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Cellular Systems International

c s i – t e c . n e t



Eli Ben-Meir Eli Ben-Meir

Co-founder and CTO Co-founder and CTO

[email protected]@csi-tec.net

+972 54 4818477

Motty Bitton Motty Bitton

Co-founder and CEO Co-founder and CEO

[email protected]@csi-tec.net

+972 54 4801153

Cellular Systems InternationalCellular Systems International



mailto:[email protected]

mailto:[email protected]



Agenda:

RBS Monitoring Challenges Our Solution Overview M1 (Singapore) Case Study Target Market About Us Ohio - Business Opportunity



Some of the typical problems and consequences facing cellular network operators

Causes for site failures:

Site downtime implication

Site support system failures

Radio system failures

E1 / T1 interruption

Unstable power supply

Extreme weather conditions (lightings, extreme humidity etc)

Wrong diagnosis

Site accessibility

Sending the suitable technicalteam and equipment

Direct consequences

Technician site visits

Call drops

Temporary lower QoS – Shorter calls

Long term consequences

Oversized team of field technicians

More routine site visits

Low customer satisfaction

Higher churn rates

:The problem BTS failures &

downtime:The painX OPEX

Income

OPEX

Income

OPEX

Income



Many site visits and low

Quality of Service

The problem – many site visits and low QoS

Although RBS vendors supply backbone monitoring

BSC

BTS

MS

BTS

NOC

Network

management

When the RBS is down monitoring ability of the faulty site fails

In addition to that when the backbone is down there is no monitoring

Typical vendor monitoring allows for verylimited remote switching

RBS main vendorscan‘t remotelyperform E1/T1 loop-back

No ability of performingremote metering ofperipheral equipment

Siteaccess control and security isn‘t handled by RBS main vendors

Resulting in:



Agenda:




CSI developed the RBSSa unique site monitoring system tailored for mobile carriers and based on the network cover

DC voltagereader

Air conditionercontroller Fire alarm

Fuel tank

level Battery

controller

Environmentsensors

E1 loopback

Other IP & serial linkedEquipments

”On site” monitoring device NOC server

BTS

NOC

3GSM /GPRS

Backbone

E1

Invertercontroller

Accesscontrol

Remoteswitching

RAMC Server

CellTech Sitecontroller

Generatorcontrol

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SMSC

Telco

GPRS

Network

Admin network

DB

Application

Server

RAMCSite peripheral

CellTech controller

Telco Sites

Users

Technicians

Power Supply, and

NOC server

”On site” monitoring device

Telco equipment,

CSI RBSS Site Monitoring and Control solution integrates with the client system components

accessories



CSI RBSS system enables cellular operators - to conduct an accurate diagnosis of the BTS equipment and to remotely fix common failures

“Always on” using GSM/GPRS

Enables remote loopback (Presently requiring a technician visit)

Enables remote switching (power and others)

Enables accurate remote problem analysis

Interfacing with all peripheral equipment

Features: :Benefits

Less site visits

Accurate site visits

Shorter Downtime

Less call drops

Better QoS

Reduced churn

OPEX

Income

More MOU



In addition, our system offers a range of value added features

that were created to meet specific needs

Fault log and historical data base

Technician performance analysis and ranking

Fault and downtime statistics

Reducing maintenance costs (e.g. remote tests for batteries)

Supporting surveillance and security systems

The loopback feature enables settling accounts with backbone providers

All of the system’s features were chosen after an in-depth analysis of operator’s needs



CSI’s wireless remote site monitoring solution improves cellular site’s uptime and contributes to carriers operational efficiency

Enables remote task performance even when a cell site is down

Easily integrated with a range of telecommunications equipments

Robust, uniform and easy-to-use solution

Automatic fault ticket recording to log all site alarm report and

technical staff operations activity

Utilization of standard network‘s wireless airtime & WAN resources

Online smart command station for viewing all system activity

Allows users terminal browsing and full equipment manipulation

Fault escalation via SMS and other alert methods

Integration with geographic information systems (GIS)



Agenda:




M1 in Singapore had site-related technical problems that were badly affecting the company’s performance

M1 is a one of Singapore‘s leading mobile operators with more than 1.5 million subscribers

For years M1 has suffered from Singapore‘s severe lightning storms that often resulted in shutting down cellular sites

The company was looking for a solution that will: lower its operational costs and reduce downtime?

After reviewing solutions by several well-established companies, M1 chose CSI for a 180-site pilot($750K)

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GPRS networkAdmin LAN

RAMCUsers

The goal: Deliver wireless remote monitoring capabilities to M1 operation control to ensure minimal site downtime and technical site visits

CellTeck III

E1 loop-back

ELCB motor

DC contactors

Above 200 sites installed with CSI controllers around Singapore

CSI‘s units were manufactured in Israel and installed by CSI in cooperation with a local system integrator



Typical Indoor Base Station

CellTech III controller

E1 loopback module

GSM Antenna

Typical Outdoor Base Station

Power cycle

ELCB

CSI implemented the RBSS system on two typical sites – an indoor and outdoor base station



The RBSS logging capabilities enable us to evaluate M1’s benefits and its direct ROI

At least 209 trips to sites saved

Estimated trip costs ~$250

Total saving: $52K

34 units cost: $100K

Direct ROI: 1 year

Summary report for reference client activities11/2005 to 5/2006

614

388

280

156

53

0

100

200

300

400

500

600

700

Controller reports(ELCB)

User Query I/Os User set E1 User set ELCB User reset power

Type of events

Num

ber o

f eve

nts

Summary report for reference client activities11/2005 to 5/2006

614

388

280

156

53

0

100

200

300

400

500

600

700

Controller reports(ELCB)

User Query I/Os User set E1 User set ELCB User reset power

Type of events

Num

ber o

f eve

nts

Substantial other benefits:minutes of use and churn

6 month report on 34 of M1‘s sites (number of events)

Events requiring

visits

Events may be

requiring visits



Minimize system downtime Reduce technical site visits Improve operational efficiency Lower operating expenses (OPEX) Enhance quality of service (QoS) Increase customer satisfaction Records accurately all the backbone inactivity Apply remuneration program on staff performance

M1 Benefits

M1 has identified the great potential and is currently

negotiating an acquisition of 1,200 more units



Agenda:




Hundreds of cellular carriers with thousands of cellular sites each

The enormous size of the market indicates CSI’s growth potential

96114

131148

174 178198

00' 01' 02' 03' 04' 05' 06'

Number of cell sites in the US (thousands)

The GSM association reports over 860 member operators

Source: CTIA

80% of the subscribers worldwide are covered by GSM networks

Some of the CDMA operators are migrating to GSM

There are over 860 operators world wide

The US market alone encompasses about 200K cell sites

13% AGR



Agenda:




About CSI

CSI Established in 2003

Specializes in wireless monitoring and control solutions

Field-proven product lines for Telecommunication networkoperators and parking markets

Unique technology utilizing spread of GPRS-GSM networks

Representation in Singapore, Indonesia and China

Joint venture with MasterCard Israel to develop central

remote controlled, on-line credit card parking systems

CSI has successfully completed the critical stage of R&D, performed POC and sales, and now is focusing on developing sales cannels



Relationships established & activities with key market partners

Israel Active deployment of Remote Base Station System (RBSS)

monitoring solution with Orange a leading mobile operator Active rollout of Central Controlled Parking System (CCPS) at 15

parking facilities in a joint venture with MasterCard Israel OEM agreement with global ITsolutions provider Ness

Technologies for remote management of telecom infrastructure

Asia Pacific Active deployment of RBSS monitoring solution with Mobile One a

leading Singapore mobile operator covering 1,500 sites Joint venture with Surbana for installing CCPS at parking facilities

owned by Singapore House Development Board Pilot with Singapore Defense Ministry for military

telecommunication hub on-site security management system Successful POC with Indonesian mobile operator Telkomsel for

MSC remote monitoring solution



Pursuing additional key market partners

Asia Pacific Negotiations with Vietnam mobile operators Vietel and VinaPhone

for RBSS monitoring solution Discussions with Thai mobile operator DATC for RBSS

management solution Discussions with Philippines mobile operator Globe for RBSS

security solution

China Business and technical discussions with China Telecom for RBSS

management and control solution

Russia Negotiations with BeeLine a leading telecom for RBSS

management solution of site’s power equipment and environmental sensors



Agenda:




US telecommunication carriers’ base station market is one of the world’s largest

CSI’s solutions are built with US telecommunication carriers’ “mind set”

Some components/products integrated with CSI’s solutions are made in the US

CSI’s presence in the US will simplify undertaking of projects in “off limit” countries for Israel (e.g. UAE, Malaysia, Indonesia)

Cost of programmers and high-tech personnel in Ohio is lower than in Israel

Ohio-Israel Innovation Forum can supply CSI with basic facilities to operate in the US

Ohio tax incentives and credits can be used for job creation

Business Opportunity: Branching to Ohio

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