technology marketing and the best use of social media (slides)
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http://ITMarketingIdeas.com SUMMARY SLIDES: Your B2B technology marketing can get a boost from social networks, if you know which ones to use and how to use them. Copyright (C) SP Home Run Inc.TRANSCRIPT
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Courtesy of the
Small Business Computer Consulting Blog
http://blog.sphomerun.com
Technology
Marketing and the
Best Use of
Social Media
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Having Already
Conquered the
Hearts of
Consumers,
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Social Networks
Are Now Also
Increasingly in
Fashion for
Businesses
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Content is (Still)
King
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Social Networks
Only Work For You
as a Business if
You Put Content
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That is Valuable to
the Customers
You Want to
Attract
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The Best Content
Helps Your
Customers
in their Daily
Business Lives
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• Going Beyond
the Specific
Solutions
You Offer
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• Tackling Areas
Relating to
Running a
Business in Your
Customers’ Sector
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• Become the
“Go-to” Resource
for their Questions
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Which Social Media
Gives Which B2B
Results?
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LinkedIn is the
Social Media Site
Most Likely to
Work for B2B Tech
Marketing
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LinkedIn Does this
Because:
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• Active Groups
and the Possibility
to Invite People
Back to Your
Website
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• You Can
Demonstrate
Your Own
Thought
Leadership
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• Allows You to
Turn Cold Calls
into Warm Calls
for Sales
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However, the Other
Social Media have
their Advantages
as Well:
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• Facebook:
Massive
Membership and
Possibilities to
Multiply Contacts
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• Twitter: Targeted
Promotions & for
Listening to What
the Market is
Saying
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• YouTube &
SlideShare: Share
Multimedia
Content
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Have You Also
Tried New Social
Networks Like
Google+ or
Pinterest?
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Will They Replace
or Rather Enhance
Any of the
Social Media
Mentioned Above?
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Give Us Your
Views on Using
Social Media with
Technology
Marketing
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In the Comments
Section
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Download this
Free Special Report Now at
ITMarketingIdeas.com
Recommended Reading:
Top 10 IT Marketing Strategies
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