar Nigam Ltd (BSNL)

Government (100 per cent) Fixed line and mobile telephony (GSM - outside Delhi and Mumbai), data and

internet in 22 circles

Reliance communications ADAG Group (approximately

67.9 per cent) Mobile (CDMA) and Broadband

Bharti Airtel Bharti Group(45.7), Pastel Ltd

(15.57 per cent), LIC India (4.3 per cent)

Broadband and mobile (GSM) in 22 circles

Vodafone Essar Vodafone (74 per cent),

Telecom Investment India (19.5 per cent)

Broadband and mobile (GSM) in 22 circles

Source: Companies’ websites, Aranca Research

MARCH

2013

Page 17: Telecommunication March 220313

17 17 For updated information, please visit www.ibef.org MARKET OVERVIEW AND TRENDS

Notable trends in the Indian telecom sector

Telecommunications

Green telecom

• The green telecom concept aims at reducing the carbon footprint of the telecom industry through reduced energy consumption

• TRAI initiated a consultation process in May 2010, requesting inputs from firms across the telecom value chain to provide recommendations on green telecom’s framework and implementation

Expansion to rural markets

• There are over 62,443 uncovered villages in India; these would be provided with village telephone facility with subsidy support from the government’s Universal Service Obligation Fund (thereby increasing rural teledensity)

• By 2012, the rural subscriber base accounted for 39.2 per cent of total subscriber base, thereby fuelling the sector’s growth

Emergence of BWA technologies

• BWA technologies such as WiMAX have been among the most significant recent developments in wireless communication

• WiMAX is likely to attract around 8 to 10 million subscribers and account for around USD1-1.5 billion in 2012

Outsourcing non-core activities

• As part of the recent outsourcing trend, operators have outsourced functions like network maintenance, IT operations and customer service

Source: Aranca Research Note: BWA - Broadband Wireless Access, TRAI - Telecom Regulatory Authority of India

MARCH

2013

Page 18: Telecommunication March 220313

18 18

Contents

Advantage India

Market overview and trends

Growth drivers

Success stories: Airtel, Vodafone

Opportunities

Useful information

For updated information, please visit www.ibef.org

Telecommunications MARCH

2013

Page 19: Telecommunication March 220313

19 19 For updated information, please visit www.ibef.org GROWTH DRIVERS

Sector benefits from rising incomes, growing young population

Strong

government

support

Inviting Resulting in

Growing demand Policy support Increasing investments

Rising incomes Reduction in the

license fee Rising FDI

Growing young population

Relaxed FDI Norms

Lucrative M&A opportunities

Increasing MOU Encourages firms to expand to rural

areas

Telecommunications

Notes: FDI - Foreign direct investment, MOU - Minutes of use per month and per subscriber, M&A - Mergers and acquisitions

MARCH

2013

Page 20: Telecommunication March 220313

20 20 For updated information, please visit www.ibef.org GROWTH DRIVERS

Telecommunications

→ Rising incomes has been a key determinant of demand growth in the telecommunication sector in India

→ Per-capita income in the country rose at a CAGR of 12.5 per cent over 2001-11 (to USD1,591.5)

→ Strong income growth is set to continue in future as well; IMF forecasts point to a CAGR of 8.2 per cent over 2011-17 (to USD2,428.5)

Rising per-capita income

Source: IMF, Aranca Research

-5%

0%

5%

10%

15%

20%

25%

30%

0

500

1,000

1,500

2,000

2,500

3,000

2000 2002 2004 2006 2008 2010 2012F2014F2016F

Per capita income, USD, LHS Annual growth rate, RHS

MARCH

2013

Rising incomes fuel demand for telecom services

Page 21: Telecommunication March 220313

21 21 For updated information, please visit www.ibef.org GROWTH DRIVERS

Telecommunications

Rising incomes and growing rural market fuel form the key demand drivers

→ The emergence of an affluent middle class is triggering demand for the mobile and internet segments

→ A young and growing population is aiding this trend (especially demand for smart phones)

Indian residents shifting from low to high income groups

Source: McKinsey Quarterly, Aranca Research

Strivers: annual income

INR500,000 -1,000,000

Seekers: annual income INR200,000 -

500,000

Deprived annual income

<INR90,000

Aspirers: annual income

INR90,000 -200,000

Globals: annual income

>INR1,000,000

0

10

20

30

40

50

60

70

2005 2010 2015 2020 2025

million households

Strivers Seekers DeprivedAspirers Globals

MARCH

2013

Page 22: Telecommunication March 220313

22 22 For updated information, please visit www.ibef.org GROWTH DRIVERS

Telecommunications

→ The MVAS industry is expected to reach USD5.8 billion by 2013 from USD3.3 billion in 2011

→ The share of non-voice revenues, which currently

stand at around 10 per cent of telecom operators’ revenues, is estimated to rise to over 30 per cent in the next five to seven years

MVAS revenues in USD billion

Source: Deloitte, Aranca Research Notes: CAGR - Compound annual growth rate;

MVAS - Mobile Value-added services

2 2.5

3.3

4.5

5.8

2009 2010 2011 2012E 2013E

MARCH

2013

Increasing internet revenues and subscriptions … (1/2)

Page 23: Telecommunication March 220313

23 23 For updated information, please visit www.ibef.org GROWTH DRIVERS

Telecommunications

Internet - dial up access MOU (per month per subscriber)

Source: Telecom Regulatory Authority of India, Aranca Research Notes: MOU - Minutes of use

205.0 210.0

222.0

324.0

411.0

2006 2007 2008 2009 2010

MARCH

2013

Increasing internet revenues and subscriptions … (2/2)

→ Minutes of usage of dial-up internet access increased to 411 in 2010 from 205 in 2006, a CAGR of 19 per cent

Page 24: Telecommunication March 220313

24 24 For updated information, please visit www.ibef.org GROWTH DRIVERS

Telecommunications

→ In terms of telecom ratings, India competes primarily with China, Indonesia and Philippines

→ In terms of country risk, India has an edge over Philippines, Pakistan, Bangladesh, Laos, Cambodia, Thailand,

Vietnam and Sri Lanka

Telecom Industry Rewards

Country rewards

Telecom industry risks

Country risk

Telecom Rating

India 60.0 32.1 60.0 56.4 52.6

China 63.3 31.7 70.0 67.9 57.2

Indonesia 62.5 45.0 60.0 57.7 57.1

Philippines 45.0 46.7 60.0 51.0 48.6

Pakistan 55.0 42.0 60.0 37.6 50.0

Bangladesh 52.5 36.7 60.0 46.8 48.9

Laos 40.5 39.0 50.0 39.7 41.4

Cambodia 44.0 38.3 50.0 36.8 42.4

Thailand 47.5 32.7 60.0 56.8 47.1

Vietnam 40.0 33.3 60.0 46.9 42.4

Sri Lanka 33.8 26.7 50.0 48.0 36.6

MARCH

2013

Source: BMI, Aranca Research Note: explanation of the indicators given under appendix

India has a distinct competitive advantage over peers

Page 25: Telecommunication March 220313

25 25 For updated information, please visit www.ibef.org GROWTH DRIVERS

Telecommunications

Reduction in license fees

• The Government of India plans to cut license fees up to 33 per cent for operators that cover services for over 95 per cent of the residential areas in a calling circle

• The issuance of several international and national long-distance licenses has created opportunities and attracted new companies into the market

Abolishment of roaming charges

• During May 2012, the Union Cabinet declared to abolish roaming charges and allow mobile number portability even outside designated circles (without having to pay extra charges)

Relaxed FDI norms

• FDI of up to 74 per cent is allowed in basic and cellular, unified access, national/international long distance, and V-Sat services as well as public mobile radio trucked services

• FDI of up to 100 per cent is permitted for infrastructure providers offering dark fibre, electronic mail and voice mail

Allowed the use of WiMAX

• In August 2008, the DoT allowed operators to use WiMAX networks as an alternative to cable and DSL to offer voice services

• This would enable faster delivery of wireless broadband services

Notes: FDI - Foreign direct investment, TRAI - Telecom Regulatory Authority of India, DoT - Department of Telecommunication, WiMAX - Worldwide interoperability for microwave access telecommunications, VoIP - Voice over Internet Protocol

MARCH

2013

Strong policy support is crucial to the sector’s development … (1/2)

Page 26: Telecommunication March 220313

26 26 For updated information, please visit www.ibef.org GROWTH DRIVERS

Telecommunications

Set up internet connections

• The Department of Information Technology intends to set up over 1 million internet-enabled common service centres across India as per the National e-Governance Plan

Expansion to rural areas

• The USOF identified 5,000 villages, and is in the process of developing a scheme to connect through wireless broadband

• It also intends to provide 888,832 broadband connections in rural areas by 2014

• The USOF also has plans to strengthen the OFC network in rural and remote areas

Financial support • The USOF is expected to extend financial support to operators providing service in rural

areas and encourage active infrastructure sharing among the operators

Notes: USOF - Universal Service Obligation Fund, OFC - Optical Fibre Cable

Enhanced spectrum limit

• An increase in the prescribed limit on spectrum from 6.2MHz to 2x8 MHz (paired spectrum) for GSM technology in all areas other than Delhi and Mumbai where it will be 2x10MHz (paired spectrum)

• Telecom players can however obtain additional frequency; there will be an auction of spectrum subject to the limits prescribed for merger of licenses

MARCH

2013

Strong policy support is crucial to the sector’s development … (2/2)

Page 27: Telecommunication March 220313

27 27 For updated information, please visit www.ibef.org GROWTH DRIVERS

Telecommunications

National Telecom Policy - 2012

‘Broadband for all’ with a minimum download

speed of 2Mbps

Liberalisation of spectrum, and

convergence of network, services and devices

Unified licensing, delinking of spectrum

from license, online real-time submission and

processing

Aims at a ‘One Nation-One license’ regime with no roaming charges and

nation wide number portability

Increase rural teledensity from 39 to

70 per cent by 2017, and 100 per cent by 2020 National Telecom

Policy - 2012

MARCH

2013

Page 28: Telecommunication March 220313

28 28 For updated information, please visit www.ibef.org GROWTH DRIVERS

Telecommunications

Foreign investments flowing in … (1/2)

→ Cumulative FDI inflows into the telecom sector over April 2000 - September 2012 amounted to USD12.6 billion

→ During this period, FDI into the sector accounted for

an 7 per cent share of total FDI inflows into the country

FDI inflows into telecommunication (USD million)

Source: Department of Industrial Policy & Promotion, Aranca Research Note: H1FY13 - Data mentioned is from April 2012 - September 2012

Notes: FDI - Foreign direct investment

478

1,261

2,558 2,554

1,665

1,997

43

FY07 FY08 FY09 FY10 FY11 FY12 H1FY13

MARCH

2013

Page 29: Telecommunication March 220313

29 29 For updated information, please visit www.ibef.org GROWTH DRIVERS

Telecommunications

Foreign investments flowing in … (2/2)

→ In 2010, the telecom sector’s M&A deal value stood at USD14.6 billion (29.4 per cent of the total M&A deal value)

Source: Thomson Banker, Deal Tracker, Aranca Research Notes: M&A - Merger and acquisition

Merger and Acquisition deals (2010 to 2012)

Target Acquirer

Acquisition price (USD

million)

Division acquired

Qualcomm India Pvt Ltd

Bharti Airtel Ltd

(2012)

165

Broadband wireless access

Zain’s African

operations

Bharti Airtel Ltd (2010)

11 Entire business

Radiacion Kavveri Telecom

Products Ltd (2011)

27.5 Telecom unit

Kavveri Telecom Products Ltd

Investor Group (2010)

9.9 -

Tata AutoComp Mobility

Trimble Navigation Ltd

(2010) 5.1 -

Eduexel Infotainment Ltd

Discovery Infoways Ltd

(2010) 0.9 -

MARCH

2013

Page 30: Telecommunication March 220313

30 30

Contents

Advantage India

Market overview and trends

Growth drivers

Success stories: Airtel, Vodafone

Opportunities

Useful information

For updated information, please visit www.ibef.org

Telecommunications MARCH

2013

Page 31: Telecommunication March 220313

31 31 For updated information, please visit www.ibef.org SUCCESS STORIES: AIRTEL, VODAFONE

Bharti Airtel: An inspiring success story … (1/2)

Telecommunications

• Set up in 1995, Bharti Airtel is India’s largest mobile operator with presence in all of India’s 22 circles

• It is the country’s leading mobile operator with a customer base of more than 0.3 billion (as of September 2012). It is the fourth largest telecom operator in the world

→ In 2010, Bharti established a major outsourcing relationship with IBM, which gave IBM full control and ownership of Bharti’s IT infrastructure and associated processes

→ Bharti’s revenues increased from USD3.8 billion in FY07 to USD14.9 billion in FY12, a CAGR of 31.4 per cent

Revenues (in USD billion)

Source: Company Annual report, Aranca Research

3.8

5.6

7.8 8.7

12.4

14.9

FY07 FY08 FY09 FY10 FY11 FY12

MARCH

2013

Page 32: Telecommunication March 220313

32 32 For updated information, please visit www.ibef.org SUCCESS STORIES: AIRTEL, VODAFONE

Bharti Airtel: An inspiring success story … (2/2)

Telecommunications

→ Bharti has over 251.6 million subscribers, out of which mobile service subscription accounts for 95.8 per cent (FY12)

→ The total subscriber base has grown at a CAGR of 45.2 per cent to 251.6 million from 37.1 million over FY07-12

→ Total subscriber base stood at 262.6 million as on September 2012

Mobile subscribers (in million)

Source: Company Annual Report 2012, Aranca Research Note: H1FY13 - Data mentioned is from April 2012 - September 2012

37.1 62

94.5

131.3

211.9

241.2 262.6

FY07 FY08 FY09 FY10 FY11 FY12 H1FY12

MARCH

2013

Page 33: Telecommunication March 220313

33 33 For updated information, please visit www.ibef.org SUCCESS STORIES: AIRTEL, VODAFONE

Vodafone: India’s third-largest mobile operator … (1/2)

Telecommunications

→ In February 2007, Vodafone unveiled a high-growth five-year strategy for India to offer low-cost handsets and wireless connectivity to the country’s rural areas

→ In August 2008, Vodafone introduced Apple’s iPhone to the Indian market

→ Vodafone's revenues from India grew at a CAGR of 27.4 per cent over FY07-12; revenues stood at USD6.7 billion in FY12

Revenues (in USD billion)

Source: Media news ,Aranca Research

2

3.3

4.2 4.8

5.6

6.7

FY07 FY08 FY09 FY10 FY11 FY12

MARCH

2013

• Set up in 1994, it is India’s leading mobile operator with more than 152.6 million customers as of September 2012

Page 34: Telecommunication March 220313

34 34 For updated information, please visit www.ibef.org SUCCESS STORIES: AIRTEL, VODAFONE

Vodafone: India’s third-largest mobile operator … (2/2)

Telecommunications

→ Vodafone’s customer subscription grew at a CAGR of 31.0 per cent over 2007-12 (to 152.6 million)

→ Vodafone Group plans to invest heavily in the establishment of a fibre-optic network in India

→ Vodafone plans to invest USD400-500 million by 2015

to purchase 3G equipment

Number of subscriptions (in million)

Source: Trai Report, Aranca Research Note: 2012* - figures are as of September 2012

39.9

60.9

91.4

124.3

147.7 152.6

2007 2008 2009 2010 2011 2012*

MARCH

2013

Page 35: Telecommunication March 220313

35 35

Contents

Advantage India

Market overview and trends

Growth drivers

Success stories: Airtel, Vodafone

Opportunities

Useful information

For updated information, please visit www.ibef.org

Telecommunications MARCH

2013

Page 36: Telecommunication March 220313

36 36 For updated information, please visit www.ibef.org OPPORTUNITIES

Opportunities … (1/2)

• The number of wireless subscribers is expected to reach approximately 1 billion by 2014

• Of the total subscribers, around 572 million are likely to be from urban areas and the rest would be rural subscribers (468 million)

• The rural teledensity is expected to reach 70 percent by 2017 from the current 39.2 per cent

• Rural telecom users are set to account for over 60 per cent of the handsets market (by volume) by 2012

• The Internet penetration is expected to grow steadily and is expected to be bolstered by government policy

• The current broadband penetration rate is 1.5 per cent and is likely to be 9.4 per cent by 2015

• The country is expected to feature among the top 10 broadband markets by 2013

Increasing mobile subscribers Untapped rural markets Rising internet penetration

Telecommunications

Source: Press information bureau, Government of India, Aranca Research

MARCH

2013

Page 37: Telecommunication March 220313

37 37 For updated information, please visit www.ibef.org OPPORTUNITIES

Opportunities … (2/2)

• Telecom infrastructure is expected to increase at a CAGR of 20 per cent during 2008-15 to reach 571,000 towers in 2015

• TRAI has made several recommendations for the development of telecom infrastructure including tax benefits and recognising telecom infrastructure as essential infrastructure

• The Indian Mobile Value-Added Services (MVAS) industry is expected to reach USD5.8 billion by 2013, from USD2.0 billion in 2009

• The Indian cloud computing market is expected to grow at a CAGR of 76 per cent over the period till 2012 (to USD15-18 billion)

• The production of electronic and related equipment touched USD19.8 billion in FY12

• It is anticipated to reach USD52.0 billion by 2020

• NTP 2012 is likely to fuel further growth with its ‘Broad for all’ schemes and policies to increase rural penetration

Development of telecom infrastructure

Growth in MVAS and Cloud computing

Telecom equipment market

Telecommunications

Source: Press information bureau, Government of India, Aranca Research Notes: VAS - Value-added services, NTP - National Telecom Policy

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Contents

Advantage India

Market overview and trends

Growth drivers

Success stories: Airtel, Vodafone

Opportunities

Useful information

For updated information, please visit www.ibef.org

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39 39 For updated information, please visit www.ibef.org USEFUL INFORMATION

Industry Associations

Telecommunications

Association Of Unified Telecom Service Providers Of India (AUSPI) B-601, Gauri Sadan 5, Hailey Road, New Delhi - 110 001, India Tel: 91-11-23358585 Fax: 91-11-23327397 Website: http://www.auspi.in/ Association Of Competitive Telecom Operators (ACTO) 601, Nirmal Tower, 26, Barakhamba Road, Connaught Place, New Delhi - 110 001, India Tel.: 91-11-43565353/43575353 Fax: 91-11-43515353 E-mail: [email protected] Website: www.acto.in Internet & Mobile Association Of India (IAMAI) F-36, Basement, East of Kailash, New Delhi - 110 065, India Tel: 91-11-46570328 E-mail: [email protected] Website: www.iwww.iamai.in

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Appendix

BMI telecoms business environment ratings → Industry rewards: it considers Average revenue per users, number of subscribers, subscriber growth, and number

of operators

→ Country rewards: it considers urban/rural split, age range, GDP per capita, USD

→ Industry risks: it considers regulatory independence

→ Country risk: it rates the country on short-term external risk, policy continuity, legal framework corruption

→ Telecom ratings: overall rating of the above indicators

USEFUL INFORMATION

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Glossary … (1/2)

→ BWA: Broadband wireless access

→ CAGR : Compound annual growth rate

→ DoT: Department of Telecommunication

→ FDI: Foreign direct investment

→ FTTH: Fibre to the home

→ FY: Indian financial year (April to March)

→ IMF: International Monetary Fund

→ INR: Indian Rupee

→ IPTV Internet protocol television

→ M&A: Mergers and acquisitions

→ MoU: Minutes of use per month and per subscriber

→ MPEG: Moving Picture Experts Group

USEFUL INFORMATION

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Glossary … (2/2)

→ OFC: Optical fibre cable

→ TRAI: Telecom Regulatory Authority of India

→ USOF: Universal Service Obligation Fund

→ USD: US Dollar → Conversion rate used: USD1 = INR48, HKD1 = USD0.128, GBP1 = USD1.854

→ VAS: Value-added services

→ WiMAX: Worldwide Interoperability for microwave access telecommunications

→ Wherever applicable, numbers have been rounded off to the nearest whole number

USEFUL INFORMATION

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India Brand Equity Foundation (IBEF) engaged Aranca to prepare this presentation and the same has been prepared by Aranca in consultation with IBEF. All rights reserved. All copyright in this presentation and related works is solely and exclusively owned by IBEF. The same may not be reproduced, wholly or in part in any material form (including photocopying or storing it in any medium by electronic means and whether or not transiently or incidentally to some other use of this presentation), modified or in any manner communicated to any third party except with the written approval of IBEF. This presentation is for information purposes only. While due care has been taken during the compilation of this

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For updated information, please visit www.ibef.org DISCLAIMER

Telecommunications MARCH

2013

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