technology interactions ‹ chapter title copyright © glencoe/mcgraw-hill a division of the...

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Technology Interactions Chapter Title Copyright © Glencoe/McGraw-Hill A Division of The McGraw-Hill Companies, Inc. Technology Interactions Multimedia is the combination of several forms of communication. It may include text, video, photographs, spoken words, and music.

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Page 1: Technology Interactions ‹ Chapter Title Copyright © Glencoe/McGraw-Hill A Division of The McGraw-Hill Companies, Inc. Technology Interactions Multimedia

Technology Interactions ‹ Chapter Title Copyright © Glencoe/McGraw-HillA Division of The McGraw-Hill Companies, Inc.

Technology InteractionsTechnology Interactions

Multimedia is the combination of several forms of communication. It may include text, video, photographs, spoken words, and music.

Page 2: Technology Interactions ‹ Chapter Title Copyright © Glencoe/McGraw-Hill A Division of The McGraw-Hill Companies, Inc. Technology Interactions Multimedia

Technology Interactions Chapter 12 Digital Multimedia Copyright © Glencoe/McGraw-HillA Division of The McGraw-Hill Companies, Inc.

Electronic CommunicationElectronic CommunicationInformation is sent and received using electronic devices such as radios, music players, and computers.

Electronic communication can use analog or digital signals or a combination of both.

♦ Analog communication uses a continuous, varying signal.

♦ Digital communication uses separate, distinct signals in the form of binary code.

Page 3: Technology Interactions ‹ Chapter Title Copyright © Glencoe/McGraw-Hill A Division of The McGraw-Hill Companies, Inc. Technology Interactions Multimedia

Technology Interactions Chapter 12 Digital Multimedia Copyright © Glencoe/McGraw-HillA Division of The McGraw-Hill Companies, Inc.

WavesWaves

A wave is a disturbance that transfers energy from one place to another.

Sound travels in waves through many materials (media): solids, liquids, and gases.

Light also exhibits wave motion. Light does not need any medium; it can travel in a vacuum.

Page 4: Technology Interactions ‹ Chapter Title Copyright © Glencoe/McGraw-Hill A Division of The McGraw-Hill Companies, Inc. Technology Interactions Multimedia

Technology Interactions Chapter 12 Digital Multimedia Copyright © Glencoe/McGraw-HillA Division of The McGraw-Hill Companies, Inc.

Measuring WavesMeasuring WavesWavelength is the distance between the peaks of any two waves.

Frequency is the number of waves passing a fixed point per second.

Amplitude is the height of the wave.

Page 5: Technology Interactions ‹ Chapter Title Copyright © Glencoe/McGraw-Hill A Division of The McGraw-Hill Companies, Inc. Technology Interactions Multimedia

Technology Interactions Chapter 12 Digital Multimedia Copyright © Glencoe/McGraw-HillA Division of The McGraw-Hill Companies, Inc.

RadioRadio

Like light, radio waves are a form of electromagnetic radiation that can travel through the atmosphere, cables, or even in space.

Radio is an example of audio communication.

To create a radio signal, sound waves must be converted into electromagnetic waves.

Page 6: Technology Interactions ‹ Chapter Title Copyright © Glencoe/McGraw-Hill A Division of The McGraw-Hill Companies, Inc. Technology Interactions Multimedia

Technology Interactions Chapter 12 Digital Multimedia Copyright © Glencoe/McGraw-HillA Division of The McGraw-Hill Companies, Inc.

Radio Broadcasting: Creating the ProgramRadio Broadcasting: Creating the Program

Performers work in soundproof studios. Microphones change their audio (sound) energy into electrical energy.

Engineers work at an audio console in the control room to combine and mix sounds from various sources.

Page 7: Technology Interactions ‹ Chapter Title Copyright © Glencoe/McGraw-Hill A Division of The McGraw-Hill Companies, Inc. Technology Interactions Multimedia

Technology Interactions Chapter 12 Digital Multimedia Copyright © Glencoe/McGraw-HillA Division of The McGraw-Hill Companies, Inc.

Radio Broadcasting: Transmitting the Program

Radio Broadcasting: Transmitting the Program

After mixing, the signals are sent to a transmitter.

The transmitter combines the program signals with carrier waves that “carry” the program signals away from the transmitter.

Page 8: Technology Interactions ‹ Chapter Title Copyright © Glencoe/McGraw-Hill A Division of The McGraw-Hill Companies, Inc. Technology Interactions Multimedia

Technology Interactions Chapter 12 Digital Multimedia Copyright © Glencoe/McGraw-HillA Division of The McGraw-Hill Companies, Inc.

AM and FMAM and FMIn AM radio transmission, the amplitude (strength) of the carrier wave changes.

In FM broadcasting, the frequency of the carrier wave changes.

AM broadcasts can travel longer distances than FM.

FM broadcasts are usually of better quality than AM.

Page 9: Technology Interactions ‹ Chapter Title Copyright © Glencoe/McGraw-Hill A Division of The McGraw-Hill Companies, Inc. Technology Interactions Multimedia

Technology Interactions Chapter 12 Digital Multimedia Copyright © Glencoe/McGraw-HillA Division of The McGraw-Hill Companies, Inc.

Satellite RadioSatellite Radio

Satellite radio uses digital signals.

Radio programs are produced in ground stations and transmitted to a satellite in orbit about 22,000 miles above the earth.

The satellite bounces the signals back to satellite radio receivers on earth.

The digital signal produces very good sound quality, like the sound of a CD.

Page 10: Technology Interactions ‹ Chapter Title Copyright © Glencoe/McGraw-Hill A Division of The McGraw-Hill Companies, Inc. Technology Interactions Multimedia

Technology Interactions Chapter 12 Digital Multimedia Copyright © Glencoe/McGraw-HillA Division of The McGraw-Hill Companies, Inc.

Digital Music PlayersDigital Music Players

Digital music players use either a solid-state memory chip or miniature hard drive to store music.

Music is usually loaded in a digital music player by connecting it to a computer.

Music stored in digital music players is usually compressed (reduced) in a format such as MP3 so that it requires less memory.

Page 11: Technology Interactions ‹ Chapter Title Copyright © Glencoe/McGraw-Hill A Division of The McGraw-Hill Companies, Inc. Technology Interactions Multimedia

Technology Interactions Chapter 12 Digital Multimedia Copyright © Glencoe/McGraw-HillA Division of The McGraw-Hill Companies, Inc.

TelevisionTelevisionTelevision combines audio and video communication.

Television broadcasting uses essentially the same methods as radio broadcasting.

Today, three of every four homes receive their television signals by cable or satellite rather than from broadcast signals.

Page 12: Technology Interactions ‹ Chapter Title Copyright © Glencoe/McGraw-Hill A Division of The McGraw-Hill Companies, Inc. Technology Interactions Multimedia

Technology Interactions Chapter 12 Digital Multimedia Copyright © Glencoe/McGraw-HillA Division of The McGraw-Hill Companies, Inc.

Planning a TV ProgramPlanning a TV ProgramThe producer hires a writer to prepare a script and a director to turn the script into a TV program.

Storyboards are frequently used to plan TV programs, especially prerecorded programs.

Storyboards include sketches that show video to be shot, text for dialogue, and what types of camera shots are needed.

Page 13: Technology Interactions ‹ Chapter Title Copyright © Glencoe/McGraw-Hill A Division of The McGraw-Hill Companies, Inc. Technology Interactions Multimedia

Technology Interactions Chapter 12 Digital Multimedia Copyright © Glencoe/McGraw-HillA Division of The McGraw-Hill Companies, Inc.

Producing a TV ProgramProducing a TV ProgramTogether, the producer and director usually hire the “talent” – anyone who will actually appear on camera in the program, such as actors or news anchors.

Directors decide which of several cameras is selected for specific shots.

Camera operators, sound technicians, and engineers run the actual equipment.

Page 14: Technology Interactions ‹ Chapter Title Copyright © Glencoe/McGraw-Hill A Division of The McGraw-Hill Companies, Inc. Technology Interactions Multimedia

Technology Interactions Chapter 12 Digital Multimedia Copyright © Glencoe/McGraw-HillA Division of The McGraw-Hill Companies, Inc.

Broadcasting a TV ProgramBroadcasting a TV Program

Live broadcasts are usually news shows or sporting events.

Most other programs are prerecorded and broadcast later.

TV broadcasts send video as AM signals and sound as FM signals.

Page 15: Technology Interactions ‹ Chapter Title Copyright © Glencoe/McGraw-Hill A Division of The McGraw-Hill Companies, Inc. Technology Interactions Multimedia

Technology Interactions ‹ Chapter Title Copyright © Glencoe/McGraw-HillA Division of The McGraw-Hill Companies, Inc.

Page 16: Technology Interactions ‹ Chapter Title Copyright © Glencoe/McGraw-Hill A Division of The McGraw-Hill Companies, Inc. Technology Interactions Multimedia

Technology Interactions Chapter 12 Digital Multimedia Copyright © Glencoe/McGraw-HillA Division of The McGraw-Hill Companies, Inc.

Aperture and SpeedAperture and SpeedHigh-quality cameras—digital or film—control the amount of light that enters the camera by the following two methods:

♦ The size of the opening that lets the light in—the aperture setting

♦ The amount of time that light is let into the camera—the shutter speed

Page 17: Technology Interactions ‹ Chapter Title Copyright © Glencoe/McGraw-Hill A Division of The McGraw-Hill Companies, Inc. Technology Interactions Multimedia

Technology Interactions Chapter 12 Digital Multimedia Copyright © Glencoe/McGraw-HillA Division of The McGraw-Hill Companies, Inc.

Digital VideoDigital VideoDigital video and still cameras both use a CCD, or charge-coupled device, to change light into an electrical signal that can be recorded.

Video cameras actually record a series of still images that move quickly enough to create the illusion of motion.

Page 18: Technology Interactions ‹ Chapter Title Copyright © Glencoe/McGraw-Hill A Division of The McGraw-Hill Companies, Inc. Technology Interactions Multimedia

Technology Interactions Chapter 12 Digital Multimedia Copyright © Glencoe/McGraw-HillA Division of The McGraw-Hill Companies, Inc.

The InternetThe InternetThe Internet is a global network of computers.

The World Wide Web (WWW) is the graphical portion of the Internet.

Web pages are frequently multimedia. They may include any combination of text, video, photographs, drawings, and sound.

Page 19: Technology Interactions ‹ Chapter Title Copyright © Glencoe/McGraw-Hill A Division of The McGraw-Hill Companies, Inc. Technology Interactions Multimedia

Technology Interactions Chapter 12 Digital Multimedia Copyright © Glencoe/McGraw-HillA Division of The McGraw-Hill Companies, Inc.

Multimedia ProductionMultimedia ProductionSteps in creating a multimedia presentation:

♦ Planning

♦ Designing

♦ Gathering material

♦ Digitizing

♦ Producing

♦ Delivering